HERO GROUP and Dr Brij Mohal Lall Munjal

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Worked at the Army Ordnance Factory. In 1944 started a business by supplying components to manufacturers of bicycles in and around Amritsar In 1954 Hero Cycles Ltd moved up the value chain by making a shift from supplying to manufacturing. Brijmohan Lall Munjal and his brothers participated in the bid and won the contract.

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In 1961 Rockman Cycles Industries was established. Under his leadership Hero Cycles was the first company to export bicycles in large scale. In 1975 they had earned the distinction of Largest bicycle manufactures in India. By 1986 Hero Cycles Limited entered the Guinness Book of Records as the largest manufacturers of bicycles in the world. Dr. Munjal started the Majestic Auto

Qualities and Attributes •

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His early stint at Gurukul at the age of five gave him the priceless set of  values –simplicity, honesty, highest integrity, sense of fairness Self-effacing and impartial nature Foresight and vision Working with top Army brass in Ordinance where he gained the confidence of working in a systematic, disciplined organization – this experience was to prove

Institution building capabilities •

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Founder the Ludhiana Aviation Club and Ludhiana Stock Exchange. Dr. Brijmohan Lall Munjal has been a great philanthropist. President of Confederation of Indian Industry (CII) President of Society of Indian Automobile Manufacturers (SIAM)

Accolades and Recognitions •

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Honorary Membership – Indian Institution of  Industrial Engineering Award (1992)  The Businessman of the Year (1994) – Business India National Award for Outstanding Contribution to the Development of Indian Small Scale Industry by President of India (1995) Sir Jehangir Ghandy Medal for Industrial Peace (2000) – XLRI Entrepreneur of the Year (2001) – Ernst &  Young Entrepreneur of the Year (2002) – Business Standard Lifetime Achievement Award for Mana ement (2003) – All India Mana ement

Dr. Brijmohan Lall Munjal, was conferred the Padma Bhushan by the Indian Government reco nizin his contribution to

Dr. Munjal’s life’s guiding •

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Hard work  Timeless values and concern for people are an inspiration to the people of modern India. He has generously shared his success with all associates – suppliers, employees, dealers and stakeholders.

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Dr. Brijmohan Lall Munjal’s life has been that of a karmyogi - a first generation entrepreneur who succeeded in touching the lives of millions of ordinary Indians by giving them affordable mobility

HERO Group •

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Hero, is synonymous with twowheelers in India and Group's other ventures include product designing IT enabled services Finance and insurance etc. Hero Group ranks amongst the Top 10 Indian Business Houses.  The Group today comprises of 20 companies, 300 ancillary suppliers, over 5,000 outlets, and has

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In 1984 Hero Honda Motors Limited established in joint venture with Honda Motors of Japan, to manufacture motorcycles. In 1985 the 100 cc Hero Honda Motorcycle arrived and by 1988 was the No. 1 among all motorcycles in India. In 2001 Hero Honda emerges as the market leader in motorcycles with sales of over a million motorcycles and a stron market share of 47%.

Products •

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Motorcycles Bicycles Mopeds Health Equipment Bicycle Parts Automotive Parts

Competitors •

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Bajaj Auto Ltd  TVS Motors  YAMAHA Motors India Ltd Suzuki Honda

Recent Trends •

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 The company has decided to not to venture with Daimler who is the worlds largest commercial vehicle maker due to the economic recession which is worth 700 million Euro  There has been a decline in the sales due to high competition from  YAMAHA