Webinar: Precision Cooling in Data Centres and other applications 24 June 2014 Jeremy Towler - Senior Manager Energy & Smart Technologies David Garwood – Researcher Air-conditioning solutions Helen Bedford – Researcher IT Networks and Convergence Lone Hansen - Senior Manager IT Networks and Convergence
Objectives
To provide a definition of a Data centre, and of types of data centres To provide an overview of DC costs (new construction) Quantification of the data centre market (will vary depending on available data) Market estimation by key precision cooling product types used in data centres and other applications Forecast by precision cooling products 2014 – 2017, by data centres and other applications Product and market trends in data centre cooling General trends in the data centre market (outsourcing, ownership, modular DC, products vs services, etc.)
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Project Scope Precision cooling Products
Application
1. 2. 3. 4. 5. 6.
Computer room air conditioning (CRAC) Air handling Units (AHU) Evaporative cooling (Direct and indirect) Rear door heat exchangers In between row Other
Non - DC cooling
In Data centres and computer rooms
Mechanical: 20–25% Data centre Cooling (80-90% of Mechanical cost) services (top line split)
Construction cost
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20–25%
In telecommunications rooms, research labs in hospitals, pharmaceuticals etc.
Electrical: 50–55% UPS Standby generators and Switchgear LV distribution and PDU HV installation including transformers Security and fire detection Electrical monitoring systems and other power Fire detection
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Scope - Reports and content
Data centre definitions, clarifications and trends Data centre definition and types of data centres Quantification of data centres (if possible) An overview of DC cost in new construction General trends in the data centre market (outsourcing, ownership, modular DC, products vs services, etc.)
Global Data centre cooling Market size by product type Market forecast by product type Market and product trends Precision cooling globally (in DC and non-DC environments) Market size by product type Market forecast by product type Market and product trends
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Countries to be covered 1st Division
• USA
2nd Division
• China • UK • Germany
Each country accounts for 6-8% of the DC global market
3rd Division
• Canada • Australia, Brazil, India, Japan, • Russia, France and Switzerland
Each country accounts for 2-3% of the DC global market
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35-40% of the DC global market
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Research approach - Countries to be covered USA
China
UK
Germany
Canada
Australia
France
North America
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Brazil
Latin America
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India
Japan
Russia
Europe
~60% of the global DC Cooling market
An additional ~15% of the Global market
AsiaPac
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Overview of cooling products used in Data Centres
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Computer Room Air Conditioning (CRAC) • Close control units are still the main solutions for cooling of data halls. • They are cooled by either a dx condensing unit or by a chilled water loop.
Non Ducted
Upflow Non-ducted
Upflow ducted supply
Downflow underfloor supply
Downflow underfloor
• The cost of CRAC units with fans, centralised ventilation/dehumidification system and separate humidifiers make them one of the most cost effective solutions for a new Data Centre facility • Adding Variable Controls and EC Fans will provide the necessary option for energy efficiency All pictures courtesy of Uniflair
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Rear Door Heat Exchangers (RDHE)
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Mainly used in areas where the server rack generating a lot of heat.
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They are normally cooled by chilled water.
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Some products are fan-assisted, others use a passive system, resulting in lower energy costs and maintenance.
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DX versions are available – These work on refrigeration rather than water and use a condenser rather than chiller system.
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In-Between Row Cooling •
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Indirect expansion or chilled water models are available
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Most units blow cold air sideways onto the adjoining IT rack. Others blow air directly into the aisle.
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The chilled water versions can provide up to 60kW of cooling.
In Between row: Picture Hitachi
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In–between row cooling, together with rear door heat exchangers, are known as closed coupled cooling. These units are used in areas of high density cooling requirements and are placed in between or beside existing IT racks
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Direct and Indirect Evaporative cooling • Direct evaporative cooling (open circuit) is used to lower the temperature of air by using latent heat of evaporation, changing liquid water to water vapour. • Indirect evaporative cooling (closed circuit) uses outdoor air to reject heat, but the outdoor air never enters the space. In-direct evaporative cooling module: Source Excool
In-direct evaporative cooling module (Source: Munters)
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Direct and Indirect Evaporative cooling With the indirect solution there is no mixing of outdoor air with the inside. It removes heat from the data hall return air, rejecting it through an air to air heat exchanger to external ambient air. The main downside of evaporative systems is that they consume water (which can be an issue if supplies are scarce).
Direct evaporative cooling module. Source: Eco cooling
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Project deliverables
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Deliverables Data centre definitions, clarifications and trends Types of data centres
Data centre definition and types of data centres
Quantification of data centres (if possible)
An overview of DC costs in new construction
General trends in the data centre market (outsourcing, ownership, modular DC, products vs services, etc.)
Types of data centres, by size
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Deliverables Example: Data Centre Services Costs Breakdown Uptime Institute Survey 2013 highlighted that the majority of costs worldwide fall in the region of $5 mil per 1mW or less, and underlined that larger sites are more inclined to spend more on the additional redundancy and efficiency measures coupled with more complex designs.
UPS Standby generators Switchgear LV distribution PDU HV installations incl transformers Security Electrical Monitoring System Other power Fire Detection
Cooling – 80%-90%
* Excluding IT Sources: CIBSE, SPONS 2013, Digital Realty, CBRE, Uptime Institute
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0%
5%
10%
15%
15
20%
Modular is an emerging alternative model, but market is still conservative Modular DC Solutions have sparked interest among different groups of companies: from system integrators and systems manufacturers to colocation providers and dedicated niche modular DC manufacturers. 3 Types of Modular Data Centres: 1. Outdoor Containers 2. Indoor Modules (Rack/Row level or Modules) 3. Pre-fabricated Flexible Solutions Trends in the Market: Worldwide rates of planned installations stay at 2012 level, UK market is showing interest but uptake is slow. Estimated at 2-5% of the total market. While the technologies are evolving and some organisations are attracted by the flexibility of the modular data centre, 2013 saw a negative trend with declining interest in prefabricated designs and modules Reliability of modular solutions is seen as one of the most important factors and many end users would still prefer to wait and see to ensure that the costs are justified as they are comparable to standard Data Centre construction costs The general levels of confidence into the modular data centre market is still shaky with 61% being only somewhat confident The range of players providing solutions for this segment also stretches to system integrators and colocation providers themselves entering the market with the complete branded package
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Deliverables - Global Data Centres cooling Quantitative
By application: DC and Non-DC
Total Maket sizes for 2013 & 2014 with forecasts to 2017
Qualitative
Market sizes by product type (value)
• Market characteristics
Market sizes by product type (avg. price and volume)
• Price developments • Routes to market
• Product trends
Market sizes by size/capacity (kW)
• Market trends
Market shares 2013- 2014 by product type
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Product Scope: Precision cooling - Market Size Segments Total Market 2013 Volume and Value (US$) and 5 year forecast Total Market 2013 by product segment Volume and Value (US$) and 5 year forecast
Total Market 2013 by segment and by size (size segments to be defined at kickoff). Volume and Value (US$)
Total Market 2013 by application in % of value
Close coupled: - Rear door heat exchanger - In between rows - Overhead terminals
DX condensers
Close control
Chillers
AHU
Other
Evaporative cooling
Heat rejection
Size 1 KW
Size 1 KW
Size 1 KW
Size 1 KW
Size 2 KW
Size 2 KW
Size 2 KW
Size 2 KW
Size 3 KW
Size 3 KW
Size 3 KW
Size 3 KW
Telecommunications, Labs etc.
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Data Centres & Computer rooms 18
Deliverables
Market value
- Market size by product type
• The UK Data Centre cooling market is undergoing changes with indirect evaporative cooling taking share from CRAC. • The market has been dominated for some considerable time by the top five close control companies namely Denco, Emerson, Stulz, Airedale and Uniflair. However Excool and Munters are taking greater share through selling indirect evaporative cooling. • The total size of the data centre cooling market in 2014 will increase by 20% in value over 2013 • Rear Door Heat Exchangers (RDHx) and in-between row will also take share from CRAC, but many systems are installed in conjunction with CRAC for high density cooling zones. • RDHX are also being sold as a complete stand alone solution and are being cooled by hybrid dry coolers, as well as DX condensing units and chillers.
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Deliverables - Trends in Computer Room Air Conditioning •
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The main trend in the market place is towards hot and cold aisle containment- mostly the latter as hot aisle containment with CRAC is expense. Developments in IT cooling equipment will always follow trends in server development. At present, the trend is towards cooling equipment with higher capacity units, as the servers are generating more heat. Going forward, the CRAC product is still fit for purpose and the market is witnessing a lot of retrofit applications. This is now starting to change with increased activity in the new build sector. The table below shows the market by type of cooling by volume. Chilled water will represent the greater share by value, as these will tend to be larger capacity units, typically between 70-100kW cooling capacity
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Research methodology and timescale
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Methodology Industry sources and public domain information Desk research will select relevant information from published sources
In-house BSRIA market data BSRIA’s market knowledge will be part of the analysis. BSRIA regularly (yearly or every two years) conducts syndicated research on AC, including top line market data on close controls / precision cooling
Analysis
Telephone interviews with key suppliers, consultants, industry experts, data centre design consultants and M & E contractors
Face to Face interviews with key suppliers, consultants and M & E contractors
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Methodology - Interviews planned by country Number of interviews (might vary according to location of HQ): US
Canada
Brazil
China
India
Australia
Japan
UK
Germany France
Russia
Total
Suppliers F-F interviews
3
Tel interviews
6
3
3
3
5
6
2
2
3
3
3
3
3
5
5
2
2
15 3
3
45
M & contactors, contractors, consultants F-F interviews
2
Tel interviews
2
2
2
2
2
2
2
2
2
2
2
22
13
5
12
13
5
5
5
12
12
5
5
92
Total number of interviews
10
Face to face interviews with key suppliers, consultants, M & E contractors in the key markets e.g. USA, China, UK, Germany and Brazil.
Additional telephone interviews in the above countries.
Telephone interviews with key suppliers, consultants, M & E contractors in the other research countries e.g. Canada, India, Australia, Japan, France and Russia.
The above 11 countries account for approximately 75% of the DC cooling market.
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Timescale
Completion: November/December 2014
Start: June/July 2014
Desk research
Interview phase
Analysis
Report writing
Deliverables: • •
PowerPoint Report Excel tables
For each of the three areas.
Please note that the start time will depend how quickly the clients sign up
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Project sponsorship
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Benefits of Sponsorship The advantages of being an “Early Bird” 1. Receipt of the study for a 25% reduction on the published price 2. Receipt of the study at a fraction of the programme cost 3. The opportunity to help shape the structure and the scope of the study
4. Sponsors can choose to include colleagues in a final webinar presentation going over the primary results of the study, asking questions and learning from the collaborative discussions 5. Sponsors can share the complete report with their entire organization 6. The final report will be delivered as a set of Pdf files (in PowerPoint format) and an Excel workbook. 7. BSRIA will retain the copyright of the study and it undertakes not to sell reports for less than the original sponsorship price.
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Prices Early bird price (up to 31st of July) £4,500 1. Data centre definitions, clarifications and trends 2. Global Data Centre Cooling
£7,500 1. Data centre definitions, clarifications and trends 2. Global Data Centre Cooling 3. Global Precision cooling (Data Centre and non- Data Centre applications)
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Prices Publication price (October 2014) £6,000 1. Data centre definitions, clarifications and trends 2. Global Data centre cooling
£10,000 1. Data centre definitions, clarifications and trends 2. Global Data centre cooling 3. Global Precision cooling (DC and non-DC applications)
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Why BSRIA? Have published several reports on Data centres:
www.bsria.co.uk
Technical services in DC, UK Sept. 2013 DC cooling, UK. Oct. 2013 Data centre cabling, US. End-users survey and trends (2008) Data centre cabling, UK. End-users survey and trends (2009) Global DC study (6 countries). End-users survey and trends (2011)
Regular studies on the air conditioning market. The in-depth reports include information on close controls or precision cooling.
BSRIA has: –
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50 + years of research and consultancy experience where we have identified and solved many problems for thousands of satisfied clients. We understand the Close Control market, having written many world-wide studies on this topic since 1993. 50% of the work we undertake each year is single client work, so our track record of being “a safe pair of hands” is known. We are experienced in questionnaire design and all forms of interview techniques and have undertaken numerous partner finding studies and provided due diligence in co-operation with our management consultancy arm. We have a unique blend of technical and marketing capability which means that we not only understand technical issues but also how products and services fit into the market place. There are a total of 160 staff at BSRIA so additional support can be tapped into as required.
BSRIA’s services are fully independent which enables us to provide outputs that offer an objective approach.
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BSRIA Contact Information
Jeremy Towler BBA (GSBA Zurich). Betriebsoekonom dipl. oek. Senior Manager – Energy and Smart Technologies Old Bracknell Lane West, Bracknell, Berkshire RG12 7AH D : +44 (0)1344 465573 F : +44 (0)1344 465626 M : +44 (0)77 2527 8637 E :
[email protected] W : www.bsria.co.uk
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