Tema #3 Las Relaciones Publicas en El Espacio Laboral

 

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^BIE F» 0 LEP _BLE@ACFBP [ROLA@EP BF BL BP[E@AC LEOC_EL 0.5 @cfsanbre`acfbs gbfbrelbs ³@uål bs le aipcrtef`ae nb le sb`rbterae bf rble`aðf `cf su juf`aðf nb rble`acfencre pýola`e3 Bftrb les iýltaplbs terbes qub lb `cipbtbf e uf sb`rbterac (e) afnuneolbibftb qub ufe nb les iås rblbveftbs bs equblle qub na`b rble`aðf `cf su juf`aðf nb rble`acfencr pýola`c. Bs le aiegbf nb le biprbse, y le aiprbsaðf qub uf `labftb, prcvbbncr c vasateftb sb jcrib nbl iasic nbpbfnbrå bf gref ibnane nb le jcrie bf qub bl sb`rbterac sb heye prcyb`tenc he`ae le vasate. Le aiegbf nb le biprbse bstå bf mubgc `ene vbz qub ástb sb rble`acfe `cf elguabf embfc e blle, nbsnb bl selunc e uf vasateftb, heste le jcrie nb `cftbster bl tblájcfc. Le Pb`rbterae Bmb`utave nbob `cftbfbr espb`tcs y `uelanenbs nb `ciufa`e`aðf enbiås nb gbstacfer les tá`fa`es nb nbserrcllc nb heoalanenbs aftbrpbrscfelbs, rble`acfbs pýola`es y gbstaðf biprbserael4 pcr bsc, qub le `cipbtbf`ae nbob sbr jufneibftel bf le aftbre``aðf `cf les nbiås pbrscfes bf bl åioatc leocrel4 ncfnb eoer`e les e`tatunbs fb`bseraes pere rbjlbmer uf `cipcrteiabftc enb`uenc y jevcreolb qub pbriate bfjrbfter bja`ezibftb lcs `eioacs c prcolbies qub sb gbfbrbf bf le biprbse4 el icibftc nb `cfstruar ufe aiegbf `crpcretave `levb pere bl nbserrcllc nb le biprbse y prcjbsacfel nbl biplbenc. Les `cipbtbf`aes sc`aelbs nbobf bster prbsbftbs bf le Pb`rbterae Bmb`utave ncfnb sb afvclu`rb le gbstaðf biprbserael ncfnb sb bsteolbz`e le jcrie4 ncfnb les biprbses nbserrcllef e`tavanenbs pere jcrtelb`br bl rbfnaiabftc e trevás nb le l e gbstaðf nb rble`acfbs pýola`es qub `cfllbve e le bmb`u`aðf nb juf`acfbs eptes pcr pertb nb lcs biplbencs sabiprb y `uefnc bmb`utbf áta`e prcjbsacfel y uf jlumc nb `ciufa`e`aðf qub sb afvclu`rb e tcncs c lcs pýola`cs. Bl prcolbie sb suoye`b bf ncs veraeolbs qub scf= le gbstaðf biprbserael y les rble`acfbs puola`es jcrief pertb nb le Pb`rbterae Bmb`utave qub naragb bl prc`bsc eniafastretavc nb le biprbse y ieftabfb vaf`ulc b aftbgre `ciufa`e`aðf `cf bl pýola`c enbiås qub pcsbb e`tuelibftb `epe`anen anðfbe bf le bmb`u`aðf nb sus e`tavanenbs4 pcr bsc, bs `cfsanbrene bl paler jufneibftel nb le biprbse. Elgufes crgefaze`acfbs hef nbste`enc les `cipbtbf`aes nbl pbrscfel pere rble`acfersb `cf lcs nbiås ncfnb bl obfbja`ac sbe iutuc. iutuc .

0.?. _ble`acfbs [uola`es aftbrfes Zargafae Mefbth Ieiefa _avbre

 

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Peobics iuy oabf qub les _ble`acfbs [ýola`es scf suieibftb aipcrteftbs bf ufe biprbse4 pbrc iu`hes vb`bs fc seobics quá tapcs nb e``acfbs scf les qub nbobics biprbfnbr e le hcre nb he`br uf plef nb bste éfnclb. Les _ble`acfbs [ýola`es scf tcnes les bstretbgaes nb `ciufa`e`aðf bfjc`enes e `rber uf véf`ulc4 qub prcnuz`e ufe aiegbf pcsatave `cf bl pýola`c el `uel vef naraganes bstes e``acfbs. Les _ble`acfbs [ýola`es sb navanbf bf ncs= les bxtbrfes y les aftbrfes. Fc sclc sb nbob nb `rber uf véf`ulc `cf le sc`abnen c `cf lcs `cfsuiancrbs e`tavcs nb fubstres ier`es4 teioaáf sb nbob `rber uf véf`ulc `cf lcs biplbencs qub sbråf fubstrcs ibmcrbs vc`brcs. Les e``acfbs qub sb pubnbf llbver e `eoc bf les rble`acfbs pýola`es bxtbrfes, scf tcnes equblles qub hegef sbftar e le sc`abnen `br`efée `cf le ier`e. Elgufcs bmbiplcs tépa`cs scf= ncfe`acfbs e esc`ae`acfbs pere faõcs saf hcger, pere iumbrbs `cf `åf`br, plefter åroclbs, nb`lerersb sc`aelibftb rbspcfseolbs, utalazer rb`urscs rbutalazeolbs, bftrb ctrcs. [brc fc sb trete sclc nb he`brles4 safc nb nerles e `cfc`br. [ubnb sbr qub nbs ufe `cfjbrbf`ae nb prbfse `uefnc ousqubs afjcrier scorb elgýf prcgreie c `uefnc sb fb`bsatb e`lerer uf `cfjla`tc qub pcfge bf pblagrc le rbpute`aðf nb le biprbse c elgýf aftbgreftb. Pb nbob rb`crner qub scf e``acfbs nb `ciufa`e`aðf, esé qub bf elgýf puftc nbl prc`bsc sb tbfnrå qub he`br elgc pere `ciufa`erlc `cf le sc`abnen. Bf c`esacfbs sb `rbb qub scf e``acfbs bf les qub sb nbspbrna`ae tabipc y nafbrc. Bsb bs uf gref brrcr pcrqub bs le jcrie iås jå`al y råpane nb janblazer e uf `cfsuiancr, qub eftbs sb sbftée nuncsc c qub fc bre tef e`tavc `cic ufc quasabre.

0.?.5 @cf bl pbrscfel scf equblles qub sb bsteolb`bf bftrb narb`tavcs y biplbencs y qub ous`ef ufe oubfe `ciufa`e`aðf bftrb eiocs nbftrc nb le biprbse, qub tabfnb e qub bl pbrscfel `cleocrb setasjb`hc `cf blle uf je`tcr iuy Aipcrteftb bs bl hb`hc nb qub bl pbrscfel sbe trefsiascr nb le aiegbf nb le crgefaze`aðf he`ae ctrcs pýola`cs, nb equé le aipcrtef`ae nb tbfbr oubfes _[ aftbrfes eftbs nb afa`aer les bxtbrfes. afnbpbfnabftbibftb nb qub les afvbstage`acfbs fctbf c fc le fb`bsanen nb ibmcrer les `ciufa`e`acfbs nbja`abftbs bxastbf `abrtes `ciufa`e`acfbs qub rbquabrbf sb `ciufa`enes el pbrscfel. -iefuel nb oabfvbfane -oclbtéf iurel c teolbrc nb efuf`acs -efbxcs scorb bl sublnc -`ertes pbrscfelbs -bftrbvastes pbrscfelbs Zargafae Mefbth Ieiefa _avbre

 

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-jcllbtcs pere le `ciufa`e`aðf bspb`aelbs -`cfjbrbf`aes pere `ciufa`e`aðf bspb`aelbs. `ciabfzef `cf le e`tatun nb ufe pbrscfe he`ae uf treoemencr, bf rbelanen tabfbf uf `eipc iuy bxtbfnanc pcr qub eoer`ef nbjafataveibftb tcnc, `uefnc efaib e lcs biplbencs e `cftraouar el iåxaic nb prcnu`tavanen y prcspbranen pere le biprbse. e su vbz `cfstruar ufe eticsjbre egreneolb pere qub bl pbrscfel treoemb `cf ieycr bja`e`ae y egrenc. Les rble`acfbs pýola`es scf ufe juf`aðf narb`tave `ere`tbrésta`e qub eyune e bsteolb`br y ieftbfbr léfbes nb `ciufa`e`aðf iutues, bftbfnaiabftc, e`bpte`aðf y `ccpbre`aðf bftrb ufe crgefaze`aðf y sus pýola`cs4 aipla`e le gbstaðf nb prcolbies c tbies, eyune e lcs narb`tavcs e ieftbfbrsb afjcriencs y sbfsaolbs he`ae le cpafaðf pýola`e4 nbjafb y bfjetaze bf le rbspcfseoalanen nb lcs narb`tavcs nb sbrvar el aftbrás pýola`c4 eyune e lcs narb`tavcs e ieftbfbrsb el jrbftb nb lcs `eioacs y utalazerlcs nb jcrie bjb`tave `cftbiplåfnclcs `cic uf sastbie nb evasc pere efta`apersb e les tbfnbf`aes y utalaze le afvbstage`aðf, le prbpere`aðf y le `ciufa`e`aðf áta`e `cic sus hbrreiabftes praf`apelbs (Herlcw. 517:= 0:). Bl pepbl nb uf bmb`utavc nb rble`acfbs pýola`es ([_) bs iefbmer le rbpute`aðf nb ufe biprbse, crgefaze`aðf c afnavanuc. Rf bmb`utavc nb rble`acfbs pýola`es pubnb treoemer pere ufe egbf`ae y cjrb`br sbrva`acs e ufe eiplae geie nb `labftbs nb iefbre afnbpbfnabftbibftb.

0.0. _ble`acfbs [uola`es bxtbrfes Les rble`acfbs pýola`es bxtbrfes sb bf`ergef nb tcier e``acfbs rble`acfenes `cf les pcsa`acfbs, velcrbs, lafbeiabftcs y e`tue`acfbs nb le biprbse he`ae navbrscs bftbs y grupcs huiefcs qub he`bf vane bf le sc`abnen. Pu combtavc bs prcicvbr le `cipeõée b af`rbibfter sus afgrbscs. Bs pcr bstc qub sb ous`e nbserrcller ufe `ciufa`e`aðf bjb`tave bftrb le biprbse y lcs najbrbftbs bftbs `cf lcs qub bste sb rble`acfe= `labftbs, ibnacs nb `ciufa`e`aðf, afnustraes, `ciufanen, gcoabrfc, bftanenbs jafef`abres, prcvbbncrbs y pýola`c bf gbfbrel.

0.0.5. ³Uuá scf les _ble`acfbs pýola`es bxtbrfes3 Peobics iuy oabf qub les _ble`acfbs [ýola`es scf suieibftb aipcrteftbs bf ufe biprbse4 pbrc iu`hes vb`bs fc seobics quá tapcs nb e``acfbs scf les qub nbobics biprbfnbr e le hcre nb he`br uf plef nb bste éfnclb. Les

_ble`acfbs

[ýola`es

scf

tcnes

les

bstretbgaes nb `ciufa`e`aðf bfjc`enes e `rber uf véf`ulc4 qub prcnuz`e ufe aiegbf

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pcsatave `cf bl pýola`c el `uel vef naraganes bstes e``acfbs. Les _ble`acfbs [ýola`es sb navanbf bf ncs= les bxtbrfes y les aftbrfes. Fc sclc sb nbob nb `rber uf véf`ulc `cf le sc`abnen c `cf lcs `cfsuiancrbs e`tavcs nb fubstres ier`es4 teioaáf sb nbob `rber uf véf`ulc `cf lcs biplbencs qub sbråf fubstrcs ibmcrbs vc`brcs. Les e``acfbs qub sb pubnbf llbver e `eoc bf les rble`acfbs pýola`es bxtbrfes, scf tcnes equblles qub hegef sbftar e le sc`abnen `br`efée `cf le ier`e. Elgufcs bmbiplcs tépa`cs scf= ncfe`acfbs e esc`ae`acfbs pere faõcs saf hcger, pere iumbrbs `cf `åf`br, plefter åroclbs, nb`lerersb sc`aelibftb rbspcfseolbs, utalazer rb`urscs rbutalazeolbs, bftrb ctrcs. [brc fc sb trete sclc nb he`brles4 safc nb nerles e `cfc`br. [ubnb sbr qub nbs ufe `cfjbrbf`ae nb prbfse `uefnc ousqubs afjcrier scorb elgýf prcgreie c `uefnc sb fb`bsatb e`lerer uf `cfjla`tc qub pcfge bf pblagrc le rbpute`aðf nb le biprbse c elgýf aftbgreftb. Pb nbob rb`crner qub scf e``acfbs nb `ciufa`e`aðf, esé qub bf elgýf puftc nbl prc`bsc sb tbfnrå qub he`br elgc pere `ciufa`erlc `cf le sc`abnen. Bf c`esacfbs sb `rbb qub scf e``acfbs bf les qub sb nbspbrna`ae tabipc y nafbrc. Bsb bs uf gref brrcr pcrqub bs le jcrie iås jå`al y råpane nb janblazer e uf `cfsuiancr, qub eftbs sb sbftée nuncsc c qub fc bre tef e`tavc `cic ufc quasabre.

0.0.?. Espb`tcs aipcrteftbs nb les rble`acfb rble`acfbss pýola`es bxtbrfes 0.0.?.5. [brsuesave @ciufa`ersb bs uf ertb y `rber le fb`bsanen ncfnb fc le hey bs uf ertb ieycr. [brsuenar e uf `labftb, e uf crgefasic guobrfeibftel c e uf ibnac nb `ciufa`e`aðf pere qub tcib ufe e``aðf qub afa`aelibftb fc tbfée `cfsanbrene bs ufe juf`aðf iuy aipcrteftb nb ufes rble`acfbs pýola`es bxtbrfes bxatcses. E`tuelibftb bl ibr`enc sb he vubltc iuy `cipbtatavc. Iu`hes biprbses fc `ubftef `cf le naspcfaoalanen nb afvbrtar jubrtbs suies nb nafbrc bf `eipeões puola`ateraes nb iu`he bfvbrgenure. @core bftcf`bs ieycr rblbvef`ae le e`tue`aðf nb les rble`acfbs pýola`es bxtbrfes nb afjluar nb iefbre bjb`tave y narb`te scorb bl pýola`c, he`abfnc qub le `crpcre`aðf pcsa`acfb ibmcr sus prcnu`tcs y ier`e.

0.0.?.?. Bfjc`ene bf bl `labftb Ieftbfbr le `ciufa`e`aðf narb`te `cf lcs `labftbs pbriatarå qub bl fbgc`ac sabiprb bstá prbsbftb bf bl eioabftb `cibr`ael. Bjb`tuer vasates pbraðna`es e les crgefaze`acfbs

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pbriatarå fc sclc bstrb`her lcs lezcs, safc teioaáf `cfc`br les afquabtunbs qub bstcs tbfgef. [cr bstc bs rb`cibfneolb rbspcfnbr bf bl ibfcr tabipc pcsaolb les prbguftes c prcolbies qub sbef pleftbenes, y `efelazerles bja`abftbibftb. @ueftc ibmcr sbe le `ciufa`e`aðf `cf lcs `labftbs e`tuelbs, sb fb`bsateråf ibfcs bstretbgaes y tabipc pere gefer fubves rble`acfbs `cibr`aelbs iutueibftb vbftemcses.

0.0.?.0 Peobr bs`u`her Les rble`acfbs pýola`es bxtbrfes fc sclc nbobf `bftrersb bf `ultaver hbrreiabftes pere najufnar oabf bl ibfsemb qub sb nbsbe qub llbgub e lcs nbiås, safc qub teioaáf nbob `cfsanbrer seobr bs`u`her. Le `ciufa`e`aðf bs oanarb``acfel, eioes pertbs scf aipcrteftbs nbftrc nbl prc`bsc y les ncs tabfbf espb`tcs rblbveftbs qub nb`ar. Eprb`aer lcs `cibfteracs y he`br seobr qub lb aipcrte lc qub ctrcs pabfsbf, bs sbõel nb ufes rble`acfbs pýola`es bxatcses.

0.0.>. @cf bl Bstenc Bf bl gcoabrfc, les rble`acfbs pýola`es bståf crabftenes praf`apelibftb e orafner afjcrie`aðf el pýola`c aftbrfc y bxtbrfc scorb lcs prcyb`tcs y rbelaze`acfbs sb`tcraelbs c scorb les e`tavanenbs nbl [cnbr Bmb`utavc y praf`apelbs juf`acferacs. Bf rbsuibf, pcnbics nb`ar qub les rble`acfbs pýola`es scf uf paler jufneibftel bf bl áxatc nb lcs prcyb`tcs guobrfeibftelbs, e trevás nb le `ciufa`e`aðf `cf le sc`abnen nb iefbre bjb`tave les e``acfbs y áxatcs nb lcs gcoabrfcs. @cf jrb`ubf`ae lcs gcoabrfcs nbserrcllef su e`tavanen saf anbftaja`er rbelibftb `uålbs scf sus prcyb`tcs y prcgreies nb eltc aipe`tc. Lcs áxatcs sublbf najuiafersb bf le nbfsanen nb le e`tavanen nbl gcoabrfc pcr eusbf`ae nb uf sbftanc nb cpcrtufanen pcléta`e. Bf bl gcoabrfc, le juf`aðf nb rble`acfbs pýola`es bstå crabftene bspb`aelibftb e orafner afjcrie`aðf el pýola`c aftbrfc y bxtbrfc scorb lcs prcyb`tcs y rbelaze`acfbs sb`tcraelbs c scorb les e`tavanenbs nbl prbsanbftb y sus juf`acferacs praf`apelbs.

0.0.2. @cf lcs prcvbbncrbs [rcvbbncrbs= [rcvbbncrbs nb afsuic= Pcf tcnes equblles qub fcs prcvbbf nb ietbrae praie pere prcnu`ar. [rcvbbncrbs nb sbrva`ac prcjbsacfelbs= Bm. Bstunac muréna`c, `cfteolb, `cfsultcre bxtbrfe. [rcvbbncrbs qub suiafastref sbrva`ac= Bm. Bfbrgée blá`tra`e, tblájcfcs, egue, bt`. Bl prcvbbncr bs aipcrteftb aipcrteftb pcrqub `cfc`b oabf el ibr`enc, esé `cic fcs prcvbb e fcsctrcs, lb prcvbb e le `cipbtbf`ae y sa tbfbics ufe oubfe rble`aðf pcnbics evbraguer `cses nb le `cipbtbf`ae, fubves icnes nasbõcs, bt`.

0.0.:. @cf lcs nb sbrva`ac puola`c

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Rfe `ciufanen surgb `uefnc uf grupc nb pbrscfes b afstatu`acfbs sb he`bf afnbpbfnabftbs. Q sb rble`acfe e trevás nb llezcs ezcs nb `ccpbre`aðf hå håoatcs, oatcs, bstalcs nb vane `cic pertancs, `ulture `ciýf (jcries nb heoler) `cstuiorb. Fc fcs rbjbraics el bspe`ac gbcgråja`c, safc e lcs lezcs qub tabfbf bf `ciýf, lcs pýola`cs aftbrfcs prcvabfbf nb le `ciufanen, `uefnc iås pbqubõc bs le `ciufanen bs iås aipcrteftb `cic pýola`c.

0.> Lcs5; _bjrefbs iås `cfc`ancs bf les _ble`acfbs [uola`es 5. “Bf bl jcfnc scf les rble`acfbs `cf les pbrscfes lc qub lb ne sbftanc e le vane’. ‐  Walhbli vcf Huioclnt ?. “^cnc lc qub he`bs y na`bs scf rble`acfbs pýola`es’. ‐  Efðfaic 0. “Pðlc hey ufe `cse bf bl iufnc pbcr qub bster bf oc`e nb lcs nbiås, y bs fc bster bf oc`e nb fenab’. ‐ Cs`er Walnb >. “Les rble`acfbs pýola`es ibz`lef pbracnasic, sa`clcgée y nbrb`hc4 scf uf aftbrbseftb peasemb bf `eioac pbriefbftb’. ‐ _cff ^crcssaef 2. “Bs`raob scorb elgc qub velge le pbfe lbbr c rbelaze elgc qub velge le pbfe bs`raoar’. ‐   Obfmeiéf Jrefdlaf :. “Les rble`acfbs pýola`es scf uf `cipcfbftb `levb nb `uelquabr cpbre`aðf bf bstcs nées nb `ciufa`e`aðf afsteftåfbe y `aunenefcs rezcfeolbibftb afquasatavcs’. ‐ Elvaf Eneis

7. “E fenab lb aipcrte `uåftc seobs, heste qub seobf `uåftc tb aipcrte’. ‐   ^hbcncrb _ccsbvblt 8. “Muftc e he`br lc `crrb`tc, lc iås aipcrteftb bs he`brlb seobr e les pbrscfes qub bstås he`abfnc lc `crrb`tc’. ‐ Mchf N. _c`dbjbllbr 1. “Nbtbfbr le [uola`anen y les _ble`acfbs [ýola`es pere ehcrrer nafbrc bs `cic nbtbfbr tu rblcm pere ehcrrer tabipc’. ‐ Hbfry Jcrn 5;. “Bl 7;% nbl áxatc bf b f le vane rbsanb bf he`brsb fcter’. Wccny Ellbf  

Oaolacgrejée https=//prbza.`ci/uzohs8?wm2e5/les-rble`acfbs-puola`es-`cf-bl-pbrscfel https=//oafnave.`ci/olcg/rble`acfbs-puola`es-aftbrfes-bxtbrfes-nuc-nafeia`c-le`ciufa`e`acf. https=//www.sagfaja`encs.`ci/rble`acfbs-puola`es https=//www.eune`ae.`ci.ix/wpe`/eune`ae/tcp-5;-jresbs-scorb-rble`acfbs-puola`es/

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