How to Get Started in Property Development

October 1, 2017 | Author: Brett Coombs | Category: Investor, Investing, Taxes, Apartment, Stocks
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Contents

 

Preface  ........................................................................................................  2   Bob  Andersen’s  Success  ..............................................................................  3   How  Property  Development  Makes  You  Money  ........................................  5   3  Reasons  Why  You  Could  Be  A  Property  Developer  ..................................  8   Build  Your  Portfolio  While  Maintaining  A  Day  Job....................................  10   8  Great  Benefits  of  Property  Development  ..............................................  12   Why  Now  Is  A  Good  Time  To  Develop  Property  .......................................  14   Eliminating  Risks  in  Property  Development  ..............................................  16   The  9  Biggest  Mistakes  Made  By  First  Time  Developers  ..........................  19   How  a  Developer  Makes  $116,500  More  Than  A  Retail  Investor  .............  22   How  to  Create  MASSIVE  Wealth  Through  Property  Development  ...........  23   How  to  Earn  $2,424  Per  Hour  From  Small  Development  Projects  ...........  26   How  to  get  started  with  $80,000  Or  Less  .................................................  29   How  to  make  $8.58M  in  10  years  .............................................................  30   9  Qualities  Of  A  Good  Mentor  ..................................................................  35   You  Too  Can  Be  A    Property  Mastermind  .................................................  39    

 

 

Preface    

Intelligent  investors  know  that  holding  and  accumulating  well  selected   residential  real  estate  is  a  proven,  tax  effective  wealth  creation  strategy.     Property  investors  these  days  are  much  more  informed  and  astute  than   their  counterparts  of  the  1980's  and  1990's,  and  many  are  looking  for  'an   edge'  to  break  them  away  from  the  pack  and  fast  track  their  path  to   financial  independence.              

Did  you  know  that  more  than  85%  of  the  world’s   millionaires  made  their  money  from  real  estate?    

Many  of  the  country’s  richest  people  made  their  fortunes  from  property  –   not  by  paying  retail  price  like  most  investors  –  but  by  creating  their   investments  at  cost  through  property  development.     “BRW  Rich  200  Members  have  often  turned  to  the     property  sector  –  and  become  substantially  richer.”         Business  Review  Weekly  31  July  2008.   Until  recently  this  area  was  the  domain  of  property  developers  and  the   very  rich.  The  great  news  is  that  no  longer  do  investors  have  to  be  multi-­‐ millionaires  or  full  time  property  development  experts  to  share  in  the   massive  financial  benefits  that  property  development  can  deliver.     Traditionally,  developers  have  been  reluctant  to  divulge  their  techniques   and  secrets  to  the  ‘common  man’.  Their  attitude  has  been,  ‘I’ve  had  to   make  mistakes  and  learn  the  hard  way,  so  everyone  else  can  do  the   same’.       All  this  has  changed  with  the  introduction  of  the  Property  Mastermind  –   but  I’ll  tell  you  a  bit  more  about  that  later.     2  

 

 

Bob  Andersen’s  Success

 

Hi,     My  name  is  Bob  Andersen  and  I  am  the  a   member  of  a  select  group  of  developers   with  over  one  billion  dollars  worth  of   projects  under  my  belt.  Yes,  that’s   $1,000,000,000.  I  have  well  over  $100   million  worth  of  projects  currently  in   development  nationally  and  I  am  mentoring   other  developers  at  the  same  time.     I  have  written  a  book  about  property   development  with  my  Son  Luke,  and  am   featured  in  Australian  Property  Investor   Magazine  (API)  as  their  resident  property   development  expert.  The  most  successful  API   article  ever  published  was  the  ‘Small   Development  Guide’,  12  episodes  sharing  some   of  my  property  development  secrets.       When  I  started  developing  property  in  1980  I  was  purely  interested  in   using  my  development  profits  as  a  source  of  income.  So  on  I  went,   making  profits  and  paying  income  tax.     By  the  late  1980’s  I  had  learned  a  lot  more  about  property  investment.   Finally  the  light  came  on.  What  I  should  have  been  doing  is  keeping   some  of  my  development  product  as  a  long  term  investment  –  obtaining   it  at  developer’s  cost,  holding  for  growth  and  deferring  the  tax.     Even  while  performing  my  own  small  developments  I  also  had  a  corporate   life  during  the  1980’s  and  1990’s  when  I  held  both  state  and  national   management  positions  with  some  of  Australia’s  largest  property   development  companies.  I  have  developed  high-­‐rise  apartment  buildings,    

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  high  rise  CBD  office  buildings,  shopping  centres,  retirement  complexes,   resorts,  student  accommodation  complexes,  land  subdivisions,  spec   houses  and  townhouses.     So  over  the  last  two  decades  I  have  fine  tuned  my  systems  and  models  for   packaging  and  developing  projects  using  a  ‘develop  and  hold’  strategy.     These  days  I  operate  two  businesses:       Positive  Property  Strategies  (PPS)  which  is  an   innovative  boutique  property  development   business  operating  at  the  cutting  edge  of  the   industry.  PPS  partners  with  high  net  worth   individuals,  syndicates  and  other  developers  in  the   development  of  specific  projects.       Property  Mastermind  where  I  educate  and  mentor   aspiring  developers  to  create  wealth  and  financial   independence  through  property  development  and   investment  (this  might  be  where  you  found  this   report).  

       

 

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  How  Property  Development   Makes  You  Money  

WHAT  IS  PROPERTY  DEVELOPMENT?   Property  development  is  the  improvement  of  a  building  or  a  piece  of   land.  The  process  becomes  extremely  profitable  when  considering   renovation  of  an  existing  building,  subdividing  a  piece  of  land,  building  a   townhouse  complex,  building  a  shopping  centre,  or  creating  a  master   planned  community.     In  this  report  I  will  introduce  investment  examples  which  will  bring  a   minimum  of  $100,000  return  up  to  $8.58  Million  over  a  10  year  period.   For  the  purposes  of  this  report  I  don’t  consider  renovating  a  house  or   building  a  spec  house  on  a  single  lot  to  be  property  development,   although  if  you  have  successful  experience  in  this  area  you  are  off  to  a   great  start.     TYPES  OF  PROPERTY  DEVELOPMENT   There  are  several  different  types  of  real  estate  that  may  be  developed.  In   this  report  I  focus  on  residential  property  development  in  particular,   although  most  of  the  principles  and  processes  are  similar  when   developing  other  types  of  real  estate.       Before  I  go  any  further,  let’s  take  a  brief  look  at  the  various  types  of  real   estate  that  may  be  developed.    

COMMERCIAL   Commercial  property  development  is  the   development  of  real  estate  intended  for  use  or   occupancy  by  wholesale  business  (eg.  office   complexes).  Commercial  real  estate  falls    

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  somewhere  between  residential  and  industrial  real  estate.   INDUSTRIAL   Industrial  property  development  is  the   development  of  real  estate  intended  for  use   or  occupancy  by  manufacturing  or  refining   business’  (eg.  factories).    

RESIDENTIAL   Residential  property  development  is  the  development  of  real  estate   intended  for  use  or  occupancy  by  individuals  and  not  business’.  Below  are   the  various  types  of  residential  property.     x APARTMENTS  –  Apartments  (also  

x x

x

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referred  to  as  flats  or  units)  are   attached  dwellings  on  community  or   strata  title.  Apartments  are  often   attached  to  adjoining  dwellings  on  both   a  horizontal  and  vertical  plane  (i.e.   through  the  walls,  ceiling,  and  flooring).   In  the  industry  we  call  it  block  and  slab  construction.   HOUSES  –  Houses  are  detached  dwellings  each  on  their  own  title.   LAND  SUBDIVISIONS  –  Land  subdivisions  are  undertaken  by  dividing   a  parcel  of  land  into  smaller  parcels  of  land  each  containing  its  own   individual  title.   TOWNHOUSES  –  Townhouses  are   attached  dwellings  on  community  or   strata  title.  Townhouses  are  attached  to   adjoining  dwellings  on  a  vertical  plane   (i.e.  through  the  walls).  Two  attached   townhouses  are  referred  to  as  duplexes   or  semi  detached  townhouses.  Single  level  townhouses  are  referred   to  as  villas.   SPECIALISED  –  Specialised  includes  all  other  forms  of  residential  real   estate  including  resorts,  retirement,  student  accommodation,   serviced  apartments  etc.  

   

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RETAIL   Retail  property  development  is  the   development  of  real  estate  intended  for  use   or  occupancy  by  retail  business’  for  the  sale   of  goods  or  services  (e.g.  restaurants,   shopping  centres).     MIXED  USE   Mixed  use  property  development  is  the  development  of  real  estate  for   use  or  occupancy  by  a  combination  of  the  above  types.  In  recent  times   there  has  been  a  move  towards  mixing  residential  with  commercial  or   retail.  Several  apartment  projects  close  to  cities  now  provide  for   commercial  or  retail  premises  on  the  lower  levels  and  residential   apartments  on  the  levels  above.     WHY  RESIDENTIAL  REAL  ESTATE  DEVELOPMENT   There  are  two  primary  reasons  for  selecting  residential  property   development  for  your  first  project.       SMALLER  UPFRONT  INVESTMENT   Residential  real  estate  development  has  a  potentially  lower  financial   requirement,  particularly  when  contrasted  to  commercial,  industrial,  or   retail  development.       Residential  real  estate  development  provides  several  entry  level   opportunities  (e.g.  developing  a  duplex,  slider  or  splitter,  small  land   subdivision)  that  require  much  less  by  way  of  finance  than  do  entry  level   opportunities  in  the  other  types  of  real  estate.  A  duplex  in  a  capital  city   might  require  as  little  as  $100,000  in  equity  to  finance.     FAMILIARITY     We  are  all  relatively  familiar  and  comfortable  with  residential  real  estate,   having  spent  our  lives  living  in  it.  Many  budding  developers  also  own  one   or  more  investment  properties  and  may  have  undertaken  some  form  of   renovation.      

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3  Reasons  Why  You  Could  Be  A   Property  Developer    

You  have  searched  the  web  for  something  to  do  with  property   development  and  located  my  website,  THEN  requested  the  report  you  are   now  reading  –  so  you  have  now  made  your  first  step.      

Firstly  let  me  explain  a  few  concepts.      

Property  development  could  be  said  to  require  a  mix  of  1)  time,  2)  money   and  3)  experience.  It  takes  time  to  find  a  site  and  develop  it,  it  takes   money  (some  from  you,  most  from  the  bank)  and  it  takes  experience  to   know  what  to  do.    

TIME       One  of  the  big  misconceptions  aspiring     developers  hold  is  the  time  it  takes  to   develop  a  small  project  (say  2  –  4   townhouses).  What  you  will  see  me   repeat  time  and  time  again  is  that   property  development  is  all  about   ‘managing  people  and  managing   processes’.       It  is  the  ‘people’  (architect,  engineer,  builder  etc)  who  put  in   the  big  hours  –  you  just  co-­‐ordinate  them.  Later  in  this  report  I   will  break  a  typical  project  into  the  hours  involved  in  each  step   –  and  you  will  be  amazed.     This  means  that  in  most  cases  you  can  still  hold  down  a  full   time  job  and  develop  a  project  in  your  spare  time.  But  beware  -­‐   after  one  or  two  projects  the  full  time  job  soon  loses  its  appeal.   Particularly  as  the  profit  from  a  12  month  three  townhouse   project  could  equal  4  or  5  times  the  average  wage.    

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MONEY   On  a  typical  development  loan  you     would  be  expected  to  put  in  25%  of   the  costs  from  your  own  sources   (cash  or  equity  in  other  property)  and   the  bank  will  lend  the  other  75%.  A   typical  3  townhouse  project  might   require  you  to  put  in  $250,000  to  $300,000  from  your  own   sources.     There  are  advanced  strategies  you  can  learn  where  your  ‘put   in’  could  be  less  or  even  zero.    

EXPERIENCE   Experience  comes  from  doing  things  –  ideally  successfully.  But     you  have  to  start  somewhere.  That  ‘somewhere’  comes  from   investing  in  your  education  in  the  subject  of  property   development  and  getting  alongside  someone  of  considerable   experience  who  can  advise  and  guide  you  and  who  will  let  you   leverage  off  their  experience.  In  other  words  a  mentor.  

 

 

Bob  gives  a  course  full  of  detail  on  how  property  development  really   works,  based  on  his  many  years  of  experience.  The  topics  covered  are   relevant  for  both  novice  and  experienced  property  developers,  citing   examples  of  both  small  and  large  projects.  I  have  gained  enormous   insight,  particularly  with  regard  to  due  diligence,  financial  feasibility,  and   overall  project  management.  Bob  has  a  strong  desire  to  assist   participants  undertake  their  own  projects.  I  owe  so  much  of  my  current   success  to  Bob’s  education  systems.     Manuela    Benson  Canberra.  See  Manuela’s  story  in  the  January  2009   edition  of  API  magazine.  

 

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  Build  Your  Portfolio  While   Maintaining  A  Day  Job    

PART  TIME  PROPERTY  DEVELOPMENT    Most  novice  developers,  making  the  step  up  from  investor  to  developer,   start  developing  on  a  part  time  basis.  Property  development  is  all  about   managing  people  and  processes.       It  is  not  difficult  to  manage  at  least  one  small  project  while  holding  down   a  full  time  job.  This  is  particularly  the  case  for  investor  /  developers   wishing  to  build  their  investment  portfolio  while  maintaining  their  day   job.     Even  if  you’re  planning  to  eventually  become  a  full  time  developer,  it   would  be  wise  not  to  hand  in  your  day  job  until  your  project  is  about  to   produce  its  profit.  This  might  mean  you  sell  part  of  your  project  to  give   you  ongoing  income  until  your  next  project  produces  a  profit.     If  you  developed  a  three  townhouse  development  you  might  decide  to   sell  two  units  and  hold  one  for  your  investment  portfolio.  The  two  sold   might  produce  a  taxable  income  of  $140,000.  This  would  give  you  an   annual  income  of  $70,000  for  two  years  while  you  get  your  next  project   completed.     SELL,  HOLD  OR  A  MIX  OF  BOTH?   Most  development  companies  are  run  as  a  profit  generating  business.   They  buy  land,  add  improvements  and  sell  –  ideally  at  a  profit.  Generally   they  don’t  hold  their  stock  for  investment  purposes  –  but  there  are   exceptions.      

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  Property  development  performed  using  a  develop  and  hold  strategy  can   be  a  great  way  of  building  wealth  by  accumulating  assets  acquired  at  cost.     If  you  keep  your  day  job  and  develop  property  part  time  you  should  be   able  to  keep  your  stock  as  an  investment  subject  to  meeting  end  finance   serviceability  criteria.       If  you  are  developing  full  time  you  might  be  able  to  sell  some  stock  for   cash  (income)  profit  and  hold  some  for  investment.  This  will  depend  to   some  extent  on  the  size  of  your  developments.     Either  way  it  can  set  you  on  your  way  to  financial  freedom  and  YOU   decide  how  much  time  you  can  afford  to  commit.    

We  were  about  to  give  up  on  our  dream.  After  two  years  of  work,  two   DA’s  from  two  different  architectural  firms  and  a  not  too  favourable   valuation  for  our  proposed  student  accommodation  project  we  didn’t   know  where  to  turn.  But  a  chance  meeting  with  a  senior  executive  from   a  major  financial  institution  turned  everything  around.  He  gave  us  Bob   Andersen’s  contact  details.     After  an  initial  meeting  Bob  declared  our  scheme  unworkable.  Two   weeks  later,  after  brainstorming  with  his  associates,  we  had  a  totally   revised,  simpler  and  far  superior  design.  In  effect  Bob  was  able  to   reduce  construction  costs  by  33%  ($610,000),  increase  the  on   completion  net  rent  by  adding  28  bathrooms  (up  from  4)  and  thereby   increase  the  end  value  by  $570,000.  That’s  a  $1,180,000  turnaround.   He’s  a  genius.  Learn  from  the  best.     Terence  Munro.  Brisbane.  

 

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  8  Great  Benefits  of  Property   Development    

Most  investors  buy  at  retail  price  and  miss  the  opportunity  to  build  a   substantial  property  investment  portfolio  through  ‘wholesale’   development  opportunities.       These  are  some  of  the  benefits  you  can  receive  by  becoming  involved  at   the  ‘cost’  end  of  production  and  not  at  the  ‘retail’  end  like  most  investors.    

PROFIT   You  have  the  flexibility  of  either  making  a  cash  profit  by  selling     your  property,  or  you  can  keep  your  profit  in  the  property  and   hold  it  as  an  investment.    

DEPOSIT   You  can  use  your  development  profit  as  a  deposit  to  purchase     your  completed  investment.    

CAPITAL  GAIN   You  do  not  have  to  wait  for  the  market  to  rise  because  you  can     create  your  own  capital  gain  up  front.  

  RENTAL  YIELD   You  can  significantly  improve  your  rental  yield  due  to  the  lower     cost  of  acquiring  your  investment  property.  

  TAX  BENEFITS   You  can  gain  the  favourable  taxation  benefits  of  depreciation     on  new  property.    

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  HIGH  RETURNS   You  can  obtain  returns  on  funds  invested  of  80%  -­‐  100%  p.a.     during  the  development,  depending  on  gearing  levels.  

  RAPID  PORTFOLIO  GROWTH   You  can  acquire  investment  properties  and  build  your  portfolio     much  faster  than  you  otherwise  could  by  paying  retail  price.  

  SPECIAL  SAVINGS   You  can  save  on  stamp  duty,  GST,  marketing  costs,  agent’s     commissions  –  and  you  get  to  keep  the  developer’s  profit.    

 

This  is  just  an  outline  of  the  technical,  quantifiable  benefits.  The   immeasurable  benefit  is  the  lifestyle  –  building  control  over  your  wealth…   and  therefore  your  life.  

I  have  several  investment  properties  but  wanted  to  get  involved  in   development.  I  did  Bob’s  education  course.  I  had  done  others  but  this   one  leaves  the  rest  for  dead.  None  of  the  pretenders  come  up  to  Bob’s   boot  laces.  I’ve  since  advanced  my  education  into  options  and  joint   ventures  with  land  owners  and  at  a  Platinum  level  I  am  nailing  down  my   first  deals.  The  confidence  and  results  I  am  achieving  in  having  access  to   Bob  whenever  I  need  him  is  beyond  a  dollar  value.  He  sees  angles  and   negotiating  techniques  to  create  a  win  /  win  outcome  like  nobody  else.       Julie  Valetic.  Melbourne.  

 

 

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  Why  Now  Is  A  Good  Time  To   Develop  Property     I’ve  been  involved  in  developing  property  since  1980  –  that’s  about  four   complete  property  cycles.  Each  stage  of  the  property  cycle  has  its  own   quirks  to  deal  with  but  I’ve  always  made  profits  in  all  market  conditions.     As  I  write  this  report,  it  is  2010  and  we   have  just  survived  the  worst  financial   crisis  in  eighty  years.       In  spite  of  this  I  have  over  $100  million  of   projects  in  the  pipeline  and  I  am   investigating  more.  Some  are  showing   moderate  profits  while  some  niche   market  projects  are  showing  exceptionally  good  profits.     It  might  sound  contradictory  but  I  don’t  like  boom  times.  I  have  always   done  better  in  non-­‐boom  times...  in  other  words,  in  times  like  this   ‘economic  crisis’.     During  boom  times  development  sites  are  harder  to  find,  are  often   overpriced  and  often  have  to  be  purchased  without  suitable  contract   conditions.       Development  approvals  take  longer  to  obtain,  building  prices  increase   and  interest  rate  rises  are  a  strong  possibility  as  the  regulators  try  to  take   the  heat  out  of  the  market.      

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  The  current  state  of  the  property  market  is  very  interesting.  On  the   positive  side;  sites  are  available,  interest  rates  are  below  the  long  term   average,  building  prices  have  pulled  back,  finance  is  still  available  and   there  is  a  national  and  worsening  undersupply  of  accommodation  which   has  caused  a  substantial  and  continuing  rise  in  rents.     In  other  words,  I  haven’t  seen  a  better  time  to  develop  property  on  a   ‘develop  and  hold’  strategy  in  my  29  years  in  the  industry.  That’s  why  this   is  an  excellent  time  to  start  developing  your  portfolio.  

 

  As  an  experienced  teacher  I  understand  the  importance  of  quality   content  presented  in  an  easy  to  understand  format.  Bob’s  education   material  and  personal  mentoring  is  of  the  highest  quality.  Under  his   education  and  mentoring  program  we  have  now  completed  our  third   successful  development  at  Maleny.  His  written  material,  audio  and   video  material  and  particularly  the  level  of  personal  contact  at  Platinum   level  have  been  a  key  ingredient  in  our  success.     Tim  Bell  Turner.  Sunshine  Coast.  

 

The  material  and  knowledge  imparted  in  Bob’s  course  is  incredibly   inspiring  to  any  aspiring  developer.  The  credibility  of  Bob  and  his   genuine  interest  in  assisting  others  in  becoming  more  astute  developers   makes  the  course    extremely  valuable.   Tino  Filippelli    Liberty  Builders.  Melbourne.  

 

 

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  Eliminating  Risks  in  Property   Development     Embarking  on  your  first  property  development  project  carries  greater   risks  than  purchasing  your  first  investment  property.  The  numbers  are   bigger  and  more  things  can  potentially  go  wrong.  But  the  rewards  are   significantly  higher  too…  and  risks  can  be  managed  and  minimised.     By  far  the  highest  risk  is  Inexperience  (lack  of  knowledge).  However  the   good  news  is  that  help  at  the  highest  level,  via  education  and  mentoring,   is  available.  With  that  as  a  platform  the  other  risks  are  readily   containable.     Some  of  the  common  risks  include:     INEXPERIENCE   A  lack  of  knowledge,  lack  of  education  and  failure  to  engage  a   professional  mentor  /  advisor  particularly  on  the  first  one  or  two  projects   will  greatly  raise  risk  and  may  affect  the  ability  to  borrow.     Always  follow  Rule  #1  –  align  yourself  with  a  mentor  and  get  educated.     INTEREST  RATE  RISKS   The  interest  rate  on  borrowed  funds  could  rise  during  the  development   or  long  term  holding  of  the  investment  causing  increased  development   and  holding  costs.       However,  it’s  not  world  shattering.  Let’s  say  rates  go  up  1.5%  gradually   during  a  12  month  four  townhouse  project.  The  actual  increase  in  interest    

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  would  be  $1,500  per  unit.    Of  course  rates  can  also  go  down  creating   more  profit.         MARKET  RISKS   Property  values  can  fall  as  well  as  rise  and  there  is  no  guarantee  as  to  the   market  value  of  your  investment  on  completion  or  the  demand  for  your   investment  should  you  desire  to  sell  it.     Small,  quick  turnaround  projects  give  market  turnarounds  less  time  to   bite.  Of  course  property  values  rise  more  often  than  they  go  down  so   over  a  longer  period  of  time  you  will  be  in  front,  particularly  if  you  are   holding  at  least  some  of  your  product.     On  an  average  project,  values  would  need  to  drop  by  15%  before  you   would  lose  your  first  dollar.       CONSTRUCTION  RISKS   Construction  costs  can  increase  during  construction  because  of  disputes   or  unexpected  delays  caused  by  labour  or  material  shortages  thereby   lengthening  the  construction  period  resulting  in  increased  holding   charges.     Performing  due  diligence  on  the  builder  and  using  a  lump  sum  fixed  price   and  time  contract  can  help  minimise  problems.     APPROVAL  RISKS   The  obtaining  of  satisfactory  development  approvals  can  be  subject  to   time  delays  and  unexpected  costs.  Councils  could  be  slow  or  reluctant  to   approve  an  application.  Extra  consultants  might  be  required  to  supply   special  reports  and  infrastructure  charges  might  increase.     Buying  DA  approved  sites,  subject  to  DA  contracts  and  good  pre  purchase   due  diligence  can  help  minimise  this  risk.        

 

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  FINANCIAL  RISKS   Undercapitalisation  (not  having  spare  capital  as  a  buffer  if  costs  escalate)   or  over  gearing  is  a  common  problem  with  budding  developers.       Pre  finance  qualification,  not  borrowing  to  full  capacity  and  having  a   contingency  buffer  is  important.     If  it  is  your  intention  to  become  involved  in  property  development  you   need  to  realize  that  there  are  potential  risks.  Successful  development  is   simply  a  matter  of  understanding  the  risks…  and  managing  them.      

Bob  saved  my  life  and  made  me  $400,000  profit  when  I  thought  I  was   going  to  lose  $400,000.  In  spite  of  what  I  had  learned  I  got  too  gung  ho   and  bought  a  ‘lemon’  site  –  site  unseen  and  interstate.  Noisy,  bad  shape,   road  widening  resumption  to  name  just  a  few  problems.  Staring  down   the  barrel  of  a  potential  sizable  loss  I  joined  Bob’s  partnership  program   to  give  myself  the  best  chance  of  recovering  my  money.  Using  Bob’s   inner  circle  of  associates  (lawyer,  architect,  planner)  and  some  great   negotiation  with  Council  by  Bob  we  achieved  an  outcome  that  even   shocked  the  planner.  Bob  is  brilliant.  He  turned  my  lemon  into   lemonaide.     Jack  Pyziakos.Melbourne.  

 

 

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  The  9  Biggest  Mistakes  Made  By   First  Time  Developers    

STARTING  OUT  WITHOUT  A  MENTOR     Rule  #1  –  you  must  have  a  mentor  and  be  educated.  There  is  

  too  much  money  involved  to  hope  for  the  best.  This  is  a  highly   profitable  enterprise  and  the  cost  of  education  and  a  mentor  is   negligible  compared  to  what  you  could  lose  without  one.   Adhere  to  Rule  #  1  and  you  won’t  make  the  other  7  mistakes.    

YOU  DON’T  KNOW  WHAT  YOU  DON’T  KNOW   A  case  of  a  little  bit  of  knowledge  is  dangerous.  It’s  usually  only  

  after  you  have  received  education  and  communicated  with  an   expert  that  you  realise  how  little  you  knew  when  you  started.   It’s  a  humbling  experience.    

NO  STRATEGY  OR  PLANNING   Some  new  developers  just  go  out  and  buy  ‘a  development  site’.     Before  you  even  start  looking  you  need  to  know  the  type,  size   and  ideally  the  location  of  your  proposed  development  and   what  constitutes  market  value.  

  POOR  DUE  DILIGENCE   This  is  related  to  #2.  Effective  due  diligence  needs  to     incorporate  many  aspects  relating  to  town  planning,   engineering  and  financial  analysis.  You  don’t  want  to  buy  a   lemon.  Having  a  comprehensive  due  diligence  checklist  is   essential.  

   

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OVER-­‐PAYING  FOR  THE  SITE   There’s  an  old  property  saying  ‘You  make  your  profit  when  you     buy  the  land’.  While  not  technically  100%  correct  it  reinforces   the  importance  of  buying  well.  Market  savvy,  particularly   regarding  site  values  and  an  ability  to  negotiate  and  structure   deals  are  great  assets.   MY  SECRET  SITE  FINDING  WEAPON   I  rely  on  a  special  tool  to  drastically  cut  down  the  time  I   spend  locating  hot  development  sites  (or  for  that  matter  hot   investment  deals).  For  further  info  on  the  tool  I  used  to  slash   my  average  site  finding  time  by  60%  -­‐  click  here.    

UNDER  COSTED  FEASIBILITY   Related  to  #  2.  It’s  not  all  that  hard  to  get  a  handle  on  the     income  side  of  the  feasibility  –  the  sale  prices  –  from  agents,   valuers  or  recent  sale  data.  Nailing  the  costs  on  the   expenditure  side  can  be  more  difficult  –  particularly  for   beginners.  You  need  to  know  all  the  costs  that  relate  to  the   project  and  how  much  to  allocate  to  each  one.  

  INCORRECT  OR  LACK  OF  STRUCTURE   Setting  up  the  right  structure  before  even  looking  for  a  site  is     critical.  Your  preferred  strategy  on  either  holding  or  selling  will   affect  the  structure.  Different  structures  will  have  different   outcomes  on  taxation  issues  such  as  income  tax,  capital  gains   tax  and  GST.  An  inappropriate  structure  could  cost  you  plenty   of  $  in  the  short  or  long  term.  

  UNDER  CAPITALISED  

 

Before  looking  for  a  site  you  should  know  your  borrowing  limit     and  work  within  it  leaving  a  buffer.  I  have  seen  so  many   beginners  borrow  to  their  full  capacity  and  have  no  room  to   20  

 

  manoeuvre  if  interest  rates  went  up,  sales  slowed  or   construction  took  longer.  

   

UNQUALIFIED  FINANCE   Further  to  #8,  I  have  seen  people  spend  time  nailing  down  a     deal  only  to  have  finance  rejected  and  lose  the  deal  to   someone  more  organised.  Recently  I  bailed  out  someone  who   had  purchased  a  large  site,  spent  over  2  years  and  $140,000   getting  one  DA  then  a  second  improved  DA  and  then  could  not   finance  the  project.    

 

 

As  head  of  an  investment  syndicate  I  joined  Bob’s  Gold  level  education   and  mentoring  program  prior  to  commencing  a  substantial  development   project.  Armed  with  a  huge  increase  of  knowledge  I  joined  Bob’s   partnership  program  when  it  came  time  to  undertake  the  project.  The   way  he  taught  me  to  deal  with  financiers,  consultants  etc  was  awe   inspiring.  His  connections  within  the  industry  are  at  the  highest  level  and   I  can  attest  to  the  fact  that  his  guidance  and  skill  made  us  tens  if  not   hundreds  of  thousands  of  dollars  in  extra  profit.       Colin  Minter.  Sydney.  

 

Excellent  course!  Highly  recommend  it  for  people  like  us  who  want  to   get  into  property  development  but  don't  know  where  to  start.  It's  given   us  the  confidence  to  get  out  there  and  get  started  on  our  first  project.     Peter  Kasten  Perth.  Also  featured  in  the  API  magazine.  

 

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Example:  How  a  Developer   Makes  $116,500  More  Than  A   Retail  Investor   As  a  property  developer  you  have  the  choice  of  selling  your  product  on   completion  and  realizing  a  cash  profit  or  holding  as  a  long  term  growth   and  income  investment  –  or  you  could  do  a  combination  of  the  two.     Below  is  an  illustration  of  the  cost  savings  of   acquiring  property  as  a  developer  at  cost  price,  as   opposed  to  acquiring  property  as  an  investor  at   retail  price.  For  example  this  could  be  one   townhouse  in  a  3  or  4  townhouse  project.       Developer   Investor   Market  value   500,000   500,000   Less  development  profit*   80,000   0   Less  marketing  costs   20,000   0   Purchase  price       400,000   500,000   Plus  stamp  duty     0   16,500   Total  cost  of  property     400,000   516,500   Net  equity         100,000   (16,500)   *  These  numbers  are  based  on  a  project  showing  a  return  of  19%  on  costs.    

As  you  can  see,  if  you  were  the  developer  you  would  have  acquired  your   own  investment  property  $116,500  cheaper  than  a  regular  retail  investor.   A  basic  triplex  –  three  townhouse  –  project  would  save  you  $349,500.    

 

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    The  rate  at  which  you  can  expand  your  property  investment  portfolio   over  time  through  property  development  is  even  more  startling.     Regular  retail  investors  build  their  portfolio  by  waiting  for  values  to   increase  organically  over  time.  When  they  have  built  up  enough  equity   from  organic  growth  they  refinance,  extract  the  spare  equity  and  use  it  as   the  deposit  to  purchase  another  property,  subject  to  the  financier’s   serviceability  criteria.     As  a  developer  you  can  create  instant  equity  (profit)  and  can  therefore   acquire  more  properties  earlier.  This  means  you  can  build  a  much  larger   portfolio,  and  reach  financial  independence  much  more  quickly  through   being  a  property  developer,  because  you  are  buying  your  own  properties   at  cost  meaning  your  borrowings  are  less  and  your  affordability  is  greater.  

How  to  Create  MASSIVE  Wealth   Through  Property  Development  

 

The  accumulation  of  income  producing   residential  real  estate  is  a  proven,  long   term,  tax  effective  strategy  of  building   wealth,  and  statistics  back  this.  Just   have  a  look  how  residential  property  in   Australia  fared  compared  to  shares  in   the  current  financial  situation.     Developing  your  own  property  investments  at  cost  simply  means  you  can   massively  enhance  this  proven  strategy  and  build  a  bigger  portfolio   sooner.     There  are  several  ways  of  looking  at  this.  Using  our  previous  example  of   paying  $516,500  retail  versus  paying  $400,000  by  developing,  we  can   calculate  that  at  an  annual  capital  growth  rate  of  7%,  the  developer  is   immediately  accessing  3.6  years  (1,314  days)  of  growth  on  day  1.       23  

 

    That’s  a  fabulous  start.       Let’s  examine  the  capital  required  to  purchase  the  same  property  by  both   methods  using  80%  LVR  finance.       Buying  a  $500,000  property  at  retail  price  would  require  an  input  of   $116,500  ($100,000  for  the  20%  equity  and  $16,500  for  stamp  duty,  plus   loan  and  legal  costs).  The  loan  would  be  $400,000.     Developing  and  holding  a  $500,000  property  which  costs  $400,000  would   require  no  input.  The  loan  would  be  $400,000  which  would  pay  out  all  the   development  costs.     The  investor  who  paid  retail  price  has  to  wait  some  years  for  the  property   value  to  grow  to  a  point  when  he  can  refinance  and  extract  the  increased   equity  to  put  down  as  a  deposit  on  the  next  investment  property.     The  investor  who  developed  his  own  property  has  put  in  no  equity  into   the  end  purchase  –  the  20%  deposit  was  funded  by  the  project  profit.  So   he  can  immediately  go  and  develop  another  project  and  repeat  the   process  –  balancing  the  holding  /  selling  ratio  to  suit  his  personal  long   term  financial  strategy.     This  ability  to  do  one  multiple  investment  deal,  extract  your  cash,  and   move  on  and  use  it  on  the  next  deal  is  what  enables  you  to  turbo  charge   your  acquisition  rate  and  potentially  build  a  massive  property  investment   portfolio  quickly.  

 

24  

    THE  COST  OF  HOLDING  A  TOWNHOUSE   So  what  would  be  your  ‘out  of  pocket’  cost  if  you  developed  and  held  a   townhouse  described  above?  

 

  Based  on  July  2009  Australian  tax  rates.  

Assumptions  

Expenses  

Purchase  Price                                                                  400,000   Interest                                                                                                24,000   Loan  Interest  Rate                                                                6.0%   Rates                                                                                                            1,500   Borrowing  Costs                                                                            900   Body  Corp                                                                                          1,200   Total  Loan                                                                                  400,900   Repairs,  Maintenance,  Ins                                          575    

Letting  Fees                                                                                    2,140  

Salary  Income                                                                        50,000   Total  Cash  Costs                                                                29,415    

 

Weekly  Rent                                                                                        475   Depreciation                                                                            13,500   Annual  Rates                                                                                1,500   Borrowing  Costs  (over  5  yrs)                                  180   Body  Corporate                                                                        1,200   Total  Tax  Deduction                                                  43,095   Letting  Fees                                                                                    2,140     Repairs  &  Maintenance                                                  300   Gross  Income                                                                          73,750   Insurance                                                                                                    275   Less  tax  deduction                                                        43,095   Depreciation  Yr  1  –  estimate  only    13,500   New  Taxable  Income                                              30,655    

 

 

Tax  payable  without  property                      9,509  

Income  

Tax  payable  with  property                                  4,067  

Salary  Income                                                                        50,000   Tax  saved  –  refund                                                          5,442   Rental  income  (50  weeks)                              23,750   Plus  rent  received                                                          23,750   Gross  Income                                                                        73,750   Total  Cash  Income                                                        29,192    

Less  total  cash  expenses                                    29,415  

 

Annual  Cash  Deficit*                                                          223     ($4.30/week)  

 

 

25  

 

 

How  to  Earn  $2,424  Per  Hour   From  Small  Development   Projects    

What  better  way  to  illustrate  a  point  than  to  use  an  actual  example  of  a   typical  investment.       Normally  when  I  perform  a  financial  feasibility  analysis  on  a  project  I   judge  its  profitability  on  the  profit  margin  as  a  percentage  of  costs  and   the  internal  rate  of  return.  Financiers  do  the  same.     However  it  is  an  interesting  exercise  to  examine  a  typical  small  project   and  calculate  the  annual  return  on  funds  invested,  and  even  the  hourly   rate  earned.  So  I  chose  a  recent  4  townhouse  project  to  use  as  a  sample.     One  of  the  startling  things  new  developers  discover  is  that  you  don’t  put   huge  hours  into  a  small  development.  Property  development  is  all  about   managing  people  and  processes.  It  is  your  people  (team)  such  as  the  town   planner,  architect,  engineers,  builder  and  marketers  who  put  in  most  of   the  hours.     These  are  the  hours  I  put  into  a  recent  4  townhouse  project.  My  architect   packaged  the  DA  process  by  coordinating  the  other  consultants.  

 

26  

 

    Stage  

Hours  

Site  location  

22  

Due  Diligence  

9  

Finance  

13  

Acquisition  

3  

Development  Approval  

15  

Building  Approval  

10  

Tendering  &  Construction  

47  

Marketing,  Sales  &  Settlement  

13  

Total     132     Based  on  the  profit  from  the  earlier  project  of  $80,000  x  4  =  $320,000  the   hourly  rate  earned  during  the  project  =  $320,000  /  132   =  $2,424  /  hour  

  And  that’s  by  selling  the  project.  If  you  held  the  townhouses  on   completion  with  no  marketing  costs  the  hourly  rate  would  be  $3,030.       Financing  the  project  on  a  standard  80:20  loan  the  equity  requirement   would  be  $320,000  ($400,000  x  4  x  20%).       The  annualised  return  on  funds  invested  ($320,000)  on  this  12  month   project  is  (320,000  /  320,000  x  100%)  =  100%     Sounds  good?  In  fact  it  can  be  better.  What  if  the  project  was  an  eight   townhouse  project  instead  of  a  four  townhouse  project?  What  would  be   the  differences?     COST.  It  would  cost  almost  twice  as  much  to  develop.  I  say  almost   because  there  would  be  some  economy  of  scale  cost  savings  with  the   professional  fees  and  the  building  contract,  but  let  us  assume  it  is  double.      

27  

 

  TIME.  This  is  where  the  saving  is.  Would  you  spend  twice  as  much  time  on   the  larger  project?  Definitely  not.  Most  of  the  time  elements  would  be   the  same  with  the  exception  of  construction  which  would  be  about  1.8   times  longer.       PROFIT.  The  8  pack  profit  would  be  two  times  the  4  pack  profit.     The  consultants  (architect,  engineers)  might  spend  a  bit  longer  on  the   design  –  but  that’s  their  time,  not  your  time.  You  have  more  on  site   meetings  with  the  builder.  In  fact  you  can  engage  a  professional  to  do   that,  lose  a  little  profit  to  pay  him,  and  reduce  the  85  hours  to  about  10   hours.  Remember  it’s  all  about  managing  people  and  processes.     Let  us  revisit  our  earlier  table.       4  Pack   8Pack   Stage  

Hours  

Hours  

Site  location  

22  

22  

Due  Diligence  

9  

9  

Finance  

13  

13  

Acquisition  

3  

3  

15  

15  

10  

10  

Tendering  &  Construction  

47  

85  

Marketing,  Sales  &  Settlement  

13  

20  

Development  Approval   Building  Approval  

 

 

Total   132   177     So  if  the  8  pack  profit  from  selling  is  $640,000  and  the  hours  worked  are   177,  what  is  your  hourly  rate?     $640,000  /  177  =  $3615.82/  hour.      

28  

    I  should  point  out  that  the  curve  does  flatten  out  somewhat  with  larger   and  more  complex  projects.       If  a  4  pack  is  too  big  for  you  to  get  started,  you  could  start  on  a  duplex  (2   attached  townhouses).  Your  profit  margin  as  a  %  of  costs  might  be  a  little   lower,  but  it  is  the  start  of  a  long  term  wealth  building  strategy.  

 

How  to  get  started  with   $80,000  Or  Less    

Surprisingly,  you  don’t  need  to  be  a  millionaire  to  get  started  in  property   development  and  acquire  investments  at  absolute  developers  cost.       Typically  you  will  need  to  put  in  equity  (deposit)   to  cover  approximately  20%  of  the  costs  for  a   duplex.  The  financier  will  put  in  the  other  80%.       Your  20%  equity  does  not  have  to  be  in  the   form  of  cash.  It  could  be  in  the  form  equity  you   are  holding  in  your  house  or  other  investment  properties.       Let  us  take  a  look  at  how  much  equity  you  would  need  to  get  started  in   what  I  would  call  an  entry  level  development  project  –  a  duplex  –   sometimes  called  a  dual  occupancy  or  semi  detached.  Basically  it  is  two   attached  townhouses  or  villas  with  a  common  wall.  On  completion  the   two  dwellings  could  be  held  on  one  title  or  separately  titled.       The  cost  of  developing  a  duplex  would  vary  depending  on  the  geographic   location  –  with  the  land  value  causing  most  of  the  variation.  In  a  capital   city  the  land  and  building  cost  per  dwelling  could  be  in  the  range  of   $300,000  to  $400,000  per  dwelling.      

29  

 

  Regional  areas  could  be  less.  On  the  other  end  of  the  scale  I  have  a  friend   developing  an  ocean  front  duplex  on  the  Gold  Coast  with  each  dwelling   worth  $7,500,000.     So  if  we  say  the  cost  to  develop  a  typical  duplex  is  between  $300,000  and   $400,000  then  the  equity  required  would  be  between  $120,000  and   $200,000  (average  $160,000).     Let  us  say  you  own  a  house  worth  $450,000  with  a  mortgage  of  $150,000.   The  available  equity  to  put  into  a  development,  subject  to  serviceability,   would  typically  be  $210,000  ($450,000  x  80%  -­‐  $150,000).       Of  course  if  you  didn’t  have  access  to  the  full  $160,000  you  could  consider   doing  a  joint  venture  with  a  relative  or  friend,  in  which  case  your  required   equity  would  be  $80,000  or  even  zero  depending  on  your  negotiation   skills  and  you  would  get  to  keep  one  of  the  dwellings  at  cost.    

How  to  make  $8.58M   in  10  years   A  wealth  creation  plan  should  have  a  goal  and  I  will  show  you  that  it  is   entirely  possible  to  make  $8.58  Million  in  10  years,  in  fact  I  am  being   conservative  in  my  calculations.      

s  

Property  investment  is  the  vehicle  but  property   development  is  the  supercharged  engine  that   drives  the  profits.  

          We  will  look  at  undertaking  one  small  project  (3  –  4  townhouse)  every   second  year  for  ten  years.  That’s  five  small  projects  over  ten  years.  Just   about  anybody  could  do  that  while  holding  down  a  full  time  job.      

30  

 

 

YEAR  1.    Assume  a  three  townhouse  project  where  two  are  held  and  one  is  sold.    

YEAR  3.   Assume  a  four  townhouse  project  where  three  are  held  and  one  sold.    

YEAR  5.   Assume  a  four  townhouse  project  where  three  are  held  and  one  sold.    

YEAR  7.   Assume  a  four  townhouse  project  where  four  are  held.    

YEAR  9.   Assume  a  four  townhouse  project  where  four  are  held.    

We  will  adopt  the  figures  from  the  chapter  ‘Developer  Investor  vs  Retail   Investor’  using  our  standard  $500,000  townhouse.      

To  refresh  your  memory  those  figures  are:    

Value  of  townhouse  on  completion  -­‐  $500,000   Cost  to  develop  each  townhouse  -­‐  $400,000  plus  $20,000  selling  cost   Profit  if  selling  one  townhouse  -­‐  $80,000   Profit  (equity)  if  holding  one  townhouse  -­‐  $100,000    

In  the  following  table  I  have  set  out  what  the  equity,  debt  and  value   would  be  over  a  ten  year  period  for  each  of  the  five  projects  being   developed  in  years  1,  3,  5,  7,  and  9.  I  have  assumed  capital  growth  of  10%   per  annum  and  interest  only  finance  on  the  investments  held.    

I  haven’t  taken  into  account  the  profit  made  on  the  three  townhouses   sold.  I  will  assume  that  helped  you  drive  a  good  car  and  enjoy  some  great   overseas  holidays.  Of  course  you  could  have  used  the  after  tax  profit  to   reduce  the  debt.    

Your  ability  to  hold  stock  will  be  subject  to  the  bank’s  normal  lending   criteria.  

 

31  

 

 

THE  TEN  YEAR  PLAN   The  table  below  shows  us  the  equity,  value  and  debt  on  our  growing   portfolio  over  a  ten  year  time  span.     E  =  equity  (profit  in  year  1  then  growth.  E=V-­‐D)   D  =  debt  (assume  interest  only)   V  =  value  of  units  held  (assume  10%  pa  growth)     Numbers  are  in  $,000’s     Year  0  

E1  

1  

200  

D1   800  

2  

3  

4  

5  

6  

7  

8  

9  

10  

300   410   531   664   810   971   1148   1343   1558   800   800   800   800   800   800   800   800   800  

V1   1,000   1100   1210   1331   1464   1610   1771   1948   2143   2358   E2  

 

 

363   544   744   963   1205   1471   1763   2084  

D2    

 

1452   1452   1452   1452   1452   1452   1452   1452  

V2    

 

1815   1996   2196   2415   2657   2923   3215   3536  

E3  

 

 

 

 

440   659   901   1167   1459   1780  

D3    

 

 

 

1756   1756   1756   1756   1756   1756  

V3    

 

 

 

2196   2415   2657   2923   3215   3536  

E4  

 

 

 

 

 

 

708   1062   1451   1880  

D4    

 

 

 

 

 

2834   2834   2834   2834  

V4    

 

 

 

 

 

3542   3896   4285   4714  

E5  

 

 

 

 

 

 

 

 

857   1286  

D5    

 

 

 

 

 

 

 

3428   3428  

V5    

 

 

 

 

 

 

 

4285   4714  

 

 

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    At  year  10:   Total  Value          =  18,858   Total  Debt            =  10,270   Total  Equity        =  8,588   LVR                                    =  54.46%   NPV*              =  6,582     *  Net  present  value.  The  value  today  if  the  equity  in  ten  years  time  is  discounted  back  by  average   inflation  of  3%  per  annum    

  That’s  right!  In  ten  years  you  could  have  accumulated  equity  of   $8,588,000  or  $6,582,000  in  present  day  dollars  if  discounted  back  for  3%   inflation.     You  would  also  have  a  portfolio  of  14  investment  properties.  But  what’s   different  about  building  your  portfolio  through  development  is  that  you   don’t  have  to  wait  for  organic  growth  the  increase  the  value  of  your   portfolio  to  then  refinance,  pull  out  the  extra  equity  and  use  it  as  a   deposit  on  the  next  new  investment.     At  the  end  of  each  project  you  have  an  immediate  20%  deposit.  You  don’t   have  to  wait  two  years  for  organic  growth  so  you  can  accumulate   properties  and  equity  so  much  faster.     Sure  this  might  sound  theoretical  but  how  reasonable  are  the   assumptions.     I  have  used  projects  showing  a  19%  return  on  costs  (ROC)  which  is  fairly   average.       I  have  allowed  one  project  to  be  developed  every  two  years.  Typically   such  projects  would  take  12  to  15  months  to  develop.     I  have  used  10%  growth  which  is  around  the  30  year  average.   We’ve  already  seen  you  can  do  at  least  1  project  while  in  full  time   employment.    

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    You  only  need  $300K  to  start  –  either  your  money  or  someone  else’s.     So  what  if  you  only  develop  projects  with  a  15%  return  on  costs  and   growth  only  averages  7%?  Well  you’ll  still  be  rich,  a  little  less  so  perhaps,   but  you  would  still  have  a  great  lifestyle  and  retirement.  Of  course  you   could  keep  going  and  add  another  project  in  year  11  and  so  on.     My  question  to  you  is  what  if  you  do  nothing?     In  fact  even  if  you  stopped  developing  at  the  year  10  mark,  by  year  fifteen   your  position  would  be:     Value          :  $30,371,000   Debt            :  $10,270,000   Equity        :  $20,101,000   LVR            :  33.8%     Such  is  the  power  of  property  investment  through  development  and   compound  growth.     This  is  the  principle  I  have  used  over  the  years  to  accumulate  wealth.   These  days  I  tend  to  do  larger,  high  yielding  projects  with  investors  but   the  principle  is  exactly  the  same.     So  what  have  we  learned  so  far?     We  know  we  can  start  developing  small  projects  with  say  $160,000  to   $240,000  equity,  possibly  using  the  equity  from  your  home.     We  know  it  is  possible  to  develop  a  small  project  while  holding  a  full  time   job.     Experience  is  the  only  skill  you  are  lacking  and  this  can  be  gained  through   a  mentor.      

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9  Qualities  Of  A  Good  Mentor

 

A  good  mentor  takes  pride  in  your  success  and  can  mean  the  difference   between  great  profits,  or  none  at  all.       The  1st  rule  of  successful  property  development  is  to  find  a  mentor  who   will  help  to  educate  you  in  all  aspects  of  the  investment  such  as  risk   assessment,  site  selection  and  financing  options.       I  have  seen  some  real  disasters  where  beginners  have  gone  out  under-­‐ educated  and  with  no  ongoing  expert  advice.  I  have  also  saved  a  few  from   extinction.       Look  at  any  of  the  public  property  forums  and  you  will  see  newbie   developers  who  have  gotten  into  trouble,  some  seriously,  seeking  advice   from  what  is  often  equally  dangerous  and  ill-­‐informed  individuals.  If  only   they  knew  the  value  obtaining  expert  education  and  mentoring.     To  help  you  in  your  quest  for  the  best  property  development  mentor  I   have  set  out  below  the  essential  elements  you  should  be  looking  for.  I   have  also  included  a  table  where  you  can  compare  ‘applicants’  for  your   mentoring  position.  It’s  your  money  –  don’t  be  afraid  to  ask  the  hard   questions.    

 

35  

 

 

  9  Essential  Elements  Your   Mentor  Must  Possess     LONGEVITY   It  is  important  that  your  mentor  has  successfully  developed  

  through  the  ups  and  downs  of  at  least  two  full  property  cycles.   That  means  at  least  14  years  of  property  development   experience.    

BE  A  REAL  DEVELOPER   A  real  developer  is  someone  who  controls  all  stages  from  site  

  location,  analysis,  acquisition,  design,  approvals,  finance,  

construction  and  sales.  Some  would  be  mentors  don’t  even   develop  property  but  make  their  money  from  seminars  etc.       Others  passing  themselves  off  as  developers  include  renovators,   ex  real  estate  sales  and  marketing  people,  consultants  (architects   etc).  Many  have  developed  nothing  or  at  best  a  few  houses  or   duplexes.    

PAST    DEVELOPMENTS   Your  mentor  should  have  at  least  14  years  experience  as  a  real     developer  and  therefore  should  have  an  impressive  portfolio  of   past  projects.       They  will  need  to  have  controlled  all  aspects  of  the  development   of  those  projects  as  either  the  developer  or  development   manager.     I  suggest  the  present  day  value  of  such  a  portfolio  of  projects   should  be  at  least  $150  million.  Ask  them  for  a  list.  

   

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PRESENT  DEVELOPMENTS   Ideally  your  mentor  should  currently  be  involved  in  the     development  of  projects  in  order  to  be  up  to  date  with  current   trends,  designs,  market  intelligence,  finance  and  marketing   strategies.    

I  suggest  a  minimum  value  of  current  projects  to  be  $15  million   covering  30  to  40  dwellings.  Ask  them  for  a  list.  

  MARKET  SPREAD   It  is  highly  desirable  that  your  mentor  has  rounded  development     experience  by  having  developed  a  range  of  products.  For   example,  residential  (land  subdivisions,  townhouses,  units),   commercial,  specialised  residential  (student,  retirement,  resort).  

  INDUSTRY  PROFILE   Your  mentor  should  be  well  respected  and  an  acknowledged     leader  within  the  property  development  arena.  He  /  she  should   ideally  have  published  books,  reports  and  articles  in  the  public   arena  and  be  well  connected  in  construction,  finance,  marketing   and  professional  consulting  circles.  

  STRUCTURED  EDUCATION  AND  MENTORING  PROGRAM   Your  mentor  should  have  a  defined  education  program  and     strategy  to  take  you  from  a  raw  beginner  to  the  successful   completion  of  your  first  project  –  and  beyond.  He  /  she  should   offer  advanced  training  in  niche  areas  and  defined  levels  of   membership.  

  IMPLEMENTATION   Your  mentor  should  have  a  specific  strategy  and  level  of  

  mentoring  for  the  implementation  of  the  education  program  into   a  live  property  development  project.  

   

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PRIVATE  MENTORING   A  number  of  mentors  act  as  a  ‘front  person’  role  in  the  marketing     and  promotion  of  their  programs,  then  hand  over  the  ongoing   contact  to  underlings  (or  even  spouses)  they  call  ‘team  members’   who  have  very  limited  experience.     Put  any  contender  to  the  test  below.       Longevity   Real  Developer  

Bob  Andersen   29  years  of  development   Bob’s  development  company  is  Positive   Property  Strategies   Past  Projects   Over  $1,000,000,000   Present  Projects     Over  $100,000,000  from  3  townhouse   projects  to  retirement  villages   Market  spread   Commercial,  retail,  residential  (land,   units,  townhouses)  specialised  (student,   retirement,  resort)   Industry  Profile   Highly  respected  developer,  book   author,  lecturer  to  industry  bodies,   primary  contributor  and  resident   development  expert  for  Australian   Property  Investor  magazine   Structured   4  levels  of  education  /  mentoring:     Program   -­‐ Property  Development  Course   -­‐ Gold  Membership   -­‐ Platinum  Program   -­‐ Private  Client   Implementation   Advanced  mentoring  /  advice  during   development   Mentoring   Direct  with  Bob  and  his  two  senior   development  managers    

Contender            

 

 

   

Your  next  move  should  be  the  research  and  consultation  phase,  selecting   a  mentor  to  help  you  take  your  next  step  to  building  a  profitable  property   portfolio.  

   

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You  Too  Can  Be  A     Property  Mastermind   In  2007,  I  travelled  the  capital  cities  of  Australia  conducting  workshops   about  property  development.     Following  the  success  of  these  ventures  I  received  considerable  pressure   from  a  number  of  investors  for  further  education  and  ongoing  personal   mentoring,  so  I  formed  a  private  ‘closed  door’  club.       Here  investors  were  educated  and  personally  mentored  by  me  in  the  art   of  safe  and  successful  property  development  as  a  vehicle  to  build  and   accumulate  wealth.     Then  in  2009,  I  launched  for  the  first  time  my  Property  Mastermind   Developer  Course  –  a  comprehensive  guide  to  becoming  a  successful   property  developer  by  following  my  step-­‐by-­‐step  system.        

Property  Mastermind  Developer  Course  

 

   

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    Response  to  the  Property  Mastermind  Developer  Course  exceeded  my   expectations,  completely  selling  out  within  days  of  release  and  garnering   great  feedback  and  reviews  from  customers.     Since  then  I’ve  been  concentrating  on  delivering  great  value  to  my  clients   (while  continuing  my  core  business  of  property  development),  but  I’m   happy  to  say  I  have  just  put  the  finishing  touches  on  the  enhanced  and   upgraded  Property  Mastermind  Developer  Course  2.0.      

 

Coming  Soon:  Property  Mastermind   Developer  Course  2.0     As  before,  I  will  only  be  making  Property  Mastermind  Developer  Course   2.0  available  for  a  limited  launch  period.  There  are  a  couple  of  reasons  for   this:     One:  I’m  only  getting  a  limited  number  of  sets  produced  in  one   ‘production  run’,  and     Two:  I  want  to  ensure  I  have  sufficient  time  and  energy  to  focus  on   helping  purchasers  get  the  most  out  of  the  course.    I  can  only  help  a  finite   number  of  people  at  one  time.       The  launch  is  scheduled  for  early  to  mid  September.  Before  the  doors   open,  I’ll  have  plenty  more  case  studies,  examples  and  strategies  to  share   with  you.  If  you  have  any  interest  in  property,  you’ll  enjoy  my  new  stuff.     I  look  forward  to  assisting  you  increase  your  property  development   success.   Best  wishes,  

 

   

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Copyright:  Copyright  Bob  Andersen  2010.       All  rights  reserved.  No  part  of  this  publication  may  be  reproduced,  stored  in  a  retrieval  system,   communicated  or  transmitted  in  any  form  by  any  means  without  the  prior  written  permission  of  the   copyright  owners.       Disclaimer:  The  information  contained  in  this  report  is  provided  on  the  understanding  it  neither  represents   nor  is  intended  to  be  advice  and  is  provided  as  general  information  only  which  will  require  further   consultation  by  the  reader  to  identify  the  applicability  of  the  information  to  the  reader’s  specific   requirements,  and  is  referred  to  by  way  of  example  only.     The  author  does  not  warrant  the  accuracy  of  the  information  or  its  appropriateness  for  the  reader’s  specific   requirements.  The  reader  should  obtain  independent  financial  and  legal  advice  in  respect  of  their  specific   requirements.     The  author  expressly  disclaims  all  and  any  contractual  negligence  and  any  other  form  of  liability  to  any   person  in  respect  of  the  information  contained  in  this  book  and  any  consequences  arising  from  its  use  by   any  person  in  reliance  upon  the  information  contained  in  this  report.  

 

 

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