Estudio de Factibilidad FINAL

ESPECIALIZACION EN GERENCIA DE CONSTRUCCIONES CONSTRUCCION Y DESARROLLO Profesor: Ing. Andrés Santacruz

ESTUDIO DE FACTIBILIDAD - TORRE COLSANIT COLSANITAS AS -

Realizado Por: Angie Guerra  Juan Vélez Vélez Liliana Villamizar Andrés Dimaté Sonia Angarita

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Bogotá, Octubre ! de ""#

ESTUDIO DE FACTIBILIDAD - TORRE COLSANITAS -

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INDICE

$. A!e"ede!es # $%s!ifi"a"i& $.$ %lanteamiento del %roblema $. Ob&eti'os Generales $.( Ob&eti'os )s*ec+icos $.- Justiicacin de )studio $./ Antecedentes . Es!%dio de 'er"ado .$ Descri*cin 0 Ob&eti'os del )studio de 1ercado . 2e'isin Documental .( Le'antamiento 0 )studio de 3am*o (. Es!%dio T("i"o # E"o&)i"o (.$ As*ectos Legales (. %ro0ecto )&ecuti'o (.( 3osto 3o sto de 4erreno (.- 3álculo de In'ersin Inicial (./ %recio de Venta (.5 6inanciamiento *ara Desarrolladores -. E*al%a"i& E"o&)i"a -.$ Determinacin de la 4asa 1+nima Ace*table de 2endimiento -. Desarrollo del %ro0ecto con 4asa de Ventas %robable 0 con 6inanciamiento -.( 3onclusiones -.- Análisis de Sensibilidad

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+, ANTECEDENTES Y $USTIFICACIN $ USTIFICACIN

+,+ Pla!ea)ie!o del Pro.le)a 1ediante un estu 1ediante estudio dio de act actibil ibilidad idad,, se dete determi rminará nará la 'iab 'iabilid ilidad ad econ econmic mica a 0 unciona unc ionall *ara desa desarr rrollar ollar un *ro *ro0ect 0ecto o de edii ediicaci cacin n de oic oicinas inas,, cons consulto ultorios rios es*ecializados 0 clinicentro de atencin *rioritaria *ara medicina *re*agada en la ciudad de Bogotá, teniendo como base el es7uema básico de ar7uitectura, el análisis del sector 0 la inormacin suministrada *or el cliente. +,/ O.0e!i*o Geeral Obtener un método 'iable *ara desarrollar un *ro0ecto de construccin *ara un ediicio de oicinas, consultorios es*ecializados 0 clinicentro de atencin *rioritaria *ara medicina *re*agada *re*agada en la ciudad de Bogotá +,1 O.0e!i*os Es2e"3fi"os •

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Determinar un *ro0ecto de construccin 'iable *ara los in'ersionistas 0 *osibles socios. Determinar los *recios de 'enta, cálculo de costos del *ro0ecto, elaboracin de lu&os de ca&a *ro0ecta *ro0ectados dos 0 deinicin de alternati'as de inanciacin del mismo. Valorar de acuerdo con el cum*limiento de las normati'as 8os*italarias seg9n la reglamentacin de la Secretar+a de Salud. 3um*l 3um *lir ir con las nor normas mas de las ent entida idades des *9b *9blic licas as con concer cernie niente ntess :%l :%lane aneac acin in,, 3uradur+a, 1edio Ambiente, Acueducto, )nerg+a, entre otros;. Lograr acercar acercar a los usuarios a los ser'icios de la salud en este sector de la ciudad, *ara as+ incrementar su calidad de 'ida. Satis Sat isace acerr las nec necesi esidad dades es de la )n )ntid tidad ad de sa salud lud *ar *ara a *r *rest estar ar su suss ser ser'ic 'icios ios adecuada 0 cmodament cmodamente. e.

+,4 $%s!ifi"a"i& de Es!%dio A *artir de la necesidad de reubicacin de las instalaciones del 3linicentro de

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ciudad de Bogotá.

Sede a"!%al Clii"e!ro Colsai!as Calle 55

+,6 A!e"ede!es •

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La necesidad de reubicar la sede *rinci*al de medicina *re*agada de 3olsanitas debido al deterioro de las actuales instalaciones. Alta demanda de es*acios *timos *ara e&ercer los ser'icios de salud de los *roesionales adscritos 7ue conorman el cuer*o médico de 3olsanitas. )l interés de 'arios socios e in'ersionistas de a*ostarle a un *ro0ecto de este ti*o de inraestruc inraestructura. tura.

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/, ESTUDIO /,  ESTUDIO DE 'ERCADO

/,+ Des"ri2"i& # O.0e!i*os del Es!%dio de 'er"ado )l siguiente estudio de mercado le *ermite conocer el sector 0 el mercado al cual está dirigien diri giendo do su *r *ro0ect o0ecto= o= es*e es*ec+ic c+icamen amente te se deter determin minaran aran las *osi *osibili bilidades dades rea reales les de 'ent 'e nta a 0 u unc ncio iona nami mien ento to co con n el i in n de sa sati tis sac acer er lo loss *r *ro* o*s sit itos os de lo loss so soci cios os e in'ersionistas. Los ob&eti'os del estudio de mercado son? •

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3onocer la cantidad de oerta en el mercado de los bienes *ro0ectados. )ntender la necesidad de los clientes :socios e in'ersionistas; 7ue desean ad7uirir los bienes. %laniicarr la 'iabi %laniica 'iabilida lidad d del *ro *ro0ecto 0ecto dura durante nte un *erio *eriodo do deter determina minado do :med :mediano iano *lazo;. Veriicar 7ue las caracter+stic caracter+sticas as 0 es*eciicacio es*eciicaciones nes de los bienes corres*onden a las demandadas *or los clientes. %ro*orcionar inormacin detallada del *recio a*ro*iado *ara 'ender los bienes= siendo 'iables en la oerta del mercado o bien im*oner un nue'o *recio *or alguna razn &ustiicada. A0uda a conocer la magnitud de in'ersin del negocio.

/,/ Re*isi& Do"%)e!al %ara el *redio a analizar a*lican las >ormas @rban+sticas 'igentes? REGLA'ENTACIN REGLA'ENT ACIN URBANA: URBANA: @%  @% $5 Santa Bárbara, Decreto $"#/ de 5$"" 0 ! de "("$

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ser'icios.  4ratamiento?  4 ratamiento?

3onsolidacin 3onsolidac in

EDIFICABILIDAD: Subsector? 3 Indi In dice ce má mái imo mo de Oc Ocu* u*ac aci in? n? ", ",!" !" Endice máimo de construccin? construccin?(,/ (,/ Altura *ermitida? < *isos  4i*olog+a?  4i*olog +a? Aislada Aisl Ai slam amie ient nto o con contr tra a *red *redio ioss 'eci 'ecino nos? s? /, /," "m Aislamiento *osterior? /," m Ante&ard+n? /," m *or calle $"" Semistano? >o. Stanos?  %ar7ueaderos? -/ USOS Subsector? %ermitidos? 3om*lementarios?

$ Vi'ienda uniamiliar, biamiliar 0 multiamiliar. Ser'icios *r *roesionales té técnicos es es*ecializados, se ser'icios alim al imen enta tarrio ioss, ser er'i 'iccio ioss in ina anc ncie ierros, ser er'i 'iccio ioss de comu co muni nica caci cin n 0 en entr tret eten enim imie ient nto o ma masi si'o 'o 3o 3ome merc rcio io 0

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Desarrollo de redes?

Al $""F

/,1 Le*a!a)ie!o # Es!%dio de Ca)2o

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1, ESTUDIO T7CNICO Y ECON'ICO

1,+ As2e"!os Le8ales

De acuerdo al estudio de la norma normati'a, ti'a, encontramos la 'iabilidad del uso del suelo *ara el desarrollo del *ro0ecto. NOR'ATI9A URBANA A2)A LO4) )S42A4O DI2)33IO> BA22IO %A2@)AD)2OS %2IVADOS %A2@)AD)2OS VISI4A>4)S %A2@)AD)2OS %2IVADOS %A2@)AD)2OS VI VISI4A>4)S %A2@)AD)2OS %2IVADOS %A2@)AD)2OS VISI4A>4)S I>DI3) D) O3@%A3IO> I>DI3) D) 3O>S42@33IO> >@1)2O D) %ISOS

o $# A  !" 3HI3O >O24) $  3ADA