Sales and Marketing Partnerships Policy Soft
July 28, 2022 | Author: Anonymous | Category: N/A
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SALES AND MARKETING PARTNERSHIP’S POLICY HANDBOOK
Welcome Home Marketing Partners!
Thank you for joining us and welcome to the Leuterio Realty family! We are confident that you are eager to embrace the new opportunities that our company will bring you. We consider our Marketing Partners as the company's most valuable v aluable resource. More importantly, we hope that you are also committed to face your goals with new determination and focus.
We value our Marketing Partners. Talent and skills development is one of things we strive for. Leuterio Realt Realty y believes that everyone's contribution is vital towards the growth and success of the company. Teamwork is essential in bringing out the best in its Partners P artners and we hope you will take pride in being a member of our team.
This Sales and Marketing Partnership Guidelines and Policy Handbook was developed to describe some of the expectations of our Partners and to outline ou tline the policies, programs, and benefits available to eligible Partners. This handbook serves as your guide to make our partnership fruitful and anchored on good faith, trust and mutual respect. You should familiarize yourself with the contents of this handbook h andbook as soon as possible, for it will answer many questions about your career at Leuterio Realty.
Leuterio Realty is a dynamic, customer-driven organization. organiz ation. While we are constantly changing and driving to provide innovative solutions for the Developers, Buyers, and our Partners, our drive for success must always always be grounded in unyielding and unchanging commitment to lawful and ethical conduct.
Our reputation for an honest and reliable business conduct is tested and proven in each business transaction we make. All of us who represent Leuterio Realty in any position or capacity must be personally committed to follow the letter and the spirit of proper business conduct and ethics.
You can make a difference! We believe that your presence in the company means that you are fully committed to succeed with Leuterio Realty. Together, let us shape our future. May ou ourr efforts be rewarded and our relationship meaningful with the rest of the network.
We hope that your experience here will be challenging, enjoyable, and rewarding.
Sincerely, Anthony Gerard 0. Leuterio President and CEO
Table of Contents
Contract of Agreement: Marketing Partner I Salesperson
• Nature Of Engagement......................................................................................................................1 • Duration And Effectivity...................................................................................................................1 Effectivity................................................................................................... ................1 • Acceptance As A Marketing Partner.................................................................................................1 Partner.................................................................................................1 • Basic Terms Of Relationship.............................................................................................. Relationship.............................................................................................. ..............2 • Conjugal Affiliation ..... ....................................................................................................................3 ...................................................................... ..............................................3 • Prohibition Of Double Agency …………………….........................................................................3 …………………….......................... ...............................................3 • Duties And Responsibilities Of A Marketing Partner.......................................................................3 Partner.................. .....................................................3 • Proper Designation............................................................................................................................4 • Suspension Of Marketing Partner .....................................................................................................5 ..................................................................................... ................5 • Disaffiliation as Disaffiliation as A Marketing Partner.................................................................................................5 • Right To Withhold, Deduct Or Forfeit ..............................................................................................5 .................................. ............................................................5 • Inactivity Of A Marketing Partner.....................................................................................................5 Partner........................................ .............................................................5 • Non Conformity To Branding Standards ..........................................................................................5 ........................... ...............................................................5 • Reactivation Of The Marketing Partner ............................................................................................6 ..................................................................................... .......6 • Non-Function Non-Function As Team Leader..........................................................................................................6 • Endorsement Liability .......................................................................................................................7 .......................................................................................................................7 • Request For Team Disaffiliation .......................................................................................................7 .............. .........................................................................................7 • Request For Team Transfer ...............................................................................................................8 ............................................................................. ..................................8 • Remuneration, Incentives, Incentives, Rates And Taxes .....................................................................................9 • Brokerage And Rental Representations ...........................................................................................12 ............................................................. ..............................12 • Lead Brokering..................................................................................................................................14 Brokering..................................................................................................................................14 • Participation In Selling Of Ancillary Products And Services Service s ..........................................................14 • Sales Organization, Creation Of Sales Teams And Sales Units ......................................................15 • The Official Speakers'pool ...............................................................................................................15 ................................................................................................ ...............15 • Filipino Homes Office Guidelines....................................................................................................16 Guidelines....................................................................................................16 • Policy On Client Remittance Or Payments Pa yments Of Obligations Obligations By .......................................................16 • Reporting And Entry Of Sales .........................................................................................................17 ....................................... ..................................................................17 • Prohibition Against Rumor -Mongering............................................................................................18 -Mongering............................................................................................18 • Complaints And Conflict Resolution ...............................................................................................18 ...............................................................................................18 • Adherence To Ethical Standards ......................................................................................................19 ................................................................ ......................................19 • Publication Of Terminated And Resigned Marketing Partners ........................................................19 • Non-Compete Non-Compete Clause .......................................................................................................................20 • Confidentiality ..................................................................................................................................20 ..................................................................................................................................20 • Non-Solicitation Non-Solicitation Of Customers, Customer Prospects, And Vendors ...............................................20 • Applicable Law .................................................................................................................................20 .................................................................................................................................20 • Submission To Company Policy And code of Conduct Cond uct ...................................................................21 ...................................................................21
MARKETING PARTNER I SALESPERSON
I.
1.1
NATURE OF ENGAGEMENT
Leuterio Realty and Brokerage/Filipino Homes is a sales and marketing enterprise dealing primarily with
real estate products, rentals property-related shares as well as brokerage services. THE MARKETING PARTNER’S engagement with Leuterio Realty and Brokerage is CO CO-AGENCY/ -AGENCY/ AFFILIATE/ COMARKETER in nature by engaging engagin g affiliating with Leuterio Realty and Brokerage/Filipino Homes, the MARKETING PARTNER has been given the privilege to use the brand in relation to the properties sold in behalf of Leuterio Realty and should at all times protect its reputation.
1.2
Your engagement with Leuterio Leuterio Realty, is independent in nature and DOES NOT CONSTITUTE AN
EMPLOYER-EMPLOYEE RELATIONSHIP neither shall such engagement be understood as rights to own shares of stocks nor a presumption of a joint venture.
2.
2.1
DURATION AND EFFECTIVITY
This contract enters into force on ______________________, ______________________ , effective for years/ years/
months. 2.2 This contract shall be automatically renewed for fo r successive period, unless terminated by either party by notice given in writing and received by the other party at least thirty (30) d days ays prior to expiration, by means of communication ensuring evidence and date of receipt (e.g. registered mail with return receipt, special cou courier). rier).
2.3 This Agreement shall take effect upon being signed by and affixed with the seal hereunto by the authorized representatives of the Parties until the term of contract expires.
3.
3.1
ACCEPTANCE AS A MARKETING PARTNER
Acceptance as a local marketing partner
The MARKETING PARTNER undertakes that he or she possesses and will continue to possess the continuing requirements, herein set forth below, prescribed by PRINCIPAL PR INCIPAL to be considered as a marketing partner of PRINCIPAL:
3.1.1 Must be a legitimate legitimate citizen of the Philippines (FILIPINO). (FILIPINO). 3.1.2 Attendance to the Leuterio Realty's New Agents Orientation Orientation (NAO); 3.1.3
Submission of Membership Form duly signed by the Sponsor, Team Leader and Leuterio Realty;
www.leuteriorealty.com,, 3.1.4 Compliance with registering in Leuterio Realty’s official offici al website (www.leuteriorealty.com www.filipinohomes.com and www.rent.ph) www.rent.ph) and; www.filipinohomes.com and 3.1.5 Compliance to online branding and profile standards in company owned website as well as social media (ex. Facebook and etc•) 3.1.6 Submission of Original NBI Clearance (VALID) 3.1.7 Submission of Transcript of Record or Diploma for completion of at least two (2) years of College or 72
units in college. 3.1.8 Signed copy of Product Knowledge Seminar (PKS) and Accreditation Policy Seminar Form. 3.1.9 Duly signed Activation Form 3.1.10 Duly signed and notarized copy of Leuterio Realty and Brokerage Contract (www.leuteriorealt .c0111/contract). 3.1.11 PRC Official Receipt of Salesperson Accreditation 3.1.12 HLURB Registration
3.2 Acceptance 3.2 Acceptance as an international marketing partner
The MARKETING PARTNER understands that the following continuous requirements are prescribed in order to be considered as an international int ernational marketing partner:
3.2.1 Submission of Membership Form duly signed by the Sponsor, Team Leader and Leuterio -Realty; 3.2.2 Compliance with registering in Leuterio Realty's official website (www.leuteriorealty.com,www.filipinohomes.com and www.rent.ph) 3.2.3 Signed copy of Product Knowledge Seminar (PKS) Form 3.2.4 Signed copy of this Policy. (www.leuteriorealty.cornlcontract) However, to be considered as international marketing partner, the approval of the President shall be a necessity regardless of the MARKETING PARTNER meeting the above specified qualifications.
4.
BASIC TERMS OF RELATIONSHIP
For all intents and purposes, the following terms shall be used in reference to the relationship of a m marketing arketing partner with and among the members of Leuterio Realty:
anoth er to join Leuterio Realty and Brokerage. " Sp Spo onso nsor" r" refers to the marketing partner who has recruited another " B us usine iness ss Pa Partn rtne er" or " Pa Partn rtne er" refers to his/her fellow marketing partner.
" L oveline line" " refers to the relation between a Team Leader with another Team Leader. " Ne Nettwork" refers to the collective membership of marketing partners, and entities, with which Leuterio Realty does business with.
" Pr oper ty E nd ndo or ser ser " refers to an agent who has attended a ttended seminars and roadshows locally. " I nte nter na nationa tionall Pr oper ty E nd ndo or ser ser " refers to an agent who has attended seminars and roadshows internationally. The above terms may be redefined or expanded according to the needs of the realty and its members.
5.
CONJUGAL AFFILIATION
A marketing partner may recruit his/her spouse to join in Leuterio Realty. In this case, Leuterio Realty Real ty shall assume and treat their affiliation as a single membership. Any An y sale made by any of them shall be credited as a single sale and is not subject to override ov erride by the sponsoring spouse.
No marketing partner shall be admitted in Leuterio Realty and Brokerage whose spouse belongs to another realty. Violation hereof shall cause automatic removal of the marketing partner, as well as, the spouse, without prior notice.
6.
PROHIBITION OF DOUBLE AGENCY
Unless already resigned substantiated with proper proof of resignation from previous company, compan y, no person shall be admitted as marketing partner in Leuterio Realty and Brokerage if the applicant is, either an in-house agent of a developer or realty or a member of another realty.
7.
DUTIES AND RESPONSIBILITIES OF A MARKETING PARTNER
The MARKETING PARTNER understands and undertakes to abide a bide by the following duties and responsibilities as a marketing partner:
7.1 To comply with all requirements req uirements pertaining to his/her practice in real estate prescribed by b y law; 7.2 To actively participate in trainings and seminars, events, and other activities for professional or selfimprovement. 7.3 To attend Product Knowledge Kn owledge seminars (PKS) of developers and to be able to represent properly the information given in those seminars; 7.4 To be resourceful and self-initiated at all times to obtain accurate and updated property for sale or rent; information when it comes to inquiries of clients pertaining to a project, or a property for sale or rent; 7.5 To submit to the marketing system set forth by Leuterio Realty and to 1 diligently use the tools and facilities provided by Leuterio Realty; 7.6 To help build the network by inviting qualified marketing partners and to A guide them in complying with their affiliation with the company, provide basic information about the business and to assist, when needed, in servicing clients. 7.7 To be transparent, honest ho nest in their dealings with their clients, colleagues in d Leuterio Realty and to the real estate industry as a whole; lc 7.8 To solely use the Leuterio Realty network only for the business with which it m is designed for. Further to this, the member understands that he/she is prodhibtithed Id to use the network, including its database of members and contacts and other resources to recruit or to invite to network member to to sell products and/or Id outside of what has been endorsed by Leuterio Realty. 7.9 To appropriately conduct himself with decency and respect when it comes to his/her demeanor and language; 7.10 To observe proper dress d ress code in doing business in the office, participation in events, and in dealing with clients. Leuterio Realty may prescribe certain apparel on particular p articular occasions or events which the MARKETING PARTNER undertakes to abide to. Leuterio Realty reserves the right to deny entry to said events for noncompliance. (Please refer to the proper dress code posted in the office and website) 7.11 To submit, when necessary, to any testing, whether randomly or arranged. pertaining to drug abuse or contagious disease. 7.12 To avoid and/or refrain from using the brand without the consent from Leuterio Realty. 7.13 To use Filipino Homes in his/her Facebook profile only if an active marketing partner.
8.
PROPER DESIGNATION
A marketing partner must only use the proper designation d esignation and no other terms for uniformity and to avoid confusion to the public.
" Pr oper ty E nd ndo or ser ser " refers to an agent who has attended a ttended seminars and roadshows locally. " I nte nter na nationa tionall Pr oper ty E nd ndo or ser ser " refers to an agent who has attended seminars and roadshows internationally. 9.
SUSPENSION OF MARKETING PARTNER
A marketing partner who is subjected to suspension must submit a written explanation to Leuterio Realty within five (5) days upon receipt of the notice to explain.
10.
DISAFFILIATION AS A MARKETING PARTNER
Any marketing partner may disaffiliate with Leuterio Realty at any an y time, provided, notice is given to the PRINCIPAL at least thirty (30) days prior to the effectivity of the disaffiliation by submitting a disaffiliation letter. In this case, upon effectivity of the disaffiliation, the resigned marketing partner shall IMMEDIATELY CEASE the use of logos and symbols of Leuterio Realty and its partner brands in any of his/her marketing materials whether in print or digital versions, specifically in his/her Facebook profile.
Identifications and other semblance of engagement must also be surrendered to Leuterio Realty upon resignation.
Certificate of Clearance will be issued once cleared cle ared from all liabilities and accountabilities from the company or that they have no pending pend ing investigation or case with respect to real estate transaction.
11.
RIGHT TO WITHHOLD, DEDUCT OR FORFEIT
Leuterio Realty reserves the right and the MARKETING MARK ETING PARTNER allows Leuterio Realty to withhold, deduct or forfeit the marketing partner's commission or collectibles for whatever accountabilities he/she has with Leuterio Realty upon the MARKETING PARTNER'S disaffiliation.
12.
INACTIVITY OF A MARKETING PARTNER
A marketing partner may be considered inactive if he/she has not made a sale for a period of six (6) months or has not logged in to the website for three (3) months. In such event, the said marketing partner may be removed from Leuterio Realty's official roster of active affiliates or can be a ground of termination of this Agreement, at the option of Leutero Realty, without prior notice to the MARKET PARTNER. It is the has resigned. said inactive affiliate to remove all semblance of affiliation as if he/she has resigned.
MARKETING PARTNER. It is the responsibility of said inactive affiliate to remove all semblance of affiliation as if he/she has resigned.
Subject to the approval of Leuterio Realty, an inactive marketing partner may be reactivated only upon recommendation of his/her team leader and provided that the inactive marketing partner has made a sale.
Except for commissions, entitlements such as overrides of an inactive marketing partner shall automatically cease or shall be transferred in favor of his team leader or Leuterio Realty upon the marketing partner’s disaffiliation with Leuterio Realty. Realty.
13.
NON CONFORMITY TO BRANDING STANDARDS
Leuterio Realty reserves the right to deactivate without prior notice any member who has continued to carry the company’s brands but has not complied with the branding standards. standards.
14.
REACTIVATION OF THE MARKETING PARTNER
An inactive or resigned marketing partner may apply with Leuterio Realty subject to the approval of the President. Inactive marketing partner must have sale in order to be reactivated. Such application shall be deemed as new and subject to the requirements provided in this Policy.
In order to be reactivated, the marketing partner has to meet the following requirements:
a.
Submission of Original NBI Clearance (VALID)
b.
Duly signed Reactivation Form
c.
Sales with Valid Proof of Transaction (POT)
d.
Duly signed and notarized copy of Leuterio Realty and Brokerage Contract
(www.leuteriorealty.com/contract).. (www.leuteriorealty.com/contract) e.
PRC Official Receipt of Salesperson Accreditation
f.
HLURB Registration
15. NON-FUNCTION AS TEAM LEADER
If upon determination by Leuterio Realty, specifically by
, that a team leader fails
to function effectively, his/her team members may be transferred to another team, provided, that the said transfer will be subjected to the President’s approval. President’s approval.
16. ENDORSEMENT LIABILITY
The team leader may be held liable in accordance with law for the acts an and d violations done by the marketing partner that he/she endorsed to Leuterio Realty.
17. REQUEST FOR TEAM DISAFFILIATION
A marketing partner may disaffiliate with their team at any time by submitting a disaffiliation d isaffiliation letter addressed to Team Leader/Unit Manager and President. All requests must be approved by team leader/unit manager or President of Leuterio Realty.
The President represents the voice of the entire organization and the brands that the marketing partners carry. The President can send letter of recommendation to the team leader/unit manager in relation to the letter submitted. a.
The grounds for disaffiliation are as follows:
(a) Inactivity or termination of his/her unit manager; (b) Irreconcilable difference, lack of communication and no relationship between the marketing partner and his/her unit manager and; (c) No No culture of accountability to his/her team (d) Complacency, loss of trust, culpability of his/her unit manager (e) Lack of support, proper training, coaching, timely timel y monitoring from unit manager (f) Unit Manager fails to function effectively (g) No No regular meeting and goal setting with the team
(h) Unrecognized or no reward system to agent production (i) Upon the discretion of the President of Leuterio Realty
Disaffiliated marketing partner shall IMMEDIATELY CEASE the use of team logos and symbols s ymbols and its team brands in any of his/her marketing materials whether in print or digital versions,
specifically in his/her Facebook profile. Identifications and other semblance of engagement must also be surrendered upon resignation. Leuterio Realty will be the one o ne to assign as to which broker he/she will be supervised.
Letter of Acceptance to Team Disaffiliation will be issued once cleared from all liabilities and accountabilities from the team or that they have no pending investigation or case with respect to real estate transaction within the team. b.
EFFECT OF COMMISSION AND OVERRIDES AFTER RESGINATION
Upon approval of the resignation, overrides shall still be enjoyed by the Sponsor and the Team Leader only for the sales made by the marketing partner prior to his/her resignation. Subsequent sales made by the marketing partner shall be credited to his new team after resignation.
18. REQUEST FOR TEAM TRANSFER
Request for transfer to another team may be done only after six (6) months of engagement with the team with which the marketing partner belongs. Team transfer request must be in writing.
Such request may be made by way of a formal notice to the Team Leader/Unit Manager and President of Leuterio Realty. All requests must be approved by team leader/unit manager or President.
Unless allowed by the President, a marketing partner pa rtner is only allowed up to three (3) team transfers during the lifetime of his/her engagement with Leuterio Realty. a.
Team Transfer Guidelines:
(a) Marketing Partner without sales for six (6) months may transfer to another team
(b) Marketing Partner with sales less than 3M for six (6) months may transfer
(c) Marketing Partner with sales more than 3M for six (6) months is not allowed to transfer (d) Marketing Partner who will resign from a team will directly be assigned to Broker. (e) Leuterio Realty will be the one to assign as to which broker he/she will be supervised
Letter of Acceptance to Team Transfer will be issued once cleared from all liabilities and accountabilities from the team or that they have no pending investigation or case with respect to real estate transaction within the team.
b.
EFFECT OF COMMISSION AND OVERRIDES AFTER TRANSFER
Upon approval of the transfer, overrides shall still be enjoyed within the calendar month by the Team Leader/Unit Manager only for the sales made by b y the marketing partner prior to his transfer. Subsequent sales made by the marketing partner shall be credited to his new team after the transfer.
19. REMUNERATION, INCENTIVES, RATES and TAXES
a.
Transparency of remuneration
Leuterio Realty and Brokerage upholds a policy of transparency of a marketing partner’s remuneration and is open at all times for clarification and disclosure. Issues pertaining to his/her remuneration may be coursed through his/her Team Leader b.
Commission Basis
It is hereby understood that the basis of remuneration as a marketing partner is co commissionmmission- based for every property / product sold or for every successful tenancy in case of a rental. c.
Incentives
Depending on the project sold, the marketing partner may also receive incentives given by the developer. Leuterio Realty may, at its discretion, give additional incentives to marketing partners for outstanding sales performance.
d.
Rate of commission for project sales
As a standard, the starting commission of a marketing partner for every unit sold in a project or from the property developer is two and a half percent (2.5%). The rate shall increase depending on the sales performance of the marketing partner in a given period and upon the t he discretion of his/her team leader and the President of Leuterio Realty. Leuterio Realty reserves the right to reduce the commission level of a marketing partner in situations where the developer gives less than five percent (5%) commission to Leuterio Realty for every unit sold. A marketing partner can increase his commission level upon reaching a certain level of accumulated sales. (See sample table below)
i.
SUPER BUILDER MARKETING PLAN
ACCUMULATED
SPONSORED MARKETING
SALES (in Php)
PARTNER
5M below
N/A
RATE (%)
POSITION
2.5 %
Property Endorser
ii.
5M
3 Direct (Activated)
3.0 %
Sales Manager
29M
10 Direct (Activated)
3.5 %
Sales Director
39M
15 Direct (Activated)
4.0 %
Unit Manager
REQUIREMENT
RATE (%)
POSITION
5M below
N/A
2.5 %
Property Endorser
20M
w/ 3mos equity
3.0 %
Sales Manager
60M
w/ 3mos equity
3.5 %
Sales Director
90M
w/ 3mos equity
4.0 %
Unit Manager
SUPER PRODUCER MARKETING PLAN
ACCUMULATED SALES (in Php)
NO RATE PROMOTION SHALL BE MADE WITHOUT THE FOLLOWING REQUIREMENTS:
a) PRC Official Receipt of Salesperson Accreditation
b) HLURB Registration Active Marketing Partner
a) Submitted duly signed New Agent’s Form Agent’s Form b) Submitted duly signed Product Knowledge Seminar (PKS) Form c) Submitted duly signed and notarized copy of Leuterio Realty Contract d) Active member of Leuterio Realty’s official website (www.leuteriorealty.com, www.filipinohomes.com and and www.rent.ph) e) Submitted NBI Clearance (VALID), TOR or Diploma and at least 1 Government Issued ID (VALID) f) Frequent website logged in and proper sales data entry g) Made a sale for a period of 6 months h) Must have HLURB Certificate i) PRC official Receipt of Salesperson Accreditation or Licensed Broker e.
Effectivity of the rate
Upon reaching the accumulated sales volume, a marketing partner’s newly-adjusted newly -adjusted rate shall apply to his succeeding sale.
If and when a cancelled or withdrawn sale affects a marketing partner’s commission level, his rate shall revert back to his highest commission level. f.
Commission Rate for Licensed Brokers
A licensed real estate broker who has joined Leuterio Realty and Brokerage shall automatically
enjoy a four percent (4%) rate for every sale made in a project. It is also understood that the said broker shall comply within three (3) months, the required number of recruited or sponsored marketing partners of not less than five (5), to enjoy enjo y his/her override.
Likewise, a marketing partner who has become a licensed real estate broker shall also enjoy the same rate of four percent (4%).However, this new rate shall apply only to his succeeding sales as a broker. Number of recruited or sponsored marketing partners not less than fifteen (15) is required to enjoy his/her new override rate. g.
Rate of commission, royalties, in brokerage sales
The prevailing industry commission for a successful brokerage sale ranges from three to five percent (3-5%) (3-5%) of the property’s selling price. The marketing partner hereby understands that his/her commission is subject to a royalty fee of ten percent (10%) for Leuterio Realty. It is further understood that Leuterio Realty and Brokerage has no control over the release of commissions out of a brokerage sale thus, this sales endeavor may come with financial risks as Leuterio Realty cannot be held accountable for a delayed release of commission. The marketing partner understands that the release of commission is solely within the control of the th e developer.
In addition, marketing partner who had successful brokerage sale is a responsible tax payer. He/She is liable to pay their own taxes correctly and on time. h.
Rate of commission, royalties, in rental sales
The prevailing industry commission for a successful marketing of a rental space is one month of one year’s rent, or more or less, eight and a half percent perc ent (8.5%) of the total rent contract. The marketing partner hereby understands that his/her commission is subject to a royalty fee of twenty percent (20%) in favor of Leuterio Realty. It is further understood that Leuterio Realty and Brokerage has no control over the release of commissions out of marketing a rental thus, this endeavor may come with financial risks as Leuterio Realty cannot be held accountable for a delayed release of commission. The marketing partner understands that the release of commission is solely within the control of the developer.
In addition, marketing partner who had successful rental transaction is a responsible tax payer. He/She is liable to pay their own taxes correctly and on time.
i.
Payment of taxes
Leuterio Realty is a responsible tax payer and expects its partners to be the same. Marketing partners are expected to pay their taxes correctly and on time. It is also understood that the remuneration or incentives of the marketing partner are subject to tax deductions as required by law.
TYPE OF COMMISSION and corresponding TAX DEDUCTION a.
(%) Non-Split Commission (Issued to Leuterio Realty)
- Value Added Tax (12%) - Quarterly and Annual Income Tax (2%) b.
(%) Split Commission (Directly issued to Agent/Team Leader)
- If developer withheld eight(8) % tax, OR owner o wner will no longer deduct additional tax - If developer withheld five(5) % tax, OR owner will deduct 3% additional tax
Split commissions require a BIR-registered receipt of the agent to be issued to the developer. Agents are responsible for paying taxes on a regular basis.
Leuterio Realty is a VAT Registered and is required to pay its monthly (2205m Form) and quarterly (1701Q Form) at BIR. Only Non-VAT Registered marketing partner will pay quarterly obligation at BIR.
20. BROKERAGE AND RENTAL REPRESENTATIONS
a.
Requirements when engaging in brokerage or rental activities
i.
No marketing partner is allowed to engage in a brokerage sale unless he / she: a) Has attended a brokerage seminar organized by b y Leuterio Realty; b) Has obtained an Authority to Sell in the case of brokerage, and Rent Agency Promotion Agreement in the case of rental, from the property owner duly signed by the owner and authorized brokers or team te am leaders of Leuterio Realty and Brokerage;
Subsequently, the marketing partner must:
c) Furnish an original copy of the Authority to Sell, in the case of brokerage or Rent Agency and Promotion Agreement (RAPA) in the case of rental, to Leuterio Realty and photocopy of the same to his/her team leader and; d) Upon obtaining all pertinent documents of the property, marketing partner must www.leuteriorealty.com immediately upload the listing to Leuterio Realty’s website (www.leuteriorealty.com and www.filipinohomes.com) or Rent.ph (www.rent.ph) and update the same every month. Online inquiries must be responded with a hyperlink of the listing.
20.2.
List sourcing
All marketing partners are to only solicit listings directly from the owners and from Leuterio Realty marketing partners. Listings from within Leuterio Realty network shall not be brokered to another colleague.
Listings sourced from outside Leuterio Realty must come with a Memorandum of Agreement (MOA) citing therein the following: a) Full disclosure of the property to be brokered containing co ntaining the names of the owner(s) and the terms of the sale and the selling parties (buying and selling agent); b) The commission due the listing agent and to the agent of Leuterio Realty.
Leuterio Realty may at its discretion request the marketing partner to produce documents of the property for due diligence.
In the same manner, buyers sourced from another realty or parties must come with a Memorandum of Agreement with another agent (outside of Leuterio) citing therein the following: a) Details of the property to be brokered containing the t he names of the owner(s) and the terms of the sale and; b) The commission due the listing agent and to the agent of Leuterio Realty and; c) The royalties to be paid to Leuterio Realty and Brokerage whenever applicable. 20.3.
Standard sharing of brokerage sales
For shared commission on a brokerage sale, the following rules shall be strictly applied: a) Fifty percent (50%) share to the buying agent and a nd fifty percent (50%) share to the selling agent and; b) Unless stated in a contract, division of commissions is hereby prohibited. 21. LEAD BROKERING
Guidelines for Lead Brokering: a.
Lead brokering is not allowed for for developers who are already already an existing developer by Leuterio Realty or those developers who are accredited and already in partnership with Leuterio Realty.
b.
No team can be under in override for all negotiated rate, only team leaders’ network must be applied. If you negotiate above the normal rate or commission, this rate/commission only applies to your network.
c.
If lead team negotiate and developer offers commission above the normal rate, the negotiating lead broker is entitled only up to 1%commission to be shared by Leuterio Realty and only applies to his/her network.
d.
If you apply to become a lead broker, you must be hired as consultant and must be the one to help the developer from its inception and you must provide staff as support group. All must be put into writing.
e.
In order for a broker to qualify for Lead Brokering, Brokerin g, you must present a written program, plans and marketing strategy on how to focus on Developer’s projects and developments.
f.
If a team is doing a lead brokering, there must be an office to support closing, assisting
g.
clients and other Sales Service Support. Lead Brokering must be Fulltime with Filipino Homes.
22. PARTICIPATION IN SELLING OF ANCILLARY PRODUCTS AND SERVICES
In order to maximize the earning potential of its marketing partners, Leuterio Realty and its marketing partners shall endorse products and services related to the real estate business which may include but not limited to insurance, property management, home furnishings, hardware and other ventures.
23. SALES ORGANIZATION, CREATION OF SALES TEAMS AND SALES UNITS
As a marketing firm, Leuterio Realty and Brokerage is a network of sales organizations representing the Leuterio Realty brand, implementing the marketing plan, and enforcing the rules of engagement in the way real estate marketing is envisioned by the company.
The President
The President is the Chief Executive Officer of Leuterio Realty and Brokerage and is the seat of business direction and decision-making on o n matters pertaining to the organization. He represents the voice of the entire organization and the brands that the marketing partners carry.
National Sales and Marketing Directors Board
The National Sales and Marketing Directors (NSMDs) are comprised of appointed officers of the organization being pioneering members and leaders of Leuterio Realty and Brokerage. It serves as a consultative body to assist the President in decision-making decision- making as well as the organization’s Board of Corporate Planning. The President from time to time may assign any or the entire Board to assist in drafting new policies, formulate new marketing strategies, and other areas of concern that may arise out of the ordinary course of the organization. 24. THE OFFICIAL SPEAKERS’POOL
New guidelines for those who will conduct advance lessons, trainings and seminars such as new agent’s orientation, online marketing, brokerage, and other sales seminar programs currently currently conducted or in the future, thus, the designated speakers must have:
Attended the New Agents Orientation (NAO)
Attended at least ten (10) sales seminars/trainings conducted by the pioneer pione er
trainers of Leuterio Realty.
At least sold 50M personal sales
Been active for not less than 6 months
Been accredited and certified by Leuterio Realty Realt y as member of The Official
Speakers' Pool and approved by the president
REQUIREMENTS:
Certificates of seminars/training attended
Proof of 50M personal sales with office staff signature
Proof of affiliation (At least 6 months)
Recommendation letter from pioneer trainer
At least three (3) minutes video clip presentation for evaluation
Certificate of The Official Speakers’ Pools Speakers’ Pools
25. FILIPINO HOMES OFFICE GUIDELINES
As real estate industry grows, the advantages of investing an office o ffice and building your team begins to grow. Physical office set up helps you get closer to the market you serve and uplift the quality of services offered. Unit Manager who wants to open an office must comply with the following requirements:
(a) Must be a Unit Manager or partnered with Unit Manager (b) Submit a letter of intent with a location map and photos of your proposed Filipino Homes office. (c) Filipino Homes will then inspect and evaluate the proposed location. (d) The proposed Filipino Homes site must have significant foot traffic, not prone to flooding, commercial area and along the road. (e) Once approved, Filipino Homes shall inform the Unit Manager to start the office operation, following the requirements, such as Filipino Homes Signage, floor area of at least 15sqm, with computer, white board, conference table and other office supplies. (f) Must assign a trainor (g) Sign the Filipino Homes Office Expansion with President and Team Leader
26.
POLICY ON CLIENT REMITTANCE OR PAYMENTS OF OBLIGATIONS BY
CLIENTS
Remittances made by clients of marketing partners in relation to payment of an obligation to Leuterio Realty, a developer, or to parties in a real estate transaction shall be coursed through Leuterio Realty’s official bank account. A marketing partner must inform ahead his/her client of such prohibition if and when a client offers o ffers to send the money directly to h him/her. im/her.
Should there be a need to receive the money, for expediency, the marketing partner must: a) Inform his/her Leader/ Unit Manager and the office immediately by email and text message that the client has offered to course the money through him/her; b) Disclose the amount and other details of the transfer and; c) Upon receipt of the cash, the marketing partner must present the transaction copy of the remitted amount to his/her Leader/ Unit Manager and to forward the same without delay within twenty four (24) hours to his /her Team Leader or to the office, or to the intended person or company.
Violation of this policy shall constitute termination and/or filing of appropriate legal action.
27. REPORTING AND ENTRY OF SALES
All marketing partners must accurately report their sales on the website immediately after his client’s reservation (for project sale) or upon receipt of commission (for rental or brokerage sale) along with a proof of transaction. a.
VALID PROOF OF TRANSACTIONS (POT) as follow:
a. Clear copy of duly signed Reservation Agreement (RA) b. Clear copy of duly signed Acknowledgement Receipt or Official Receipt (AR/OR) c. Clear copy of duly signed Client’s Payment Term Sheet Term Sheet d. Brokerage Remittance Slip for brokerage transaction e. Rental Remittance Slip for rental transaction
Commission releases, incentives and awards are based on the reported sale of a marketing partner. Marketing partner herein understands that inaccurate entry, delayed or non-entry of sales, or lacking in proof of payment may cause non-payment and/or delay of commission or incentive or may cause forfeiture of his sales awards.
Further, amount to be reported should be based on the Total Contract Price (TCP) if sales coming from a developer, and from the actual commission received for sales coming from brokerage or rental. In case of cancelled sales, it is the duty of the marketing partner to correct their sales as soon as possible. b.
False entries in the recording of sale for the purpose of obtaining rewards is a serious
offense and may cause a marketing partner’s termination if found guilty. False entries shall mean: mean: a) Overstatement or understatement of sales amount; b) Double-posting of a sale and; c) Continued posting of a cancelled sale. 28. PROHIBITION AGAINST RUMOR-MONGERING
Leuterio Realty and Brokerage is a business organization and as such encourages its marketing partners to discuss matters pertaining to the products and services it offers, plans, marketing strategies, and learning. It is hereby prohibited between and among members of Leuterio Realty to: a) Disclose sensitive information of a fellow marketing partner, leader or the organization pertaining to their financial issues and family matters; b) Discuss with fellow marketing partner in relation to the personal or private matters of another marketing partner whether or not there is truth to such information; c) Discuss, whether openly or privately, conflicts between or among members;
d) Divulge financial information of a marketing partner without his consent; e) Spread false information pertaining to a project or a developer or its personalities thereof.
29. COMPLAINTS AND CONFLICT RESOLUTION
Complaints raised on a developer
Marketing partners may raise a complaint against a developer develope r or its personnel through Leuterio Realty by doing the following: a) Send a formal letter citing the reason/nature of complaint co mplaint along with proof or documentary docume ntary evidence. This may be sent sen t via email or in printed form and; b) Furnish a copy of said complaint to his Team Leader and to the President.
Complaints raised within the organization
In case of a conflict arising in the organization, marketing partners are hereby prohibited to discuss their grievances against any member or Team Leader nor are they allowed to raise their complaints to outside parties or to another marketing partner.
Resolution and Elevation of Disputes and Conflicts
Disagreements Arising in Sales Team / Sales Units . Conflicts between or among marketing
partners within the sales team must be heard first by the Unit Manager(s). In case the Unit Manager(s) is/are unable to resolve said conflict or dispute, the Sales Team Leader may call the conflicting parties again for settlement. If such remains unresolved, the Sales Team may elevate the case to the President for final decision.
Disagreements Arising between Marketing Partners from fro m Different Teams. Conflicts between
or among marketing partners from different sales teams shall be heard by the Unit Managers of their respective teams. In case the Unit Managers are unable to resolve the issue, the Sales Team Leaders of the conflicting partners may call conflicting parties again a gain for settlement. If such remains unresolved, the Sales Team may elevate the case to the President for final decision.
Arbitration Council
The President may also organize an Arbitration Council of Leaders comprising of five (5) Sales Managers in different offices, who will hear the case of the conflicting parties to offer their views and proposed resolution of the case. The President, may adopt the view of the majority of the Council or may come up with his own judgment.
Forwarding a complaint
The following shall be made by the marketing partner when raising a complaint against any marketing partner or a Team Leader.
a) Send a formal letter to
citing the reason/nature of complaint along with proof or
documentary evidence. This may ma y be sent via email or in printed form and; b) Furnish a copy of said complaint to his Team Leader and the President. 30. ADHERENCE TO ETHICAL STANDARDS
All marketing partners are expected to abide by or adhere to the ethical standards and practices of the real estate industry. Furthermore, it is also understood that as a marketing partner, you hereby agree to abide by Leuterio Realty’s Code of Ethics. (See (See website)
31.
PUBLICATION OF TERMINATED AND RESIGNED MARKETING
PARTNERS
In order to protect the reputation of Leuterio Realty, marketing partners that have been terminated, resigned or inactive shall be published in its website or in periodicals. The marketing partner hereby agrees that such is necessary to prevent undue misrepresentation. Leuterio Realty shall, however, take every precaution in the publication of such persons insofar as allowed by law.
32. NON-COMPETE CLAUSE
Upon resignation / disaffiliation, inactivity or termination, the marketing partner is prohibited to join another realty directly competing Leuterio Realty and Brokerage within six (6) months after resignation / disaffiliation, inactivity or termination. Otherwise, Leuterio Realty reserves the right to take appropriate legal action for violation hereof.
33. CONFIDENTIALITY
In connection with the performance of his/her engagement, the marketing partner may be exposed to confidential and proprietary information of Leuterio Realty and Brokerage including trade secrets, financial information, instructions, technical know-how, methods and procedures for operation, information about employees, customers, marketing strategies, services, business or technical plans and proposals, in any form and any other information relating to parties that Leuterio Realty and Brokerage has done business with that is not generally known to the public at large. Marketing partners undertakes to not disclose to persons outside of Leuterio Realty any of its proprietary materials whether digital or otherwise, inventions, including access to his/her account in the website, discussion of its marketing system, business model, and partners, p artners, private documents without the written consent of the President. Leuterio Realty reserves the right to take appropriate legal action in violation hereof.
34.
NON-SOLICITATION OF CUSTOMERS, CUSTOMER PROSPECTS, AND
VENDORS
The marketing partner covenants and agrees that during the term of his/her affiliation with Leuterio Realty and for twelve (12) months after the termination thereof, regardless of the reason, he/she will not, directly or indirectly, solicit or attempt to solicit any business from any of Leuterio Realty’s Customers, Customer Prospects, or Vendors with whom he/she had Material Contact during the last two (2) years of the marketing partner’s p artner’s affiliation with Leuterio Leuterio Realty. Realty.
35. APPLICABLE LAW
This Agreement and the interpretation of its terms shall be governed by and construed in accordance with the Philippine Laws and subject to the exclusive jurisdiction of the courts in Cebu City.
36. SUBMISSION TO COMPANY POLICY AND CODE OF CONDUCT
By signing this Agreement and/or by registering in the website (www.leuteriorealty.com) the marketing partner hereby agrees to adhere to the existing company policy, polic y, code of conduct and all its subsequent rules and procedures promulgated by Leuterio Realty. In addition, the marketing partner acknowledges that he/she has fully read and understood the all of its provisions and undertakes to comply with the same. The marketing partner signifies that he/she voluntarily entered this Agreement, free from any external force, threats or intimidation that may vitiate his/her consent.
All existing and future company regulations and policies are deemed incorporated in this contract
Any subsequent amendments to the provisions of this contract, provided the same is with conformity of Leuterio Realty, shall be deemed incorporated herein and shall automatically amend this Contract.
BY SIGNING THIS DOCUMENT, I ACKNOWLEDGE THAT I HAVE READ AND UNDERSTAND IT AND ALL OF ITS PROVISION, AND I AM SIGNING VOLUNTARY.
CONFORME:
_____________________________ ________________________ _____ (Name over printed signature) Team : Date:
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