MBA Programme
http://www.mba.itb.ac.id INSTITUT TEKNOLOGI BANDUNG
MM5026 Management of Innovation, Technology, and Entrepreneurship for Executive
Execu Executi tive ve MBA MBA (EMBA) (EMBA) 52 JANUARY 2016
MASTER MASTER OF BUSINESS ADMINISTRA ADMINISTRATION TION SCHOOL OF BUSINESS AND MANAGEMENT INSTITUT TEKNOLOGI BANDUNG http://www.sbm.itb.ac.id/mba
1
Contents
1.
Mission and Vision of MBA-ITB.............................................................................................................3
2.
Learning Goals and Objectives of MBA-ITB .......................................................................................... 3
3.
Learning Goals and Learning Objectives of This Course .......................................................................4
4.
The Course Structure ............................................................................................................................6
5.
The Course Plan .................................................................................................................................... 7
6.
Lecturer Profile ................................................................................................................................... 11
7.
Grading................................................................................................................................................12
8.
Students Guidance ..............................................................................................................................12
9.
References .......................................................................................................................................... 12
2
1. Mission and Vision of MBA-ITB MBA ITB has a mission to educate students to be ethical and entrepreneurial business leaders who can thrive in the globally connected business environment. We believe that the mission can be achieved by developing our students to have the following attributes: •
Cognitive ambidexterity , i.e. by developing their integrative thinking ability in looking at
business issues and formulating business decisions •
Ethical responsibility , i.e. by developing their awareness, sensitivity and proactivity in
delivering the best results that will not sacrifice the social and environmental sustainability •
Effective implementation skill , i.e. by developing their leadership, awareness toward
other people in their organization and effective oral communication so that they can execute the strategy and business solutions they have decided •
Awareness toward global business environment , i.e. by exposing them with global
business issues that may affect their business success Based on the above description, we have identified six important capabilities to be developed in our students. The following are the six capabilities that become the learning goals that we must pursue in our MBA program: integrative thinking, team work, communication skill, ethical responsibility, leadership and global mindset. Alongside
its
mission,
MBA
ITB
is
envisioned
itself
to
be
“A World Class Program of Master and Business Administration with that Creates Ethical and Entrepreneurial Business Leaders by 2020”.
2. Learning Goals and Objectives of MBA-ITB Table 1 and 2 present the learning goals and objectives of MBA ITB respectively. Table 1. Learning goals of MBA ITB Learning Goals
Description
Integrative Thinking (LG 1)
Student will be able to demonstrate ability to identify the central problems/issues, draw and assess recomendation using a perspective that integrates both fuctional and relevant contextual information and deploy them effectively to solve the problem from a strategic views
3
Learning Goals
Description
point. Team work (LG 2)
Student will be able to demontrate an ability to work effectively in a team, exhibiting behaviour that reflects an understanding of the importance of individual roles and tasks, and the ability to manage conflict and compromise so that team goals are achieved.
Communication Skill (LG 3)
Student will be able to communicate verbally inn an organised, clear and persuasive manner, and be responsive listener.
Ethical Responsibility (LG 4)
Student will be able to identify ethical issues, understand the impact of a particular issue on various stakeholders, recognize the rights and responsibilities of the stakeholder and systematically analyse the pro and cons of eny decisions related to ethical issues.
Leadership (LG 5)
Student willhave hightened awareness of what it take to exercite effective leadership, through key inisiative, efective execution, influencing, inspiring, and empowering people and manging changes.
Global Awareness (LG 6)
Student will understand the nature of global issues impacting business, including competition, policiess, politic, culture and consumers and have the ability to respond to them effectively.
3. Learning Goals and Learning Objectives of This Course The purpose of this course is to analyze the central importance of technological innovation for competitiveness and to learn about international good practice in managing technological innovation. The course is built around developing an understanding of the complexities and uncertainties of innovation process. It utilizes the results of leading research around the world. Issued to be studied include : economics and impact of technological innovation, innovation strategy, process and commercialization of technological innovation, managing creative teams, R&D and technological collaboration, business sustainability, and building technology-based business.
4
Learning Goals
Learning Objectives Integrative Thinking
Students will be able to demonstrate an ability
Understand the importance of technological
to identify the innovation problems/issues
innovation concepts and tools and able to apply
which lead them to utilize suitable innovation
them to tackle company’s problems/issues.
tools, propose recommendations based on a
Identify technological innovation complexities and
perspective that integrates both functional
the way in which it is changing and how it influences
and relevant contextual information, and
the company strategies.
deploy these recommendations effectively.
Develop analytical frameworks and practical tools to help effective management of technological innovation.
Team Work Student will be able to demosntrate an ability
Understand how to collaborate with others.
to work effectively in a team, e xhibiting behaviour that reflects an understanding of
Give constructive feedback in a small group in the
the importance of individual roles and tasks,
learning environment.
and the ability to manage conflict and compromise so that team goals are ac hieved.
Communication Skill Student will be able to communicate verbally
Present information in an organized and concise
in an organised, clear and persuasive manner,
manner.
and be a responsive listener.
Demonstrate a skill to persuade others in persuasive manners. Demonstrate listening skills.
Ethical Responsibility Student will be able to identify ethical issues,
Recognize ethical issues in the innovation context.
understand the impact of a particular issue on various stakeholders, and systematically analyse the pro and cons of any decisions related to ethical issues.
Global Awareness
5
Learning Goals Student will understand the nature of global
Learning Objectives Identify global issues that may affect innovation
issues impacting business, including competition, policiess, politic, culture and
Develop understanding toward global cultural
consumers and have the ability to respond to
aspects that affect innovation
them effectively.
4. The Course Structure The course will be completed in 10 weeks, comprising 8 weekly classes, a mid-term exam and a final exam. This course discusses in general two main topics: (1) Innovation and (2) Entrepreneurship. These topics will be delivered through lectures and case studies, along with an innovation project that allows students to directly apply concepts they learn in the class. The course consists of four modules:
Management of Technological Innovation and Business, which covers: o
Economics of technological innovation
o
Impact of technological innovation on competitiveness
o
Formulating Technological System Elements
Technological Innovation and Innovation Strategy o
Innovation strategy
o
Marketing and commercialization of technological innovation
The management of R&D and product innovation o
Technological Innovation Supporting Infrastructural Systems
o
Managing new paradigm of R&D activities
Entrepreneurship & Corporate Entrepreneurship o
Corporate Entrepreneurship: Managing creativity and creative teams
o
Technology-based business 6
5. The Course Plan
Date
Week 1
Objective(s)
Activity(ies)
Preparation
Session 1
Reading: Management of o
o
Economics of technological innovation Impact of technological innovation on competitiveness
Session 2 o
o
Week 2
Economics of technological innovation Impact of technological innovation on competitiveness
Session 1
Formulating Technological System Elements
Facilitator
Technological Innovation (Dodgson, Gann & Salter, 2007) –Chapter I and II Case: From Management of Technological Innovation (Dodgson, Gann & Salter, 2007) –Chapter I THE US BIOTECHNOLOGY FIRM, THE MEXICAN AUTOMOTIVE COMPONENT SUPPLIER, THE TAIWANESE MACHINETOOL COMPANY, and THE JAPANESE MULTINATIONAL COMPANY’S CORPORATE R &D
Case: From Management of Technological Innovation (Dodgson, Gann & Salter, 2007) –Chapter I The Indian
7
Date
Objective(s)
Activity(ies)
Preparation
Session 2
Software Company and The
Significance of Technological Innovations Management
Week 3
Session 1 Innovation Strategy
Session 2
Week 4
British Pump Firm
Case:Design Thinking and Innovation at Apple(Harvard case: 9-609066) Reading: Management of Technological Innovation (Dodgson, Gann & Salter, 2007) –Chapter III, IV, and IX
Innovation Strategy
Case: Linking Strategy and Innovation (Harvard Case 9696-082)
Session 1
Case: In a Bind: Peak Sealing Technologies' Product Line Extension
Marketing and commercialization of technological innovation
Facilitator
Dilemma (Harvard case
Session 2
Marketing and commercialization of technological innovation
Case:Senz Umbrella (Case Center 811-011-1)
8
Date
Objective(s)
Activity(ies)
Week 5
Week 6
Preparation
Facilitator
Mid Test
Session 1
Technological Innovation Supporting Infrastructural Systems
Case: Medisys Corp.: The IntensCare Product Development Team (Harvard Case)
Managing new paradigm of R&D activities
Session 2: Open Innovation
Week 7
Case:Open Innovation at Siemens (Harvard Case: N9613-100)
Session 1 Guest Lecturer Session 2 Guest Lecturer
Week 8
Session 1
Reading: The questions every entrepreneur must answer Entrepreneurship and Intrappreneurship A Note on Corporate Entrepreneurship:
Entrepreneurship & Corporate Entrepreneurship
9
Date
Objective(s)
Activity(ies)
Preparation
Facilitator
Challenge or Opportunity? Session 2
Case: Elco Mandiri Entrepreneurship
Session 1 Week 9
Corporate Entrepreneurship
Case: 3M Optical Systems: Managing Corporate Entrepreneurship
Session 2
Case: Applied Research Technologies, Inc.: Global Innovation's Challenges (Harvard Case)
Technology-based Business
Week 10
FINAL TEST
10
6. Lecturer Profile Dr. Leo Aldianto, MSAE, MBA E-mail:
[email protected]
Obtained a Master degree in Aerospace engineering from Delft University of Technology – the Netherlands (1993), a MBA from TSM Business School – the Netherlands (2000), and a Doctoral degree from ITB, he has the working experience in the technical as well as in the management area in Aerospace and ICT industry. Starting as a structure engineer in Indonesia’s N250 aircraft project, then project engineer in N2130 aircraft project, he has got a re-education to enter the management side of the industry. During 2000 until 2002 he has been a Project Manager at Telkomsel, the biggest cellular company in Indonesia, guiding the implementation of the Interconnection billing. After a short period at Sandz Solution, where he sold Silicon Graphic Solutions and Storage Solutions, Leo joined a French company -GECI Indonesia- as a Marketing and Sales Manager. He was responsible to introduce and sell the 19-passenger turboprop aircraft called SKYLANDER. In the period of July 2006 – March 2007 Leo was back into the project management, he was a Project Manager at the Indonesian Ministry of Finance in a project to build a Data Collaboration System. Leo is a member of the Interest Group of Entrepreneurship and Technology Management at ITB’s School of Business and Management (SBM) since April 2007.
11
7. Grading Grading is based on the following items:
Item
Weight
Description
Quizes/Individual Assignment
15%
Individual grade
Participation
15%
Individual grade
Group Assignment
20%
Group grade
Mid-term Exam
20%
Individual grade
Final Project
30%
Individual grade
TOTAL
100%
8. Students Guidance In order to succeed, students are advised to do the followings: 1. Allocate sufficient time for self preparation 2. Discuss concepts and cases with their syndicate 3. Elaborate practical cases apart from cases given 4. Have a proper notes of all lecture 5. Contribute actively in the class
9. References Required textbook: Dodgson, M., David Gann, Ammon Salter (2008), “The Management of Technological Innovation: Strategy and Practice”. Oxford University Press, New York Additional reading: will be provided
12
