English Task

ENGLISH TASK 

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BATIK AIRLINES THE NEW AIRLINE INDONESIA

OLEH : NUR MALIZA SYAHFITRI ANA

LECTURER : Mrs. SRI HARTATI

AVIATION AERONAUTICAL COLLEGE 2013/2014

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Batik Airlines

Lion Air a privately owned carrier will expand its services by launching a new full service international and domestic flights through its premium Batik Airlines division this year in March 2013 and it is currently preparing the requirements to do so, as an executive from Lion Airlines revealed on Thursday this week. Batik Airways will be another new long-haul airlines in indonesia that will be offering premium plane tickets and seats. The indonesian economic condition remains healthy and steady and the demand for fullservice premium cheap flights is on the rise in the country. Lion Air to also launch a LCC named Malindo Airlines this year to juice up the competition with Air Asia. Lion Airlines will tap into lucrative routes and opportunities with Batik Air due to start operations in the month of March 2013. Edward Sirait which is the general affairs director comfirmed that Batik Airways will have flights from Soekarno-Hatta International  Airport's terminal 3. He later added that the new Batik Air was currently in the process of  the airlines (SIUAU) flight permit with the transportation ministry of Indonesia. Once Batik Airlines obtain their SIUAU ( air permit), they would then proceed to process the (AOC) Air Operator Certificate. The new full premium service airways will use ten Boeing 737-900s, in line with the 2009 Aviation Law on airplane possession. The premium full-service airlines will focus its market on international routes such as South Asia (Singapore, Flights to Jakarta, Medan, Denpasar, Manado, Hong Kong, Macau Bangkok, Taipei, Tokyo and India with East Asia Cebu, Seoul, Vietnam, Australia (Sydney and Gold Coast), China - Beijing and Shanghai. It was further mentioned that the aircraft's body would be painted with a batik motif (logo) that distinguishes Batik Air from with other airlines. Each travellers seat will be equipped with a lcd tv to watch movies and listen to music, and passengers can use mobile-phones and internet access during air travel. The new airline will offer the best premium service for travellers. It is optimistic that Batik Airlines could compete with national flag carrier Garuda Air Indonesia and new player Pacific Royale Airways.  A number of new carriers are planning to take to the skies in Indonesia, including Batik  Airways who is currently waiting to finalize the AOC (air operator's certificate. Nam

 Airlines is another that has recently submitted it's revised business model to the Ministry of Transportation. Adding to the uprise of carriers in Indonesia, Kartika Airlines and Jatayu Airways have not submitted their proof of investment capital as yet. The Ministry of Transportation also mentioned that quite a few foreign investors are interested in Indonesia's lucrative travel industry. Most f the airline investors come from Hong Kong, Singapore, Europe and Malaysia. So far none of these foreign airline investors have submitted an application to the Ministry of Transportation. But overall the aviation industry looks good for both Indonesia and Malaysia. Batik Airline will have a fleet of 6 Boeing 737-900ERs with seating capacity of 181 passengers, 12 seats will comprise of business class cabins. Batik air's 2nd plane will arrive on the 5 of May and fly between Pekanbaru and Jakarta. A 3rd plane will arrive on the 9 of May. It is also rumored that new carrier from Indonesia has secured permits to travel to 21 international and 67 domestic destinations. The new carrier is aimed at middle class customers who can afford to spend more on premium travel. Lion Air is seen as catching a bus, where Batik Airways is seen as catching a cab (If you can afford it). Batik Airlines plans to fly to destinations in Australia from Dawin to East Nusa Tenggara's Kupang and from Adelaide (South Australia) to Denpasar. Passenger travel between Australia and Indonesia have grown by 14%, with more than 2.5 million travellers in the last year. The move to fly to Australia would see stiffer competition by current carriers operating in the region such as AirAsia, Garuda, Jetstar, Pacific Blue and Qantas. The Australian and Indonesian governments also agreed to improve airline safety between the two countries. Batik Air will be launching it's inaugural flight on the 26 April and will heat up competition with Garuda Indonesia. Overall prices would be much lower for consumers. Lion Air's "Batik" get's even more closer to launch a full scale competition airfare war  with Indonesia's Garuda airlines. The new medium to long haul carrier is expected to provide cheaper air tickets than the more dominant players in the region. This can only mean savings for the many international passengers travelling to and from Indonesia. The recent Lion Air crash in Bali has not hinded the expansion plans for one of Asia's biggest carrier. We wish Batik all the success in the world of aviation. Safe journey to all.

 About Batik Air 

Batik Air will be the long-haul airlines in Indonesia, which will offer air tickets and premium seats. During the preparation and launch of the airline, the Indonesian economy remains healthy and stable and the demand for full-service premium airlines with low cost continues to rise. Lion Air also named Malindo Airways LCC launched this year to juice up the competition with AirAsia Airlines. Batik Air will serve flights at Terminal 3 Soekarno Hatta International Airport. These are going to run a full premium service using Boeing 737-900s, according to the Aviation Law 2009 on aircraft ownership. Batik Air airline market will focus on international routes South Asia such as Singapore, Flights to Jakarta, Medan, Denpasar, Manado, Hong Kong, Macau Bangkok, Taipei, Tokyo and India and also to the territory of East Asia Cebu, Seoul, Vietnam, Australia (Sydney and the Gold Coast) and China (Beijing and Shanghai). The airline has a logo or a cat motif that symbolizes Indonesian Batik in the body of the plane with the aim of distinguishing between Air Batik from other airlines. Each seat on the aircraft will be equipped with Air Batik entertainment such as lcd tv to watch and listen to music, passengers can use the phone and internet access during air  travel. The new airline will offer the best premium services to passengers. armada The airline will start operations with ten Boeing 737-900ER, but Lion Air has signed a commitment for an order for five Boeing 787. Lion Air chose this wide-body aircraft to compete with the Airbus A330. (wikipedia)

Destination Batik Air commenced operations on May 3, 2013. With destination as : Java and Nusa Tenggara Islands. 

Jakarta (International Airport Soekarno-Hatta) (Start May 3, 2013)

Kalimantan 

Balikpapan (Sepinggan International Airport) (Begins May 3, 2013)

Sulawesi 

Manado (Sam Ratulangi International Airport) (Begins May 3, 2013)

Sumatra 

Pekanbaru (International Airport Sultan Syarif Kasim II) (Start May 8, 2013)

Batik Air Flight Route schedule:

Boeing 737-900ER (1) MDC-PAR 06:30 to 08:50 CGK-MDC 09:40 to 14:00 MDC-PAR 14:50 to 17:10 CGK-JOG 18:00 to 19:10 JOG-CGK 8:00 p.m. to 9:10 p.m.

Boeing 737-900ER (2) CGK-BPN 05:45 to 08:55 BPN-PAR 09:45 to 10:55 CGK-BPN 11:45 to 14:55 BPN-PAR 15:45 to 16:55 CGK-MDC 17:45 to 22:05

Conclusion : Batik Air is a new airline that was launched by a lion water is low cost carrier companies that offer complete facilities and good service or full service at an affordable cost and can confidently compete with other companies that offer full services facilities such as Garuda Indonesia airlines.