Mission and Vision Statement of Sbi

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Intense competition in the Banking Industry

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Declining market share in every category.

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Competitors inching closer

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Core Banking Solution ʹ not so solvent with the ͞ole good folks͟

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It has lost its connect with the modern customer.

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Customer centric approach

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Optimizing the technology the bank used.

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Leveraging the financial , material and human capitals the bank had to grow faster and into new areas.

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Expansion and Leadership Development

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Brain child of O P Bhatt.

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First ever of its kind.

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To gain support and acceptance of the change initiatives.

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Aimed at every single employee ʹ from root to tip!

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Objective was to bring a change in the attitude and approaches of the workforce.

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Objective was to get maximum ͚Buy in͛.

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Change within a change.

Completely structured.

Multimedia Based.

Interactive.

Sensitizing sessions.

Learning session on customer centricity and relationship. Concluding session calling employees to embrace ͞relationship banking͟.

͚Parivartan͛ caught the imagination of all employees. People others have praised it as an eye opener and the best programme they have attended in their entire career

A perceptible improvement (20%) in Customer Service and reorientation of employee attitudes

Number of customer service elements where 85% branch compliance is achieved increased from 3 to 14

20 % increase in customer satisfaction

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STATE BANK OF INDIA Has Been Adjudged The Best Bank 2009 By Business India (August-2009)

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STATE BANK OF INDIA ranked as NO.1 in the ICMR Survey on INDIA'S BEST MARKETED BANKS (August-2009)

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Mr. . Bhatt got numerous awards for his leadership and was even nominated as ͞ The Indian of the Year͟ by CNN-IBN in 2007

Next series of Conclaves planned for the executives in 2010 ͻParivartan II to be launched shortly. ͻ͚Antar Parivartan͛for the unions/associations to achieve collaborative stands from them. ͻCorporate Banking and Mid-corporate Banking being integrated as Wholesale Banking. ͻRevamping of the International Business operations. ͻIncreasing the usage of Alternate Channels (Branch banking, Internet Banking, ATMs, Mobile Banking etc).

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Next transition from Employee SBI to Citizen SBI.

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Imbibing and incorporating the new behavior and change culture in the 25,000 new recruits including specialists and Management Trainees from Day One .

Five Necessary Leadership Actions for Organizational Change V

Be clear why change is necessary in terms that make sense to the individuals.

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Declare an initial set of standards for measuring performance and get agreement that people will set out to perform to those standards. Begin a practice of checking.

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Show how it is done.

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Measure, acknowledge, reward new behavior, and be clear on the consequences.

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Work with them on improving.