La Decision de Compra Del Consumidor

 

IK LMBOROÒG LM BFNXZK LMI BFGR]NOLFZ

 

 

IKR ROM\M XZMC]G\KR XKZK MG\MGLMZ LM BFNXZKMI LMI XZFBMRF BFGR]NOLFZ LM LMBOROÒG ¶[uomgms bfgstotuymg mi nmrbklf6

¶Lòglm sm

¶Xfr quï

bfnprk6

sm bfnprk6

¶[uï sm¶Buëglf bfnprk6

smprflubtfs bfnprkg y pfr qum6

¶Bònf sm bfnprk6

¶[uoïg pkrtobopk mg mi nmrbklf6

 

\OXFR LM BFGR]NOLFZMR ¶[]OÏGMR B FGR\O\]_MG MI BFGR\O\]_MG NMZBKLF6 BFGR]NOLFZ AOGKI0

 

\OXFR LM BFGR]NOLFZMR ¶[]OÏGMR B FGR\O\]_MG MI BFGR\O\]_MG NMZBKLF6 BFGR]NOLFZMR OGL]R\ZOKIMR0

 

\OXFR LM BFGR]NOLFZMR ¶[]OÏGMR B FGR\O\]_MG MI BFGR\O\]_MG NMZBKLF6 BFGR]NOLFZMR OGR\O\]BOFGKIMR0

 

MR\]LOF LMI BFNXFZ\KNOMG\F LMI BFGR]NOLFZ ¶[]Ï XZFL]B\FR RM BFNXZKG _ XFZ []Ï6

 Akbtfrms buiturkims Akbtfrms Rfbokims Akbtfrms pmrsfgkims Akbtfrms psobfiòcobfs

 

MR\]LOF OF LMI L MI BFNXFZ\KNOMG\F BFNXFZ\KNOMG\F LMI MR\]L BFGR]NOLFZ ¶[]Ï XZFL]B\FR RM BFNXZKG _ XFZ []Ï6

AKB\FZMR KB\FZMR B]I\]Z B]I\]ZKIMR KIMR

 Mi govmi buiturki  Iks sujbuiturks Ik biksm sfboki

MR\]LOF LMI BFNXFZ\KNOMG\F LMI BFGR]NOLFZ ¶[]Ï XZFL]B\FR RM R M BFNXZKG _ XFZ []Ï6

 

AKB\FZMR RFBOKIMR •

CZ]XFR LM ZMAMZMGBOK Rfg ifs crupfs bfg ifs qum ik pmrsfgk kbtðk y qum ogaiuymg sfjrm su bfnpfrtknomgtf. m`mnpif0 crupf lmXfr knocfs, lm trkjk`f, crupfs rmiocofsfs f  prfamsofgkims .

ZFIMR

AKNOIOK •

Mg ik kbtukiolkl dky nubdks afrnks lm ugolklms aknoiokrms. Iks gmbmsolklms lm bfgsunf ysmlmnkglks vmg kambtklks pfr ifs loamrmgtms bfnpfrtknomgtfs lm ifs lovmrsfs topfs lm aknoiok.

•

Lmgtrf lm ug crupf, ug oglovoluf pumlm lmsmnpmûkr ugks augbofgms qum sfg, qum ksocgklks. Ms im lmbor lmbor, klfptk ug rfi lmgtrf lmi crupf. Mi rfi ogaiuorë mg mi bfnpfrtknomgtf lm bfnprk y mg mi lm sus bfnpkûmrfs. Xfr m`mnpif, ug iîlmr mg ug crupf lm knocfs tmglrë mi pkpmi lm prfpfgmr qum dkbmr, lfglm or, qum bfnprkr mtb.

MR\K\]R •

Ms mi rmspmtf f kprmbof qum sm im tomgm k kqumiik  pmrsfgk qum cfzk lm ug  prmstocof ifs nomnjrfskgtm lmi crupf. Mstk pmrsfgk pumlm lkr rmbfnmglkbofgms qum ifs lmnës tmglrëg mg bumgtk. Xfr m`mnpif, ug `fvmg rmboïg mcrmsklf qum dk mstuloklf jmbklf mg mi mxtrkg`mrf, rmcrmsk bfg sus mstulofs kbkjklfs y ms bfgtrktklf pfr ugk mnprmsk nuitogkbofgki5 mstm `fvmg ms ugk pmrsfgk rmspmtklk y klnorklk pfr sus knocfs

 

MR\]L MR\]LOF OF LMI L MI BFNXFZ\KNOMG\F BFNXFZ\KNOMG\F LMI BFGR]NOLFZ ¶[]Ï XZFL]B\FR RM BFNXZKG _ XFZ []Ï6

AKB\FZMR XMZRFGKIMR

Mlkl y aksm lmi bobif lm volk. Xfr m`mnpif, mg ik  `uvmgtul prmamronfs ifs lmpfrtms lm kvmgturk y romscf, mg ik nklurmz sfg nks dkjotukims `umcfs nks trkgquoifs bfnf ifs `umcfs lm nmsk.

Fbupkboòg. Xfr m`mnpif, nubdfs lormbtfrms lm mnprmsk, bukglf vok`kg mg kvoòg,

Mstoif lm volk. Xfr m`mnpif, so ugk  pmrsfgk rmkiozk rmkiozk kbtovolklms lmpfrtovks tmglmrk k bfnprkr prflubtfs

Borbugstkgboks mbfgònobks. Xfr m`mnpif, ug trkjk`klfr mstkrë lospumstf k bfnprkrsm ug kutf gumvf so skjm qum su sumilf vk k ogbrmnmgtkrsm5 f ifs

Xmrsfgkiolkl. Xfr m`mnpif, dky  pmraunms lorocolfs lorocolfs ki bfgsunolfr lmpfrtostk, `fvmg, nksbuiogf f

 prmaomrmg dkb  pronmrkdkbmrif bikmrif biksm. sm. mg

qum tmgcks qum vmr bfg su lmpfrtm akvfrotf.

supmrnmrbklfs vmglmg nks prflubtfs lm nkrbk jikgbk mg tomnpfs lm brosos.

amnmgogf, qum rmaim`kg mi mtb., bkrëbtmr lm quomg if iimvk.

 

MR\]LOF OF LMI L MI BFNXFZ\KNOMG\F BFNXFZ\KNOMG\F LMI MR\]L BFGR]NOLFZ ¶[]Ï XZFL]B\FR RM BFNXZKG _ XFZ []Ï6

AKB\FZMR XROBFIFCOBFR XROBFIFCOBFR NF\OQKBOÒG

XMZBMXBOÒG

KXZMGLOPK@M BFGQOBBOFGMR _ KB\O\]LMR

 

\OXFR LM BFNXZKR RMCÐG MI BFNXFZ\KNOMG\F LMI BFGR]NOLFZ

 

Bfg jksm mg ik prmsmgtkboòg k bmrbk lm ik Lmbosoòg KB\OQOLKL

lm Bfnprk lmi Bfgsunolfr, nmgbofgk ug prflubtf qum bfgsunîks lm goûf y qum mg ik kbtukiolkl gf bfgsunms, rkzfgk pfr qum brmms qum yk gf if dkbms. ¶Xfr akbtfrms buiturkims, sfbokims, pmrsfgkims f  psobfiòcobfs6