Solution-Marketing Analyst Test

 

foodpanda Excel Test You CAN use any online resources to solve this test 

I. 2p

A Pompeian shop owner makes the following sales in a week (see data below). Calculate Number of Sales, Average Selling Price, Total Revenue and Total Margin Date

Product

01.01.79

Glass cup

01.01.79

Gladius

01.01.79

Gold plate

01.02.79

Selling Price (Denari)

Margin

2

6%

15

5%

120

3%

Leather sandals

11

8%

01.03.79

Iron helmet

56

15%

01.04.79

Gold plated armor

385

4%

01.05.79

Bronze statue

160

8%

01.05.79

Silver cup

45

8%

II. 2p Using the data above, build a pivot that includes Product Product and Margin (create new sheet) sheet)

Sort the data to display the top 5 highes Margins (order the Products alphabecally). III. 1p Match the Products below with their Selling Prices using VLOOKUP Product

Selling Price

Glass cup

2

Gladius

15

Gold plate

120

Leather sandals

11

Iron helmet

56

Gold plated armor

385

Bronze statue

160

Silver cup V. 1p

45

Using the sales data build a bar chart that includes Product and Selling Price

Selling Price (Denari) 450 400 350 300 250 200 150 100 50  -

385

2

  c  u  p   s     s    l  a   G

15   s    i  u  s   d   a    l   G

120    t  e    l  a   p      l  d   o   G

160 11

56

   l  s    l   e    t   o  r   r   e    t  u  e   d  a    l  m   r  m    t  a   n   e   s   a     a    h   d     s   z  e     n      t  e   n   o   e  r   r   a    I    l   r  o  

45   p    u  p   r  c   e   v    i   l    S

 

      a    L  e

     l  d   o   G

chart here

 

8

Number of Sales: Average Aver age Selling Price P rice (Denari):

 

99

Total Revenue (Denari):

 

794

Total Margin (Denari):

 

.

44.95

 

Product

Sum - Margin

Bronze statue

8%

Gladius

5%

Glass cup

6%

Gold plate

3%

Gold plated armo

4%

Iron helmet

15%

Leather sandals

8%

Silver cup

8%

Total Result

57% Displays the top 5 highes Margins

 

Denion:

Ull Ulliz iza aon on rate rate

Av Aver erag age e num numbe berr o off o ord rder erss d del eliv iver ered ed per ho hour ur pe perr rrid ider er

Delivery Deliv ery me (min) Averag Average e dura duraon on in minutes minutes between or order der placement placement and order order delivery delivery Requirement:  write a short report (150 words) on the graph*

1. What trend or insight can you idenfy? 2. Is there any correlaon between Ullizaon and Delivery me? If any, please explain. 3. What can be the company’s strategic strategic direcon with regards to these two metrics? For example, to incre *numbers do not reect reality and are for case-purposes only Answer # 1

As shown in the graph the ulizaon and the delivery varies on daily/weekily basis. The average orders delivered by a rider is 5 orders per hour with the average average delivery me of 13.5 minutes per Order. Order. The Delivery me varies with the number of orders per hour there is no specic trend shown in the graph but we can see a uctuang trend every day/week may be because of some external Factors for example Restaurants preparing Time, Nataural hazzards etc. Answer # 2

Ulazon rate per hour and delivery me are correlate because the earlier the rider delivers the order the faster he will get his new order hence increasing the ulizaon rate rate but these are also dependent on some external factors for example the distance between the restaurant and the delivery address, how frequently the rider receives the next order some technical issues etc. Answer # 3

The company should idenfy the factors that causing the uctuaon in the rate of the ulizaon and the delivery me. The team should take the measures to make sure the the rider gets frequent orders, riders don’t get long distance orders as it eects the delivery me, also train the rider to get maximum eciency while he is online.

 

 

 

se/decrease/maintain which metric, and why why..