Tourism Investment ILoilo-Guimaras

Tourism Investment Opportunities in Iloilo and Guimaras Narzal Nar zalina ina Z. Lim President, Asia Pacific Projects, Inc.

Tourism and Hospitality Consultants

Central location is an asset

Map photo courtesy of : DOT Region 6 Brochure

Proximity to Asian markets where 56.6% of foreign foreig n visitors visitors to the Phili Philippines ppines come from from

Map photo courtesy of : DOT Region 6 Brochure

Excellent air access to domestic markets Airline Flight Frequencies as of Sep 2009 Airlines

Manila

Cebu

Route (Iloilo - __ v.v)

Frequency

Philippine  Airlines + PAL Express

Manila

5x daily

Cebu

2x daily

 Air Philippines

Manila

1x daily 1x Fr/Su

Cebu

1x daily

Davao (via Cebu)

2x daily

Manila

6x daily

Cebu

2x daily 1x Mo/Tu/Th/Sa

Cebu Pacific

Davao

Davao*

Zest Air

Manila

Source: Airline Schedules September 2009

1x

Tu/Th/Sa/Su

1x daily

New Iloilo Airport in Cabatuan/Sta. Barbara is of international standard

Photos courtesy of : Lopez Group Foundation, Inc.

Excellent land access from several points in the Philippines via the Nautical Highway

Map photos courtesy of: DOT

Iloilo City is blessed with a natural harbor. Sea access is excellent

Photo courtesy of : Lopez Group Foundation, Inc.

Tourism Assets of Iloilo

A beautiful river running through the city

The 102-year old golf course in Sta. Barbara

Photos courtesy of : Lopez Group Foundation, Inc.

Festivals

Photos courtesy of : Lopez Group Foundation, Inc.

Natural Attractions

Photos courtesy of : Lopez Group Foundation, Inc.

Heritage Assets

Miag-ao Church  – UNESCO World Heritage Structure Photos courtesy of : Lopez Group Foundation, Inc.

Weaving,Textiles, & Embroidery

Photos courtesy of : Lopez Group Foundation, Inc.

FOOD

Pancit Molo

La Paz Batchoy

Salt Beds & Salt Making

Photos courtesy of : Lopez Group Foundation, Inc.

Tourism Assets of Guimaras

Orchards, Churches, & Islands

Photos courtesy of : DOT Region 6 Brochure

Beaches and Rich Marine Life

Photos courtesy of : Lopez Group Foundation, Inc.

Festivals

Pagtaltal sa Guimaras

Photos courtesy of : Lopez Group Foundation, Inc.

Visitor Arrivals to Iloilo and Guimaras in 2008

Tourist Arrivals 2008 Arrivals

Receipts (PhP)

Iloilo

396,134

7.3 B

Guimaras

39,391

724 M

Source: DOT Region 6

Tourism Markets 2008

Tourist Arrivals 2008 Domestic

Foreign

Iloilo

306,621

57,627

Guimaras

37,372

2,019

Source: DOT Region 6

Average Spending Per Person Per Day (2007) 6000 5003

5000 4000    )    P    h    P   n    i    (

3000

2290 1690

2000

1572

1532 1071

1000 0 Hotel

Food

Transport

Shopping

Others

Average

Source: 2007 MIG Exit Survey

Supply of Accommodations Accommodation Establishments  Area

No.

Accredited

Non Accredited

Metro-Iloilo

52

25

27

Guimaras

28

5

23

No.

Accredited

Non Accredited

1,620

1,130

490

315

122

193

Supply of Rooms in  Area Metro-Iloilo Guimaras

Source: DOT Regional and Provincial Offices

Supply of Accommodations in Guimaras 35 rooms

116 rooms

71 rooms 93 rooms

Occupancy Rates Occupancy Rates in Iloilo (accredited) Accommodations

2007

2008

Partial 2009

First Class

51%

59%

71%

Standard Class

59%

53%

42%

Economy Class

58%

50%

67%

Pensions,Inns, etc.

11%

na

na

Resorts

3%

21%

na

Source: DOT Region 6

Tourism Strategy for Iloilo and Guimaras

Overview of the Strategy & Policy Strategy 1

Iloilo and Guimaras as complementary destinations making up the primary gateway to Panay Island.

Overview of the Strategy & Policy Strategy 2

Sustainable development approach to tourism

Overview of the Strategy & Policy Strategy 3

Partnership-based, stakeholder-driven approach to the development and marketing of Iloilo and Guimaras as an integrated tourism destination.

Product Development Strategy 1 - Develop Priority Tourism Circuits

Metro Iloilo – Heritage Circuit

Product Development Strategy 1 - Develop Priority Tourism Circuits

Metro Iloilo – Linking Town Plaza and Church Circuit

Product Development Strategy 1 - Develop Priority Tourism Circuits

Tourism Circuit Guimaras – Agritourism and Marine Circuit

Product Development Strategy 2 - Diversification of urban tourism products

Photos Courtesy of Lopez Group Foundation Inc. Photos courtesy of : Lopez Group Foundation, Inc.

Product Development Strategy 3 - Develop pilot community-based tourism and livelihood programs

Investment Opportunities in Iloilo

Business Hotels

Photo courtesy of: Palafox & Associates

Multi-Purpose Meetings and Events Facility

Possible Investment Locations

Kapideco Estate, Mandurriao Iloilo

Map Photos: Google Maps

Kapideco Estate shall contain areas within it for commercial, residential, recreational, civic, educational, and even light industry. It will be a place where people can enjoy residence, workplace and entertainment.

Photo courtesy of: Kapideco & CONCEP

Kapideco Estate

Photo courtesy of: Kapideco & CONCEP

SM Iloilo City Site  – opportunities for hotels, retail, F&B,& BPO buildings

Map Photos: Google Maps

SM Iloilo City Site, Mandurriao, Iloilo

Plazuela de Iloilo, Mandurriao, Iloilo

Map Photos: Google Maps

Plazuela de Iloilo  – Opportunities to invest in F & B, entertainment, retail, and BPO Offices

Photos courtesy of: Florete Land Inc. and Palafox & Associates

Plazuela de Iloilo

Photos courtesy of: Florete Land Inc. and Palafox & Associates

Plazuela de Iloilo

Photos courtesy of: Florete Land Inc. and Palafox & Associates

Central Business District of Iloilo is a Heritage District

Photos courtesy of: CONCEP & MIGEDC

Central Business District of Iloilo is a Heritage District

Photos courtesy of: CONCEP & MIGEDC

Central Business District of Iloilo is a Heritage District

Photos courtesy of: CONCEP & MIGEDC

Central Business District of Iloilo is a Heritage District LIST OF HERITAGE BUILDINGS

1. Villanueva Building 2. Cacho Building 3. S. Villanueva Building 4. S. Villanueva Building 5. CelsoLedesma Building 6. Dominican Sisters 7. Pilar Building 8. Javellana Building 9. Ledesma Building 10. Iloilo Lucky Auto Supply 11. S. Javellana Building 12. S. Javellana Building 13. Cantonese Club 14.Tayengco Building 15.Tiampo Building 16. Hoskins Compound 17. J. Melliza Building 18. Villanueva Building Photos courtesy of: CONCEP & MIGEDC

CBD Revitalization Project  – Public-Private Sector Partnership

REDEVELOPMENT PILOT PROJECTS 1. The pedestrianization of Calle Real  ( Ledesma St. to Aldeguer St.)

2. The appointment of Aldeguer St . (Iznart St. to Calle Real) into a street market.

3. The redevelopment of the Iloilo City Central Market  site into a mixed use complex. Photos courtesy of: CONCEP & MIGEDC

CBD Revitalization Project  – The pedestrianization of Calle Real ( Ledesma St. to Aldeguer St.)

Photos courtesy of: CONCEP & MIGEDC

CBD Revitalization Project  – The conversion of Aldeguer St. (Iznart St. to Calle Real) into a street market.

Photos courtesy of: CONCEP & MIGEDC

CBD Revitalization Project  – The redevelopment of the Iloilo City Central Market site into a mixed use complex.

 Aerial Perspective Mixed use Buildings

Podium

Office and Parking Building Wet Market & Ground level Parking (under the podium)

Promenade

 Access Road

 Arcade and Shops

Heritage Building

The New Iloilo City Hall (under construction) is in the Heritage District of Iloilo

Photo courtesy of: WVC Architects

More Investment Opportunities in the Rest of the Province

Beach Resorts and Resort Communities

Anhawan Resort & Royal Pines Anhawan, Oton, Iloilo Iloilo’s Premiere Resort Residence

Beach Resorts

Pan de Azucar  Concepcion, Iloilo

Photos courtesy of : Lopez Group Foundation, Inc.

Investment in Allied Tourist Services 

Tourist transport (buses, vans, cars for hire)

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Local Tour Operations

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 Aqua Sports Equipment Rentals

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 Adventure Tour Equipment Rentals

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Spa and Wellness Clinics

Investment Opportunities in Guimaras

Beach Resort Development

Photos courtesy of: Palafox & Associates

Beach Resort Development

Upgrading of Sea Access Between Iloilo City and Guimaras

Upgrading of Sea Access Between Iloilo City and Guimaras

 PAROLA STATION - OPTION 1 PIER 2 & WAITING  AREA

PIER & WAITING  AREA

ECOPARK PARKING

MARKET AREA

Image of the Ferry Terminal & Restaurant 

DENR & COAST GUARD SITE

Upgrading of Sea Access between Iloilo City and Guimaras PIER & PASSENGER WAITING AREA FERRY TERMINAL RESTAURANT

PRIVATE BUILDINGS PARKING

 Aerial Perspective  – Jordan Station Photos courtesy of: CONCEP & MIGEDC

Upgrading of Sea Access between Iloilo City and Guimaras

EXISTING CARGO TERMINAL

PARKING

FERRY TERMINAL/ RESTAURANT

PIER & PASSENGER WAITING AREA

 Aerial Perspective - Buenavista Photos courtesy of: CONCEP & MIGEDC

Outcomes 

Enhanced quality of life in the Iloilo-Guimaras Region

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Iloilo and Guimaras an attractive place to visit

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Increased visitor arrivals and receipts Tourism Receipts

Tourism Arrivals 2010

2012

2010

2012

595,000

718,000

18.24 B

25.18 B