Winning With Microsoft ISV Partner Manager Developer and Platform Evangelism Microsoft India
[email protected]
Founded by William H. Gates along with Paul Allen
Word for MS DOS 1.0 released
“A computer on every desktop in every home” Fortran
Microsoft stock goes public at $21 per share
Teams up with IBM to release MS DOS 1.0
80
1975
„77
Altair BASIC created for MITS Altair 8800 Microcompu ter (Intel 8080 CPU)
„80
„81
Steve Ballmer joins. XENIS OS, 16-bit Unix OS released
SQL Server 1.0 released
„82 „83 „85
First official International subsidiary – Microsoft U.K incorporated
„86
Office for Macintosh
Win NT & Win NT Advanced Server released
More than 25M Windows users worldwide
„87 „88 „90 „93 „95 Windows 3.0
First Windows Windows 1.0 released
MS Excel for Windows released
“Enabling businesses and people achieve their full potential”
Hotmail acquisition Microsoft Site Server Office 97
Windows XP
Windows Phone 7
SharePoint
Windows Azure
„97 „00 „01 „09 „10
Windows 95
Windows CE
Internet Explorer
Windows Mobile (Pocket PC)
Windows 7
Key Trends Shaping the World
Embracing the Consumerization of IT!
Microsoft portfolio CONSUMERS
ENTERPRISES
IT Professionals
Windows Desktop
Windows Server
Microsoft Visio
Microsoft Office
Hyper-V
Visual Studio
Microsoft Forefront
Windows Azure
Exchange Server
Internet Explorer
System Center
System Center
Lync
Windows Intune
Windows Intune
Windows Phone
Microsoft Forefront
Microsoft Forefront
Skype
Microsoft Surface
SQL Server
Xbox + Kinect
Dynamics
Sharepoint
Windows Live
SQL Server
Hyper-V
Bing
Sharepoint
Technet
Skydrive…
Office 365 …
MSDN …
The FUTURE…
A Race To A Unified Platform
Our Future Is A Unified Ecosystem
Windows Re-imagined with Windows 8
http://www.bing.com/videos/search?q=windows+8&qs=ds&form=VBREQY# http://www.buildwindows.com/
Our Consumer Cloud Services…
Microsoft Partner Network
Microsoft and Its partners • Microsoft Partner Network Industry‟s largest, most active and diverse partner community
Reseller Partners
• More than 640,000 partners worldwide • Facilitates connections with other Microsoft partners around the whole world!
• For every $ Microsoft makes, partners make $8.70!
Value added Resellers
Ind Software Vendors
Distributor
OEMs
Cloud Service Vendors
Hosters
System Integrators
Web Designers
http://www.microsoft.com/Presspass/press/2011/mar11/03-24IDCPartnerEcosystemPR.mspx?rss_fdn=Press%20Releases
Microsoft & Our Partners – Strategic IT Vendors!
The Microsof t Par tner Network A Simple Vision The Microsoft Partner Network helps you:
Variety of Membership Opportunities Each with varying degrees of commitment & benefits
Strengthen your Capabilities Serve Customers better
Connect through Communities
Join the Microsoft Partner Network Qualify for a SUBSCRIPTION
Participate in a COMMUNITY Network Member
Earn a COMPETENCY
Cloud Accelerate
Benefits To Support You Support at every stage of the business cycle
Ar ticulate your strengths with our competencies Application Platform
Business Productivity
Application Lifecycle Management
Content Management
Business Intelligence
Data Platform
Project and Portfolio Management
Software Development
Web Development
Application Integration
Enterprise Resource Planning
Portals and Collaboration Search
Identity and Security
Desktop
Server Platform
Unified Communications
CRM & ERP Customer Relationship Management
Core Infrastructure
Systems Management
Virtualization
Small & Midmarket Business Customers
Cross-Platform Solutions Volume Licensing
Digital Marketing
Distributor
Hosting Platform
Independent Software Vendor (ISV)
Learning
Mobility
OEM Hardware
Software Asset Management
Midmarket Solution Provider
Cloud Offering Cloud Accelerate
A few key benefits to highlight
ISV Engagement Philosophy Criteria
# ISVs
> $100M SW 25% global rev + strategic
15
Field Nominated + strategic > $2M SW High Potential All Others
Global
Field Engaged
36
Microsoft Resource G-PAM ISV-DE PAM ISV-DE
Our ISV engagement strategy is to continuously work with our
ISV partners to help them perform consistently and move
Tele-Engaged
50
T-PAM T-DE
Self-service
~2500
Self Serviced
up the Microsoft engagement pyramid.
Unique Expectations of Product Companies (ISVs) Point-of-Contact
Write in with your queries, suggestions, requests!
Consistent Partner Experience
[email protected]
Simple Engagement Methodology
Free Software Architecture Support Technical Support Training Certifications
Showcase Opportunities Event sponsorship Demand generation Brand Awards
Relationship Leverage Connect with MS Sales Door Openers Pre-sales & proposals Pricing Post sale support Connect with MS channels Sales certifications
Technical
Marketing
Sales
Multi-faceted Needs
Microsoft Partner Network Microsoft Platform Ready
[email protected] India ISV Portal
How can ISVs leverage the Microsoft Partner Network BUSINESS IDEA
Participate in a community to help stimulate new ideas Bounce your ideas with trusted peers in the partner community Discuss business ideas with Microsoft account managers
DESIGN & DEVELOP
MARKET
Free internal-use software
Microsoft Branded Logos
Partner Learning Center
Partner Marketing Center
SELL
Support for proposals Demo Showcase Microsoft Partner Incentives (Royalty, SIP etc.)
MICROSOFT PLATFORM READY PROGRAM Microsoft Marketplaces www.microsoftplatformready.com
MSDN Subscriptions Technet Subscriptions
(Pinpoint, Azure MP, Windows Phone MP etc.)
Students to Business
Demand Generation support
Sales connects where feasible Partner Sales Resources
SUPPORT & RETAIN
Technical support on MS products Online support through communities (MSDN, Technet etc.) Customer satisfaction index survey
ISV Royalty Program Product companies that develop software solutions – interested in embedding Microsoft products within their own value-added business solution (s)
Embed the Microsoft product into the ISV’s application code
Include the Microsoft product along with the ISV’s application on the installation media
Pre-install the Microsoft product on a computer system that is part of the unified solution
Write to us today!
[email protected]
Benefits Reduce Costs Increase Revenue Deliver a Total Solution Worldwide Distribution Earn Partner Points
Microsoft Platform Ready Microsoft Platform Ready (MPR) provides tools and resources for software companies to streamline their development efforts using the latest Microsoft technologies. Participating companies get access to free software testing and customizable marketing templates to promote their compatible solutions.
microsoftplatformready.com @MSPlatformReady /MicrosoftPlatformReady
Why Should YOU Join Microsoft Platform Ready? MPR Technical Resources
MPR Marketing Benefits
MPR helps software companies get to market faster.
Once your app is compatible MPR helps you get to market quickly by offering the following marketing resources:
Sign up today and get great technical benefits to help you develop and test your app: The latest software development kits and early access to beta and release candidate software
Access to self-service marketing materials including: a press release template featuring a quote from a Microsoft Executive, and ready to go email, web banner, postcard and business letter templates.
Top rated training resources, developer support & access to Microsoft testing tools Completed software tests can be used to fulfill Silver & Gold competency requirements in the Microsoft Partner Network Available now for Windows Server® 2008 R2, Windows® Azure™, SQL Server® 2008 R2, and Windows® 7
Automated syndication into customer facing product catalogs
Microsoft Platform Ready – New Features Microsoft Platform Ready Testing Framework
Fully automated self service/no fee Validates your application is current “Works with” quality check Remediation support
Microsoft Partner Network Integration When you register, your MPR record links to MPN through Live ID MPR tests can be used to qualify for Silver & Gold level of competencies Integrated with MPN requirements automatically
Powered by Windows Azure Logo
Passed Azure Platform Ready Test automatically qualifies for Powered by Windows Azure logo
Cloud Essentials and Cloud Accelerate www.microsoftcloudpartner.com Registering an Azure App qualifies you for Internal use right of Microsoft Online Services • BPOS – up to 250 licenses • CRM Online – up to 250 licenses • Intune – 10 devices
Global MPR Reach Thousands of companies have already sped their time to market
24,500+ companies have registered 30,000+ solutions
Worldwide,
“ Without MPR, we wouldn’t have considered
“ With MPR, we created a user interface that
releasing this technology as a commercial
met the specific needs of a new market—and
product. It sped development and expanded our
we’re getting Microsoft’s help in reaching that
potential market”
market ”
How MPR Works 1
Sign up
2
Develop
3
Test
4
Market
Register for the technologies your solution supports
Speed your development with support from Microsoft
Test if your solution is compatible
Promote your compatible solution with support from Microsoft
Technology Experts
Business Customers
Solve specific Business issues
Software Applications
Professional Services
Support Long Term Goals
Whether you‟re searching for expert help or offering it, Pinpoint helps you create business opportunities that contribute to your success
Additionally…
The Microsoft Partner Network can take you to new heights.
Get started on your MPN journey TODAY!
Thank You! Happy to help!
[email protected]
