Marketing Na Podologia

 

N YZJ LI]BJQCOE>

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 Lirbjtcoe ã i hcæohci j i irtj aj jxp`nrir, hrcir j jotrjeir vi`nr piri sitcsdizjr is ojhjsscaiajs ojhjss caiajs aj ul ljrhian-i`vn ljrhian-i`vn hnl `uhrn.

 Lirbjtcoe jtcoe  Lirb

cajotcdchi cajotcdchi ojhjsscaiajs j ajsjfns oèn rji`czia rji`czians. ns. J`j ajdcoj, ljaj

j quiotcdchi n tiliogn an ljrhian cajotcdchian j n pntjohci` aj `uhrn. 

J`j ipnoti quics ns sjeljotns quj i jlprjsi ã hipiz aj sjrvcr lj`gnr j quj prnfjti j prnlnvj ns prnautns j sjrvcåns iajquians.

‘ [gc`cp Bnt`jr (Lirbjtcoe Lioiejljot)

 

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Nu sjfi, n Lirbjtcoe ã uli sãrcj aj jstritãecis, tãhochis j prétchis quj tjl n prcohcpi` nmfjtcvn aj ierjeir vi`nr ës ajtjrlcoiais lirhis nu prnautns i dcl aj itrcmucr uli licnr clpnrtíohci ais ljslis piri ul ajtjrlcoian pöm`chn-i`vn, pöm`chn-i`v n, ns hnosulcanrjs.

 

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 Ons acis ituics, n ljrhian vjl eiogioan luctns  prndcsscnoics, prcohcpi`ljotj on sjtnr aj mj`jzi j h`cochis aj [nan`neci j n quj ns acdjrjohci ã i dnrli hnl quj trimi`gil j sj iprjsjotil. N lirbjtcoe  pjssni` ifuai n prndcsscnoi` i sj lnstrir in sju h`cjotj ai dnrli hnrrjti.

 

 

(1[–X) 

Ns 1[–s (prnlnåèn, cod`ujohcil oi liojcr liojcri i hnln is jstritãecis ajvjl sjr lnotiais j tilmãl ituil oi dnrli hnln n ljrhian rjspnoaj in covjstcljotns.

prjån, priåi j prnautn)

 

IALCOCXQ]IÅ N AN LI]BJQCOE 

Jxcstjl i`eulis   ‐dc`nsndcis aj ialcocstriåèn aj quj sèn sjeupciariis i`hioåir n lirbjtcoe“ cotjrjssj ai jlprjsi. 

Xèn j`is6 

Nrcjotiåèn piri prnauåèn2

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Nrcjotiåèn piri prnautn2

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Nrcjotiåèn piri vjoais.

 

QC[NX AJ LI]BJQCOE

 

LI]BJQCOE COAC]JQN 

Misjci-sj on actian ‐qujl oèn ã vcstn, oèn ã `jlmrian“, noaj i lirhi nu prnautn aj ajtjrlcoiai jlprjsi ipirjhj sum`clcoirljotj jstilpiai jl i`eul `ueir. [rjtjoaj ioeircir hnosulcanrjs i `noen prizn.

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Jxjlp`n6 lirhis jstilpiais jl hilcsjtis aj fneianrjs j pjrsnoiejos aj dc`ljs utc`czioan prnautns aj hjrti jlprjsi.

 

LI]BJQCOE ACECQI@ Qnan

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irbjtcoe rji`czian ljcn l pnr aistjhon`necis  j`jtrñochns. hnln ituics, cotjrojt j acspnsctcvns

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Ns ioöohcns iprjs iprjsjotians jotians ois `itjrics ans sctjs ihjssians sèn mnos jxjlp`ns.

 

LI]BJQCOE AC]JQN 

à mjl jxp`ìhctn, hnl nmfjtcvn aj ioeircir hnosulcanrjs i hurtn prizn.

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Jxjlp`n6 prnpieioais aj QT j nutannrs.

 

LI]BJQCOE XIVNOI@ 

I`eulis npnrtuocaiajs aj lirbjtcoe surejl ipjois jl ajtjrlcoiais ãpnhis an ion. Onrli`ljotj, jl djrcians triachcnoics, hnln n Oiti` nu i [éshni, is jlprjsis hrcil tnai tnai uli jstritãeci aj lirbjtcoe piri piri vn`tir vn`tir suis iåújs j itã sjus prnautns piri sj iajquir ë tjlétchi siznoi`.

 

[ÖM@CHIX 

 

Ximj quioan i Ipp`j vic `ioåir ul prnautn j diz iquj`is mce hnovjoåújs ois quics lc`girjs aj pjssnis `util pnr `ueirjs piri isscstcr n `ioåiljotn an onvn c[gnoj> 

Cssn ã ul trimi`gn aj Lirbjtcoe issnhcian i ]j`iåújs [öm`chis luctn jdchcjotj!

 

LI]BJQCOE AJ DCAJ@CVIÅÈN 

Qriosdnrli ns h`cjotjs jl jvioej`cstis ai lirhi, hrcioan prnduoan `iån hnl ns hnosulcanrjs.

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Qcljs aj dutjmn` sèn erioajs jxjlp`ns aj mnis ip`chiåújs jl Lirbjtcoe aj Dcaj`cziåèn. Hrcir prnerilis aj dcaj`caiaj, ndjrjhjr sjrvcåns jxh`uscvns i h`cjotjs iotcens j prnlnvjr ipj`ns ë lirhi j in quj j`i ihrjacti, in covãs aj di`ir ipjois snmrj ns mjojdìhcns an prnautn sèn mnis jstritãecis piri trimi`gir n Lirbjtcoe aj Dcaj`cziåèn.

 

LI]BJQCOE []NLNHCNOI@ 

Iquj`j quj ndjrjhj viotiejos j cohjotcvns piri ns pntjohcics hnosulcanrjs jl trnhi aj ul pntjohci` hnlprianr rjhnogjhjr quj uli lirhi ã ljlmrn aj uli hitjenrci aj prnautns (mrioa iwirjojss)!

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Hupnos aj ajshnotn, hnohursns hu`turics, snrtjcns, ilnstris erétcs nu mrcoajs. Qnais jssis sèn dnrlis jdchcjotjs aj hnoqucstir onvns h`cjotjs j `jvé-`ns i hnogjhjr onvns prnautns nu sjrvcåns.

 

LI]BJQCOE AJ EZJ]]C@GI 

 Lirbjtcoe  Lirb jtcoe hnl luctn clpihtn, quj jl pnuhn tjlpn tjl i pnsscmc`ca pnsscmc`caiaj iaj aj trizjr h`cjotjs j sj utc`czi aj sn`uåújs hrcitcvis.

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Onrli`ljotj, is hilpiogis jstèn rj`ihcnoiais i ipj`ns vcsuics hrcitcvns, hnln, pnr jxjlp`n, uli iåèn an LhAnoi`as quj triosdnrli is `cogis mriohis ai dicxi aj pjajstrj jl mititis drctis.

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Xj mjl jxjhutiais, hiusil erioaj clpihtn cljacitn j pnajl itã ejrir lìaci jspnotíoji piri i sui lirhi.

 

LI]BJQCOE AJ JWH@ZXCTCAIAJ 

Ejri`ljotj, sèn iåújs `ceiais i prnautns an ljrhian aj `uxn, lis ojl sjlprj sèn rjstrctis i jstj ochgn.

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[rnautns aj tcriejl `clctiai nu vjrsújs jxh`uscvis tjoajl i ejrir jstj tcpn aj jdjctn. Is pjssnis ianril sj sjotcr jxh`uscvis j i`cljotir jssj ajsjfn hnstuli sjr mistiotj jdchiz!

 

AJ[NCX AJ AJXHNM]C] NX QC[NX AJ LI]BJQCOE, HNLN [NXXN HN@NHI] J@J OI LCOGI []NDCXXÈN>

 

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N prcljcrn pissn ã tjotir ajshnmrcr n quj is pjssnis  pjosil aj vnhæ jl tjrlns prndcsscnoics j pjssnics, nu sjfi, tjogi hircsli piri hnosjeucr mnos j`necns. JW6

 

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Zl liqucianr oèn tjré hrjacmc`caiaj sj j`j hn`nhir ajdjctn on rnstn aj uli lu`gjr, pnr jxjlp`n, pncs j`i sj sjotcré ndjoacai j oèn cré lics nptir pj`n sju sjrvcån. I ljsli hncsi sjrvj piri uliacrjctn, [nan`nen di`ir quj n h`cjotj tjl drcjcri pnr `ivi n  pã ou ouohi ohi ppnajlns najlns usir pi`ivris hnl hnluos uosquj pirioèn codnrlir qui`qujr pitn`neci quj n h`cjotj vjogi i tjr, pnaj sjr ndjoscvn j oèn hnoqucstir n h`cjotj.

 

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I`ãl acssn nutris itctuajs quj vnhæ pjraj n h`cjotj!

 

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[rnlnåèn6 Xclp`js,

jstj ö`tcln pnotn rjdjrj-sj ës

jstritãecis quj sjrèn utc`cziais piri i acvu`eiåèn an  prnautn nu sjrvcån. Ã noaj jotri i pum`chcaiaj.

 

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Covcsti jl sjus hioics aj hnluochiåèn.

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Yuics hioics aj hnluochiåèn vnhæ utc`czi> ]jajs snhcics hnln dihjmnnb j costierio> Ugits ipp> Qj`jdnoj> J-lic`> Xctj> M`ne>

 

 [  [I]HJ I]HJ]CIX ]CIX66 

[irhjrci pnaj sjr ajsaj ajcxir sjus dn`gjtns aj acvu`eiåèn jl hcli an mi`hèn aj uli `nfi vczcogi i itã pirhjrci hnl jlprjsis j ihiajlcis.

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Fé vc uli vjz piod`jtns aj jstãtchi jl `nfis aj anhjs, pnaj itã duohcnoir pncs i pjssni hnlj ul anhcogn j vic `nen qujrjr dizjr ul  prnhjacljotn!  prnhjacljo tn!

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N sjerjan iquc ã hnosjeucr n licnr oöljrn aj pirhjcrns jl quj vnhæ pnssi trimi`gir, pncs j`js pnajl i`ãl aj coachir h`cjotjs, sjrjl sjus h`cjotjs tilmãl.

 

 MNHI-I-MNHI 

Fé nuvcu di`ir quj n lirbjtcoe lics jdjtcvn ã n mnhi-i mnhi>

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[ncs ã, ã puri vjraiaj. H`cjotjs sitcsdjctns tæl licnr hgiohj aj tj coachir j aj vn`tir piri nutrns  prnhjacljotns. Covcsti jl coachiåèn!

 

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Aæ uli ]JD@JWN@NE ]JD@JWN@NECI CI nu gcaritiå gcaritiåèn èn nu ajshnotns jl prnhjacljotns piri sui h`cjotj air i nutri ilcei, jssi cré trizjr onvns h`cjotjs piri vnhæ aj liojcri quj n rj`ihcnoiljotn j i jxpjrcæohci crèn surprjjoaæ-`i!

 

TNHÆ NZTJ XJZ H@CJOQJ> 

Ihrjactn quj jssi sjfi i achi aj nurn aj qui`qujr jlprjsi quj qujr sj liotjr itcvi gnfj, nuvcr n quj sju h`cjotj tjl i aczjr dihc`cti i vcai ai nreiocziåèn j itã triz sn`uåújs jdchcjotjs!

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Oèn clpnrti sj dnr hrctchi nu j`necn, ã luctn nuvcr n sju h`cjotj, ifuai luctn i hrjshjr sui jlprjsi j sju trimi`gn!

 

HI]QÈN DCAJ@CAIAJ 

N hirtèn dcaj`caiaj ã uli djrriljoti lnajroi j jdchiz aj dcaj`cziåèn an h`cjotj, quj pnssuc viotiejos hnohjmcais, hnln n ihölu`n aj pnotns j i hnosjqðjotj trnhi pnr mrcoajs nu ajshnotns.

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[iri n h`cjotj, tjr ul hirtèn dcaj`caiaj hnl ns sjrvcåns aj sui jlprjsi rjprjsjoti uli licnr prnxclcaiaj ë sjus sjrvcåns, j licnrjs pnsscmc`caiajs aj eiogn.

 

ZL XJ]TCÅN Ã MJL LICX ACDÌHC@ AJ TJOAJ] AN YZJ ZL []NAZQN! 

Tjoajr ul prnautn ã luctn lics déhc` an quj ul sjrvcån pnr ul ditnr luctn sclp`js6 tjstimc`caiaj sjré quj jxcstj jssi  pi`ivri>

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Aceilns quj vnhæ qujcri hnlprir uli QT. Cr oi `nfi j dizjr ul tjst-arcvj ã luctn lics déhc`, an quj vnhæ ndjrjhjr n sjrvcån j oèn tjr hnln prnvir quj vnhæ diz mjl, pnr cssn ã  mnl i prnpieioai mnhi-mnhi!

 

IMN]AIEJL! 

[nr jxjlp`n, sj ju tj di`ir ‐Ju snu [nan`nei, lj  prnhurj!“ prnvivj`ljotj n rjsu`tian vic sjr mjl lics drihn an quj sj ju pjreuotissj ‐Xui uogi jsté anjoan, jsté tj cohnlnaioan> Xj scl, pnssn tj ifuair i rjsn`vjr cssn!“

 

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[jrhjmi i acdjrjoåi ai imnraiejl, hnoqucstj sju h`cjotj hnl sclp`js pi`ivris!

 

JLMN]I I YZIOQCAIAJ XJFI CL[N]QIOQJ, Ã []JHCXN JXQI] AJ N@GN  OI YZI@CAIAJ! 

Luctis pjssnis tæl uli onåèn jqucvnhiai i rjspjctn an quj sceocdchi vjoajr aj dnrli lics jdchcjotj. J`is hcslil jl pjosir quj n prjån micxn, snzcogn, sjré sudchcjotj piri liotjr uli jlprjsi on izu`.

 

YZI@CAIAJ ANX XJZX []NAZQNX J COXQ]ZLJOQICX6

 

IOQJX AJ TJOAJ], JAZYZJ N XJZ H@CJOQJ! 

Gnrércns aj itjoacljotn6 (d`jxcmc`caiaj, ndjrjåi gnrércns acdjrjohcians).

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Hiohj`iljotns aj gnrércns (cohjotcvj sju h`cjotj i ajslirhir hnl iotjhjaæohci, piri oèn tcrir viei aj nutrn).

 

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Jstilns sjlprj sufjctns i tnan tcpn aj pjssnis, trimi`gir hnl pjssnis oèn ã déhc`, Ã acdìhc` ieriair i tnans jvctj acshussújs j sjlprj ihgj uli sn`uåèn.