Gene Flora is a top-performing Sales & Account Executive credited with combining sales, marketing and business devel...
GENE C. FLORA Phone: 904-891-3240 Email:
[email protected]
Jacksonville, FL 32223
MARKETING PROFESSIONAL A top-performing Sales & Account Executive credited with combining sales, marketing and business development expertise to deliver substantial revenue growth in highly competitive business markets. Strong expertise in modern sales methods as well as trend analysis and organizational management. Highly accomplished, dedicated, and motivated seeking to advance career with a forward-thinking organization.
AREAS OF EXPERTISE
Consultative Sales High-Level Sales Proficiency Strategic Planning/Analysis New Revenue Streams
Leadership Competitive Intelligence New Business Development Integrity-Based Selling
Sales Cycle Compression Professional Mentoring Sales/Forecast Management Trend Analysis
KEY SKILLS ASSESSMENT S TRATEGIC KEY ACCOUNTS PERFORMANCE –Create and implement strategic sales and marketing avenues to aggressively develop major accounts. TERRITORY MANAGEMENT – Committed to quarterbacking internal teams through the exchange of knowledge, experience, and goal sharing to optimize strategies and drive sales.
PROFESSIONAL E XPERIENCE PRESENCE MARKETING, SOUTH BARRINGTON, IL SOUTHEAST CONVENTIONAL ACCOUNT MANAGER
Successful experience increasing sales for a national marketing company representing 100+ manufacturers Direct supervision of a sales team including performance evaluation, training, and professional mentoring Established relationships for manufacturers with leading supermarket chains, including Publix & Bi-Lo Holdings. Measured the performance results of retail merchandisers by creating and implementing a training program Consistent year-over-year double-digit sales increases.
MILLBROOK DISTRIBUTION SERVICES, LEICESTER, MA F LORIDA REGIONAL SALES MANAGER – SPECIALTY FOODS
2005 – 2007
Developed marketing objectives in a territory comprised of 8 southern US states Executed sales and marketing programs through a large distributor network including; United Natural Foods, Tree of Life, Snyder’s of Hanover, Organica and Monel Increased volume by 40% in the first year by implementing a monthly pallet program with a leading retailer. Adhered to shelf schematic and increased sales by 35% by instituting bi-weekly meetings at the warehouse and in the field
TREE OF LIFE, INC, ST. AUGUSTINE, FL REGIONAL VICE PRESIDENT – SPECIALTY SALES
2007 – 2008
Generated sales operations in excess of $17M+ in annual revenue with proven leadership and mentoring of 60+ sales teams Executed key ethnic sales events with Albersons Florida Division
THE HAIN-CELESTIAL GROUP, MELVILLE, NY SOUTHEAST REGIONAL BUSINESS MANAGER – SNACK DIVISION
2008 – 2015
Managed a 7 state US regional sales operation that generated $350M+ in annual revenue
1995 – 2004
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Directed, and mentored a team of 4 Regional Sales Managers, a Director of Accounts, and an Inside Sales Manager, as well as 400+ Sales Representatives
DIRECTOR OF SALES, FORT L AUDERDALE , FL
Oversaw a territory that generated more than $175M in annual sales Created, developed, and executed an advertising campaign marketing specialty food items at 150+ supermarkets generating $750K+ in incremental sales over a 3 week period Directed operations for 2 Regional Sales Managers, and 100+ in-direct Sales Representatives
FINE DISTRIBUTING COMPANY, FORT LAUDERDALE, FL DIRECTOR OF SALES / REGIONAL SALES MANAGER
1995 – 1999
Oversaw a $40M+ annual sales budget for a 6-county sales organization Led a 50+ team of sales representatives as well as 4 Sales Supervisors in generating $80M+ in annual sales Executed new retailing niche marketing campaign focusing on oriental and kosher foods
E DUCATION & T RAINING Miami-Dade Community College, Miami, FL
