Implement SAP BW Faster With SAP Best Practices for Business Intelligence

Implement SAP BW Faster with SAP Best Practices

Marian Maravilla, SAP AG Geoff Vines, Integrity Media Steve Woyicki, IDS Scheer

Introductions Marian Maravilla, „ Business Unit for Small and Midsize Business – SAP Labs

Geoff Vines „ Information Technology – Integrity Media

Steve Woyicki „ Practice Manager, SAP NetWeaver – IDS Scheer

© SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 2

SAP’s Small & Midsize Business Team – Who are we? SAP’s Global Team for Small & Midsize Business (SMB) „ Development team formed in Jan 2002 to address small and midsize business needs „ Work with regional SAP subsidiaries and SAP’s SMB Reseller Partners, to meet the needs of our Small & Midsize customers „ Product suite includes: ‹

SAP Best Practices - Industry, Horizontal (mySAP CRM, SCM & SAP NetWeaver based)

‹

Preconfigured solutions/templates or guides for SAP products to reduce cost of implementation or development

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What is Business Intelligence and what is BI’s relevance to companies of all sizes? mySAP Business Intelligence Solution Overview SAP Best Practice for Business Intelligence Customer experience with Integrity Media Where to learn more about SAP Best Practices

What is Business Intelligence? Business intelligence (BI) is a broad category of applications and technologies for gathering, storing, analyzing, and providing access to data to help enterprise users make better business decisions. BI applications include the activities of: „ Decision support systems „ Query and reporting „ Online analytical processing (OLAP) „ Statistical analysis „ Forecasting „ Data mining

Business intelligence applications can be: „ Mission-critical and integral to an enterprise's operations or occasional to meet a special requirement „ Enterprise-wide or local to one division, department, or project „ Centrally initiated or driven by user demand

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BI is relevant to companies of all sizes Companies of all sizes are adopting BI: „ “..a critical finding is the emergence of BI, analytics and, among upper midmarkets, CPM as the feature/function registering highest interest during the next two years. This underscores the fact that (small & midsize companies) SMBs want more than a unified transactional system to manage their operations; they also want ERP to be intelligent enough to alert them to what they need to know to run their business better.”* Even small & midsize companies need to implement Integrated Analytics solutions „ “SMBs are seeking stronger enterprise performance information and business analytics that are tightly integrated with their ERP systems. BI and analytical software particularly appeals to strapped SMBs operating under greater than usual cost constraints and tighter planning needs.” * „ “SMB CIOs should expect significant pressure to do so from their CFOs and auditors to shore up weak reporting systems, and poor application integration. Along these lines, it would behoove SMBs to begin to consider stepping up investment in business intelligence applications and supporting back-end infrastructure to meet the new demands of the auditors and regulators.”** *Source: Robert Anderson, Gartner Group “North American SMBs Identify Enterprise Resource Planning Preferences” October 2002 **Source: M. Yamamoto Krammer, Gartner Group “SMB Technology Spending to be Lethargic in 2003”, August 2002

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What is Business Intelligence and what is BI’s relevance to companies of all sizes? mySAP Business Intelligence Solution Overview SAP Best Practice for Business Intelligence Customer experience with Integrity Media Where to learn more about SAP Best Practices

mySAP BI – Where does it fit? mySAP Business Suite

Maintenance & Quality Purchase Order Management

mySAP SRM

mySAP ERP Financials Human Resources Corporate Services Operations Inventory & Production

Sales Order & Distribution Management

mySAP PLM

mySAP SCM

SAP NetWeaver

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mySAP CRM

SAP NetWeaver in Detail (SAP Internal View) SAP Mobile Infrastructure

SAP NetWeaver™

„ Tight coupling and alignment with SAP business solutions

People Integration

SAP Enterprise Portal

Multi-Channel Access

„ Collaboration

„ Business content „ Tight integration to SAP „ Open architecture (Crystal,Ascential)

Master Data Management „ Coming in 2003

SAP Exchange Infrastructure „ Proxy generation and mapping tools „ Integration directory „ SAP’s ability to execute

SAP Web Application Server „ Proven, scalable, comprehensive toolsets „ Leverage existing infrastructure/skillets © SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 9

Portal

Collaboration

Information Integration Business Intelligence

Knowledge Management

Master Data Management

Process Integration Integration Broker

Business Process Management

Application Platform J2EE

ABAP

andOS OS Abstraction Abstraction DBDBand

Life Cycle Management

SAP Business Information Warehouse

Composite Application Framework

„ Business packages

mySAP BI – The Solution at a Glance Support decision-making requirements of the entire enterprise regardless of data sources of access methods

Data acquisition, data warehousing, OLAP, planning framework, BI tools, dashboards and analytical applications; with pre-configured content using best-practice models.

mySAP Business Intelligence is an enterprise-class, complete, open and integrated solution that delivers actionable insights. Open, well documented APIs and interfaces along with full functionality to integrate structured and unstructured, heterogeneous data

Convert data into information, and ensure information is delivered at the right time to the right person in the right format to support business decision making.

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Scalable and reliable BI solution that is tightly integrated with SAP NetWeaver, source transactional systems and partner’s complementary tools

mySAP Business Intelligence Solution: Goals Integrate and merge all transactional data Make information actionable Empower better, faster decisions Complete Insight Convert data into information Delight and retain customers Empower employees, suppliers and partners Collaborate using consistent information

Right information, at the right time, to the right person to make the right decision in the right amount of time

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What is Business Intelligence and what is BI’s relevance to companies of all sizes? mySAP Business Intelligence Solution Overview SAP Best Practice for Business Intelligence Customer experience with Integrity Media Where to learn more about SAP Best Practices

SAP Best Practices for BI: Value Proposition SAP Best Practices for BI allows SMB customers to quickly implement reporting and analytics capability to support them in the operation and management of their businesses. We deliver SAP Best Practices as a documentation CD, or as a downloadable file – at no additional cost „ Provides step-by-step instructions on connecting and

activating popular reporting scenarios through standard SAP Business Content „ Supports activation at the scenario level; activate only

the reporting/analytic content that is needed „ Allows faster implementation timeline „ Reduces implementation risk „ Enables the expansion of analytics capability as the

business grows © SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 13

SAP Best Practices for BI: Configure your SAP BW content by scenario Enterprise Resource Planning: SAP R/3-based scenarios „ „ „ „ „ „ „ „ „ „ „ „ „ „

Accounts Receivable Analysis Accounts Payable Analysis General Ledger Analysis Asset Accounting Analysis Cost Center Accounting Analysis Product Cost Controlling Analysis Profit Center Analysis CO-PA Analysis Sales Analysis Cross-Functional Analysis: Financial and Sales Data Purchasing Analysis Manufacturing Analysis Inventory Analysis Billing Booking Backlog Analysis

mySAP HCM analytics „ „ „ „

Cross-Application Time Sheet Time Management - Time and Labor Personnel Development Qualifications Travel Management - Travel Expenses

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Supply Chain Management „ „

Demand Planning Analysis APO Resource and Operation Data Analysis

Customer Relationship Management „ „ „

CRM Lead Analysis CRM Activities Analysis CRM Customer Interaction Center (CIC) Analysis

Supplier Relationship Management „

SRM Analysis

Product Lifecycle Management „

Project System - Controlling and Dates

Navigate content via easy Web interface

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Locate all implementation documents by scenario

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How can you improve ROI on BI projects?

With SAP Best Practices for BI, you can… „ Decrease cost of implementation „ Speed up implementation go-live for quicker time to benefit „ Take advantage of additional functionality

No trial runs start straight off with a fully documented, convincing kernel that works and is reusable

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What is Business Intelligence and what is BI’s relevance to companies of all sizes? mySAP Business Intelligence Solution Overview SAP Best Practice for Business Intelligence Customer experience with Integrity Media Where to learn more about SAP Best Practices

Overview of Integrity Media Key business drivers SAP solution implemented Key benefits and lessons learned Moving forward – Next steps

Overview of Company „ Established in 1987 „ Integrity Media, Inc. is a media/communications company that produces, publishes and distributes Christian music, books and related products. „ Integrity’s products are sold primarily through retail stores and direct to consumers throughout the United States and in 167 other countries. „ The Company is headquartered in Mobile, Alabama, and its common stock is listed on The Nasdaq National Market under the symbol “ITGR.” „ Founded primarily as a direct-to-consumer music club in 1987, the company, then known as Integrity Music, grew into one of Christian music’s biggest success stories. „ By 1995, the company had become Integrity Incorporated and had established itself as a leading producer of praise and worship music with life-to-date sales of over 80 million units of its CDs, cassettes, songbooks, tracks, etc. „ Today, in addition to the Integrity Publishers and INO offices in Tennessee, Integrity Media includes subsidiary offices in the United Kingdom, Australia, Singapore and South Africa along with a Latin American sales division located at its headquarters in Mobile, Alabama © SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 20

Key Business Drivers Why did Integrity need a BI solution? „ Integrity Media intends to be able to provide better customer service ‹ By

combining SD and FI/AR transactions on a single report showing customer's balances and payment histories.

„ Integrity Media intends to utilize BI to analyze accounting information based on criteria that is not easily available in R/3. ‹ For

example: P&L information by multiple material attributes.

„ Large volume of historic data from legacy systems

Why we choose mySAP Business Intelligence „ Integration with R/3 „ Already owned as part of the SAP Business Suite „ Availability of Best Practices for Business Warehouse

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SAP Solution Implemented mySAP BI Implemented „ Using scenarios from SAP Best Practices for BI. „ Integrity Media is currently implementing the following scenarios: ‹

A/R – Line Items, Transactions and Payment History

‹

Sales Analysis with historical data

‹

Cross-functional SD/FI

‹

Purchasing (planning stages)

Implementation „ Current Status: ‹ A/R

is active in Production

‹ Business

is reviewing the Sales analysis for historical purposes in Development

‹ Plans

are to implement Cross functional SD/FI in the coming weeks

‹ Plans

are to implement Purchasing in the coming weeks

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Key Benefits and Lessons Learned Benefits „ Ability to report seamlessly across SAP and Legacy data „ Integrity Media has a very large customer database Æ easier to report against „ Moving sales and accounting analysis to the Business Warehouse server will improve R/3 system performance. „ Improved reporting performance vs R/3 and custom tools „ Can load data from SAP, Flat Files and 3rd party interfaces (to non-SAP systems)

Lessons Learned: „ The technical landscape can be the biggest challenge. „ Having a Basis person who is familiar with the issues that may arise is crucial to maintaining a project schedule.

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Moving Forward Next Steps „ Currently working on implementing additional SAP Best Practices for Business Intelligence scenarios „ Will be training the end users in the coming weeks

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IDS Scheer Portfolio Formerly Plaut Consulting, Plaut Sigma, Plaut Optimum Canada International Consulting & Software Market Leader in Business Process Solutions „ „

ARIS® Collaborative Suite NEW ARIS for SAP NetWeaver (Business Process Mgmt)

SAP Solutions „ „ „ „ „ „ „ „ „

Full cycle R/3 Implementations SAP NetWeaver, including Business Intelligence (BI) Supply Chain Management (SCM) Customer Relationship Management (CRM) Human Capital Management (HCM) Advanced Planner and Optimizer (APO) Application Support Center (ASC – Help Desk) Upgrades Market Leader in Business Process Solutions

Exclusive SAP Reseller in Southeast US (GA, FL, AL, MS, TN, AK, LA) and Eastern Canada & Northeast US (New England, upstate NY) Vertical Solution Provider for: „ „ „

Consumer Products – Food Consumer Products – Cosmetics Mgmt Consulting

„ Computer Reseller „ ASP/ISP

Winner of SAP Customer Satisfaction Award 2001, 2002, 2003, 2004 © SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 25

What IDS Scheer customers are saying about BW. . . „ “Very easy to use.”

„ “Having immediate access to data to allow for analysis like this is the data warehouse’s main objective. THIS EMPOWERMENT IS AWESOME!”

„ “This enables us to get the information we want from SAP when we want it and to the level of detail we need.”

„ “This is the best data warehouse for SAP customers.”

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BW Best Practices (1) Project Preparation „ Clearly define scope, focus on Reporting “Pains” „ Realistic understanding of project conflicts (i.e. parallel implementations) „ Identify Team Roles „ Data Extraction „ Front End „ Data Architect „ Application Specialist „ Basis/Security

„ Heavily engage user community early! „ Work as part of the project team during implementation „ Augment project team „ BW Advocates to the user community

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BW Best Practices (2) Blueprint „ Define Approach – Top Down or Bottom Up „ Define Reporting Requirements – Strategic, Tactical, Operational ‹

Set Expectations about what type of information BW will and will not deliver!!!

„ Leverage Business Content „ Joint Application Development Sessions with Key Users to develop/sign off on Data Models „ Establish Naming Conventions „ Agree upon security model (Cube vs Report vs Field level)

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BW Best Practices (3) Realization „ Maintain Data Models with a 3rd party tool (ARIS, ERwin, Visio) „ Keep user community informed, especially key users ‹

Set user expectations – Power Users vs End Users

„ Consider BEx Analyzer (Excel) or Web for initial deployment „ Caution with Transports!

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BW Best Practices (4) Final Prep „ Define Support Infrastructure „ Tier 1 – IT Support (Software, Accounts, Passwords) „ Tier 2 – Power Users/Analysts ‹

Early Adopters, Slice and Dice

‹

5-20% of User Base

‹

Shield Development Team from Support/Maintenance of End Users

‹

Meet periodically with the Development Team

„ Tier 3 – Development Team ‹

New Development

‹

Error resolution

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BW Best Practices (5) Go Live and Support „ Careful with New Patches „ Monitor Statistics Cubes „ Continue to educate Power Users / communicate with End Users „ Governance Process for Change Requests „ Performance Tuning is an ongoing process!

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What is Business Intelligence and what is BI’s relevance to companies of all sizes? mySAP Business Intelligence Solution Overview SAP Best Practice for Business Intelligence Customer experience with Integrity Media Where to learn more about SAP Best Practices

Questions? To order CD’s: BP for BI Material Number: 50066055 „ Customers - SAP Best Practices for BI: CD’s available for order in SAP Shop „ Employees - Your country’s EBP system

Downloads available at:

http://service.sap.com/installations Navigate toÆ Best Practices

Other useful websites: http://service.sap.com/BI http://www.sap.com/bestpractices http://www.sap.com/smb www.sap.sdn.com © SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 33

SAP Developer Network – sdn.sap.com The central hub for the SAP technology community „ Everyone can connect, contribute and collaborate- consultants, administrators and developers „ Focus around SAP NetWeaver and SAP xApps

High quality of technical resources „ Articles, how-to guides, weblogs, collaborative areas, discussion forums and downloads, toolkits and code-samples

A collaboration platform, not a one-way street „ SAP experts from customers, partners and SAP

SDN is powered by SAP NetWeaver™ „ Built on the SAP Enterprise Portal „ Featuring collaboration capabilities of SAP Knowledge Management

© SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 34

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i802360, 4/16/2004

SAP Developer Network – sdn.sap.com The central hub for the SAP technology community „ Everyone can connect, contribute and collaborate- consultants, administrators and developers „ Focus around SAP NetWeaver and SAP xApps

High quality of technical resources „ Articles, how-to guides, weblogs, collaborative areas, discussion forums and downloads, toolkits and code-samples

A collaboration platform, not a one-way street „ SAP experts from customers, partners and SAP

SDN is powered by SAP NetWeaver™ „ Built on the SAP Enterprise Portal „ Featuring collaboration capabilities of SAP Knowledge Management

© SAP Labs / SAP Theater Session 9199, ASUG 2004 / Marian Maravilla / 36

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