Valpak Product Brochure (Central Maryland)
June 3, 2016 | Author: ValpakCentralOhio | Category: N/A
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Description
VALPAK SOLUTIONS ®
A comprehensive suite of products enabling you to
influence, attract & nurture customers
In the mail.
Online.
On the phone.
VALPAK SOLUTIONS ®
Whether you hope to acquire new customers, retain existing ones, or create awareness for something completely inspired, our full suite of products and services helps keep consumers informed of all that you do.
VALPAK SOLUTIONS ®
Valpak provides a custom marketing campaign calendar to meet your needs by including the 5 Elements of a Successful Campaign:
The Right PACKAGE Your message will be seen
The Right MARKET Your message will be seen by the right people
The Right PRODUCT Your message will reach consumers wherever they are
The Right OFFERS The offer will motivate people to respond
The Right FREQUENCY Your message will be seen enough
ATTRACT new consumers to your business At Valpak , we understand your advertising goals. Let us help your business attract new consumers with these core marketing tools. These products are central to your Valpak advertising campaign in that they encourage and inspire new consumers to patronize your business. ®
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The central piece of your marketing campaign. •U sing design best practices, we’ll help you
Pasta, P
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create the most effective ads •W e help you select the right message and offer for maximum results • Stir consumers to take immediate action
TM
Valpak Deals
®
Leverage the power of Valpak Deals and reach ideal consumers wherever they go. • No up-front costs; we pay you weekly ®
•D eals can be featured in The Blue Envelope , online and in an e-mail •E asily manage your campaign and track redemptions online or on your Valpak Business Center mobile app
Connect with your best customers
anywhere@anytime
with the Valpak® product suite
Ad
NURTURE your loyal consumer base We’ve helped you bring consumers to your business. Now we’ll help you keep them. These products will entice your loyal consumers to frequent your business again and again. Generating repeat business and positive word-of-mouth advertising is key to any business’s long-term success. Tear-off 03 Loyalty Card
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•E ncourage your loyal customers to try new products
123 Main Street, Anytown
000-0000
them 3 months or until used
Hours: 9am - 9pm Mon - Sun
CP side 1
•L onger shelf life; on average, consumers keep
www.breciasitaliancafe.com
See reverse for more information and locations
5
Free
4 3 2
•P remium format stands out in the envelope
1
Brecia’s Italian Cafe
Brecia’s Italian Cafe
Enjoy Delicious Pasta, Pizza, Salads & More!
Buy 4 Entrées, Get 5th Free
02 single Panel QR
and keep coming back
Enjoy Delicious Pasta, Pizza, Salads & More! SAVE
Brecia’s Engage with consumers who want the convenience Italian Cafe of having money-saving offers with them wherever SMS Texting
Text
“CHICkEN1”
Breci a’s Ita lian C 10% afe Off FREE Entrée Every Tuesd ay Reply STOP to Ca ncel
they go.
to VALPAk (825725)
123 Main Street, Anytown • Use your TEXT callout wherever you advertise 000-0000
02 single Panel QR
• Invite subscribers to a grand opening
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out Enjoy Delicious Pasta, Pizza, Salads & More! Brecia’s Italian Cafe
• Point of sale materials available
123 Main Street, Anytown
000-0000
Connect with your best customers
Hours: 9am - 9pm Mon - Sun
Text
“CHICkEN1” to VALPAk (825725)
Free
Dinner Entree Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free With coupon only. Not valid with any other offer. Expires 00/00/00
Standard Text Rates Apply
www.breciasitaliancafe.com
See Reverse For More Savings
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
anywhere@anytime
with the Valpak® product suite
Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free With coupon only. Not valid with any other offer. Expires 00/00/00
See Reverse For More Savings
www.breciasitaliancafe.com
that promote last-minute or one-day specials
or special in-store event
Free
Dinner Entree
Standard Text Rates Apply
Hours: 9am - 9pm Mon - Sun •G enerate sales immediately with text blasts
CP side 1
DEAL
INFLUENCE with brand power Now that people know the basics of WHO you are and WHAT you’re about, let us help you take your marketing to the next level. Whether you’re using our larger direct mail formats or taking advantage of our comprehensive digital tools, let clients know exactly what you can do for them by showcasing your full suite of products and services.
Digital Packages Our digital packages make it easy for you to connect to consumers online and on-the-go! •Y our offers featured on Valpak.com® and on your own Business Profile Page •Y our content pushed out through our partner network of websites, mobile sites, mobile apps directories and search engines • Opportunity to reach responsive consumers who have double opted-in to receive coupons via e-mail • Call Tracking included to help you track your ROI
Direct Mail Flyers Flyers give you more advertising space to
Enjoy Delicious Pasta, Pizza, Salads & More!
Brecia’s Italian Cafe
123 Main Street,
1/2 Price
Chicken Marsala Valid Anytime
With coupon only. Not valid with any other offer. Expires 00/00/00
Scan for full menu & daily specials
TUESDAY Chicken Cordon Bleu
WEDNESDAY Fettuccine Alfredo
THURSDAY Spicy Calzone
$6.99
$4.99
$9.99
$8.95
FRIDAY Chicken Marsala
SATURDAY Spaghetti & Meatballs
SUNDAY Homemade Lasagna
$5.99
$4.99
$9.99
1/2 Price
$5 Off Your Total Check
Lunch Entree
Buy One Lunch Entree, Get One Of Equal Or Lesser Value 1/2 Price
Valid Anytime With coupon only. Not valid with any other offer.
Expires 00/00/00
Brecia’s Italian Cafe
123 Main Street, Anytown
000-0000
Free
Dinner Entree Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free
Hours: 9am - 9pm Mon - Sun
With coupon only. Not valid with any other offer.
www.breciasitaliancafe.com
Expires 00/00/00
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
MONDAY Soup & Salad
TUESDAY Chicken Cordon Bleu
WEDNESDAY Fettuccine Alfredo
THURSDAY Spicy Calzone
$9.99
$8.95
$6.99
FRIDAY Chicken Marsala
SATURDAY Spaghetti & Meatballs
SUNDAY Homemade Lasagna
$5.99
$4.99
$9.99
1/2 Price Lunch Entree
Buy One Lunch Entree, Get One Of Equal Or Lesser Value 1/2 Price
Brecia’s Italian Cafe
Premiere Pasta Dishes
$5 Off Your Total Check
$8.99
1/2 Price
Chicken Marsala
Lunch Entree
Fresh Seafood Entree s
$10 Off Your Total Check
Of $25 Or More
Valid Anytime
Buy One Lunch Entree, Get One Of Equal Or Lesser Value 1/2 Price
With coupon only. Not valid with any other offer.
With coupon only. Not valid with any other offer.
With coupon only. Not valid with any other offer.
With coupon only. Not valid with any other offer.
With coupon only. Not valid with any other offer.
Expires 00/00/00
Expires 00/00/00
Expires 00/00/00
Expires 00/00/00
Expires 00/00/00
Brecia’s Italian Cafe
Scan for full menu & daily specials
Of $50 Or More
Welcome to Brecia’s
At Brecia’s, we bring you the same wonderful experiences we grew up on: from our warm Italian hospitality; to the authentic aromas in our open kitchen; to our flavorful, handmade recipes passed down for generations
6FP SIDE 1
Connect with your best customers
anywhere@anytime
with the Valpak® product suite
Expires 00/00/00
Welcome to Brecia’s
At Brecia’s, we bring you the same wonderful experiences we grew up on: from our warm Italian hospitality; to the authentic aromas in our open kitchen; to our flavorful, handmade recipes passed down for generations
Enjoy Delicious Pasta, Pizza, Salads & More! Italian Cafe
$4.99
Chicken Marsala
With coupon only. Not valid with any other offer.
Expires 00/00/00
3fp SIDEBrecia’s 1
Try All Our Delicious Daily Specials
$8.99
Of $25 Or More
With coupon only. Not valid with any other offer.
11 6pf Bleed
We Make Dining A Great Experience!
Brecia’s Italian Cafe
10 3fpvv No Bleed
a complete product line, photos, graphics, and other content
$8.99
2FP side 1
of a full menu,
-Out
With coupon only. Not valid with any other offer. Expires 00/00/00
Brecia’s Italian Cafe
MONDAY Soup & Salad
With coupon only. Not valid with any other offer. Expires 00/00/00
Of $25 Or More
With coupon only. Not valid with any other offer. Expires 00/00/00
Try All Our Delicious Daily Specials
Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free
Your Total Check
Buy One Lunch Entree, Get One Of Equal Lesser Value 1/2 Or Price
Expires 00/00/00
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
Favorites, Dine-In /Carry
$5 Off
Lunch Entree
•L arger image area allows for the display
Anytown
000-0000
With coupon only. Not valid with any other offer.
www.breciasitaliancafe.com
Free
9pm Mon - Sun www.breciasitaliancafe.c om
Specialties, Italian
000-0000
Hours: 9am - 9pm Mon - Sun
Dinner Entree
Hours: 9am -
Authentic Italian
Free
Dinner Entree Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free
123 Main Street, Anytown
Enjoy Delicious Pasta, Pizza, Salads & More!
help make sure your consumers are aware of all that you do.
Brecia’s Italian Cafe
08 2 Panel Flyer
02 single Panel QR
Product Reinforcements Enjoy Delicious Pasta, Pizza, Salads & More! Free
Brecia’s Italian Cafe
Make it easier to track response and increase redemptions with these product complements. QR Codes
Dinner Entree Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free
123 Main Street, Anytown
℡
CP side 1
Appeal to consumers who prefer the convenience of a mobile 000-0000 Hours: 9am - 9pm Mon - Sun coupon over carrying a paper coupon
With coupon only. Not valid with any other offer.
Scan for full menu & daily specials
www.breciasitaliancafe.com
Expires 00/00/00 02 single Panel QR
See Reverse For More Savings
• Extend the reach of your print ad and boost exposure online Enjoy Delicious Pasta, Pizza, Salads & More! ® Free •P ush your audience to your Web site, Valpak.com Brecia’s Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out Italian Cafe coupon, video, Facebook page or Valpak Deals® Dinner Entree
000-0000
Monitor how well your offer is working, identify who is responding, and discover ways to improve your close ratio and call volume
www.breciasitaliancafe.com
With coupon only. Not valid with any other offer. Expires 00/00/00
See Reverse For More Savings
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
01 MdC sPeC Ad
Enjoy Delicious Pasta, Pizza, Salads & More!
Enjoy Delicious Pasta, & Ad More! 01Pizza, MdCSalads sPeC
$5.99
Get the right message to the right audience 123 Main Street, Anytown
Brecia’s Italian Cafe 123 Main Street, Anytown
Brecia’s Chicken Marsala Italian Cafe Pizza, Delicious Pasta, Salads CP side 1
Enjoy
Scan for full menu & daily specials
01 MdC sPeC Ad
•D aily, weekly and monthly reports to help you understand how your advertising is performing •C all recording helps you monitor how your incoming leads are being handled
Versioning
000-0000
$8.99
Chicken Marsala Valid Anytime With coupon only. Not valid with any other offer. Expires 00/00/00
Hours: 9am - 9pm Mon - Sun www.breciasitaliancafe.com
See Reverse For More Savings
& More!
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
Valid Anytime
With coupon only. Not valid with any other offer.
7.99
$ •T est different offers or artwork to see what performs Brecia’s Hours: 9am - 9pm Mon - Sun See Reverse For More Savings www.breciasitaliancafe.com best for your business Chicken Marsala Italian Cafe Valid Anytime •V ary your address information by location 123 Main Street, Anytown Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out 000-0000 for multi-location businesses Hours: 9am - 9pm Mon - Sun See Reverse For More Savings •P ull customers from farther distances by using a www.breciasitaliancafe.com stronger offer beyond your immediate retail location 000-0000
Expires 00/00/00
CP side 1
With coupon only. Not valid with any other offer. Expires 00/00/00
CP side 1
℡
Hours: 9am - 9pm Mon - Sun
CP side 1
Call Tracking
℡
Buy One Dinner Entree, Get One Of Equal Or Lesser Value Free
123 Main Street, Anytown
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
Specialty Products Looking for something beyond the standard formats to influence, acquire and retain customers? We can help.
Coupon Booklets Offer multiple coupons that are valid over different time periods or for different products
Enjoy Delicious Pasta, Pizza, Salads & More!
• 8, 12 & 16 page booklet formats available
Extras • Leave near your register to entice current customers • Cross-Promotion: Partner with another business to distribute extra coupons
Brecia’s Italian Cafe 123 Main Street, Anytown
000-0000 Hours: 9am - 9pm Mon - Sun
Authentic Italian Specialties, Italian Favorites, Dine-In/Carry-Out
www.breciasitaliancafe.com
Solo Values
®
Stand out in the consumer’s mailbox with a customized direct mail program Valpak®, The Blue Envelope®, Solo Values®, Valpak.com®, Valpak Deals® are registered trademarks of Valpak Direct Marketing Systems, Inc., its subsidiaries and affiliates. All other products and company names are used for identification purposes only and may be trademarks and/or registered trademarks of their respective owners. Valpak Direct Marketing Systems, Inc. makes no claims to these trademarks. Copyright © 2012 Valpak Direct Marketing Systems, Inc.
•U se for time-sensitive promotions – grand openings, special sales events, holidays or limited time offers between Valpak mail dates
Connect with your best customers
anywhere@anytime
with the Valpak® product suite
Connect with your best customers
anywhere@anytime with the Valpak product suite ®
TM
In the mail.
Online.
Scan code to see how our solutions deliver results to our advertisers.
Valpak
®
www.valpak.com
On the phone.
View more...
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