ENTREPRENEURIAL MINDSET, CULTURE, AND LEADERSHIP
Short Description
Thinking about creating or discovering business opportunities. Presentation Team I Class of Innovation and Entrepr...
Description
EM
Entrepreneurial Mindset
EC
Entrepreneurial Culture
EL
Entrepreneurial Leadership
Presented by : Andika Dyah Paramita - 1406513224 | Angela Jessica Stephanie - 1406513256 Annisa Ayuningtyas - 1406588654 | Anugrah Adeputra - 1406588686 Arsya Chairunnisa - 1406513312 | Arieta Aryanti - 1406513294 Ayu Meriany Savitri - 1406513331 | Camelia Indah - 1406513376
Content Coverage Entrepreneurship & Entrepreneurial Mind Set Corporate Entrepreneurship
Strategic Entrepreneurship The Innovator’s DNA 5 skills of Disruptive Innovators
Entrepreneurial Strategy Generating and Exploiting New Entries
The DNA For The World’s Most Innovative Companies
Entrepreneurship & Entrepreneurial Mind Set
The Nature of Entrepreneurship • Entrepreneurial opportunities • Entrepreneurial action Knowledge: Prior knowledge
Knowledge assessment Third person opportunity
Motivation: Personal strategy
• Entrepreneurial thinking
Motivation: Desirability assessment
Entrepreneurial action First person opportunity
How Entrepreneurs Think • Think structurally 1.Superficial similarities 2.Structural similarities
• Engage in bricolage • Effectuate 1.Causal process 2.Effectuation process
• Cognitive adaptive
Entrepreneurial Intentions The motivational factors that influence individuals to pursue entrepreneurial outcome 1. 2.
Entrepreneurial self-efficacy Feasibility Perceived desirability Desirability
Entrepreneur background and characteristics • Education • Age • Work history
Role model support system • Role model • Support system o Moral-support network o Professionalsupport network
Sustainable entrepreneurship
Entrepreneur who’s focused on preserving nature, life support, and community sustainability in the pursuit of perceived opportunities to bring future products, process, and service into existence for gain where gain (entrepreneurial action) is broadly construed to include economic and non economic to individuals, the economy, and development of society.
What me worry? The Power of Paranoia Paranoia is one of the key trait in entrepreneurial success Paranoia avoid you for being complacency
How to being smart paranoia entrepreneur? 1.
2.
3. 4.
Pick you paranoia : paying attention to the fine points (the most important things in you business) Paranoia parameters: worrying obsessively, misplaced paranoia, consider the degree of severance Practical paranoia: critical evaluate everything Advice to an entrepreneur question 4 things
Corporate Entrepreneurship
Corporate Entrepreneurship • Why Individual tends to search responsibility and strong need for individual expression and freedom in work environment • Corporate Entrepreneurship stimulating, capitalizing on, individuals in an organization who think that something can be done differently and better • Key Elements -
New business venturing new business Innovativeness technology innovation Self-renewal organizational change Proactiveness initiative and risk taking
Entrepreneur vs Traditional Management Entrepreneur Management
Traditional Management
Strategic orientation
Resources do not constraint the strategic thinking
Use the resources efficiently
Commitment to opportunity
Entrepreneurial orientation toward Place considerable emphasis on opportunity information from data collection and analysis
Commitment to resources
Minimize the resources that would required in a pursuit of opportunity
Control of resources
Less concerned about the ownership and more about having access to others’ resources
Commit large scale resource to an opportunity
Entrepreneur vs Traditional Management Entrepreneur Management
Traditional Management
Management structure
Organic – few layers of bureaucracy
Formalized bureaucracy
Reward philosophy
Compensate based on their contribution toward opportunity
Compensate based on their responsibilities
Growth orientation
Desire to growth at rapid pace
Prefer at a steady and well manage growth
Entrepreneurial culture
Encourage creative ideas and outputs
Interested in ideas that revolve around controlled resources
Unlikely to have purely entrepreneurially managed or purely traditionally managed, most firms fall somewhere in between
Characteristics of an Entrepreneurial Environment • • • • • •
Operates on frontiers of technology Trial and error encouraged No opportunity parameters Multidiscipline teamwork approach Volunteer program Sponsors and champions available
• • • • • •
New ideas encourage Failures allowed Resources available and accessible Long term horizon Appropriate reward system Support of top management
Leadership Characteristics of Corporate Entrepreneurs
• • • •
Understands the environment Creates management options Encourages open discussion Persists
• Is visionary and flexible • Encourages teamwork • Builds a coalition of supporters
Entrepreneurial Strategy Generating and Exploiting New Entries
The set of decisions, actions, and reaction that first generate and then exploit over time, a new entry in a way that maximizes the benefits of newness and minimizes its costs
Stage 3 : Feedback loop of resources
Entry strategy Knowledge Resources bundle
Assessment of new entry opportunity
Risk reduction strategy
Other resources Organization Stage 1 : New entry generation
Stage 2 : New entry exploitation
Firm performance
GENERATION OF A NEW ENTRY OPPORTUNITY Knowledge : Market knowledge Technological knowledge
Resources
Stage 1 : New entry generation
Resources bundle : Valuable Rare Inimitable
Entrepreneurial Resources the ability to obtain and then recombine, resources into a bundle that is valuable, rare and inimitable
A NEW ENTRY EXPLOITATION Entry strategy
Assessment of new entry opportunity
Risk reduction strategy
• • • • •
Develop a cost advantage Face less competitive rivalry Can secure important channels Better positioned to satisfy customers Gain expertise through participation
•
Market scope : A narrow-scope strategy & broad-scope strategy Imitation strategy : franchising
• •
Organization
Stage 2 : New entry exploitation
Liabilities of newness : cost in learning new task, increased conflict
•
Assets of newness : increased ability to learn new knowledge
Strategic Entrepreneurship
Strategic Entrepreneurship “simultaneous opportunity-seeking and advantage-seeking behaviors to create wealth”
Entrepreneurial Mindset
Managerial Resources Strategically
Entrepreneurial Culture & Entrepreneurial Leadership
Applying Creativity and Developing Innovation
Competitive Advantage
Wealth Creation
A way of thinking about business that focuses on and captures the benefit of uncertainty
Entrepreneurial Mindset
Key Components • Entrepreneurial opportunities new goods, services, raw material, method (price > cost) • Entrepreneurial alertness flashes of superior insight (feasible / unexpectedly valuable) – habitual entrepreneur • “Real” options logic enhance strategic flexibility • Entrepreneurial framework setting goal, opportunity register, timing – consistently used across projects & time
Entrepreneurial Mindset
Entrepreneurial Culture & Entrepreneurial Leadership
Entrepreneurial Culture • New ideas and creativity are expected • Risk taking is encouraged • Failure is tolerated • Learning is promoted • Product, process, and administrative innovations are championed • Continuous change is viewed as a conveyor of opportunities
Entrepreneurial Leadership • Nourish on entrepreneurial capability • Protect innovations threatening the current business model • Make senses of opportunities • Question the dominant logic • Revisit the “deceptively simple questions” • Link entrepreneurship & strategic management
Entrepreneurial Mindset
Managerial Resources Strategically
Entrepreneurial Culture & Entrepreneurial Leadership
Resources : • Financial Capital: all monetary resources • Human Capital: capability, knowledge, skill & experience • Social Capital: internal & external relationship 3 Stages of Managing Resources Strategically • Structuring resource portfolio (acquiring, accumulating, and divesting) • Bundling resources (organize resource shape of firm capability & maintain competitive advantage) • Leveraging Capabilities (to maximize opportunity recognition and exploitation among firm functions )
Entrepreneurial Mindset
Managerial Resources Strategically
Applying Creativity and Developing Innovation
Creativity • A continuous process, ability to manage diverse matrices of information, and recognize pattern of opportunities • Bisociation : action that lead first to creativity and subsequently to innovation result from a process Innovation
Entrepreneurial Culture & Entrepreneurial Leadership
• Disruptive innovation revolutionary change new goods or services • Sustaining innovation incremental change new process
The Innovator’s DNA 5 skills of Disruptive Innovators
THE INNOVATOR’S DNA MODEL FOR GENERATING INNOVATIVE IDEAS COURAGE TO
BEHAVIORAL SKILLS
COGNITIVE SKILL TO SYNTHESIZE NOVEL INPUTS
INNOVATE
Questioning Challenging the status quo
Observing
Taking risks
Networking
Associational thinking
Experimenting
Innovative Business Idea
Discovering Skill #1 Associating -The Innovator’s DNA
Associating • Ability to make surprising connections across areas of knowledge, industries, even geographies
Innovator’s DNA Model of Generating Idea
Medici Effect • Creative Explosion in Florence when the Medici Family brought together people from a wide range of disciplines • As these individuals connected, new ideas blossomed in the intersections of their respective fields • “Renaissance” • Ideas Conferences
Innovators not only frequented places like TED Literally constructed TED in their heads Creating a “Personal Medici Effect”
Best Predictor : “How often people engaged in the other discovery skills ?” “Why isn’t all enterprise software like Facebook and Twitter?”
Schultz got the Starbucks Idea when he was observing Espresso Bars in Italy
Lazaridis got the idea for Blackberry as he listened to someone talking about Future Trends in Wireless Data Transfer
Dynamics behind the search of New Associations • Creating Odd Combinations • Zooming In and Out • Lego Thinking
Creating Odd Combinations Put together seemingly mismatched ideas to compose surprisingly successful combinations
Zooming In and Out Innovative entrepreneurs often exhibit the capacity to do two things at once: • Dive deep into the details • Fly high to see how the details fit into the bigger picture
Lego Thinking
Absolute quantity of ideas does not always translate into highly disruptive ideas. WHY??? You cannot look in a new direction by looking harder in the same direction
Lateral Thinking
Tips for Developing Associating Skills • • • • •
Force new associations Take on the persona of a different company Generate metaphors Build your own curiosity box SCAMPER!
Discovering Skill #2 Questioning -The Innovator’s DNA
Questioning • • • •
Tactic #1: Ask “What is?” Questions? Tactic #2: Ask “What caused?” Questions? Tactic #3: Ask “Why and Why Not” Questions? Tactic #4: Ask “What if?” Questions?
Tips for Developing Questioning Skills Tip #1 Tip #2 Tip #3 Tip #4
Engage in QuestionStorming Cultivate Question Thinking Track your Q/A Ratio Keep a Question Centered Notebook
Discovering Skill #3 Observing -The Innovator’s DNA
TATA NANO The world’s cheapest car
HOW Ratan Tata, chairman of India’s Tata Group, gained a powerful insight that inspired the world’s cheapest car?
OBSERVING
OBSERVING: UNDERSTANDING THE JOB TO BE DONE
Functional
Social
INNOVATIVE SOLUTION
Emotional
How can someone get better at observing? • Actively watch customer to see what products they hire to do what jobs. • Learn to look for surprises or anomalies. • Find opportunities to observe in a new environment.
TIPS FOR DEVELOPING OBSERVATION SKILL • Observe customer • Observe companies • Observe whatever strikes your fancy • Observe with all your senses.
Discovering Skill #4 Networking -The Innovator’s DNA “What a person does on his own, without being stimulated by the thoughts and experiences of others, is even in the best of cases rather paltry and monotonous.” —Albert Einstein
Idea Networking FIGURE 5-1 Networking differences between discovery- and delivery-driven executives DISCOVERY-DRIVEN EXECUTIVES • — — —
Why they network: Ideas Learn new, surprising things Gain new perspectives Test ideas “in process”
• Whom they target: — People who are not like them — Experts and nonexperts with very different backgrounds and perspectives
DELIVERY-DRIVEN EXECUTIVES • — — —
Why they network: Resources Access resources Sell themselves or their company Further careers
• Whom they target: — People who are like them — People with substantial resources, power, position, influence, etc
Idea Networking FIGURE 5-2 Bridging gaps in social networks to get new ideas
FIGURE 5-2 Comparison of idea networking skills for different types of innovators and noninnovators
Network Country Network Medical Inductry
Innovators score 100
C
90
B
80 70
Innovative entrepreneur
60 50 40
Network Different Country
30
A
20 10 0 Start-up Entrepreneur
Corporate Entrepreneur
Product Innovators Percentile
Process Innovators
Noninnovators
Network in health & nutrition
Network Different Industry
Effective idea networkers also plan to find new ideas thru’
TIPS FOR
Tap Outside Experts
DEVELOPING IDEA NETWORKING SKILLS
Attend Idea Networking Events Form Personal Networking Group
#2: Start a “mealtime networking” plan
#1: Expand the diversity of your network
#3: Plan to attend at least two conferences in the next year
#4: Start a creative community
#6: Cross-train with experts #5: Invite an outsider
Discovering Skill #5 Experimenting -The Innovator’s DNA “I haven’t failed ...I’ve just found 10,000 ways that do not work.” —Thomas Edison
Experimenting
FIGURE 6-2 Three ways that innovators experiment
FIGURE 6-2 Comparison of experimenting skills for different types of innovators and noninnovators
EXPERIMENTING
Innovators score
Try Out New Experiences
100 90 80
•
Useful for generating new business ideas
70 60
Take Apart Products, Processes, and Ideas
50 40 30
•
20
Useful for generating new business ideas
10 0 Start-up Entrepreneur
Corporate Entrepreneur
Product Innovators
Process Innovators
Percentile Sample items: 1. Has a history of taking things apart to see how they work. 2. Frequently experiments to create new ways of doing things
Noninnovators
Test New Ideas Through Pilots and Prototypes •
Useful for generating and testing new business ideas to see what works
#2: Cross intellectual borders #7: Go trend spotting
TIPS FOR
#1: Cross physical borders
DEVELOPING EXPERIMENTING SKILLS
#3: Develop a new skill
#4: Disassemble a product
#6: Regularly pilot new ideas #5: Build prototypes
The DNA For The World’s Most Innovative Companies
Companies Compromising many people building the code for Innovation
Big Companies vs Innovative Companies Businessweek Rank
• Rank #1 • Rank #2 • Rank #3 • Rank #4 • Rank #5
Apple Google Microsoft Toyota GE
Innovation Premium Rank
• Rank #1 • Rank #2 • Rank #3 • Rank #4 • Rank #5
Amazon Apple Google P&G Starbucks
Investor Insight “Could you give us insight into which companies that you believe are most likely to produce new service?”
Market Value
Cash Flows
Innovation Premium
Inventive PEOPLE Experimental PROCESS Institutional ‘Yes’ PHILOSOPHIES
• •
Senior Executives lead the innovative charge & excel at discovery Monitor & Maintain adequate proportion of high discovery-quotient people in every level, area & stage
People •
•
Process explicitly encourage employees to associate, question, observe, network & experiment Processes are design to hire, train, reward & promote discovery-driven people
• •
Forming Organization Culture Process
•
•
Philosop hies
Philosophy 1: Innovation is everyone’s job Philosophy 2: Disruption is part of innovation portfolio Philosophy 3: Deploy small, properly organized innovation project team Philosophy 4: Take smart risks in pursuit of innovation
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