CHARITO: A CHARITABLE INSTITUTION
A Feasibility Study Presented to the Faculty of Polytechnic University of the Philippines
In partial fulfillment of the requirements for the Degree of Bachelor of Science in Business Administration, Major in Marketing Management
APACIBLE, RICKY FLORENZE I. GALVEZ, GABRIEL O. PURIFICACION, JAPHET T. SARDINO, GLADYS R. YAGUE, CEDRICK B.
BSBA MM 4-2
2014 October
Page | 1
ABSTRACT
TITLE:
CHARITO: A CHARITABLE INSTITUTION
RESEARCHERS:
Apacible, Ricky Florenze I. Galvez, Gabriel O. Purificacion, Japhet T. Sardino, Gladys R. Yague, Cedrick B.
ADVISER:
Dr. Aldrin P. Antivola.
SCHOOL:
Polytechnic University of the Philippines San Pedro Campus
YEAR:
SY 2014-2015.
COURSE:
Bachelor of Science in Business Administration Major in Marketing Management.
Page | 2
Feasibility Study, according to the biggest searching site goggle, is an evaluation and analysis of the potential of a proposed project w/c is based on extensive investigation and research to support the process of decision making. It aims to objectives and rationally uncovers the strengths and weaknesses of an existing business or venture opportunities and threats present environment. Despite the global importance, most studies focused on analyzing and understanding the competition of business with comparatively little attention paid to economics, where in many cases, service industries are booming. As such, this study empirically will test and use the skills and capabilities of the individual willing volunteers which can be developed and enhanced to come up with a service that will help others especially the less fortunate. This study focuses mainly with providing volunteers and organizing events and programs in order to help the needy, the hunger, out of school youth, less fortunate, business establishment and government of Manila, Laguna and Cavite.
Page | 3
APPROVAL SHEET
This Feasibility study entitled: CHARITO: A Charitable Institution prepared and submitted by: Apacible, Ricky Florenze, Galvez, Gabriel, Purificacion, Japhet, Sardino, Gladys and Yague, Cedrick. In partial fulfillment of the requirements for the degree of Bachelor of Science in Business Administration Major in Marketing Management, has been examined and is recommended for acceptance and approval for oral defense.
Dr, Aldrin P. Antivola Adviser FEASIBILITY STUDY PAPER REVIEW PANEL Approved by the committee on Oral Examination with a grade of __________
______________ Member
________________ Member
Dr. Aldrin P. Antivola Chairman
Accepted and approval in partial fulfillment of the requirements for the degree of Bachelor of Science in Business Administration major in Marketing Management.
Dr. Marissa B. Ferrer Campus Director Page | 4
TABLE OF CONTENTS
PAGE
TITLE PAGE
1
ABSTRACT
2
APPROVAL SHEET
4
TABLE OF CONTENTS
5
ACKNOWLEDGEMENT
14
LIST OF TABLES
9
LIST OF FIGURES
11
LIST OF SCHEDULES
12
LIST OF APPENDICES
13
CHAPTER I.SUMMARY OF THE PROJECT
16
Name of the firm Location Project Summary Market Study Page | 5
Technical Study Managerial Study Financial Study Socio-economic Study
II. INTRODUCTION/BACKGROUND OF THE STUDY
20
Brief Background of the Study Statement of the Problem Objectives of the Study Significance of the Study Scope and Delimitation of the Study Operational Definition of terms
III. MARKET STUDY
41
Objectives of the Study Market Description Market Segmentation Survey Tabulation Demand Supply Projected Demand Marketing Strategies Service Quality Page | 6
Promotion
IV. TECHNICAL STUDY
77
Objectives of the Study Description of the Service Operation Service Building size and Operational Schedule Building Location Building Layout Furniture and Equipment Utilities Waste Disposal Labor Requirements
V. MANAGEMENT STUDY
92
Objectives of the Study Form of Organization Capitalization Organization Structure Mission Vision Page | 7
Manpower Requirements Agreement Compensation Organization Rules and Regulations
VI. FINANCIAL STUDY
124
Objectives of the Study Total project cost Projected Fund Financial Statement Assumptions Projected Cash Flow Statements Projected Income Statement Projected Balance Sheet
VII. CORPORATE SOCIAL RESPONSIBILITY
135
Contribution to the Philippines Social Desirability
Page | 8
VIII. CONCLUSION AND RECOMMENDATION
141
IX. REFERENCE
145
APPENDICES
LIST OF TABLES
TABLE
TITLE
1
Number of Population in Manila, Laguna & Cavite
2
Procedure in Getting Citizen’s Sample
3
Geographic Profile of Manila
4
Geographic Profile of Laguna
5
Geographic Profile of Cavite
6
Demographic Profile of Manila
7
Demographic Profile of Laguna
8
Demographic Profile of Cavite
9
Psychographic Profile of Manila
10
Psychographic Profile of Laguna
11
Psychographic Profile of Cavite
PAGE
Page | 9
12
Demographic Profile according to Age
13
Demographic Profile according to Gender
14
Demographic Profile according to Civil Status
15
Demographic Profile according to Educational Attainment
16
Demographic Profile according to Social Status
17
Demographic Profile according to Family Monthly Income
18
Are you studying?
19
Are you working?
20
Background in Volunteering
21
Willingness to Join
22
Day Availability
23
Time Availability
24
Role or Profession to Take Place
25
What do they Expect in Return?
26
Meal or Fare Allowance
27
Demand
28
SWOT Analysis
29
List of Breakdown for the First Year
30
Monthly Activity Time Table
31
Office Supplies Expense
32
Furniture Expense
33
Equipment
34
Construction Materials Page | 10
35
Permits, Licenses & Requirements Expense
36
Utilities Expense
37
Labor Requirement
38
Capitalization
39
Labor Requirements
40
President & Campaign Head Duties
41
Vice President & Administrator Duties
42
Technical/Operational Head & Driver Duties
43
Head Service Assistant & Maintenance Duties
44
Accounting Head & Auditor Duties
45
Daily Work Schedule
46
Projected Time Table
47
List of Breakdown for the First Year
LIST OF FIGURES
FIGURES
TITLE
1
Red Cross Information
2
FEBC Information
3
Respondent’s Age Profile
4
Respondent’s Gender Profile
5
Civil Status Profile
PAGE
Page | 11
6
Educational Attainment Profile
7
Social Status Profile
8
Family Monthly Income Profile
9
Projected Demand for 5 years
10
Flyers
11
CHARITO FB PAGE
12
Olivarez, Binan
13
Exact Location
14
Location Picture
15
Staff’s ID
16
Member’s ID
17
Key Officer’s Uniform
18
Volunteer’s Uniform
LIST OF SCHEDULES
SCHEDULE
DESCRIPTION
1
Projected Fund Through Donations
2
Projected Fund Through Organizing Events
3
Total Annual Fund
4
Projected Through Donations
5
Projected Fund Through Organizing Events
PAGE
Page | 12
6
Total Annual Fund
7
CHARITO Projected Cash Flow
8
CHARITO Projected Income Statement
9
CHARITO Projected Balance Sheet
LIST OF APPENDICES
APPENDICES
TITLE
CURRICULUM VITAE
148
CERTIFICATE OF EDIT
159
CERTIFICATE OF VALIDATION
160
SURVEY FORM
161
ACTIVITY LETTER
162
DOCUMENTATION
163
SAMPLE OF CERTIFICATE
164
PAGE
Page | 13
ACKNOWLEDGEMENTS
We, the researchers would like to extend our profound appreciation to the following who contributed to the success of this study: First and foremost, to our Dear God Almighty who enlightened up our minds to the ideas and thoughts we’ve used in order to accomplish our research, strength we’ve consumed, perseverance we had and the spirit of enjoyment. To each and every member’s parents and friends who have supported us not just morally but also financially since from the start up to the end of the study. To Sir Willie Buňag, who helped us understand factors that must be included in our framework and to Sir Alfredo Cabrales for checking our questionnaire for our survey. To Ma’am Irma Estella Marie Esteban who helped us in the statistical treatment of the data we gathered from the survey. To Ma’am Ma.Veronica Ocampo, the whole faculty members of Pacita 2 Day Care Center, parents and the day care students for letting us be part of their journey as a future leaders of this nation. To Dr. Marissa B. Ferrer, for having her approval for our Activity letter outside the campus.
Page | 14
To Stratmark 2014, a seminar for marketing students like us for giving us the inspiration of having grit or an extreme passion on what we are doing or trying to strive in life. To Jayson Esmasin and Angelou Molinyawe who helped and checked the grammar of the whole study. Thank you to Dr. Aldrin Antivola for not giving up to motivate us on our research and making this subject a field to practice what we will be on the real world. To Anos’ Family and to Marcelo Romeo (Barangay Chairman of Barangay UB), for letting us have a stay on this property to finish our feasibility Study. To our beloved classmates, BSBA MM 4-2 for the individual moral support they are giving and the priceless teamwork our section have. Special appreciation to the citizens of Manila, Cavite and Laguna and their municipalities for their unconditional support during our survey and in doing this research. Lastly, to all the books, websites and other more references which provided information and ideas for our research.
Page | 15
CHAPTER 1 SUMMARY OF THE PROJECT
NAME OF THE FIRM
One of the essential factors for the success of a firm is its name. It is important to distinguish it from other firm. A good name creates an image to the market and leaves strong impact to the people.
As much as possible, the name must identify the qualities that the firm has or it may even till the service that will be offer. Aside from its simplicity, a name aims to capture the taste and model of today’s clients.
The proponents of the study decided to adopt the name, “CHARITO: A Charitable Institution” to introduce the service and to be easily distinguished.
Page | 16
LOCATION The location is one of the major factors that can greatly affect to the success of an organization. It should be suitable and accessible. Since the proponents want nothing but the best, we decided to have a location that is nearly placed to the route going expressway to Cavite and Manila.
PROJECT SUMMARY This study focuses mainly to gather willing individuals to be our volunteers that will help people that might be affected by the calamities like typhoons and earthquakes, that will fed the hunger, will teach the out of school youths and will give hope to the hopeless. This study also concentrates on building partnerships with the different school, establishment and municipality on Manila, Cavite and Laguna.
MARKETING STUDY Marketing study concern mainly with the planning and development as well as evaluating the service offer, creation of promotion programs and marketing strategies depending on the interest of the individuals. It also defines the prospective market for the satisfaction of their existing needs and wants thus maximizing profit in the long run. In this study, it will determine the market itself, demand and the marketing strategy of the project. Page | 17
TECHNICAL STUDY Technical study deals with the project’s service offers and its operational process and the valuable data and pertinent information with regards to the evaluation of the technical aspects of the proposed firm. It also identifies whether the service should be offered at the highest possible quality. Some factors are taken into consideration in this study such as the service offered, building location and layout, structures and other information deemed necessary in determining the technical study.
MANAGAMENT STUDY Management study deals in the distinct process consisting of planning, organizing, leading, directing and controlling performance to identify and accomplish the project objectives by the use and help of people and other resources. It also aims to determine the optimum effectiveness of the firm. The progress and success of the firm depend not only with the people who work but also with those own and provide financial resources.
Page | 18
FINANCIAL STUDY Financial study plays very important part in every project or feasibility study in specified terms whether will be the project is viable, feasible and profitable even with the presence of unfavorable economic conditions. It presents detailed figures to show improvement and development of the project financially. It also covers all monetary information on financial statements, source of financing and the financing analysis.
CORPORATE SOCIAL RESPONSIBILITY STUDY Today’s society needs entity that focuses not only in fulfilling their own desires and giving help to others. The proposed project offers help by providing new opportunity to volunteer, paying taxes and support socio-civil prospects in the service of assistance to others. Corporate Social Responsibility tackles the contribution of the project to the Philippine economy, social contribution on generating employment at the contribution in line with the government’s trust towards sustainable growth and development.
Page | 19
CHAPTER II INTRODUCTION/BACKGROUND OF THE STUDY
BRIEF BACKGROUND OF THE STUDY This study aims to provide enough volunteers that will help people that might be affected by the calamities like typhoons and earthquakes, that will fed the hunger, that will teach the out of school youths and will give hope unto others. Despite of poverty that hinders some of the Filipino citizens for a better future this probably will prepare them to be more professional in the corporate environment. As much as the current situation stops them for having a good view in life, we, the proponents aim for these people to have a new perspective for them to know the values of good living and for chances of greener pasture. We believe that the act of helping and sharing are good examples of humble beginnings as far as success is concern, however, we cannot do this alone, we need other people’s help to make others’ dream not just simple dreams but putting in into a reality. We also believe that talent and skills doesn’t have to be stagnant forever, we aim to improve, develop and sharpen this God given gift in a way that would help others physically, mentally, emotionally and even financially.
According to Abraham Lincoln, “With Malice toward none, with charity for all, with firmness in the right, as God gives us to see the right, let us strive on to finish the work we are in, to bind up the nation's wounds.” One of the major goals of this study is to make the spirit of “bayanihan” be alive on every Filipino’s heart. According to Page | 20
Evangeline Gomez,” Various states, whose laws regulate corporate governance, have begun to catch up with the reality that not every investor or shareholder subscribes to the view that “greed is good.” Their goals also include improving the environment and developing communities. In the classic model, these social purposes had to be pursued in a non-profit corporation.
We aren’t just focused on providing instant helpers in times of unexpected situations like typhoons, earthquakes, fire and other climates or natural disasters. We aim to get and have volunteers for medical missions, dental missions, optical missions, pabahay programs, paeskwela programs, feeding programs and even ALS (alternative learning schools). Additional activities to raise funds are conducting fun runs, concerts, special programs, galleries and we may even sell shirts printed with the name of the firm and handicrafts made by our staffs and clients.
According to Mother Teresa, “It’s not how much we give but how much love we put into giving.” No one has ever become poor by giving. It doesn’t matter how much is the
amount other people will be giving, if it’s large bills or coins, if it’s cash or in kind? What matter here is the effort and time concern citizens are willing to spend to help others. There is no exercise better for the heart than reaching down and lifting people up.
Page | 21
RELATED LITERATURE We’ll review first the related charitable organizations that we’re focus on the humanitarian aspect for each and every Filipinos’.
PHILIPPINE RED CROSS
First, Philippine Red Cross is one of the most known organizations that is aiming to help the Filipinos’ regarding with their health.
Philippine Red Cross Krus na Pula ng Pilipinas
Abbreviation
PRC
Motto
Always First. Always Ready. Always There.
Formation
December 4, 1917 (as chapter) April 15, 1947
Type
Non-governmental organization
Purpose/focus
Humanitarian
Page | 22
Headquarters
Manila, Philippines
Location
Bonifacio Drive, Port Area,Manila 1018
Region served
Philippines
Membership
International Federation of Red Cross and Red Crescent Societies (IFRC),International Red Cross and Red Crescent Movement
Official languages
Filipino and English
Chairman of the Board of Governors
Richard J. Gordon
Secretary General
Gwendolyn T. Pang
Website
www.redcross.org.ph
Figure 1 Red Cross information Born officially in 1947, the Philippine Red Cross (Filipino: Krus na Pula ng Pilipinas, abbreviated as PRC) is a member of the International Red Cross and Red Crescent Movement, has roots going back to the revolutionary days. The PRC has been established 60 years ago. Before, the PRC used to be involved only in providing blood and in disaster-related activities and short-term palliatives. Now it also focuses on a wider array of humanitarian services.
FAR EAST BROADCASTING COMPANY Page | 23
Second is Far East Broadcasting Company or better to say as “FEBC”. This Radio Broadcasting Company was established more than sixty (60) years through the help of donations, extra fund raisings and any other donations coming from inside and outside the Philippines. This non-governmental organization is focused on sharing the good news to everyone as much as they can through airing on radios.
Far East Broadcasting Company Country
Mainly in the Philippines, with service to Asia, Africa, and the Middle East
First air date
June 4, 1948
Established
1945
Daily Broadcasts
650+ hours
Languages
149
Webcast
FEBC Hmong Radio FEBC Indonesia FEBC Japan FEBC Korea Mien Radio FEBC Philippines FEBC Russia
Page | 24
Feba Singapore FEBC Taiwan FEBC Thailand Nguon Song Radio Vietnam Figure 2 FEBC Information
Far East Broadcasting Company (FEBC) is an international radio network that airs
Christian programs
in
149
languages.
Broadcasts
are
aired
from shortwave, medium wave(AM), and FM transmitters located throughout the world. The organization also works to meet the physical needs of its listeners by providing scholarships, holding marriage seminars, and distributing items such as seedlings (helping a family grow their own food) and bicycles (transportation for students or pastors). Although many listeners live in very remote locations, FEBC receives more than 850,000 listener responses in the form of visits to the station, letters, text messages, phone calls and emails.
GAWAD KALINGA Third and the last is Gawad Kalinga. This organization is focused merely on alleviating poverty on our nation. Gawad Kalinga (GK), which means to "give care" in Filipino, is officially known as the Gawad Kalinga Community Development Foundation,
Page | 25
a Philippine-based poverty alleviation and nation-building movement. Its mission is to end poverty for 5 million families by 2024.
STATEMENT OF THE PROBLEM
This study aims to find out whether the proposed project s feasible or not. Specifically, it seeks to answer the following questions:
I: MARKET ASPECTS
1) Who are the target markets of the service? 2) What are the marketing strategies implemented?
II. TECHNICAL ASPECTS
1) What are the requirements needed in order to build the establishment? 2) Where is the exact location of the project? 3) What are the labor requirements?
III. MANAGEMENT ASPECTS
Page | 26
1) What is the appropriate form of the organization? 2) How many manpower will be needed? 3) What are the suitable organizational policies?
IV. FINANCIAL ASPECTS
1) What are the capital requirements of the project? 2) What will be the source of the funding?
V. CORPPORATE SOCIAL RESPONSIBILITY
1) What is the contribution of this study to the society and to the economy?
OBJECTIVES OF THE STUDY
This study is under taken to determine the feasibility and viability of “CHARITO: A Charitable Institution” in order to cater the needs of different municipalities of Manila, Cavite and Laguna as well as to help to develop and improve the skills and talents of the willing volunteers. Page | 27
In order to ascertain the feasibility of the project, the following specific objectives were considered:
MARKETING STUDY 1. To determine the market of our proposed project 2. To determine who will be our volunteers 3. To determine the organizational strategies needed for our project 4. To determine who will be the donators of our projects
TECHNICAL STUDY
1. To determine the appropriate firm location and layout 2. To determine the schedule of our operation 3. To determine the organization cycle operation
MANAGEMENT STUDY
1. To determine the appropriate form of organization 2. To determine the applicable structure of the organization Page | 28
3. To determine the kinds of talents of the volunteers 4. To determine the duties and responsibilities of the volunteers 5. To determine the mission, vision, philosophy, goals and policies 6. To determine the organization’s requirement for legally existence
FINANCIAL STUDY
1. To determine the funding source of the project 2. To determine the initial fund requirement for the project 3. To evaluate the liquidity and stability of the organization 4. To determine the operation cost and expense of the project 5. To determine the financial projections
SOCIO-ECONOMIC IMPACT
1. To determine the contribution to the economy on generating employment at the contribution in line with the government’s trust towards sustainable growth and development
Page | 29
SIGNIFICANCE OF THE STUDY
This study is extensively designed to contribute to the beneficial analysis in the operation of CHARITO. This study will essentially contribute substantial to the general public and to the society. The results of this study could provide assistance to various people specifically:
The Proponents- This study could help them prepare for possible future jobs and it will also serve as the basis for pursuing a comprehensive financial statement
Students- This study will be useful for future projects similar to this proposal, as a research reference
PUP SPC System – they could use our study to somehow have an additional organization or group of set of people whose hearts are in passion of giving and helping others
Page | 30
Promoters- This will help them ascertain the viability of new projects and choose from among the alternative projects, and the projects to be pushed through
Businessmen and Entrepreneurs- This study will be beneficial as their tie ups and partners that may became their stepping stone to have better social responsibility on thir nation
General readers- This study is a way of promoting general awareness and interest about the proposed project
DEFINITION OF TERMS
For a common frame of references, the operational definitions of the following terms are provided:
Charity – generosity and helpfulness especially toward the needy or suffering; benevolent goodwill toward or love of humanity
Charitable Organization Section 1 Charities Act 2006 provides the definition in England and Wales: (1) For the purposes of the law of England and Wales, “charity” means an institution which: Page | 31
(a) is established for charitable purposes only, and (b) falls to be subject to the control of the High Court in the exercise of its jurisdiction with respect to charities. It provides the following list of charitable purposes. 1 the prevention or relief of poverty 2 the advancement of education 3 the advancement of religion 4 the advancement of health or the saving of lives 5 the advancement of citizenship or community development 6 the advancement of the arts, culture, heritage or science 7 the advancement of amateur sport 8 the advancement of human rights, conflict resolution or reconciliation or the promotion of religious or racial harmony or equality and diversity 9 the advancement of environmental protection or improvement 10 the relief of those in need, by reason of youth, age, ill-health, disability, financial hardship or other disadvantage
Page | 32
11 the advancement of animal welfare 12 the promotion of the efficiency of the armed forces of the Crown or of the police, fire and rescue services or ambulance services other purposes currently recognized as charitable and any new charitable purposes which are similar to another charitable purpose
Out of School Youth – children who have been excused from attending school or adolescents over 16 years of ages who are out of school legally
Poverty threshold or poverty line – the minimum level of income deemed adequate in a given country. In practice, like the definition of poverty, the official or common understanding of the poverty line is significantly higher in developed countries than in developing countries
Volunteer – a person who voluntarily undertakes or expresses a willingness to undertake a service: as a One who renders a service or takes part in a transaction while having no legal concern or interest b One who receives a conveyance or transfer of property without giving valuable consideration
Volunteerism – the act or practice of doing volunteer work in community service Page | 33
SCOPE AND DELIMITATION OF THE STUDY
This study focuses mainly on the different schools and colleges in Cavite, Manila and Laguna which is the main target market of this study whether this will be viable, feasible and profitable. Different schools, universities and colleges are somewhat may be partner of the business.
The respondents of this study are within the said three (3) places from the different schools and colleges and also the respondents from each barangays of the stated place. Marketing and management aspects were conceived relative to general industry standards. Technical aspects were conceived in consideration of layman’s perspective and as such, touch on topics only to extent necessary for understanding of the business and reliable estimation of costs.
METHODOLOGY
This presents the research methodology of the study on how we gathered data. This includes the research design, population and sampling techniques, respondent of Page | 34
the study, research instrument, data gathering procedures and the statistical methods that were used to analyze and interpret data.
RESEARCH DESIGN
The proponents used the Quantitative research where is a formal, objective, systematic process in which numerical data are utilized to obtain information about the world. It deals with the relationship of variables. Quantitative approach used since the study undergone a systematic process and with the use of a Quantitative approach; variables will be measured through the statistical data.
The proponents used descriptive method of survey in which this method has a purpose of describing the current or the prevailing conditions, opinions, attitudes, impressions and descriptions. This method is essentially getting or gathering data and information from variety of subjects taken from a presentation. And the proponents also used some references for gathering some objective types of ideas.
As part of larger study, we will develop a personal administered survey to tap the concept constructs of our study. A total of four hundred (400) usable questionnaires from the citizens of Manila, Cavite and Laguna and another one hundred seventy six (176) usable questionnaires from the different schools and colleges will be consulted to assist the construction of a survey instrument to meet the objectives of the study. We will classify the study according to the data and other information gathered. We will use Page | 35
numerical data to know the potential out of the less fortunate that patronize and use the proposed project and also for use to determine how they relate it to the study. The effect of this data to the study is to provide answer based on the results of the respondents.
POPULATION AND SAMPLING
POPULATION In order to determine the potential demand for the project residing in Manila, Cavite and Laguna, we, the proponents, considered the population of male and female citizens aging 18 to 35 years old who will potentially be part of the project. The total population of the said three locations is 7,412,709.
SAMPLING
The sample size is determined using the Slovin’s Formula: n=N/(1+Ne 2).
Where: n = sample size, Page | 36
N = total population and e = margin of error (rate of 5% will be used)
Substituting the values; For citizens:
n = 7,412,709 / (1+7,412,709 x 0.052) n = 399.9 or 400 respondents
Table 1 Number of Population in Manila, Laguna and Cavite
Place
Total Population
Manila
1, 652, 171
Laguna
2, 669, 847
Cavite
3, 090, 691
TOTAL
7, 412, 709
Table 2 Procedure in Getting Citizen’s Sample
Places
Population
Percentage
Total Respondents
Laguna
3,090,691
42%
168
Page | 37
Cavite
1,652,171
22%
88
Manila
2,669,847
36%
144
Total
7,412,709
100%
400
Respondents of the study
The respondents in the study are the selected citizens who are available and willing to spend their time as a volunteer residing at Manila, Laguna and Cavite. We have selected four hundred (400) respondents segmented into gender and age and we conducted survey questionnaires and informal observations that could help in analyzation and interpretation of our research study.
Research Instrument The instrument or medium that we used in this research study was survey questionnaires which purpose is to determine if there is a high market acceptability or demand regarding with charitable institutions that we are trying to impose or to build and organize. Page | 38
We also conducted informal interview or mini conversation with the other selected respondents to know their opinion about volunteerism and charitable institutions and also to obtain additional information about our study. The researchers decided to use the following instruments because we know that questionnaire and interview is best way to gather information and to know their exact opinion and perception about our study. The purpose of the instrument is to determine the perception of the citizens from Manila, Laguna and Cavite about charitable institutions.
Validation of the Instrument
The research instrument was checked by the adviser of this study. Checked and validated by Prof. Irma Estella Marie Esteban of Polytechnic University of the Philippines – San Pedro Campus and a letter of request for conducting the survey was signed by the Dr. Aldrin Antivola. After the validation, we tested it by fifteen people and we’ve we found that it is merely right. So we continued to do it until we finished.
Data-Gathering Procedure After validation and revision of the research instruments, a letter of request duly signed/noted researchers’ leader to seek approval for the administration head of the organization we’re about to conduct our survey which are the municipalities of Manila, Laguna and Cavite. After they approved the letter we gave, they informed us that we Page | 39
can start already so we did and distributed our questionnaires having the four hundred (400) respondents that are segmented based on their age and gender. From February 17 till February 25, 2014, we gathered all the data that is needed and useful for our research.
Statistical Treatment of Data
The researchers used the following descriptive statistics as a statistical instrument to answer the problem of the research study.
Slovin’s Formula is used to determine the sample size of the target population.
Formula: n= where:
N 1 + Ne2
N = Total Population E = Margin of Error
Frequency Count and Percentage to calculate how many respondents, specifically, the citizens residing from Manila, Laguna and Cavite fitted into a certain category. This calculation is expressed by both the actual number and percentage.
Percentage Formula to get the percentage, given number times one hundred divided by the total number. Page | 40
Tabular Description needed in which tables of numbers summarize the data.
Graphical Displays of the data in which graphs provide summary about the demographic profile of the study.
Page | 41
MARKETING ASPECT
Chapter III MARKET STUDY
Page | 42
The market study is the lifeblood of virtually every project study. This study evaluates CHARITO as an alternative volunteer provider for any types of calamities, educational or medical programs and any other activities that is in need of manpower help, in need of giving priceless efforts and payless hopes. It focuses in determining the demand for the service offer in the Municipality of Manila, Cavite and Laguna.
History studies have proven that Marketing indeed plays a vital role in the success of a business. That’s why Marketing is considered as one of the most important aspects of conducting a Project Feasibility Study. Marketing as defined is the process by which companies determine what product or service may be of interest to the market and strategies to use, communications and developments. This study primarily deals in the evaluation of the market for the proposed project, which establishment of a firm that would possess to cater the needs for such service. This study will identify market, positioning, segmentation, positioning and marketing strategies.
Market Description
Since the proposed business is new entrant, it will be too hard for us to deal or a wide market and like compete with a stable and big charitable institutions that has unique approach with their markets we, the proponents decided to be the first in business in the municipality of Manila, Laguna and Cavite, where there are no existing Page | 43
competitors and several university and colleges were located; thus sufficient enough to career all their expenses and it will also be easy for us to deal demands on this locale.
Environmental Analysis Table 3 Geographic Profile of Manila
Manila Density
42,858/km2(111,000/sq mi)
Area
1,474.82 km2(569.43 sq mi)
Climate
Tropical
State
Urban
This table shows the geographic profile of Manila
Table 4 Geographic Profile of Laguna Laguna Density
1,400/km2(3,600/sq mi)
Area
1,917.85 km2(740.49 sq mi)
Climat e
Tropical
State
Sub-urban
Page | 44
This table shows the geographic profile of Laguna
Table 5 Geographic Profile of Cavite Cavite Density
2,000/km2(5,100/sq mi)
Area
1,574.17 km2(607.79 sq mi)
Climate
Tropical
State Sub-Urban This table shows the geographic profile of Cavite
Table 6 Demographic Profile of Manila Manila Age
18-20, 21-23, 24-26, 27-29, 30-32, 33-35
Gender
Male and Female Primary, Secondary, Tertiary, Vocational, Post-
Education
Graduate, Post- Doctoral
Civil Status
Single, Married, Widow/Widower
Social Status
Student, Employed, Self-Employed, Unemployed Catholic, Born-Again, Iglesia Ni Cristo, Seven Day Page | 45
Religion
Adventist, Protestant, etc
Nationality
Filipino
This shows the demographic profile of Manila
Table 7 Demographic Profile of Laguna Laguna Age
18-20, 21-23, 24-26, 27-29, 30-32, 33-35
Gender
Male and Female Primary, Secondary, Tertiary, Vocational, Post-
Education
Graduate, Post- Doctoral
Civil Status
Single, Married, Widow/Widower
Social Status
Student, Employed, Self-Employed, Unemployed Catholic, Born-Again, Iglesia Ni Cristo, Seven Day
Religion
Adventist, Protestant, etc
Nationality
Filipino
This shows the demographic profile of Laguna. Table 8 Demographic Profile of Cavite Cavite Page | 46
Age
18-20, 21-23, 24-26, 27-29, 30-32, 33-35
Gender
Male and Female Primary, Secondary, Tertiary, Vocational, Post-
Education
Graduate, Post- Doctoral
Civil Status
Single, Married, Widow/Widower
Social Status
Student, Employed, Self-Employed, Unemployed Catholic, Born-Again, Iglesia Ni Cristo, Seven Day
Religion
Adventist, Protestant, etc
Nationality
Filipino
This shows the demographic profile of Cavite Table 9 Psychographic profile of Manila Manila Income
Below 30,000, 40,000, 50,000 Lower, Lower Middle, Lower Upper,
Social status
Upper Lower, Class A or B
Lifestyles
Ballenger, Achievers, Integrated
Personality
Ambitious Page | 47
This shows the psychographic profile of manila
Table 10 Psychographic profile of Laguna Laguna Income
Below 30,000, 40,000, 50,000 Lower, Lower Middle, Lower Upper,
Social status
Upper Lower, Class A or B
Lifestyles
Ballenger, Achievers, Integrated
Personality Ambitious This shows the psychographic profile of Laguna
Table 11 Psychographic profile of Cavite Cavite Income
Below 30,000, 40,000, 50,000 Lower, Lower Middle, Lower Upper,
Social status
Upper Lower, Class A or B
Lifestyles
Ballenger, Achievers, Integrated
Personality
Ambitious
This shows the psychographic profile of Cavite
STP (Segment, Target and Position)
Page | 48
“Segment, Target and Position” (STP) is one of the basic building block of modern marketing (U.S. Small Business Administration, 1980). Market Segmentation Market segmentation is a marketing strategy that involves dividing a brand target market into subsets of customers and/or volunteers who have the common needs and applications for the relevant good or service. Depending on the specific characteristics of the service, these subsets may be divided by criteria such as age and gender and other distinctions like locations or income. Marketing campaigns can then be designed and implemented to target these specific customer segments.
Geographic Segmentation Marketers can segment according to geographic criteria—nations, states, regions, countries, languages, cities, neighborhoods, or postal codes. The geo-cluster approach combines demographic data with geographic data to create a more accurate or specific profile. With respect to region, in rainy regions merchants can sell things like raincoats, umbrellas and gumboots. In hot regions, one can sell summer clothing. A small business commodity store may target only customers from the local neighborhood, while a larger department store can target its marketing towards several neighborhoods in a larger city or area, while ignoring customers in other continents. Geographic Segmentation is important and may be considered the first step to international marketing, followed by demographic and psychographic segmentation. The use of national boarders is the institutional use of geographic segmentation, although geographic segments may be classified by identified geological regions. Page | 49
Demographic Segmentation We, the proponents divided the market into groups based on their educational attainment, civil status, social status and age as the variables to determine easily the suitable services we offer.
Psychographic Segmentation The target markets are divided into groups according to their lifestyle, personality and values to better understand. The intent of this segmentation is to identify groups of similar outcomes and potential customers that can prioritize our service.
We, CHARITO’s open for everyone regardless of who and what they are, political persons, artist, children, elders, students, employees, etc. Your status in life won’t change the fact that everyone needs somebody in their lives. The main focus of our project is the willing individuals with an age of 18 up to 20, most commonly female and fortunately single.
Targeting After segmenting the market based on the different groups and classes, we will need to choose our targets. No one strategy will suit all consumer groups, so being able to develop specific strategies for your target markets is very important. Charito is classified into a: Page | 50
Undifferentiated Targeting: This approach views the market as one group with no individual segments, therefore using a single marketing strategy. This strategy may be useful for a business or product with little competition where you may not need to tailor strategies for different preferences. Since, we’re the first organization on our targeted locations that is offering a very unique service; we will be having an undifferentiated targeting.
Competitive Positioning Competitive Positioning is about how the business or the proposed project together with its people will differentiate their offering and create value for the market. They consider strategies which includes; the market profile which consists the size of the market as well as they identify their major competitors and evaluating them, the customer segments which includes the prospects with the similar needs and wants as well as also understanding the future problems that market faces, competitive analysis, considering the strengths, weaknesses, opportunities as well as the threats in the landscape, value propositioning involves on how operational efficiency they are by showing leadership and giving them the best service and the customer intimacy which create the best solution and service in the mind and heart of the people.
SURVEY TABULATION
PRESENTATION, INTERPRETATION AND ANALYSIS OF DATA Page | 51
This will discuss the findings obtained from the primary instrument used in the study. In order to simplify the discussions, the researchers provided tables and graphs that summarize the collective reactions of the respondents.
CHARACTERISTICS OF THE RESPONDENTS Includes the age, gender, civil status, educational attainment, social status and family monthly income of the citizens from Manila, Laguna and Cavite. Table 12 shows the respondent’s demographic profile according to age. Age 18-20
Respondents(f) 217
Percentage 54%
Ranked
21-23
73
18%
3
24-26
20
5%
5
27-29
59
15%
2
30-32
23
6%
4
33-35
8
2%
6
Total
400
100%
1
The data shows that the highest registered respondents were 217 or 54%. To be followed by the 21-23 having 73 or 18% of the respondents as the second rank. The third rank as the age bracket of 27-29 having 59 or 15% of the respondents while the age bracket of 30-32 were 23 or 6% respondents registered as the fourth rank. For age 24-26 having 20 or 5% respondents registered as the fifth rank. And lastly, the age bracket of 33-35 having a 8 or 2% of the respondents.
Page | 52
Respondent's Age Profile 18-20 21-23
5% 2% 27%
24-26 27-29
46%
30-32 33-35
4% 16%
Figure 3 Respondents ’Age Profile
Table 13 shows the respondent’s demographic profile according to gender Gender
Respondents
Percentage
Rank
Male
190
47
2
Female
210
53
1
Total
400
100
Out of 400 respondents from Cavite, Laguna and Manila, female respondents dominated the male respondents. The former having 53% or 210 respondents while the latter having 47% or 190 respondents
Page | 53
Respondent's Gender Profile
Male 53%
Female
48%
Figure 4 Respondents’ Gender Profile
Table 14 shows the respondent’s demographic profile according to civil status Civil Status
Respondents
Percentage
Rank
Single
268
67%
1
Married
124
31%
Widow/widower
8
2%
Total
400
100%
2 3
Page | 54
Respondent's Civil Status Profile
Single
2%
Married
31%
Widow/Widower
67%
The data shows that the highest registered respondents are single with 67% or 268 respondents. It is followed by the civil status of married got 31% or 124 respondents. And only 2% or 8 respondents are widow.
Figure 5 Respondents’ Civil Status Profile
Table 15 shows the demographic profile according to educational attainment. Educational Attainment Respondents Percentage
Rank
Primary
8
2%
5
Secondary
67
17%
2
Tertiary
234
59%
1
Vocational
60
15%
3
Post-Graduate
28
7%
4
Post-Doctoral
3
1%
6
400
100%
Total
Page | 55
This table shows that the highest registered respondents were Tertiary with 243 or 59% respondents. It is followed with the respondents of Secondary with 67 or 17% respondents. There were 60 or 15% respondents for vocational and 7% or 28 respondents for Post-graduate. And 2% or 8 respondents attained primary level and is closed to the respondents of Post-graduate with 1% or 3 respondents.
Respondent's Educational Attainment Profile Primary Secondary 7% 1% 2%
Tertyary 17%
15%
Vocational Post-Graduate Post-doctoral
59%
Figure 6 Respondents’ Educational Attainment Profile
Table 16 shows the demographic profile according to social status Social Status
Respondents
Percentage
Rank
Student
214
53%
1
Employed
126
32%
Self-Employed
29
7%
Unemployed
31
8%
400
100%
Total
2 4 3
Page | 56
Respondent's Social Status Profile
Student 3%
8%
Employed Self-Employed Unemployed
33%
56%
With the table presented we can notice that the percentage of student has the highest ranked value with 53% or 214 respondents, followed by the second rank value of employed with 32% or 126 respondents, unemployed with 8% or 31 respondents and 7% or 29 respondents for self-employed as the fourth rank. Figure 7 Respondents’ Social Status Profile
Table 17 shows the demographic profile according to family monthly income. Family Monthly Income
Respondents
Percentage
Rank
Below 20000-30000
309
77%
1
30001-40000
74
19%
2
40001-50000
11
3%
3
50001 and above
6
2%
4
400
100%
Total
Page | 57
With the table presented we notice that the percentage of below 20000-30000 family income has the highest ranked value with 77% or 309 respondents, followed by the second rank value of 30001-400000 family income with 19% or 74 respondents and 3% or 11 respondents for 40001-50000 family income as the third rank. Lastly, the family income of 50001 and above got 2% or 6 respondents.
Respondent's family monthly income Profile
Below 30000
3%2%
30001-40000
19%
40001-50000 50001 and above
77%
Figure 8 Respondents’ Family Monthly Income Profile
Table 18 Are you studying? Respondents(f)
Percentage
Rank
YES
228
57%
1
NO
172
43%
2
Total
400
100% Page | 58
In over all, out of 400 respondents from Manila, Cavite and Laguna, most of the respondents are students having 56% or 228 respondents while 172 or 44% of them are working or unemployed.
Table 19 Are you working? Respondents(f)
Percentage
Rank
YES
167
44%
2
NO
224
56%
1
Total
400
100%
The data shows that the highest registered respondents were students or unemployed with 56% or 224 respondents. And 44% or 176 of the respondents are working.
Table 20 Do you have any background in volunteering programs? Respondents(f)
Percentage
Rank
YES
225
56
1
NO
175
44
2
Total
400
100
Page | 59
The result of the survey shows that 56% or 225 of the respondents have a background in volunteering while 44% or 174 respondents have not yet experience volunteering program.
Table 21 Are you willing to join or spend your time to be a volunteer?
Respondents(f)
Percentage
Rank
YES
341
85
1
NO
59
15
2
Total
400
100
The table presented that the respondents from Cavite, Laguna and Manila got 85% or 341 respondents shows that they are willing to volunteer while 15% or 59 respondents are unwilling.
Table 22 How many days and hours in a week are you willing to spend as a volunteer? DAY(S) IN A WEEK Days
Respondents
Percentage
Rank
1 day
135
40%
2
2-3 days
144
42%
1
4-5 days
40
12%
3 Page | 60
6-7 days
22
6%
Total
341
100%
4
The table shows that 135 or 40% of the total respondents can spend a day in a week in volunteering, 144 or 42% of the total respondents can spend 2-3 days in a week in volunteering, 40 or 12% of the total respondents can spend 4-5 days in a week in volunteering and 22 or 6% of the total respondents can spend 6-7 days in a week in volunteering. Table 23 How many days and hours in a week are you willing to spend as a volunteer? HOUR(S) IN A DAY Hours
Respondents(f)
Percentage
Rank
1 hour
139
41%
2
2-5 hours
180
52%
1
6-9 hours
18
6%
3
10 above
4
1%
4
341
100%
Total
The table shows that 139 or 41% of the total respondents are available for an hour in a week in volunteering, 180 or 52% of the total respondents are available for 2-5 hours in a week in volunteering, 18 or 6% of the total respondents are available for 6-9 hours in a week in volunteering and 4 or 1% of the total respondents are available for 10 hours and above in a week in volunteering.
Table 24 What role or profession will you take place? Page | 61
Dentist Nurse Pharmacist Doctor Physician Teacher Construction worker Facilitator Organizer Therapist Others Total
Respondents(f)
Percentage
Rank
122
12%
3
180
18%
2
82
8%
6
96
9%
5
53
5%
7
181
18%
1
50
5%
10
80
8%
7
115
11%
4
32
3%
8
32
3%
9
1023
100
The table shows that 122 or 12% of the total respondents chose dentist as their role or profession in volunteering, 180 or18% of the total respondents chose nurse as their role or profession in volunteering, 82 or 8% of the total respondents chose pharmacist as their role or profession in volunteering, 96 or 9% of the total respondents chose doctor as their role or profession in volunteering, 53 or 5% of the total respondents chose physician as their role or profession in volunteering, 1081 or 18% of the total respondents chose teacher as their role or profession in volunteering, 50 or 5% of the total respondents chose construction worker
as their role or profession in
volunteering, 80 or 8% of the total respondents chose facilitator as their role or Page | 62
profession in volunteering, 115 or 11% of the total respondents chose organizer as their role or profession in volunteering, 32 or 3% of the total respondents chose therapist as their role or profession in volunteering and 32 or 3% of the total respondents chose other role or profession in volunteering,
Table 25 In return, what do you expect from this program?
Scholarship Allowance Others Total
Respondents(f)
Percentage
153
45%
188
55%
0
0%
341
100%
The table shows that 153 or 45% of the respondents expect scholarship for return from this program and 188 or 55% of the respondents expect allowances for return from this program.
Table 26 In return, what do you expect from this program? Under allowance, what type of allowance, meal allowance or fare allowance?
Meal Fare
Respondents(f)
Percentage
70
37%
113
60% Page | 63
Others Total
5
3%
188
100%
The table shows that 113 or 60% of the respondents want fare allowance rather than 70 or 37% who want a meal allowance, while others belong to 5 or 3% who did not stated what type of allowance they want to receive.
DEMAND
Demand is the desire to own anything and the ability to pay for it, in any value and its willingness to acquire. An analysis of the demand is an important task in identifying the needs of the individuals and determining whether they are willing and have the capacity to pay for the service a business contemplating. Furthermore, in determining demand, the proponents should consider several factors that may affect the demand.
Table 27 Demand Willingness to join CHARITO Particular Possible Volunteers
Respondents(f)
400
Willing to Join
341
Percentage
85%
Page | 64
Majority of the respondents want to be part of the organization. This indicates that there is a 85% of demand among the citizens living at Manila, Cavite and Laguna.
PROJECTED DEMAND Demand serves as the measuring stick in determining the acceptability of a product or a service. A survey through questionnaires is used to indicate the number of individuals who are interested and willing to join CHARITO at a given period on the projected project.
Figure 9 Projected demand for Five years
DEMAND Add: 10%
2014
YEAR 1
YEAR 2
YEAR 3
YEAR 4
YEAR 5
341
375.1
412.61
453.871
499.2581
549.18391
34.1
37.51
41.261
45.3871
49.92581
As shown in the figure that estimation of demand for five (5) years. The actual growth rate given by the National Statistical Coordination Board played at around 8.4% while according to Philippines Annual Growth Rate it’s about 6.4%. However, the proponents give an allowance for changes so they estimated at 10% demand growth rate increase per year. At year one, the demand increase by 34.1%; in year two,
Page | 65
37.51%; in year three, 41.261%; in year four, 45.3871% and in year five, 49.92581%. There are roughly 549 projected potential volunteers are expected in five (5) years.
Table 28 SWOT ANALYSIS FACTORS:
Volunteers
Government
FACTORS:
Environment
Strength
Weaknesses
-The neighboring strategy or the tie ups -Humanitarian Purpose - Everyday innovation and unique ideas
-
Time Availability Safety & Security
-Organization’s Mission - Strengthen partnership and Government-Citizen Relationship
-
Support Stability
Opportunity
Threats
-financial security -Tropical Country’s condition -being volunteer dependent -Philippine culture -generate fund easily through volunteers and other sponsors
PROJECTED RAISED FUND
Page | 66
Projected fund figures are used on a pro forma income statement. They show how much the organization can make into an upcoming time period. The period is usually a month or a year. Management bases projected fund on prior results and expectations of the future. Management’s projected funds are just an estimate and are usually not 100 percent accurate.
Projected Fund We have two ways of generating fund, first is acquiring donations (either in cash or in kind) from our different tie ups and partners; second is organizing monthly events annually to support other organization’s expense and provide financial support to our main manpower.
Schedule 1 Projected Fund through Donations SOURCE
Monthly
Year1
Year2
Year3
SABAK Foundation 10,000
120,000 240,000
360,000
Possible Sources
90,000
1,080,000 2,160,000 3,240,00
TOTAL FUND
Year4
Year5
480,000
600,000
4,320,000
5,400,000
100,000 1,200,000 2,400,000 3,600,000 4,800,000
6,000,000
Note: The donations of the Municipalities are stable
Table 29 List of Breakdown for the First Year MONTH
DATA
Page | 67
JANUAR Y
FEBRUA RY
MARCH
APRIL
MAY
JUNE
Event: Fun Run Participants: 150 runners Membership Fee: Php100.00 Total Fee: (Participants x Membership Fee) = Php15,000.00 Estimated Expense (Award for the Champions) = Php1,000 Award for the Champions CHARITO’s Shirt: 250 per one shirt x 3 finalists: Php750.00 Trophy for the Champion: Php150.00 Medals for the two finalist: 50 per one medal x 2 finalist: Php100.00 Total Gained Fund: Php 14,000.00 Event: LOVE Night Participants: 30 couples Membership Fee: Php500.00 Total Fee: (Participants x Membership Fee) = Php 15,000.00 Estimated Expense (Decoration & Souvenirs) = Php 1,500.00 Decoration and Materials: Php500.00 Souvenirs:Php1,000.00 Total Gained Fund: Php13,500.00 Event: Bike? Like! Participants: 50 bikers Membership Fee: Php 150.00 Total Fee: (Participants x Membership Fee) = Php7,500.00 Estimated Expense (Award for the Champions) = Php1,000 Award for the Champions CHARITO’s Shirt: 250 per one shirt x 3 finalists: Php750.00 Trophy for the Champion: Php150.00 Total Gained Fund: Php6,500.00 Event: A Concert entitled “Voice Out” Funding: ( Php250.00 tickets x 100 seats) = Php25,000.00 Estimated Expense (Snacks & Mini-Decoration) = Php500.00 Snacks & Mini-Decoration: Php 500.00 Total Gained Fund: Php24,500.00 Event: Fun Run Participants: 150 runners Membership Fee: Php100.00 Total Fee: (Participants x Membership Fee) = Php15,000.00 Estimated Expense (Award for the Champions) = Php1,000 Award for the Champions CHARITO’s Shirt: 250 per one shirt x 3 finalists: Php750.00 Trophy for the Champion: Php150.00 Medals for the two finalist: 50 per one medal x 2 finalist: Php100.00 Total Gained Fund: Php 14,000.00 Event: BOOK Sale Total Number of Estimated Books to be Sold: 500 books Funding (Php100.00 per book x 500 books) = Php50,000.00 Estimated Expense (Packaging) = Php1,500 Bag for packaging = Php1,500.00
Page | 68
Total Gained Fund: Php 48,500.00 JULY
AUGUST
SEPTEM BER
Event: ARTalento (Paintings and Handicrafts) Total Estimated Outputs: 50 best outputs Funding (Php500.00 per output x 50 outputs) = Php 25,000 Estimated Expense: (Packaging) = Php1,000.00 Bag for packaging = Php1,000.00 Total Gained Fund: Php24,000.00 Event: DANCE Contest Total Participants: 20 groups Fee: Php300.00 per group x 20 groups = Php 6,000 Add’l Funding:Php10 per ticket x (20 packs per x 100 tickets) = Php20,000 Estimated Total Acquired Fund: Php 26,000.00 Estimated Expense: (Trophies) = Php 800.00 One Big Trophy for the Champion = Php300.00 2 Trophies for the Runner Ups = (Php 250 each x 2)= Php500.00 Total Gained Fund: Php25,200 Event: FESTIVALS with different booths Estimated Number of Persons who will Join: 100 persons Booth1: Marriage Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Php500.00 Expense: Php500.00 Gained Fund: Php2,500.00 Php2,500.00 Booth2: Horror Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Php5 00.00 Expense: Php1,000.00 Gained Fund: Php2,500.00 Php2,000.00 Booth3: Film Showing Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Free Expense: Php500.00 Gained Fund: Php3,000.00 Php2,500.00
Booth5: Dating Entrance Fee: Estimated Gained Fund: Booth6: Photo Entrance Fee: Estimated Gained Fund: Booth7: Videoke Entrance Fee: Estimated Gained Fund:
Page | 69
Booth4: Shooting Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Php1,000.00 Expense: Php1,000.00 Gained Fund: Php2,000.00 Php2,000.00
OCTOBE R
NOVEMB ER
DECEMB ER
Booth8: Food Entrance Fee: Estimated Gained Fund:
Total Fees Acquired: Php24,000.00 Total Estimated Expense:Php5,000.00 Total Gained Fund: Php19,000.00 Event: Battle of the Bands Participants: 15 bands Membership Fee: Php500.00 per band x 15 bands: Php7,500.00 Additional Funding: (Php50.00 per ticket x 100 seats) = Php5,000.00 Total Acquired Fund: Php12,500.00 Estimated Expense: (Awards) = Php 1,000.00 One Big Trophy for the Champion = Php300.00 2 Trophies for the Runner Ups = (Php 250 each x 2)= Php500.00 Certificates for the winners = Php200.00 Total Gained Fund: Php11,500.00 Event: Ms. Charita & Mr. Charito Pageant Participants: 12 partners Funding: Php20 per ticket x (24 packs per x 100 tickets) = Php48,000 Estimated Expense: (Awards) = Php 1,500.00 Two Big Trophy for the Champion = (Php200 x 2) =Php400.00 2 CHARITO Shirts for the Champions = (Php 200 each x 2)= Php400.00 4 small trophies for the runner ups =(Php100 each x 4) = Php400.00 Certificates for the winners = Php300.00 Total Gained Fund: Php46,500.00 Event: Christmas Bazaar Total Estimated Items to be sold: 1,500 items Funding (1500 items x Php100) = Php 150,000 Estimated Expense: (Packaging) = Php2,000.00 Bag for packaging = Php2,000.00 Total Gained Fund: Php148,000.00 GRAND TOTAL OF ACQUIRED FUND ANNUALLY: PHP413,000.00 GRAND TOTAL OF EXPENSES ANNUALLY: PHP17,800.00
GRAND TOTAL OF GAINED FUND ANNUALLY: PHP395,200
Page | 70
Schedule 2 Projected Fund through Organizing Events 10% - growth rate 5% - inflation rate Year
No. of Events
Expense
Projected Fund Raised
Year 1
12 events
Php 17, 800
Php 395,200
Year 2
12 events
Php 18,601
Php 412,984
Year 3
12 events
Php 19,438.045
Php 431,568.28
Year 4
12 events
Php 20,312.757
Php 450,988.86
Year 5
12 events
Php 21,226.831
Php 471,283.36
Schedule 3 TOTAL ANNUAL FUND (both donations and raised funds)
YEAR
Annual Estimated Donation
Annual Estimated Raised Fund
TOTAL ANNUAL FUND
Page | 71
Year 1
1,200,000
395,200
Php 1,595,200
Year 2
2,400,000
412,984
Php 2,812,984
Year 3
3,600,000
431,568.28
Php 4,031,568.28
Year 4
4,800,000
450,988.86
Php 5,250,988.86
Year 5
6,000,000
471,283.36
Php 6,471,283.36
Marketing Strategy
Management’s goals cannot be achieved without effect strategies that would make the plans concrete and every department of company has its formulated strategies.
4P’s (Product, Place, Price and Promotion)
1. Product/Service Strategy The citizens of this nation, the less fortunate and the individuals who has a heart for giving and volunteering, are the reasons for the existence of Charito. The “Voice of the People” is our main priority. The volunteers has their options in terms of how many day/days in a week and how many hour/hours in a day will they be able to spend their time as our volunteers.
Page | 72
2. Place Strategy The location is one of the major factors that can greatly affect the profitability of the business. It should be suitable and accessible. The proposed business will be located near Olivarez Plaza at Biňan, Laguna. The proponents chose the said location for it is the most accessible place to their respondents. There’s a near route to expressway and a shortcut to travel Cavite.
3. Pricing Strategy
Pricing has a crucial factor in a product that really affects to the appeal of service offered to the potential clients. Pricing can reflect to the company’s target market and the quality of the service for society often connotes price to quality. With the points to consider, pricing may decide the fate of the marketing strategy and perhaps even the project itself. Pricing has a vital role in a business organization. It depends consider first the expenses of the business before it operates and the implement. Since we are a charitable institution, there is no specific pricing that will be set. We are open for any donations or sponsorships, either cash or in kind.
4. Promotion Strategy
Page | 73
Promotion is used by the management to communicate with each other about their products and services and to convince them to use or buy it. We, the proponents decided to use the following media to promote our services:
Printed -flyers, tarpaulins
Figure 10 Flyers
Social Network
-Facebook, Google+, Yahoo, Youtube, Twitter, etc Page | 74
(We already have our own page at fb, we’re on its way on launching it thru updating everyone’s fb posts)
Figure 11 CHARITO’s Facebook Page Actual number of likes as of August 4, 2014 is 279 likes.
Text Brigades Radio Station (Plugging it to their greeting segments, especially 702 DZAS AM Station)
People Strategy The citizens of Manila, Laguna and Cavite that are willing to volunteer will be given trainings that will help them to develop, improve their performances and increase their knowledge through the events the company will also organize. We
Page | 75
will be teaching all the volunteers regarding with the latest trends we have in the Philippines industry so Charito will not be and will never be left behind.
Process Strategy Since Charito has a wide range of telecommunication timeline, willing volunteers may contact us easily, make an up to date scheduling, and in return we can immediately respond to them. They may also walk-in at our main office to have a personal conversation to our staff.
Page | 76
TECHNICAL ASPECT Page | 77
CHAPTER IV TECHNICALSTUDY
This study discusses about the processes of production and activities of the company. It states also the machineries and equipment used in production and other aspects regarding bringing the raw materials into a finished product ready for trade. Plant layout, size and production schedule are all presented for the purpose of identifying the business operation. Also, product specifications, the product processes using flowchart, the list of machinery, tools, and equipment are enumerated with their corresponding costs, the raw materials and fund sources are also cited.
This assessment of CHARITO provides a definite description of the operational system used with consideration to a layman’s understanding of the technical processes involved. As much as possible, all technical items are presented to the extent necessary to understand the business and come up with realistic costs.
Page | 78
OBJECTIVES OF THE STUDY
Specifically, this study aim to determine the following:
1. The quality and quantity of the services to be offer. 2. The labor needed, both skilled and unskilled. 3. The utilities ad facilities required. 4. The business cycle operation.
DESCRIPTION OF THE SERVICE
The CHARITO Charitable Institution is a service type of firm. aims to provide enough volunteers that will help people that might be affected by the calamities like typhoons and earthquakes, that will fed the hunger, that will teach the out of school youths and will give hope unto others.
Page | 79
Its purpose is to give help and assistance to those in needs, relief of poverty, advancement of education, advancement of health or the saving of lives and advancement of citizenship or community development.
Operational Process
Operation process of CHARITO: includes series steps, starting with the selected potential volunteers to be part of the organization and ending with successfully helping events.
1. Screening the applicants. This is called as the preliminary or choosing the right persons on the basis of a rapid appraisal of their apparent characteristics like physical condition, rather than that, there’s no more measurement or standards on choosing the applicants
2. Interviewing the applicants.
Page | 80
The interview that will be done aims to explain what might be the applicant’s possible duties and responsibilities, the house rules, the do’s and don’ts in the organization and all the things that matter in the whole system.
3. Designation. Designating the applicants what place or role they are best fitted to do so that will make the works easier and faster
4. Contract Signing. Applicants must first undergo training/orientation for a month before they will be counted as a real volunteer of this nation.
5. Orientation/Training All the possible situation they might face on volunteering will be explained demonstrated and must be practiced, they are not just rescuers or a regular volunteers, they are life savers.
Page | 81
6. After they passed, they will be considered one of the CHARITO Volunteers.
BUILDING SIZE AND OPERATION SCHEDULE
The estimated building is ____ square meters. A two-floor concrete building will be renovated and used, which shall provide the employees and youth good working and training place as well as proper facilities for their comfortable stay in the workplace and for accommodations of people.
The ground floor will contain the information desk, storage room, admin office, utility room and comfort room while the top room will contain the facility room, conference room and the accounting office.
The schedule of day’ operation will be based in an eight-hour from Monday to Saturday, 8am to 5pm for the clients. The 303 days are calculated by dividing 355 days by 7 to get 52 weeks and then deducting 1 day (Sunday) from each of those weeks to get 313 days. The 10 official non-working holidays are then deducted to arrive at 303 days. Page | 82
However, the time of operation will depend on the schedule of the event. All volunteers needed in the event are required to be t the place or venue three hours before the events.
PROJECTED TIME TABLE FOR THE OPERATION (Good for One Year)
MONTH JANUARY FEBRUARY MARCH APRIL MAY JUNE JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER
ACTIVITY/ACTIVITIES FUN RUN LOVE Night BIKE? LIKE! Concert FUN RUN Book Sales “ARTalento”: Galleries and Exhibits DANCE CONTEST FESTIVALS with different booths BATTLE OF THE BANDS Ms.Charita & Mr. Charito Pageant CHRISTMAS BAZAAR Table 30 Monthly Activity Time Table
LOCATION
Page | 83
The proposed firm and processing site will be operated at Olivarez, Binan at Laguna. We have seen that the placed will be suitable for building a center for because it is away from residential areas.
Figure 12 Olivarez, Binan
Exact location would be at: #427 D Gen, Malvar St., Don Pablo Subdivision, Brgy. San Vicente,Binanlaguna
Page | 84
Figure 13 Exact Location
Figure 14 Location Picture
Page | 85
Office Supplies, Furniture, and Equipment 1
Office Supplies Particulars
Description
Qty
Unit
Folder
Long, white
5
Pc
12.50
62.50
NBS
Short, white
5
Pc
5.25
26.25
NBS
Ballpen
HBW, black
10
Pc
4.75
47.50
NBS
Bondpaper
70 gsm, Legal,
1
ream
150.00
150.00
NBS
70 gsm, short
2
ream
140.00
280.00
NBS
Puncher
Eagle, 2-hole
1
pc
320.00
320.00
NBS
Marker
Crystal black
3
pc
41.25
123.75
NBS
Stapler
Eagle, heavy-duty
2
pc
270.00
540.00
NBS
Staple wire
Best buy #35
5
box
28.25
141.25
NBS
Stamp Pad and Ink Artline, black
1
pc
116.50
116.50
NBS
Calculator
Casio, AXI20V
2
pcs
442.00
884.00
NBS
Paper Fastener
Plastic, Best Buy
2
box
37.00
74.00
NBS
Brown Envelope
10 x 15, long, 25's
1
bundle
68.50
68.50
NBS
9 x 12, short, 10's
2
bundle
14.75
29.50
NBS
Petty Cash Voucher 3 pads x 1
3
set
31.00
93.00
NBS
Ink
3
bottle
90.00
270.00
3
pc
49.75
149.25
PC Gilmore NBS
4
pc
58.00
232.00
NBS
100 ml, B, Y, M, Blue
Record Book Fax Paper
White, 210 x 30
Unit Total Supplier Price Amount
Total
3,608.00
Table 31 Office Supplies Expenses Page | 86
2
Furnitures & Fixtures Particulars
Description
Qty
Unit
Unit Price
Total Amount
Supplier
Chairs
Secretarial, blue
1
Pc
999.00
999.00
Office Warehouse
2
Pc
2,500.00
5,000.00
Office Warehouse
1
Set
4,500.00
4,500.00
Gen-ber Emporium
2
Set
5,200.00
10,400.00
SM Hypermarket
5
Set
500.00
2,500.00
Office Warehouse
Upholstered Love Seat 6-seater, black
Dining Set Couch set
organizing box
Filing Cabinet Total
23,399.00 Table 32 Furniture Expenses
3
Equipment
Particulars
Description
Foton View Van 2011 Intel Pentium Desktop Computer G2010 Service Vehicle
Printer
HP Ink Advantage
H/C Water Dispenser Air Conditioner
LG, 2hp
Qty
Unit
Unit Price
1
Unit
(Php500,000, will be donated by SABAK)
2
Set
6,000.00
12,000.00
Donated by San Pedro Municipal
1
Pc
3,995.00
3,995.00
Octagon
2
Pc
3,200.00
6,400.00
Donated by CARINOSA
1
Pc
15,498.00
15,498.00
Abenson's
Total
Amount
Supplier
19,493.00 Table 33 Equipment
Page | 87
4
Leasehold Improvements 1
Construction Materials Materials
Qty
Unit Price Total Price
Plywood 3/4"
8 Length
820.00
6,560.00
Concrete nail, #2
3 Kg
65.00
195.00
Nail 2" finishing
5 Kg
50.00
250.00
Good lumber, 2 x 2 9 Length Latex Paint , Acryllic 2 Gal
210.00
1,890.00
420.00
840.00
Lacquer thinner Paint, Flat wall enamel
2 Gal
150.00
300.00
2 Gal
460.00
920.00
Paint roller #7
2 Pc
60.00
120.00
Lighting
1 Set
3,000.00
Total
3,000.00 14,075.00
Table 34A. Construction Materials
Page | 88
Registration Expense To register at the Philippine Securities and Exchange Commission (SEC), an NGO needs 4 copies of the following: Table 35 Permits, Licenses & Registration Expenses Requirements 1. a notarized bank deposit certification of not less than Php1,000,000 (Php 1 million) 2. a statement of willingness to be audited by the SEC 3. a Name Verification Slip (get one from the SEC website or from the SEC Name Verification Unit) 4. the By-Laws 5. List of members
Cost Php 200 Php 100 Php 2,165 Php 100 Php 50 Php 50
6. List of donors or contributors Php 2,665 TOTAL Permits & Licenses Expense
Utilities
Page | 89
The establishment will utilize water, electricity, and telephone/internet connection. These are vital elements in keeping the business.
Electrical Supply
Electrical supply will be provided by Meralco. The establishment already has a pre-installed electrical connection.
Water Supply Water supply is provided by San Pedro Water District. It is vital to maintain and to keep the facility clean and presentable all the time.
Communication Line The business will subscribe to PLDT myDSL Biz for the telephone and internet connections.
Utilities Expense Estimated Monthly Estimated Cost Yearly Cost Water Electricity
300
3,600.00
8,000.00
96,000.00
Page | 90
Communication
1,000.00
12,000.00
Total
9,300.00
111,600.00
Table 36Utilities Expense
Waste Disposal
The establishment will provide recycled and labeled garbage can to segregate its waste to biodegradable and non-biodegradable. The garbage collector will collect it on scheduled day.
Labor Requirements The labor requirements needed for the operation of technical assistance comprise of the following personnel: Designation
Manpower
Salary
SSS
Pag-Ibig
PhilHealth
President
1
10,000
300
100
100
Vice President
1
10,000
300
100
100
Technical/Operation Head
1
10,000
300
100
100
Head Service Assistant
1
10,000
300
100
100
Accounting Head
1
10,000
300
100
100
Page | 91
Total
5
50,000
1,500
500
500
Table 37 Labor Requirements Note: Security guard will be provided by the lessor of the building
MANAGEMENT ASPECT Page | 92
CHAPTER V MANAGEMENT STUDY
Management is the act of getting people together to accomplish desired goals and objectives. Management comprises planning, organizing, staffing, leading or directing or controlling an organization or effort for the purpose of accomplishing goal. In planning a business, there is need for better understanding in terms of of decision-making on how efficiently and effectively use of 5M’s of Management: Man, Money, Materials, Machine and Methods to attain the company’s objectives. This study will cover all aspects regarding the management requirements in order to meet the goals of the company.
OBJECTIVES OF THE STUDY Specifically, this study mainly focuses to determine the following: 1) Form of organization 2) The process selecting key officers and key personnel’s 3) The manpower requirement to be considered
Page | 93
4) Implementation of the Firm’s Rules and Regulation as well as determining the Vision and Mission
FORM OF ORGANIZATION
NONPROFIT CORPORATION A nonprofit corporation is any legal entity which has been incorporated under the law of its jurisdiction for purposes other than making profits for its owners or shareholders. Depending on the laws of the jurisdiction, a nonprofit corporation may seek official recognition as such, and may be taxed differently from for-profit corporations, and treated differently in other ways.
PUBLIC-BENEFIT NONPROFIT CORPORATION
A public-benefit nonprofit corporation is a type of nonprofit corporation chartered by
a state
government,
and
organized
primarily
for social, educational, recreational or charitable purposes
by
or
exclusively
like-minded
citizens.
Public-benefit nonprofit corporations are distinct in the law from mutual-benefit nonprofit Page | 94
corporations in that they are organized for the general public benefit, rather than for the interest of its members. They are also distinct in the law from religious corporations.
Non-governmental organizations (NGOs) are legally constituted corporations created by natural or legal people that operate independently from any form of government. The term originated from the United Nations, and normally refers to organizations that are not a part of a government and are not conventional for-profit businesses. In the cases in which NGOs are funded totally or partially by governments, the NGO maintains its non-governmental status by excluding government representatives from membership in the organization. In the United States, NGOs are typically non-profit organizations. The term is usually applied only to organizations that pursue wider social aims that have political aspects, but are not openly political organizations such as political parties. NGOs are difficult to define and classify, and the term 'NGO' is not used consistently. As a result, there are many different classifications in use. The most common NGOs use a framework that includes orientation and level of operation. An NGO's orientation refers to the type of activities it takes on. These activities might include human rights, environmental, or development work. An NGO's level of operation indicates the scale at which an organization works, such as local, regional, national or international.
Page | 95
NGO TYPE BY LEVEL OF ORIENTATION:
Charitable orientation often involves a top-down paternalistic effort with little participation by the "beneficiaries". It includes NGOs with activities directed toward meeting the needs of the poor.
Service orientation includes NGOs with activities such as the provision of health, family planning or education services in which the programme is designed by the NGO and people are expected to participate in its implementation and in receiving the service.
Participatory orientation is characterized by self-help projects where local people are involved particularly in the implementation of a project by contributing cash, tools, land, materials, labour etc. In the classical community development
Page | 96
project, participation begins with the need definition and continues into the planning and implementation stages.
Empowering orientation aims to help poor people develop a clearer understanding of the social, political and economic factors affecting their lives, and to strengthen their awareness of their own potential power to control their lives. There is maximum involvement of the beneficiaries with NGOs acting as facilitators.
NGO type by level of operation:
Community-based organizations (CBOs) arise out of people's own initiatives. They can be responsible for raising the consciousness of the urban poor, helping them to understand their rights in accessing needed services, and providing such services.
City-wide organizations include organizations such as chambers of commerce and industry, coalitions of business, ethnic or educational groups, and associations of community organizations. Page | 97
National
NGOs include
national
organizations
such
as
the Red
Cross, YMCAs/YWCAs, professional associations, etc. Some have state and city branches and assist local NGOs.
International
NGOs range
from
secular
agencies
such
as Ducere
Foundation and Save the Children organizations, OXFAM, CARE, Ford Foundation, and Rockefeller
Foundation to
religiously
motivated
groups.
They
can
be
responsible for funding local NGOs, institutions and projects and implementing projects.
CAPITALIZATION CONTRIBUTION
CAPITAL
Ricky Florenze Apacible
20,000
Gabriel Galvez
20,000
Japhet Purificacion
20,000 Page | 98
Gladys Sardino
20,000
Cedrick Yague
20,000
TOTAL CAPITAL
100,000 Table 38 Contribution
What is CHARITO?
A humanitarian organization dedicated to work with children, families and their community worldwide to reach their full potential by tackling the causes of poverty and injustices. CHARITO is a non-government organization characterized as an organization full of willing to help or volunteers, aiming to find lasting solution to poverty and suffering and to look after people and give happiness to others.
We choose to have a tagline “Be a Hero. Volunteer Now”. Now, is the time for us to unite, hold each other hand and help one another? Being a hero doesn’t mean you need to be killed and have your own statue. Being a hero means sacrificing your time and effort for those who need most our help.
Page | 99
Who we serve?
For now, we’re about to serve the entire citizen residing at Manila, Laguna and Cavite regardless of their religion, race, ethnicity or gender.
What we do?
We provide emergency assistance to children and families affected by the natural disaster and civil conflict, work with communities to developed long-term solution to alleviated poverty and advocate for justice on behalf of the poor.
Why we serve?
Because that is our way of helping our country, serving alongside the poor and oppressed. We exist for that is our passion; that is our calling-VOLUNTEERING.
Services We Are Offering: Volunteers for: Page | 100
-HEALTH -Medical Mission -Optical Mission -Dental Mission
-CALAMITY RESPONSE -Typhoon -Earthquake
-FIRE DISASTER
-EDUCATION -OSYP (Out Of School Youth)
-BUILDING INFRASTRACTURE -Pabahay -Paeskwela
-OTHERS -Feeding Program Page | 101
-Film Showing CHARITO’S Outreach Programs: -Festivals
-OSYP
-Performances
-Fun Run
-Galleries
-Concerts
- Gift Giving
-Garage Sales
PARTNERSHIPS: -Municipals of San Pedro, Muntinlupa and Cavite -Red Ribbon (Specially United, FTI and Muntinlupa branches only) -Carinosa Restaurant and Catering Service -Newlong Industries Philippine Incorporation -Jesus Lord of Al Presbyterian Church -Drumstix Studio - Mandarin Hotel -RAKZ Lights and Sounds -JOHNNIELEVEN Photography -SABAK Foundation
MISSION AND VISION
Page | 102
A mission is a brief description of a company’s fundamental purpose. It answers the question, “Why do we exist?”. The mission articulates the company’s purpose both for those in the organization and for the public. While a vision is sometimes called a picture of the company in the future but it’s so much more than that. Vision is the inspiration, the framework for all the strategic planning.
MISSION Our mission: We in mission of building a partner with people and organization through the introduction of a charitable institution with a trust through volunteering service we could come up. We believe that this nest occurred through instant training research and development primarily focusing on alleviating poverty with volunteers we have to help the government and individuals. And lastly to leave a satisfying smile to everyone who have experience our service.
VISSION Our vision: We are envisioning that 3 to 5 years from now, Charito will be recognized of the most known organization at Manila, Cavite and Laguna with the largest number of volunteer and numerous made projects and outreach programs helping the less Page | 103
fortunate . And also, we envisioned that the word “ BAYANIHAN” will be more alive in the Filipinos’ blood.
OUR OBJECTIVES:
-To support children who are in need whether it is providing food to them or an education -To look after people and be nice to others. -To help improve an orphan’s life by giving the total care they need. -To help the officials of Manila, Cavite and Laguna in terms of manpower in times of need and unexpected situations.
OUR PURPOSE
Page | 104
The purpose of their Charitable Institution is to be an open door for those who are passionately committed to Charito’s vision we are.
Through the organization donor and earned funds will be able to help the hope to the out of serve youths. Hunger, hopeless, people and be a Good Samaritan to those who needs us most.
STRATEGIC FOCUS AND PLAN
The strategic focus and plan is the life blood of virtually every project study. This study evaluates CHARITO as an alternative solution to the state of being lack of volunteers to help the government and non-government project and as a service for the schools and colleges to patronize as well and help the less fortunate, needy and youths to develop their talents and potentials. It focuses in determining the help of our service that we are going to offer in Manila, Cavite and Laguna.
History studies have proven that a strategy indeed plays a vital role in the success of every organization. This study primarily deals in the evaluation of the proposed projects, which establishment of a firm that would possess to cater the needs for such service.
Page | 105
OUR CORE VALUES
T-Teamwork We aim to collaborate with each other to achieve our goals.
H-Honesty We will always keep our integrity even if no one is watching us and give an honest effort to deliver our service to the elderly.
U-Understanding We will always keep in mind that people have individual differences and we need to always open our mind in understanding that diversity.
N-Neatness We will always keep the neatness of our surroundings and our people as well.
D-Dedication We are aiming t give our best in everything that we do to deliver our services to the elderly.
E-Energy We will work as a strong and energetic team to reach our goals for the benefit of both the organization and our members. Page | 106
R-Respect We will show our concern and value the opinion of others and treat everyone as we want to be treated.
S-Sincerity We will empathize and make the elderly feel that they are valued and given importance. Labor Requirements The labor requirements needed for the operation of technical assistance comprise of the following personnel: Designation
Manpower
President/Campaign Head
1
Vice President/Administrator
1
Technical/Operation Head/Driver
1
Head Service Assistant/Utility Head
1
Accounting Head/Auditor
1
Total Manpower
5 Table 39 Labor Requirements
Note: Security guard will be provided by the lessor of the building
MANPOWER REQUIREMENTS
Page | 107
Since the organization is just starting, the firm’s need only limited number employees to perform the activities in operation of the proposed project. The firm will have one (1) President, one(1) Vice-President, one(1) Head Service Assistant, one(1) Accounting Head, one(1) Technical Operator Head, one (1) Administrator, one(1) auditor, Utility Head (1), Driver (1) and one (1) Campaign Head. Manpower is programmed on the basis of the manpower requirements resulting from the policies and procedures of the manpower system. Manpower requirements provide the basis for the development of plans to get, train and assign personnel. Requirements will serve as the basis on personal and general background of an employee enable for the company to know the capacity of their skills and ability to do which is assign to them. POSITION
DUTIES & RESPONSIBILITIES
PRESIDENT/CAMPAIGN HEAD
-the head of an organization as in the person who presides over or in charge of an organization may also own the business and may have founded the business, so his or her commitment to the business is deep. -Whichever titles are used in an organization, the president is the top person in command in an organization and has specific responsibilities depending on the needs of his or her organization. Page | 108
-Creating, communicating, and implementing the organization's vision, mission, and overall direction. -Leading, guiding, directing, and evaluating the work of other executive leaders including senior vice presidents, vice presidents and directors, usually depending on the size of the organization. -Formulating
and
implementing
the
strategic plan that guides the direction of the business
Ms. Gladys Sardino Table 40 President and Campaign Head Duties
POSITION
DUTIES & RESPONSIBILITIES
Page | 109
-VICE PRESIDENT/ADMINISTRATOR
-Creating,
communicating,
and
implementing
the
organization’s vision, mission,
and
overall
direction.
-Leading,
guiding,
directing,
and
evaluating the work of other executive leaders including assistant vice presidents, directors, and managers.
-Formulating
and
implementing
the
strategic plan that guides the direction of the business or their area of responsibility.
-Achieving Mr. Japhet Purificacion
the
organization's
overall
strategic goals and profitability requirements as determined by the strategic plans.
Table 41 Vice President and Administrator Duties
POSITION
DUTIES & RESPONSIBILITIES Page | 110
-TECHNICAL/OPERATION HEAD & DRIVER -Direct successful implementation of field workforce function inclusive of work dispatch, routing and disposition.
-Ensure to automate tools and handheld support as required.
- Ensure to track as well as reports on main trends in workforce management.
- Prepare workforce planners to ensure apt level of dispatch resources required to assist field Technicians.
- Develop and refine entire management strategy for technical department. Mr. Gabriel Galvez - Ensure steady and effectual practices as well as procedures. Table 42 Technical/Operational Head & Driver Duties POSITION
DUTIES & RESPONSIBILITIES Page | 111
-HEAD SERVICE ASSISTANT & MAINTENANCE
-helping to develop a customer service policy for an entire organization;
-managing a team of customer services staff;
-handling face-to-face enquiries from customers.
- Inspecting the facility and checking electrical units
- Ordering parts and equipment and recording daily maintenance activity
- Delegating work responsibilities and preparing work schedules
Mr. Cedrick Yague
Table 43 Head Service Assistant & Maintenance Duties
Page | 112
POSITION -
DUTIES & RESPONSIBILITIES
ACCOUNTING HEAD/AUDITOR
-- Keep track of a company's money; managers look at the accountants' reports to see how well their companies are doing
-Must be aware of the compliance; statutory issues concede with service Tax, VAT
- Must be having the knowledge of Tally. Must be holding the experience and can handle all accounting issues
Mr. Ricky Florenze Apacible Table 44 Accounting head & Auditor Duties
Page | 113
Daily Work Schedule 8am - 4pm Morning Shift
10am - 6pm Midshift
Mon
1 Pres (GRS) 1 Head Service Asst (CBY)
Tues
1 V-Pres (JTP) 1 Acctg Head (RIA)
1 Acctg Head (RIA)
12pm-8pm Closing Shift 1 V-Pres (JTP) 1 Tech/OP Head (GOG) 1 Pres (GRS) 1 Head Service Asst (CBY) 1 Head Service Asst (CBY) 1 Tech/OP Head (GOG)
Wed
1 Pres (GRS)
1 Acctg Head (RIA) 1 V-Pres (JTP) 1 Tech/OP Head (GOG)
Thurs 1 Pres (GRS)
1 Acctg Head (RIA)
Frid
1 Head Service Asst (CBY)
1 Acctg Head (RIA)
1 V-Pres (JTP) 1 Tech/OP Head (GOG)
Sat
1 Pres (GRS) 1 Head Service Asst (CBY)
1 Acctg Head (RIA)
1 V–Pres (JTP) 1 Tech/OP Head (GOG)
Sun
1 Pres (GRS) 1 Tech/OP Head (GOG)
1 V-Pres (JTP) 1 Head Service Asst (CBY)
Table 45 Daily Work Schedule
Personnel GRS Gladys R. Sardino JTP
Japhet T. Purificacion
GOG Gabriel O. Galvez CBY Cedrick B. Yague RIA
Ricky Florenze I. Apacible
Page | 114
Identification Card STAFF ID
Figure 15 Staffs’ Identification Card
Page | 115
Member ID
Figure 16 Members’ Identification Card
CHARITO Uniforms
Page | 116
Key Officer’s and Staff’s Uniforms
Figure 17 Key Officers’ and Staffs’ Uniforms
Volunteer’s Uniforms (For Male and Female) Page | 117
Figure 18 Volunteers’ Uniforms
APPLICATION FORM PHOTO Page | 118
MY PERSONAL INFO:
GENDER
MALE
FEMALE
FIRST NAME____________MI____________ LAST NAME_______________ ADDRESS________________________________________________________ E-MAIL ADDRESS___________________ BIRTHDAY ___ ___/ ___ ___ / ___ ___ ___ ___CONTACT#___________________ DD
M
M
Y
YYY
MOBILE NUMBER_______________________ NATIONALITY ______________________________ MARITAL STATUS___________________________
EMERGENCY CONTACT INFO:
EMERGENCY CONTACT PERSON_________________________ Page | 119
CONTACT NUMBER_______________ REALTIONSHIP TO CONTACT PERSON_____________________ SIGNATURE/S:
TERMS AND CONDITIONS 1. As part of the registration and account creation process necessary to obtain access to certain portions of the Service, including those portions that require a fee or payment for access, you will select a username and a password. You will provide us with certain registration information, all of which must be accurate, truthful, and updated. You will not: (i) select a username already used by another person; (ii) use a username in which another person has rights without such person's authorization; or (iii) use a username or password that we, in its sole discretion, deems offensive or inappropriate. 2.We reserve the right to deny creation of your account based on our inability to verify the authenticity of your registration information. 3.You shall be solely responsible for maintaining the confidentiality of your password. You will immediately notify us by submitting a feedback form of any Page | 120
known or suspected unauthorized use(s) of your account, or any known or suspected breach of security, including loss, theft, or unauthorized disclosure of your password or credit card information. You are fully responsible for all usage and activity on your account, including, but not limited to, use of the account by any third party authorized by you to use your username and password. 4. The use of your account by any individual under age eighteen (18) is strictly prohibited. If the computer system on which you accessed the Service is sold or transferred to another party, you warrant and represent that you will delete all cookies and software files obtained by or through use of the Service. 5. We reserve the right to terminate your account, in its sole discretion, at any time without notice. 6. You may terminate your account at any time by submitting feedback. Upon termination, you will receive an automated confirmation via e-mail that the request was received, and your account will be terminated within five (5) business days. 7. You are responsible for all charges incurred up to the time the account is terminated. Notwithstanding anything else herein we reserve the right to pursue any and all claims against any user of your account. You agree to maintain only one account with the Service at any time and certify that you currently have no other account(s) with the Service.
WAIVER AND CONSENT FORM
Page | 121
I hereby agree to participate as member in this technical assistance and service business designed for seniors. I understand that there may be certain risks of injury inherent as well as in traveling and other related activities incidental to my membership, and I am willing to assume these risks. I hereby certify that I am fully capable of participating and that I am healthy or if I may have any condition/illness or health problem that I will declare it honestly and I have no physical or mental disabilities that would restrict full participation in my activities as a member. In addition to giving full consent for my participation, I do hereby waive, release and hold harmless the organization named below, its officers, coaches, sponsors, supervisors and representatives for any injury or health concern that I may have that may be suffered by me in the normal course of participation whether the result of negligence or any other cause.
_______________________ (Name of Member)
_________________ (Date of Birth)
_______________ ID Number
________________________________________________________________ (Street Address)
(City)
(State)
(Province
Please list any physical limitations (allergies, hearing, sight)
PROJECTED TIME TABLE
Page | 122
It involves projecting and allotting time to all project activities, from the feasibility preparation until such time that the business will be in its full operation.
1. Feasibility Preparation. The business will conduct study and survey to determine if the business will be feasible. The projected time table to finish the study is two months.
2. Formal Organization. After completing the study, the business will start to formalize its organization by applying and securing necessary permits from different government agencies.
Legal Requirements Some of the legal requirements necessary in putting up a business, in this case, a partnership, are the following:
1. Registration of
the organization’ s name with the Securities and Exchange
Commission and filing of Articles of Partnership
2. Registration with the Bureau of Internal Revenue
3. Application and securing permits (sanitation, Fire, etc.)
Page | 123
4. Registering and securing coverage with SSS, Philhealth, and HDMF.
5. Renovation of the place. One month after the allotted application and securing of licenses and necessary permits from different agencies, the initial canvassing and procurement of needed construction and paint materials for renovation will be initiated, as well as the actual renovation of the place.
6. Acquisition of furniture, fixtures, and equipment and recruitment of workers. While the place is under renovation, initial canvassing of the needed furniture, fixtures, and equipment will be on-going, as well as the recruitment of workers.
7. Promotions. The promotion will be through flyers, posters, and by word-of-mouth advertising. The duration of promotion will be estimated for two months. It will start two weeks after the start of acquisition of furniture, fixtures, and equipment.
8. The business will be estimated to start as soon as all the necessary requirements and renovations have been completed.
PROJECTED TIME TABLE Activities
Month 1
2
3
4
5
6
FS Preparation Page | 124
Formal Organization Renovation Acquisition of Materials Promotion Start of Operation Table 46 Projected Time Table
Page | 125
FINANCIAL ASPECT
Page | 126
Chapter VI FINANCIAL STUDY
Projects are considered viable when they are expected cover the whole cost to make the establishment or firm maintained and able to meet short-term obligations and payments on long-term obligations.
This part of the study will show whether the project will be possible even with the present standing of the market and other economic conditions. Detailed figures will be presented to show the financial condition of the project over a period of five (5) years.
Preparation of project financial statements based on estimated figures will be made, backed up by schedules detailing each account with estimated values acquired from data provided by the previous chapters. From the statements and schedules produced, reliable analysis of the financial status of the firm would then be obtained.
Page | 127
OBJECTIVES OF THE STUDY
Specifically, the study attempts to determine the following:
1. Determination of the Financing Sources of the Project
2. Stability of the Firm
3. Determination of the Operation Cost and Expenses of the Project
4. The Financial Projections of the Project
Page | 128
PROJECTED RAISED FUND
We anticipate the revenue regarding in the data we selected in order for us to get the revenue projected.
Projected Fund We have two ways of generating fund, first is acquiring donations (either in cash or in kind) from our different tie ups and partners; second is organizing monthly events annually to support other organization’s expense and provide financial support to our main manpower.
Schedule 4 Projected Fund through Donations
SOURCE
Monthly
Year1
Year2
Year3
SABAK Foundation 10,000
120,000 240,000
360,000
Possible Sources
90,000
1,080,000 2,160,000 3,240,00
TOTAL FUND
Year4
Year5
480,000
600,000
4,320,000
5,400,000
100,000 1,200,000 2,400,000 3,600,000 4,800,000
6,000,000
Page | 129
Table 47 List of Breakdown for the First Year MONTH
DATA
JANUAR Y
Event: Fun Run Participants: 150 runners Membership Fee: Php100.00 Total Fee: (Participants x Membership Fee) = Php15,000.00 Estimated Expense (Award for the Champions) = Php1,000 Award for the Champions CHARITO’s Shirt: 250 per one shirt x 3 finalists: Php750.00 Trophy for the Champion: Php150.00 Medals for the two finalist: 50 per one medal x 2 finalist: Php100.00 Total Gained Fund: Php 14,000.00 Event: LOVE Night Participants: 30 couples Membership Fee: Php500.00 Total Fee: (Participants x Membership Fee) = Php 15,000.00 Estimated Expense (Decoration & Souvenirs) = Php 1,500.00 Decoration and Materials: Php500.00 Souvenirs:Php1,000.00 Total Gained Fund: Php13,500.00 Event: Bike? Like! Participants: 50 bikers Membership Fee: Php 150.00 Total Fee: (Participants x Membership Fee) = Php7,500.00 Estimated Expense (Award for the Champions) = Php1,000 Award for the Champions CHARITO’s Shirt: 250 per one shirt x 3 finalists: Php750.00 Trophy for the Champion: Php150.00 Total Gained Fund: Php6,500.00 Event: A Concert entitled “Voice Out” Funding: ( Php250.00 tickets x 100 seats) = Php25,000.00 Estimated Expense (Snacks & Mini-Decoration) = Php500.00 Snacks & Mini-Decoration: Php 500.00 Total Gained Fund: Php24,500.00 Event: Fun Run Participants: 150 runners Membership Fee: Php100.00 Total Fee: (Participants x Membership Fee) = Php15,000.00 Estimated Expense (Award for the Champions) = Php1,000 Award for the Champions CHARITO’s Shirt: 250 per one shirt x 3 finalists: Php750.00
FEBRUA RY
MARCH
APRIL
MAY
Page | 130
JUNE
JULY
AUGUST
SEPTEM BER
Trophy for the Champion: Php150.00 Medals for the two finalist: 50 per one medal x 2 finalist: Php100.00 Total Gained Fund: Php 14,000.00 Event: BOOK Sale Total Number of Estimated Books to be Sold: 500 books Funding (Php100.00 per book x 500 books) = Php50,000.00 Estimated Expense (Packaging) = Php1,500 Bag for packaging = Php1,500.00 Total Gained Fund: Php 48,500.00 Event: ARTalento (Paintings and Handicrafts) Total Estimated Outputs: 50 best outputs Funding (Php500.00 per output x 50 outputs) = Php 25,000 Estimated Expense: (Packaging) = Php1,000.00 Bag for packaging = Php1,000.00 Total Gained Fund: Php24,000.00 Event: DANCE Contest Total Participants: 20 groups Fee: Php300.00 per group x 20 groups = Php 6,000 Add’l Funding:Php10 per ticket x (20 packs per x 100 tickets) = Php20,000 Estimated Total Acquired Fund: Php 26,000.00 Estimated Expense: (Trophies) = Php 800.00 One Big Trophy for the Champion = Php300.00 2 Trophies for the Runner Ups = (Php 250 each x 2)= Php500.00 Total Gained Fund: Php25,200 Event: FESTIVALS with different booths Estimated Number of Persons who will Join: 100 persons Booth1: Marriage Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Php500.00 Expense: Php500.00 Gained Fund: Php2,500.00 Php2,500.00 Booth2: Horror Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Php5 00.00 Expense: Php1,000.00 Gained Fund: Php2,500.00 Php2,000.00 Booth3: Film Showing Booth
Booth5: Dating Entrance Fee: Estimated Gained Fund: Booth6: Photo Entrance Fee: Estimated Gained Fund: Booth7: Videoke
Page | 131
Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Free Expense: Php500.00 Gained Fund: Php3,000.00 Php2,500.00 Booth4: Shooting Booth Booth Entrance Fee: Php30 x 100 = Php3,000 Php30x100=Php3,000 Estimated Expense: Php1,000.00 Expense: Php1,000.00 Gained Fund: Php2,000.00 Php2,000.00
OCTOBE R
NOVEMB ER
DECEMB ER
Entrance Fee: Estimated Gained Fund: Booth8: Food Entrance Fee: Estimated Gained Fund:
Total Fees Acquired: Php24,000.00 Total Estimated Expense:Php5,000.00 Total Gained Fund: Php19,000.00 Event: Battle of the Bands Participants: 15 bands Membership Fee: Php500.00 per band x 15 bands: Php7,500.00 Additional Funding: (Php50.00 per ticket x 100 seats) = Php5,000.00 Total Acquired Fund: Php12,500.00 Estimated Expense: (Awards) = Php 1,000.00 One Big Trophy for the Champion = Php300.00 2 Trophies for the Runner Ups = (Php 250 each x 2)= Php500.00 Certificates for the winners = Php200.00 Total Gained Fund: Php11,500.00 Event: Ms. Charita & Mr. Charito Pageant Participants: 12 partners Funding: Php20 per ticket x (24 packs per x 100 tickets) = Php48,000 Estimated Expense: (Awards) = Php 1,500.00 Two Big Trophy for the Champion = (Php200 x 2) =Php400.00 2 CHARITO Shirts for the Champions = (Php 200 each x 2)= Php400.00 4 small trophies for the runner ups =(Php100 each x 4) = Php400.00 Certificates for the winners = Php300.00 Total Gained Fund: Php46,500.00 Event: Christmas Bazaar Total Estimated Items to be sold: 1,500 items Funding (1500 items x Php100) = Php 150,000 Estimated Expense: (Packaging) = Php2,000.00 Bag for packaging = Php2,000.00
Page | 132
Total Gained Fund: Php148,000.00 GRAND TOTAL OF ACQUIRED FUND ANNUALLY: PHP413,000.00 GRAND TOTAL OF EXPENSES ANNUALLY: PHP17,800.00
GRAND TOTAL OF GAINED FUND ANNUALLY: PHP395,200
Schedule 5 Projected Fund through Organizing Events 10% - growth rate 5% - inflation rate Year
No. of Events
Expense
Projected Fund Raised
Year 1
12 events
Php 17, 800
Php 395,200
Year 2
12 events
Php 18,601
Php 412,984
Year 3
12 events
Php 19,438.045
Php 431,568.28
Year 4
12 events
Php 20,312.757
Php 450,988.86
Year 5
12 events
Php 21,226.831
Php 471,283.36
Schedule 6 TOTAL ANNUAL FUND (both donations and raised funds) Page | 133
YEAR
Annual Estimated Donation
Annual Estimated Raised Fund
TOTAL ANNUAL FUND
Year 1
1,200,000
395,200
Php 1,595,200
Year 2
2,400,000
412,984
Php 2,812,984
Year 3
3,600,000
431,568.28
Php 4,031,568.28
Year 4
4,800,000
450,988.86
Php 5,250,988.86
Year 5
6,000,000
471,283.36
Php 6,471,283.36
FINANCIAL STATEMENTS Financial statements are a collection of reports about an organization’s financial results and condition. For us, the proponents determine the ability of a business to generate cash, funds and the sources and uses of that cash to determine whether CHARITO has a capability to track financial results on a trend line to spot any looming financial issues. And also to derive financial ratios from the statements that can indicate the firm’s condition. And finally to investigate the details of certain organization’s transactions, as outlined in the disclosures that accompany the statements.
TOTAL PROJECT COST Page | 134
In the operation of this, we estimated the cost or the project according to the accounts and entries given by the figures below. We estimated this amount, a total of Php 754,452 and we round it to Php 800,000 for the other expenses by the financial needs of the proposed study or project.
ASSUMPTIONS The financial assumptions of “Charito” for its five years of operations will be based on the data gathered on the previous chapters.
Assumptions will be used by the
researchers in coming up with the company’s financial statements. Among these financial statements are the Income Statement, Balance Sheet and the Statement of Cash Flows.
1. Financial collection is made to determine the financial stability of the project
2. Office Supplies Expense. For the first year of operation, the office supplies will have a budget of Php 3, 608. It is composed of necessary supplies regularly needed inside the office. The assumption is that 100% of office supplies will be consumed yearly and the amount will gradually increase by 2% annually.
3. Furniture and Fixtures Expense. The total furniture and fixtures expense is P 23, 399 with an estimated life of 5 years, a residual value of P 5,000.00 and annual depreciation expense of P 3,680.00
Page | 135
4. Equipment Expense. The total equipment expense is P 19, 493 with an estimated residual value of P5,000.00, estimated 5 years life and and annual depreciation expense of P2,898.60.
5. Depreciation Expense – Furniture, Fixtures, and Equipment. In computation of depreciation, the straight line method was used. In the first year of operation, there is an estimated residual value of 10,000 with a total depreciation expense of P 6,578.60 yearly. 6. Salaries and Wages Expense. The salaries employees are estimated and subject to increase by two percent (2%) provided that the company will not incur any loss.
7. Utilities Expense. The utilities expense is estimated to increase by 5% annually except from communication expense. 8. Fund per event will have an increase of 5% annually 9. Permits & Licenses expense will increase 5% annually
Page | 136
Corporate Social Responsibility Page | 137
CHAPTER VII CORPORATE SOCIAL RESPONSIBILITY
Of mere institution for the development and enhancement of the innate desire of being a volunteer, regardless of whatever social status they have in the economy. This corroborates the certainty of its capacity to sustain overall economic promotion through this project. CHARITO: A Charitable Institution can be inferred that Filipino people can give or help other people in spite of their status in life.
The goal of this agency must not be primarily directed to profit generating activities alone. The whole of their entity shouldn’t be focused on what these would gain but instead it should be what they contribute to their community. These people who manage such business agencies must not overlook the social and economic aspect. Profit generation should not be the point of emphasis in business principles.
Page | 138
What they should concentrate on, is their responsibility as members of the society. This is important above any other goals they’ve set for the move of society grows, the more they earn from the community, and it is just like an investment wherein their assets are not stagnant and is growing in such a high rate.
In establishing an organization like CHARITO, the proponent must examine each every potential persons which determines the factor that will affect the standard of living of the residents of the municipality of Manila, Cavite and Laguna, it should be seen that the firm would be beneficial for the community. Among this who will benefit from the firm must be the schools, unemployed, government, other business and of the business as well.
The aspect of the study tackles the contribution of the project to the Philippine economy, contribution on generating an employment and the social desirability of the project line with the government’s trust toward sustainability and development some organization look upon this as alternative opportunity mechanism for providing solution poverty alternative aid socio-economic growth and development.
A. Generating Opportunity (Experience, Talent and Ability Developments) The project will creates job that will give benefit to individuals as well their families, it will help an individual improve his skills and ability especially in event management and his standard of living because the humanitarian activities and organization they are involved. As mentioned earlier, one of the main problems of our country is the Page | 139
undeniable increasing crimes made by the teenagers or the out of school youths. Thus, with creation of the project, unwaged out of school youth individuals will have the opportunity to show off their skills and show case what they’ve got to the whole wide world. The organization will need more and more member or staffs as years pass by, thus, there will be a great demand for human resource. With this help of firm, it will help the Municipality of Manila, Cavite and Laguna by making it productive and decreasing the
problem
of
our
society
which
is
crimes
made
by
minors.
B. Project Socio-Economic Contribution
1. Improve Standard of Living
Through the employment provided, individuals, most likely out of school youth will have the opportunity to be employed well as to go to school. Out of school youth and unemployed individual will have a chance to work for the company as well as to improve their skill and to improve their standard of living that could be made possible by the different tie ups and partnerships CHARITO will be engaging.
2. Government
Page | 140
The government would be benefit from this because of the taxes the organization will give. Taxes and funds showing the increase of revenues of the municipal government are needed to improve and develop the community.
3. Other Businesses
In most businesses, there will always have to be association with other business, in our case, partnership, we tie up with different business such as restaurant, catering, schools, event center, malls and other business which compromise to the place events, material, equipment as well as program proper to utilization of the event will maximized to fit the requirements based on the clients request and necessity for the events.
4. Social Desirability
Other businesses desire to make a profit for its shareholder, hence, to satisfy them for their contribution to business. It also tends to operate within the law to keep away from bad records that may reflect to the agency’s name.
Page | 141
Social Desirability to help the society by means pf helping potential youths to develop their abilities most likely in event planning and organizing that goes beyond the CHARITO own narrow concern of making a profit.
The purpose of CHARITO aims not only to make an impact, be popular and gain sympathy but also to provide ease and help the citizens of the three places, Manila, Cavite and Laguna and then around the Philippines, sooner globally. The Municipal Government will also experience increase in collection and revenues from the operation of the CHARITO. Furthermore, it will contribute to the growth of the community and hence, will increase the income of the government as well.
On the other hand, this project can be a great help because opportunity for the residents of Binan, Laguna on temporary permanent basis a considerate number of workers for instance will be required during the construction phase of the project. After the construction, an increase is anticipated in the administrative personnel to carry out more systematic operation. However, through the establishment of the organization, hiring of employees will be necessary and this project can give them an opportunity to uplift their present economic status and contribute to the company by means of their efforts.
Page | 142
The proponents also recognized the health and social impact of the service itself. The social stigma against prohibited drugs by youths and under-aged laborers is an existing problem that should be addressed by the community as a whole. The agency will therefore make sure that prescriptions under the law are followed.
CHAPTER VIII
Summary of Findings, Conclusion and Recommendation
This chapter presents the summary of all the findings, conclusions and the recommendations.
In order to make an organization successful, some recommendations should be taken into consideration. However, the success or failure of the firm still depends a lot in the management. Many times, mismanagement result to frustrations and gone in the public.
Summary of Findings Page | 143
We concluded a survey based on the citizens of Manila, Laguna and Cavite. We have 400 respondents, composing of 190 males and 210 females. We divide our respondents according to their age; the highest frequency of age that we had surveyed is from 18-20 with the percentage of 54% or a total of 217 respondents, the highest frequency of civil status is single with the total respondent of 268 or 67%, with educational attainment of 234 or 59%, with a social status as a student with 214 or 53% and having the family monthly income with the frequency of 309 or 77% ranging below Php30,000.00.
Findings
1.
Most of our respondents are still studying
2.
More than half of our respondents have backgrounds in volunteering program
already.
3.
Most of our respondents are willing to spend their time as our volunteer.
4.
Most of our respondents prefer a 2-3 days in a week volunteering schedule. Page | 144
5.
The respondent prefer to spend for 2-5 hours in a day as volunteer
6.
A teacher, Nurse and Dentist are the roles most prefers to be taken by our
respondents.
7.
In return, they are expecting to have allowances from our program.
Conclusion
We are concluding that we should really pursue this study due from the demands is higher than our expectation , we also concluding that the service should be offered into a 2-5 days in a week and 2-5 hours in a day . Concluding also that the interested volunteers should still have an option or chances of how many days and hours, roles and profession they would like to take place. And as an exchange, we will be providing their allowances.
With the help of the results of our research, we conclude also that our service focused must be on providing educational and health related services according with the respondents’ answers regarding with the roles or profession most chosen. Page | 145
Recommendation
After summarizing the findings and having our conclusion, we would like to recommend to the:
Faculties. We recommend that they should educate their students with the social responsibility of each individual to others and recommend us, Charito, as an organization that students should join and even try.
Citizens. We’re recommending that let’s altogether open our eyes with the truth that we can never live without the help of others. We should all offer a helping hand to those who are in need, give if we have something to give. There’s no big or small amount in giving. It is the effort and time that counts.
Page | 146
Local Government. We’re recommending that they should pay attention in helping us in terms of financial matter. We’re not just an organization or an institution; we are their partners in alleviating poverty on each community.
REFERENCES 1.
Constitution and by-laws of the Philippine Red Cross, February 17, 1899 Filipiniana.net Online Digital Library
2. http://febc.org/about/core_values.html 3. http://febc.org/about/history.html 4. http://www.gk1world.com/HomeMissionVision# 5. "A Timeline to Timelessness". Retrieved 2010-11-03. 6. http://gawadkalingabutuan.com/gk1mb/ 7. http://gk1mb.multiply.com/journal/item/3/UPCOMING_EVENTS_FOR_GK1MB_I N_2007 8. http://gk1mb.multiply.com/journal/item/16/H.O.P.E.2008_GK_Bayani_Challenge Page | 147
9. Covarrubias, Sheila (April 18, 2009)."2009 Gawad Kalinga Bayani Challenge ends". SunStar Zamboanga. Retrieved May 25, 2009. 10. Martel, Rene (May 15, 2009). "Smart joins house building with GK". The Manila Times. Retrieved May 25, 2009. 11. Pareño, Roel (April 18, 2009)."Gawad Kalinga volunteers build houses in Zamboanga, Sulu".Philstar.com. Retrieved May 26, 2009. 12. http://gk1world.com/gk-enchanted-farm 13. http://www.gk1world.com/speakers 14. Esteves, Patricia (June 15, 2009)."Noli still coy about 2010 bid".Philippine Headline News Online. Retrieved June 15, 2009. 15. Visaya, Momar (June 16, 2009). "GK Global Summit in Boston: RP out of 3rd world status by 2024". Asian Journal. p. A1. Retrieved June 18, 2009. 16. http://www.gk1world.com/HomeDevModel# 17. http://www.rmaf.org.ph/Awardees/Citation/CitationGawadKal.htm 18. Lejarde, Mercy (July 3, 2007). "Maricel Soriano urges public to watch "Paraiso" in support of Gawad Kalinga".telebisyon.net. Retrieved May 25, 2009. 19. "Free screening of Filipino films at the RP Consulate General in New York". philstar.com. July 2, 2009. Retrieved July 3, 2009. Page | 148
20. Padilla, Frank (April 8, 2007). "CFC and GK – 3: At the Crossroads on our Journey of Hope and Joy". 21. "CFC lets go of GK control". May 5, 2009. Retrieved October 11, 2013. 22. Bayos, Kris (May 17, 2009). "Dagupan prelate advises flock to disengage from GK". CBCP Monitor. Retrieved May 25, 2009. 23. Bordadora, Norman (May 18, 2009)."Bishop instructs flock to shun GK projects". Inquirer.net. Retrieved May 25, 2009. 24. Tulabing, Gammy (May 31, 2009)."Move on, let go". The Negros Chronicle. Retrieved June 15, 2009. 25. Bayos, Kris (May 21, 2009). "Don’t let the poor suffer with the GK-CFC separation, prelate urged". CBCP Monitor. Retrieved May 25, 2009. 26. Tandoc, Edson (May 23, 2009). "GK, ‘Couples:’ Divorced, but still friends".Inquirer.net. Retrieved May 25, 2009. 27. Bordadora, Norman (May 19, 2009)."No Gawad Kalinga-Couples split, says Meloto". Inquirer.net. Retrieved May 25, 2009. 28. Perez, Martin (April 10, 2007). "The Myth of Gawad Kalinga: A Profile of the Sitio Target Disaster". AKOMISMO. Retrieved May 25, 2009.
Page | 149
29. Perez, Martin (December 14, 2007)."Sitio Target and Gawad Kalinga: The Social Context". AKOMISMO. Retrieved May 25, 2009. 30. Bir.gov.ph
Page | 150
CURRICULUM VITAE
Ricky Florenze I. Apacible City Add: Circle St., Pacita II, Phase 2, San Pedro, Laguna Mobile: 09353508155/09324277888
OBJECTIVE Page | 151
To be able to find a job that fit to my skills, knowledge and experience.
PROFESSIONAL SKILLS With a Bachelor’s degree in Business Administration major in Marketing Management; Proficient in Microsoft Office ’2007 (Word and PowerPoint); has a good communication and interpersonal skills.
EDUCATIONAL BACKGROUND Tertiary:
Polytechnic University of the Philippines–San Pedro Brgy. U.B San Pedro, Laguna Bachelor of Science in Business Administration Major in Marketing Management
2011 – present
Secondary:
Pacita Complex National High School (PCNHS) Pacita, San Pedro, Laguna
2007 - 2011
Elementary:
Pacita Complex II Elementary School Pacita, San Pedro, Laguna
2000 - 2006
PERSONAL INFORMATION Birth date: Birth place: Age: Gender: Height: Weight: Civil Status: Nationality: Religion:
April 11,1994 San Pedro, Laguna 19 years old Male 5’5” 120 lbs. Single Filipino Roman Catholic
SEMINARS ATTENDED PMA “Goes to South” Pacita Astrodome Pacita San Pedro, Laguna August 31, 2011
“Back To Basics” Team Building Program” San Pedro, Laguna March 12, 2012
“Making a Difference, Taking the Lead” PUP San Pedro Campus San Pedro, Laguna July 9, 2012
Page | 152
AFFILIATION
Member, Junior Executive Management and Marketing Association (JEMMA)
2011-present
REFERENCE (upon request) I hereby certify that the above information is true and correct to the best of my knowledge and belief.
Ricky Florenze I. Apacible Applicant
Gabriel O. Galvez City Add: Blk 64 Lot 42 6th Ave. Brgy. Bagong Silang San Pedro, Laguna Mobile: 09235869403
Page | 153
OBJECTIVE To be able to find a job that fit to my skills, knowledge and experience.
PROFESSIONAL SKILLS With a Bachelor’s degree in Business Administration major in Marketing Management; Proficient in Microsoft Office ’2007 (Word and PowerPoint); has a good communication and interpersonal skills.
EDUCATIONAL BACKGROUND Tertiary:
Polytechnic University of the Philippines–San Pedro Brgy. U.B San Pedro, Laguna Bachelor of Science in Business Administration Major in Marketing Management
2011 – present
Secondary:
San Pedro Relocation Center National High School Brgy. Langgam San Pedro, Laguna
2005 - 2011
Elementary:
Laguna Resettlement Community School
1999 - 2005
United Bayanihan San Pedro, Laguna
PERSONAL INFORMATION Birth date: Birth place: Age: Gender: Height: Weight: Civil Status: Nationality: Religion:
June 13, 1992 San Pedro, Laguna 22 years old Male 5’2” 85 lbs. Single Filipino Roman Catholic
SEMINARS ATTENDED PMA “Goes to South” Pacita Astrodome Pacita San Pedro, Laguna August 31, 2011 “Back To Basics” Team Building Program” San Pedro, Laguna March 12, 2012
“PUPSPC JEMMA goes Beyond Borders” PUP San Pedro Campus San Pedro, Laguna March 5, 2012 “Making a Difference, Taking the Lead” PUP San Pedro Campus July 9, 2012
Page | 154
“PMA on the SPOT: What’s HOT and What’s NOT” RESEARCH COLLOQUIUM Pacita Astrodome San Pedro, Laguna November 26, 2012
“PMA on the SPOT: What’s HOT and What’s NOT” Philippine Marketing Association Campus Tour 2012 Pacita Astrodome San Pedro, Laguna November 26, 2012
AFFILIATION
Member, Junior Executive Management and Marketing Association (JEMMA)
2011-present
REFERENCE (upon request) I hereby certify that the above information is true and correct to the best of my knowledge and belief.
Gabriel O. Galvez Applicant
Japhet T. Purificacion Page | 155
City Add: Brgy. Malia GMA Cavite Mobile: 09269128084
OBJECTIVE To be able to find a job that fit to my skills, knowledge and experience.
PROFESSIONAL SKILLS With a Bachelor’s degree in Business Administration major in Marketing Management; Proficient in Microsoft Office ’2007 (Word and PowerPoint); has a good communication and interpersonal skills.
EDUCATIONAL BACKGROUND Tertiary:
Polytechnic University of the Philippines–San Pedro Brgy. U.B San Pedro, Laguna Bachelor of Science in Business Administration Major in Marketing Management
2011 – present
Secondary:
Liceo De San Pedro Poblacion, San Pedro, Laguna
2007 - 2011
Elementary:
Mater Ecclésiale School
2001 - 2007
Harmony Homes Calendola, San Pedro, Laguna
PERSONAL INFORMATION Birth date: Birth place: Age: Gender: Height: Weight: Civil Status: Nationality: Religion:
November 30, 1993 Santa Cruz, Laguna 19 years old Male 5’3” 160 lbs. Single Filipino Roman Catholic
SEMINARS ATTENDED PMA “Goes to South” Pacita Astrodome Pacita San Pedro, Laguna August 31, 2011
“Back To Basics” Team Building Program” San Pedro, Laguna March 12, 2012
Page | 156
AFFILIATION
Member, Junior Executive Management and Marketing Association (JEMMA)
2011-present
REFERENCE (upon request) I hereby certify that the above information is true and correct to the best of my knowledge and belief.
Japhet T. Purificacion Applicant
Page | 157
Cedrick B. Yague City Add: Blk 14 Lot 08 Brgy. United Bayanihan, San Pedro, Laguna Mobile: 09057759862
OBJECTIVE To be able to find a job that fit to my skills, knowledge and experience.
PROFESSIONAL SKILLS With a Bachelor’s degree in Business Administration major in Marketing Management; Proficient in Microsoft Office ’2007 (Word and PowerPoint); has a good communication and interpersonal skills.
EDUCATIONAL BACKGROUND Tertiary:
Polytechnic University of the Philippines–San Pedro Brgy. U.B San Pedro, Laguna Bachelor of Science in Business Administration Major in Marketing Management
2011 – present
Secondary:
San Pedro Relocation Center National High School Brgy. Langgam, San Pedro, Laguna
2007 - 2011
Elementary:
Laguna Resettlement Community School
2000 - 2006
Brgy. United,Bayanihan, San Pedro, Laguna
PERSONAL INFORMATION Birth date: Birth place: Age: Gender: Height: Weight: Civil Status: Nationality: Religion:
September 23, 1994 Manila 18 years old Male 5’7” 121 lbs. Single Filipino Born-Again Christian
SEMINARS ATTENDED
PMA “Goes to South” Pacita Astrodome Pacita San Pedro, Laguna August 31, 2011
“PUPSPC JEMMA goes Beyond Borders” PUP San Pedro Campus San Pedro, Laguna March 5, 2012
Page | 158
“PMA on the SPOT: What’s HOT and What’s NOT” RESEARCH COLLOQUIUM Pacita Astrodome San Pedro, Laguna November 26, 2012
“PMA on the SPOT: What’s HOT and What’s NOT” Philippine Marketing Association Campus Tour 2012 Pacita Astrodome San Pedro, Laguna November 26, 2012
AFFILIATION
Member, Junior Executive Management and Marketing Association (JEMMA)
2011-present
REFERENCE (upon request) I hereby certify that the above information is true and correct to the best of my knowledge and belief.
Cedrick B. Yague Applicant
Page | 159
Gladys R. Sardino City Add: # 53 Magsaysay Rd. San Antonio, San Pedro, Laguna Mobile: +639352639123/+639217808830 Email:
[email protected]
OBJECTIVE
To obtain an understanding and experience on how to work with people in the marketing field and to get knowledge of daily operations of the company that will challenge and strengthen my education and professional skills.
PROFESSIONAL SKILLS
With a Bachelor’s degree in Business Administration major in Marketing Management; Proficient in Microsoft Office ’2007 (Word and PowerPoint); has a good communication and interpersonal skills.
EDUCATIONAL BACKGROUND Tertiary:
Polytechnic University of the Philippines–San Pedro Brgy. U.B San Pedro, Laguna Bachelor of Science in Business Administration Major in Marketing Management
2011 – present
Secondary:
Sampaguita National High School (SNHS) Galatians St. Adelina I, San Antonio, San Pedro, Laguna
2007 - 2011
Elementary:
San Antonio Elementary School (SAES) Zamora St. San Antonio, San Pedro, Laguna
2000 - 2006
PERSONAL INFORMATION Birth date: Birth place: Age: Gender: Height: Weight: Civil Status: Nationality: Religion:
November 20, 1995 San Pedro, Laguna 17 years old Female 5’5” 97 lbs. Single Filipino Born-Again Christian
SEMINARS ATTENDED SCIENCE and TECHNOLOGY Orientation Seminar Lyceum Alabang, Muntinlupa City February 5, 2011
PMA “Goes to South” Pacita Astrodome Pacita San Pedro, Laguna August 31, 2011
Page | 160
“PUPSPC JEMMA goes Beyond Borders” PUP San Pedro Campus San Pedro, Laguna March 5, 2012 “Making a Difference, Taking the Lead” PUP San Pedro Campus San Pedro, Laguna July 9, 2012 “PMA on the SPOT: What’s HOT and What’s NOT” RESEARCH COLLOQUIUM Pacita Astrodome San Pedro, Laguna November 26, 2012
“Back To Basics” Team Building Program” San Pedro, Laguna March 12, 2012
“Marketing Mash Up: Hybrid for the New Breed” MOA Arena, SM Mall of Asia Grounds Pasay City July 31, 2012 “PMA on the SPT: What’s HOT and What’s NOT” Philippine Marketing Association Campus Tour 2012 Pacita Astrodome San Pedro, Laguna November 26, 2012
AFFILIATION
Member, Junior Executive Management and Marketing Association (JEMMA)
Member, Philippine Marketing Association (PMA)
Member, Dulaang Oyayi Theater Arts (DOTA)
2011-present
2011-present 2011-present
REFERENCE (upon request) I hereby certify that the above information is true and correct to the best of my knowledge and belief.
Gladys R. Sardino Applicant
Page | 161
Certificate of Edit
September 15, 2014 This certification is issued upon the request of the following students as part of the Undergraduate Feasibility Study Paper entitled: “CHARITO: A CHARITABLE INSTITUTION”, namely: Apacible, Ricky Florenze Galvez, Gabriel Purificacion, Japhet Sardino, Gladys Yague, Cedrick
In duration of the research, they have personally submitted their updated research work and I have read, examined and edited the same and entered my comments and suggestion thereto.
Very truly yours,
Jayson Carl Esmasin Bachelor of Science in Education Major in English Graduate Student from PUP-SPC
Page | 162
Certificate of Validation
September 15, 2014 This certification is issued upon the request of the following students as part of the Undergraduate Feasibility Study Paper entitled: “CHARITO: A CHARITABLE INSTITUTION”, namely: Apacible, Ricky Florenze Galvez, Gabriel Purificacion, Japhet Sardino, Gladys Yague, Cedrick
In duration of the research, they have personally submitted their updated research work and I have read, examined and edited the same and entered my comments and suggestion thereto.
Very truly yours,
Angelou Molinyawe Bachelor of Science in Accountancy Student from SPCBA
Page | 163
