Estrategias de La Responsabilidad Social Empresarial

 

Estrcteobcs me lc respnhscgblbmcm snfbcleaprescrbcl Huestrcs snfbemcmes hefesbtch aãs y aeinr WVE pcrc cyumcr c anmbdfcr pnsbtbvcaehte lc reclbmcm snfbcl, efnhöabfc, pnlátbfc, cagbehtcl y fulturcl. Wefnabehmn ? estrcteobcs pcrc lnorcr bhfreaehtcr y aeinrcr lc utblbzcfböh me lc WVE9 •

•

•

•

•

•

•

Mbseócr prnorcacs me WVE nrbobhcles Estcglefer prnorcacs me WVE fnh ngietbvns c aembchn y lcron plczn ]rcgcicrr pcrc mescrrnllcr lc reputcfböh snfbcl ]rcgcic Lcs nrochbzcfbnhes megerách utblbzcr lc WVE pern tcagbâh dnaehtcrlc Meicr me mbseócr prnorcacs, prnyeftns y cffbnhes me WVE snln pcrc ochcr preabns, refnhnfbabehtns refnhnfbabehtns y mbstbhfbnhes Hn mnsbfcr lc oestböh me WVE Equblbgrcr lcs cffbnhes me WVE bhterhcs fnh lcs exterhcs ]WER 

3

resecrfj  

Mbseócr prnorcacs me WVE nrbobhcles •

•

Lcs eaprescs sueleh ser pnfn frectbvcs y tbehmeh c babtcr cffbnhes me WVE fuchmn veh c que c ntrcs les vc gbeh. Es fnaùh ehtercrse me lcs absacs cffbnhes pern me eaprescs u nrochbzcfbnhes tntclaehte mberehtes. Eh lc acynrác me lns fcsns hn jcy uhc relcfböh ehtre el tbpn me cffböh y lc eapresc. C lns orupns me bhterâs le resultc pnfn sbhfern y fnhuhme f nhuhme ehtercrse sbeapre me lcs absacs cffbnhes que hn oeherch hbhoùh fcagbn snfbcl relevchte. Lcs nrochbzcfbnhes megeh esnrzcrse y hn fcer eh lns absans evehtns y pnlátbfcs me WVE, sbhn reclbzcr cffbnhes que reclaehte cpnrteh clon aãs y que perabtc resnlver n aeinrcr lc reclbmcm que ln rnmec tchtn c hbvel bhterhn fnan exterhn.

Estcglefer prnorcacs me WVE fnh ngietbvns c aembchn y lcron plczn •

Orch pcrte me lcs eaprescs snln reclbzch cffbnhes me WVE puhtucles n c fnrtn plczn que snh pnfn edfcfes y eh aufjns fcsns hn tbeheh hcmc que ver fnh sus npercfbnhes. Este tbpn fnan me pnlátbfcs snhnpnrtuhbstcs perfbgbmns pnr el restn me lc snfbemcm aembmcs n me acrketbho snfbcl, pern hn me vermcmern fnaprnabsn snfbcl fnh lc fnauhbmcm. Uhc oestböh serbc me WVE tehmrác que teher ngietbvns aãs murcmerns eh el tbeapn y fnh aetcs snfbcles snfb cles flcrcs.

]WER 

7

resecrfj  

]rcgcicr ]rc gcicr pcrc mescrrnllcr lc reputcfböh •

Es fnaùh que lcs nrochbzcfbnhes se prenfupeh aãs pnr lc bacoeh fnrpnrctbvc y hn tchtn pnr lc reputcfböh snfbcl. Estc ùltbac fcsb sbeapre se abme fuchmn se mesehfcmehc uhc frbsbs. Es bapnrtchte que cagns fnhfeptns sech mescrrnllcmns y aembmns, y hn que se prbnrbfe uhn aãs que ntrn.

•

nrochbzcfbnhes megerách utblbzcr lc WVE pern tcagbâh dnaehtcrlc •

Vehsbgblbzcr y emufcr c ntrns seftnres snfbcles sngre lc respnhscgblbmcm snfbcl, es uhc guehc prãftbfc pcrc lnorcr aãs y aeinr WVE. Meanstrcr fnh jefjns c ntrns bhteorchtes me lc snfbemcm lns gehedfbns me uhc oestböh respnhscgle.

Lc reputcfböh snfbcl es lc npbhböh n fclbdfcfböh me lns orupns me bhterâs y puglbfn sngre el fnapnrtcabehtn me lc eapresc. Bhfluye c sus eaplecmns, prnveemnres fnan fnh cl restn me lns seftnres me lc fnauhbmcm. Eh fcagbn lc bacoeh fnrpnrctbvc es el fnhnfbabehtn y lc pehetrcfböh me lcs cffbnhes me acrketbho y puglbfbmcm me lc eapresc. Pcrc que lc reputcfböh fnrpnrctbvc sec snlbmc se mege teher uhc oestböh respnhscgle mehtrn y uerc me lc nrochbzcfböh pcrc frecr vclnr y lnorcr uhc guehc reputcfböh snfbcl que bapcftcrc b apcftcrc eh uhc pnsbtbvc bacoeh fnrpnrctbvc.

]WER 

6

resecrfj  

Equblbgrcr lcs cffbnhes me WVE bhterhcs fnh lcs exterhcs9 •

 Es jcgbtucl lcaehtcgleaehte lcaehtcgleaehte jcglcr fnh eaplecmns eaplecmns me uhc eapresc que tbehe orch bacoeh respnhscgle respnhscgle pern que fuehtc que hn prcftbfch mehtrn me ellc hcmc me ln que prnaueve cuerc. Estc fnhtrcmbffböh es auy mcóbhc pcrc lcs nrochbzcfbnhes. Este tbpn me orbetcs y cllcs me oestböh eh lcs eaprescs, hn snh errnres bhvnluhtcrbns. Vbhn que snh plchbdfcmns yc que jcy fbertns cspeftns me lc oestböh que tnmcvác se hbeoch c csuabr su respnhscgblbmcm. Vb seser utblbzc WVE eh lc oestböh me uhc nrochbzcfböh mege tchtnlceh nrac bhterhc fnan exterhc pcrc que puemc ser fnhsbmercmc snfbclaehte respnhscgle.

]WER 

=

resecrfj  

Fbrfuln Tbrtunsn me lc WVE Lc Wespnhscgblbmcm Vnfbcl Eaprescrbcl mc nrboeh c uh fbfln fnhtbhun me gehedfbns c ln bhterhn me lc eapresc, naehtchmn csá lc snstehbgblbmcm

Coreoue uh pbe me pãobhc

 

]WER 

5