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Human Resource Management

MGT 2233

Human Resource Managements Assignment Number 01 Course Lecture: YMWGPK Udurawana

Company: Brandix intimate Apparels Sri Lanka Submission: April 2014 pages Rajarata University of Sri Lanka

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Brandix intimate

Human Resource Management

COMPARISON BETWEEN THEORY AND PRACTICE OF HR

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Human Resource Management

Table of Contents Name

Page No

1. List of figures .....................................................................................4 2. List of tables .......................................................................................4 3. Acknowledgment ...............................................................................5 4. Executive Summary ...........................................................................6 5. Introduction ........................................................................................8 6. Objective of the Report ......................................................................9 7. Chapter 01 .......................................................................................10 8. Chapter 02 ........................................................................................30 9. Chapter 03 ........................................................................................35 10. Conclusion .........................................................................................41 11. Recommendations ..............................................................................41 12. References ..........................................................................................42 13. Annex 01- Company background ......................................................43

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1. List of figures:

Name

Page No

1. Fig 01-HR Planning process .............................................. page No. 12 2. Fig 02- Recruiting Activities ································· page No. 19 3. Fig 03-Recruitment Process ............................................... page No.19 4. Fig 04- Selection process ................................................... page No.24 5. Fig 05-Hiring process ........................................................ page No.26 6. Fig 06-Hierarchy of Brandix HR department .................... Page No.30 7. Fig 07- selection process .................................................. page No. 33

2. List of Tables: Name

Page No

1. Table 01-Comparision of HR Theory and Practices .......... page No. 35

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Acknowledgment We are indebted to lectures YMWGPK Udurawana Who have helped, inspired and given a moral support and encouragement in various ways, in completing this task. We would like to pledge our gratitude and deep obligation to Human Resource manager, and the staff of human resource department of Brandix intimate apparel Anuradhapura for their continuous inspiration and support to achieve this task. Thanks to all again who support us.

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4. Executive summary:

This report provides an analysis of human resources and evaluation of difference between theory and the practice of HR in Brandix Lanka that are helped to develop an effective work force for the organization. That will give Brandix a sustainable competitive advantage and enable to build profitable long term relationship with their workforce. It was identify that employees are the most influence and important stakeholder group on Brandix with using growth rate, turnover and labour market. Apart from that analysis of HR planning, recruiting, hiring and induction done and evaluated the changes of current practice and learnt theory. The report draws attention to the fact that in 2013,2014, as well as 2015 human resource, the work force of Brandix was 775 in 2012. When it comes to 2013 it has increased as 1274. In 2014 there are only 500 people as employees. Further investigations reveal that this workforce has increased due to the growth and the cluster change. After the investigation it was identified that Brandix have follow HR theories moderately. According to the theoretical view if they apply more theories in their practice the company will achieve greater position than current position.

If the company makes practice these it will succeed. 

When forecasting future demand they have only forecast the demand for one year. Acting in a competitive market environment they should have a great plan for foreseeable future. o Company should maintain skill inventories and management inventories to have a proper understanding about their employees.



Brandix should offer job description to their employees



The company should maintain a job specification for each and every position inside the organization.

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Human Resource Management

It is better if the company can prepare a HR requisition form when requesting employees including job title, no of vacancies, permanent or not, when need, brief job description, salary rang etc.



When training employees Brandix could use job rotation, and job enlargement

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Human Resource Management

5. Introduction:

This report provides information obtained through analysis of how well Brandix apply HR theories in its practice. The most important as well as the decisive factor of the organization is human beings. The existence of the organization largely depends on its labour resource. To have a great achievement from organization’s operations, definitely there should have a considerable development of employees in physically as well as mentally. Employees are just like the heart of the organization. Therefore, the organization should establish correct strategies and practices to influence the people or human resources who work for the organization. Considerable attention has been donated to the human resource planning since recent years. It helps organization to achieve its goals and objectives efficiency and effectively as the management planned. By considering the importance of human resources organizations have appointed a separate manager to manage human resource in a very good manner who has a very clear knowledge about human resource management, skills and capabilities and so on. Those qualities of human resource manager are the fundamental factors of a good human resource management. Human resource management is the most important factor of the organization. It helps to determine future employee needs and trends. It is very important to acquire most appropriate employees for appropriate jobs at the appropriate time. Therefore it is very important to the organization to achieve its goals and objectives. As well as a good management of human resource decreases the cost of labour not only labor but also operational cost such as wastage and so on. The cost is decreased due to the improvement of employee skills and their motivation. As well as they are specialized in a separate field. Human Resource can be identified as the most important living resource that manager utilize to achieve goals and objectives. The quality of products, services or anything else is depending on human resources and the management of human resources. it gives a considerable contribution n for the success or failure of the organization as wee as the society. It should be noted that managing of employees is very difficult than other resources. Each and every manager is responsible of Human Resource Management.

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Human Resource Management

Therefore a good human resource plan should be planned by the responsible parties and design jobs appropriately. Then the most suitable employees should be recruited for the jobs at the most appropriate times. Training and development programs should be established in relevant periods. On the other hand the performances of employees should be measured to motivate employees. Then the management should consider about the movements of employees such as promotions, demotions, lay off, terminations, retirements and so on. These are mostly familiar with the organizational situations in separate periods. Therefore, the organizational success or failure is largely depending on the human resource management because human being is the most decisional factor of the organization.

6. Objective of the Report

As the objective of this report

 analysis the human resource management theories

 Practice of HR theories in Brandix

 Identify the Gap between theory and practice

 Strategies to fill the gap

 Suggestions

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7. Chapter 01 1.0. Theoretical basis of Human resource management In this chapter we expected to describe an HR function which begins in Human resource planning until induction part.

1.1. Introduction to Human Resources Management Human Resource Management is the efficient & effective utilization of human resources to achieve goals of an organization. Human Resource Management involves all management decisions & practices that directly affect or influence the people or human resources, who work for the organization. Human Resource management should add a value or reduce or control the existing cost of the Organization.

Human Resource Management = Human + Resource + Management

Human Resources are the employees who are; 

Animate, Active, Living



Think, feel, react



Ability to influence, innovative & organize



Make decisions



Value increase with time

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Human Resource Management

Characteristics of HRM 

Focus on managing people



It exist within an organization



It has policies, practices, and systems influencing employees



Mainly concerned with human relationships with organization



Traditionally called as personnel or personal management



It is human side of business administration

Generic purpose of HRM Is Hiring most suitable person to the organization and keep that man in the organization It can be divide in to two parts as generate and retain. When considering this generating part there should be a sequence. In human resource generating those activities should be practice one by one as follows. 1. Human resource Planning 2. Job design 3. Job Analysis 4. Recruitment 5. Selection 6. Hiring 7. Induction

Retain part has no any sequence or steps to follow.

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1.2. Human Resource Planning The process of scanning or forecasting about future trends for the human resource demand can be define as Human resource management.

1.2.0. Importance of HR Planning 1. To determine future employee needs 2. To utilize Human Resources more effectively & efficiency 3. To control employee cost 4. Develop talents of employees 5. To formulate & implement strategic plans

1.2.1. HR Planning process Forecast future demand for HR

Estimate HR supply

Compare demand with supply

Develop strategies to be taken

Assess HRP effort Figure 1 : HRP Process

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1.2.1.i. Forecast future demand for HR In human resource forecasting, it should consider what will happen to the organization in the future and how many employees and what type of employees may required for the future tasks.

This forecasting is a major task for an organization and many factors can be influence to the further human recourse demand. As per the nature of the product that the relevant organization produces the employee need will change. Not only the product but also the production method will affect the demand. If they use man made method demand will high and if they use machine made method the demand will low. Apart from above main factors following facts also influence the employee demand. 

Strategic plans of the organization



Employee movement



External environment

Techniques of Forecast Organizations can make use of various techniques for the demand forecasting as their preference. Company can forecast the demand arbitrary. That method called Informal method because it is not providing correct amount of employee need. One of the best methods to forecast is formal expert survey by using interviews, question for unit heads and management. Delphi method is also a fair technique that estimates human resource using special committee of skillful persons. Other than these methods Unit forecasting and Extrapolation method (consider the trend of employee need) can be use for identify the demand of an organization.

1.2.1. ii. Estimating HR Supply Human resource supply can identify in two ways.

 Internal supply It can estimate through following 13 | P a g e

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-Auditing current human resources As this theory it identifies person’s skills, performance, activities, competencies, possibilities, and compare with the potential activities. Mainly can prepare 2 documents as skill Inventories and management inventories.

Successful audit help hr planner to decide employee movements and vacancies can fill through movements. At these incidents organization can use replacement charts and succession plan.

- Identifying & arranging possible replacement

 External HR Supply This is estimate with the people in the labour market who are employed at other organizations and unemployed persons.

1.2.1. iii. Compare demand & supply At this section it compares existing and potential situations. If there is a positive deviation it can be identify as surplus of employees, if there is negative deviation that can be called as shortage of employees. Strategies for surplus If there is a human resource surplus the company can use these techniques for reduce the gap. 

No further hiring (hiring freeze)



Cut off rewards



Voluntary departure



Early retirement programme



Temporary stoppage



Formal out placement

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Strategies for shortage If there is a human resource shortage the company can use these techniques for reduce the gap. 

Overtime



Outsourcing



Internship providing



Part time hiring



Capital substitution



Casual workers

1.2.1. iv. Assess HRP Effort

In this Assessing process should evaluate cost and benefits, and then determine it’s important on organizational goals. When hiring or firing the company should assess legal, suitable cost or benefits and take decisions.

Principles of HR Planning 1. It must link with strategic or organizational Planning 2. To be basic function 3. Participation 4. Benefits are to be greater than costs

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1.3. Job design A function of arranging task, duties & responsibilities in to an organizational unit for the purpose of accomplishing a certain objectives

Importance of job designing 

Efficiency



Effectiveness



Productivity



Satisfaction



Health & development of employees

Techniques of Job Design 

Scientific techniques



Job enlargement



Job enrichment



Job rotation



Professional techniques



Group techniques



Ergonomics

Person/ Job fit Without considering the person job is designed. It never changes. So we should hire a person who matches for the job. Proper job design must maintain the person job fit 

Then can change employee



Change job characteristics

Job design elements 1. Efficiency elements

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These task oriented factors affect minimize the cost, time and increase the efficiency. At this using minimum things it helps to get maximum output .efficiency elements highlight the profit maximization as a major objective. 

Division of labour



Standardization



Specialization

2. Behavioral elements These employee oriented factors effect to the human resource motivation and development. 

Skill variety



Task identity



Task significance



Autonomy



Feedback

Equal opportunity with job designing The situation there is no unfair discriminations when make use of employees against factors such as sex, ethnicity, social groups, disability, etc.

Diversity with job designing This is a concept which explain that to recruit or retain employees from diverse demographic backgrounds such as sex, age, race, disability, personality and work style

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1.4. Job Analysis Systematic investigation of jobs & job holder characteristics in order to create a collection of information that can be used to perform various HRM activities & functions. As the job analysis it provide in-depth explanation who should be the one to complete the job with potential employee.

Components of job analysis  Job description A written statement of what the jobholder -

Actually does How he or she does, and Hat conditions the job is performed

 Job specification Specifies the key qualifications an individual needs to perform the job efficiently & effectively

Job Analysis Process 1. Acquire a general familiarity about firm 2. Identify job to be analyzed 3. Develop job analysis checklist 4. Collect data 5. Apply job analysis data (job description, job specification) 6. Evaluate

Problems of job analysis 

Employees fear



Resistance to change



Management limitations



Over emphasis on present worker

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1.5. Recruitment Recruitment is the process of finding and attracting suitable qualified people to apply for employment. On the other hand that is a set of activities an enterprise uses to attract job candidates who have abilities & attitudes to help for achieving goals. It can understand the recruitment activity in following process.

HR Planning Job Designing Job Analysis

RECRUITMENT

Selection

Rewards Management Figure 2: Recruiting Activities

Recruitment Process Identify Job Vacancies

Determine Job Requirements

Consider factors affecting Recruiting

Prepare Job Applications

Select the Recruiting Method

Implementation & Evaluation Figure 3: Recruitment Process 19 | P a g e

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Human Resource Management

Job vacancies can be identified through the human resource planning. This process consists with existing job vacancies and forecasted future vacancies. On the other hand vacancies can be identified through unit heads request. That’s because of a death or resign and recruitment. In an organization if there is a HR need they use HR requisition form for ask employees in formal way. Many organizations tend to prepare the job application their own due to many advantages such as to include only essential information, easy to compare, reduce time consuming, easy to analysis and simple To determine job requirements characteristics of proposed job as well as skills and competence of expected person is important.

Factors Affecting Recruiting o Organizational policies o Cost and time o Environment o Workforce planning o Salary o Employee market o Recruiting habits

Organization should consider recruiting more diverse workforce for the company as their benefits. According to that when recruiting above factors are important. 

Consider an old workers



New workforce



Recruiting single parent



Recruiting minorities and women



The disables



Consider the astrology



Stress 20 | P a g e

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When recruiting new persons there are two methods can be followed by the organization according to their policies. 1

Internal recruitment policy

2

External recruitment policy

Internal recruitment policy Fill vacancies within the organization itself. Advantages: o Create employee moral o Workers career development o Employee motivation o Cheaper cost o Effective LMR

Disadvantages: o Prevent new knowledge o Employee conflict o Avoids new BLOOD o Retains OLD BLOOD o Inbreeding When recruiting internally, following methods can be used. o Simple word of mouth to preferred staff o Intranet o Use skill inventories on need o Use management inventories o Job posting and bidding o Succession plan

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External recruitment policy The method of procuring candidates to fill vacancies outside the organization. Methods of recruiting o Employee’s referrals o Pre applicant o Past employee o Educational institution o Executive search firms o Special event recruiting o Internship and collage recruiting o Advertising As well as electronic recruiting methods also can be used such as, o Home pages – attract employment applications via their own web pages. o Job boards – collection of internet sites.(monster.com,careerbuider.com) o Virtual job fairs – a fully online job fair similar to typical job fair. In addition to these methods, following methods can be used. o Applicant tracking systems o Application of service provider o Candidates’ caveats o Internships o Walk-ins o Customers as candidates o telecommuters There are several types of recruitment sources. o School placement o Employee referrals o Temp services o Advertisements o Employment agencies 22 | P a g e

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o Internal searches A common method of recruiting is advertising via TV, radios, banners, newspapers. It consumes a high cost but attract a large number of job seekers. The advertisements can be done in two types. 1. Closed advertisements In here there is no reveal about company and use 3rd party to recruit. There is neither canvassing nor public relation. But competitive advantages are received while attracting suitable persons. 2. Open advertisements Reveals all the details of the firm and this method consume a high cost. But it attracts more persons as well as high public relations.

Implementation and Evolution Take decisions on above steps are implemented those are involved to individuals apply to vacancies and application receive to the firm. Following measures can be used for evaluation. o Number of applicants on decided time o The cost for one applicant o Performance of recruited person o Number of application received Overtime facilities, outsourcing, empowerments can be used instead of recruitment.

1.6. Selection This is the process of making the choice of the most appropriate person from applicants recruited to fill the relevant vacancy. The selected man should be more suitable as well as most qualified.

Importance of selection o To reduce conflicts o Get the right person on right job o Feeling of good employer 23 | P a g e

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o To increase the reputation o Act as a cost effective way o To improve employee and organizational performance But sometimes the organizations might fail in selection process. o Resources waste on other process o Job performance gets down o Damage for firm’s reputation o Conflicts may high o Grievances may increase o Cost for new selection

Selection Process Evalution of applications

Test

Interview

Background investigation

Medical test

Figure 4: Selection Process

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Selection Methods o Interview o Test o Background investigation o Assesment centers o Evalution of applications

Interview Interviews can be done in several ways. Such as individually, panel interview, structured interview, unstructured interview, mixes interview, problem solving interview, stress interview. Interview errors can be seen as the major disadvantage.

Employee Test o Intelligence test o Achievement test o Aptitude test o Personality test o Mind Style Questionnaires (MSQ)

Background Investigation o Check references o Past employment o Behaviors o Academic o Finance

Medical Test The informal investigation of applicant physical and mental fit for the job.

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1.7. Hiring and Induction Hiring This is the process of appointing the selected candidate to the post which is vacant. This is normally vested in the top management of the firm.

Hiring Process Preparation appointment letter

Notification to appointees

Follow up

Appoint from waiting list

Enter in to the employment contract Figure 5: Hiring process

Preparation of Appointment Letter This consists with post, tasks, special terms, conditions, allowances and benefits. There are two types of appointment letters. 1 Detailed Appointment letter 2 One Page Letter

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Notification to Appointees o Done by authorized person o Registered post o Appreciate other applicant o Reasons for over qualified

Follow Up o Can applicant receive the notifications o Check accept and rejection o Give a reasonable time to response with acceptance o

Into Contract When applicant accepts the letter with his signing employee contract occurs.

Employee Induction The systematical and formal way of introducing new employees to the organizations and its tasks. It can be formal (systematic, planned attempt) or informal (not planned and it is ad hoc).

Types of Induction o Organizational induction (vision, mission, goal) o Department induction (task, objectives) o Job induction (duty, responsibility) o Human induction (all person)

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Importance of Induction o Reducing the cost and inconvenience. o Work hard o Cultural shock o Reality shock o Strong labor management relationship o Reduced tardiness, absenteeism, turnover o Speeding up socialization and loyalty.

Induction Process o Preparation (what information, how give, time period) o Conduct o Evaluation

Principles of Induction o Meeting of business needs o Customer focus o Involvement of senior management o Direct relevance of information o Higher involvement of immediate supervisor o Consider of human side induction o Gradual induction

Induction and Socialization 1) Induction o Short term o Individual process

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2) Socialization o Long term o Organizational process o Bound with culture and value

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8. Chapter 02

HR Practices in Brandix Company We identified that there is an HR department in Brandix Company. According to the HR manager it is a supporting department of the whole organization. It manages all other departments such as sawing, stores, cutting, quality controlling, packing, work study and maintenance. All other departments are customers of the HR department of Brandix. Current hierarchy of Brandix HR department

HR Manager

HR In charge

Assistant 1

Assistant 2

Training Instructor

Nurse

Administration Officer

Recorder

Figure 6: hierarchy of Brandix HR Department

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Human resource Planning These all positions of HR department that mention above should responsible for the each and every HR activity in Brandix Company. In Brandix company the process of scanning or forecasting about the future trends for the human resource demand, they use pre prepared accounting budget. Generally they determine future employee need 4% of labour turnover for a month. In the preparation of the budget they unit forecast method .Afterwards they estimate HR supply by using internal supply as well as external supply. They always plan human resources inside the budget therefore no deviations can be seen under supply and labour demand. The budgeted amount is 43, but existing amount is 35.As it is they never exceed the budgeted amount. If the Brandix face any shortage of employees according to the situation they apply strategies such as OT, casual workers and outsourcing. HR department of Brandix maintain personal fills for each and every employee in their organization. They have no idea about the sufficiency of labour face for the forthcoming 5 years due to the prepare budget only for one year. They consider other necessities due to the situational aspect. Anuradhapura Brandix staff does not predict or investigate about the long term demand because the top management provides all decisions for the branch. In the other hand they have no clear records and analysis about left employees due to death marriage or other reasons.

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Job Design and analysis Brandix has defined their jobs with relevant duties, tasks and responsibilities. Responsibilities are flow down as the job position. Brandix expected to increase the efficiency, as well as increasing the corporation and productivity from the job. To increasing efficiency they use Division of labour, standardization and specialization. Brandix use some behavioral elements such as skill variety. They never change tasks of one employee in time to time. but they tent to increase employees responsibilities according to seniority and experience. When considering Brandix HR department they doesn’t offer job description to the labour and they don’t maintain employee description inside the organization. When designing jobs they have divided the job into small parts and executed to various persons and get specification of task (cutting, sowing, and packing). Most of jobs in this apparel company have created for group .people can perform it individually but it result for collective job. eg sawing a shirt Before hiring company take in to consideration about applicants characteristics.

Recruitment After identifying the job vacancy, they determine the job requirements and consider the factors affecting recruiting such as cost, time and policies. Brandix uses fixed job application form and select the recruiting method. Finally they evaluate the process.

According to above process, after identifying the job vacancy and requirement Brandix consider factors affecting recruiting such as cost and time, company situation, their workforce plan, salary, nature of the employee market not only that but also they have a habit to use internal recruiting policy. As it is they spread simple word of mouth to preferred staff. Mostly they tend to advertize their vacancies via intranet

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This organization mainly focuses on younger workforce. When they need to recruit external parties they use various strategies such as distribute leaflets near the fair premises, use pre applicant, past employees and advertizing. Brandix advertise using open ended advertising .they don’t have any idea about close ended advertising. As the last step Brandix evaluate the process by using number of applicants on decided time, cost per one applicant, and performance of recruited person.

Selection Brandix Ltd considers selection as a very important part of their human resource management process. They issue an application to fill. Below mentioned their process of selecting employees to their organization.

Application calling and interview

Medical testing

Intelligent Questionnaire (IQ)

Work study

Selection Figure 7: Selection Process

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Firstly they call applications for the vacant job. Then they arrange an interview for the applicants. They consider about the educational level, family background and so on at the interview. Then after they request medical reports from the selected group through the applicants to check the physical level of them. After that they select more healthy persons to the job. They do not care about the applicants who do not have healthy life as well as their target is recruiting young people for their labor force. After the medical test the selected applicants are given an Intelligent Questionnaire (IQ). And then another group of labor is selected. Then they are given a separate time period to work before selecting. It may be one day, twelve hours likewise. Then they decide who is the most appropriate person to the vacancy. It should be noted that they are using special back ground investigation methods. They are conducting intranet system and they maintain a data base about their employees such as fired due to their mistakes. When they call applications they consider about that data base. As well as they ask from the competitors in the same field.

Hiring This is the process of appointing selected person to the vacancy. Brandix Ltd issues a engagement letter to the selected employee. They include all the information regarding the job for that. They take 6 months from the employee as the probation period. The company gives 7 days of casual leave and 14 days of annual leaves according to the rules and regulations provided by the Sri Lankan government.

Induction They use several tricks to induct the selected person to the organization. At the first day they show departments to the employee and introduce the company environment. In every Friday they arrange a separate program to evaluate qualities, as a work study. They are not given over time payments.

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9. Chapter 03

Comparison between theory and practice Key Point Hierarchy

Theory 

In

Practice

business

world

normally use

Pyramid

According to the explanation of theory column BRANDIX

Hierarchy Method and it

also

is showed three major

especially on HR Department

parts which are Top,

and also they consider giving

Middle,

welfare facilities for every

and

Lower

Level. 



uses

same

hierarchy

employees mostly.

All the departments are mostly

included

in

Middle

Level

management in

which

HR Department is a very important department. 

Considering

HR

Department, there is a hierarchy and it can be divided

following

positions. -

HR Manager

-

HR In charge

-

Administration Officer

-

Medical Officer



Positions stated above have

responsibilities

according each posts

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Planning



HR planning is a process,



Brandix forecasts their future

implement from demand

labor demand using their

forecasting to HR assess.

annual

budget

also

they

consider 4% of labor turnover rate for it, as a additional factor and the unit forecast use

as

a

forecasting

method.The quantity which is decided from budget is a maximum

level

of

labor

supply. 

Brandix estimates HR supply by using internal supply as well as external supply



As they decide maximum limit of labor supply, there may not arise surplus of labor supply but labor shortage will arise.

When

arise

the

shortage, it has many method to use and Brandix follows OT relicenses, out sourcing, casual working etc.

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Job

Design



and Analysis

Job Design is a function

Same

manner

relatively

of arranging task, duties

theory brandix arrange task,

& responsibilities in to an

duties & responsibilities for

organizational unit for

their employees. Often using

the

technics are not happen but

purpose

of

accomplishing a certain

allow to

objectives.

tasks.

Relatively

that various technics such as







Among

perform relative

the

job

design

scientific,

elements they often consider

enlargement, enrichment

about efficiency. They use

are

several strategies such as

used

by

organizations. As well as

division

efficiency and behavior

standalizaton

elements are used.

specialization for it.

Generally the firms use two

job



of

labor, and

As well as they consider

analysis

about behavior of employees

components such as job

as it is a necessary thing in

description

relation to employee. They

and

job

specification.

use skill variety for it. 

They

do

not

offer

description

and

description

relatively

job

employee job

analysis. Recruitment



Normally process

there for

is

a

recruiting

Brandix is implemented their own recruitment policy going

task and it is started from

with

selecting

simultaneously.

recruiting

the

suitable

method

implementation

to and

evaluation. 



In

recruitment



theoretical

basis

Steps of recruitment process are

identifying

the

job

vacancy, determine the job task

requirements,

consider

affecting

the

mainly use two policies

factors

recruiting

which are Internal and

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External policies. 

Important

evaluate the process

part

recruitment Advertisements

of

task



is

recruitment policy as their

under

which there are two types

They mainly use internal

recruitment policy. 

They mainly consider about

and those are Open ended

Open

advertisements and Close

policy. They have not any

ended advertisements.

idea

ended

about

advertisement

Close

ended

advertisement policy. 

When they need to recruit external

parties

they

use

various strategies such as distribute leaflets near the fair premises, use pre applicant, past

employees

and

advertising. 

When

recruiting

members

they

use

staff paper

advertisements. 

They spread simple word of mouth

to

preferred

staff.

Mostly they tend to advertise their vacancies via intranet 

They evaluate the process by using number of applicants on decided time, cost per one applicant, and performance of recruited person

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Selection



This process organization are

select

the



most

has

appropriate person. 

Selection

process

According to theory Brandix their

selection

process. is



There are few steps;

started from evaluations

1. Application

of applications and ended



own

calling

and interview

with selecting suitable

2. IQ

employer.

3. Work Study

There are few selection

4. Selection

method

like

as

Interview,Test, Investigation etc. Hiring





Hiring is the process of



Brandix

Ltd

issues

appointing the selected

engagement

candidate to the post

selected

which is vacant. This is

include all the information

normally vested in the

regarding the job for that.

top management 0f the

They take 6 months from the

firm.

employee as the probation

Selection

process

employee.

to

the They

period.

is

started from preparation

letter

a



The company gives 7 days of

appointment letter and it

casual leave and 14 days of

is ended with entering in

annual leaves according to the

to

rules and regulations provided

the

employment

contract

by

the

Sri

Lankan

government.

 Induction

They use several tricks to induct the selected person to the organization. At the first day they show departments to the employee and introduce the company environment. In 39 | P a g e

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Human Resource Management

every Friday they arrange a separate program to evaluate qualities, as a work study. They are not given over time payments.

Table 1: Comparison of HR Theory and practice

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10.Conclusion

Brandix intimate appeal is a company which is in growing stage. As the comparison Human Resource management theories with the Brandix practice it was identified that they have apply theories moderately.

11. Recommendations In the light of these conclusions, we recommend that Brandix should be made use of much more theories in their HR practice.



When forecasting future demand they have only forecast the demand for one year. Acting in a competitive market environment they should have a great plan for foreseeable future.



Company should maintain skill inventories and management inventories to have a proper understanding about their employees.



Brandix should offer job description to their employees



The company should maintain a job specification for each and every position inside the organization.



It is better if the company can prepare a HR requisition form when requesting employees including job title, no of vacancies, permanent or not, when need, brief job description, salary rang etc.



When training employees Brandix could use job rotation, and job enlargement

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8. List of References Books: 

John Bratton, Jeffrey Gold, Human Resource Management: Theory and Practice, Lawrence Erlbaum, 1999



Richard Johnston, a practicing HR Manager, quoted in Brantton,J.(1992) Japanization at work, London; Macmillan,P.171



Tichy N .M, Fombrun,C.J.and Devanna, M.A. (1982), ‘strategic Human resource management’ Sloan management review,Vol.23,No 4.

Websites: 

http://www.brandix.lk/



http://www.ask.com



http://www.investopedia.com

Personal communication: • Mr. Roil. , 2014.00. Discussion company nature and practices of Human Recourses management. [Conversation], (personal communication, 17.03. 2014).

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Annex 01: Company background

The Brandix Group is the largest exporter of apparel in Sri Lanka.The has 36 Groups all over the Country. As the holding company of the Brandix Group of companies, it is engaged in developing, manufacturing and marketing end-to-end apparel solutions to global fashion super brands. A peek into an exclusive portfolio reveals Victoria's Secret, Gap, Lands' End, Lane Bryant and Marks and Spencer, amongst other excellent company. The company specializes in casual bottoms, intimate and active wear woven and knitted fabrics and a host of apparel industry accessories. Mr.Srihan Perera is the CEO of Brandix Lanka pvt (Ltd).The management consist with 5 General managers. Mr.Saliya Selhewa is the General Manger of Anuradhapura branch. Brandix Sri-lanka is a growing and leading company in Sri-lanka. There are nearly 500 employees in Anuradhapura branch including 35 staff members, 475 works and 4 managers. Anuradhapura branch started in 2010.In the year 2012 there was 775 employees. In 2013 there were 1274 employees in the company. There are several departments in the company. Some of them are Accountant Department, Purchasing Department, Production Department, IT Department and etc. All of these departments work together to success their scope. To be THE inspired solution for branded clothing is the vision of Brandix. They mention that Integrity, Teamwork, Customer Service, Learning & Development, Ownership & Commitment as their values. The main purpose of the placement of these factories in rural areas is because the limitedness of labour force and the high demand. Due to the many problems of the labour force they are now moving rural areas to find employees at a low cost. Although it was a big issue Brandix manages their existing labour force very well. Currently the company pleased to deliver accelerated growth in the industry.

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MGT 2233

Registration Numbers

Name

MGT/10/11/010

A.M.N.P.Aththanayaka

MGT/10/11/023

G.S.A. Chandrakumara

MGT/10/11/039

E.M.S.D.De Seram

MGT/10/11/072

A.L,C.P.Gunathilaka

MGT/10/11/073

K.V.GM.H.Gunathilaka

MGT/10/11/113

K.P.N.W.Kumara

MGT/10/11/116

P.G.P.S.Kumara

MGT/10/11/196

G.G.S.P.Rathnasiri

MGT/10/11/221

W.G.R.N.Senanayaka

MGT/10/11/254

U.S.N.Udawaththa

MGT/10/11/284

W.A.R.S.N.Wijerathna

MGT/10/11/304

P.C.W.Kostha

MGT/10/11/318

P.M.D.Narayana

MGT/10/11/332

L.S.H.N.T.Lakshan

MGT/ TH/10/11/14

W.P.T.Lakshaika

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