Clase 4 Posicionamiento

N KRH KRHY Y I IB N UJ KF

V EFO EFOPRF PRFJF JFK K

RAFI@I IFI@KYFK@= J@UDBYFAL N@UJ@KBRYFKO 

IOKBAYB= JL. @EL. P.N. JBUV @PRFAO KOJRA

N KRH KRHY Y I IB N UJ KF

V EFO EFOPRF PRFJF JFK K

RAFI@I IFI@KYFK@= J@UDBYFAL N@UJ@KBRYFKO 

KH@[B A³  SO[FKFOA@FBAYO IB RA@ BJSUB[@ N@UJ@KBRYFK@

IOKBAYB= JL. @EL. P.N. JBUV @PRFAO KOJRA

FAYUOIRKKFOA

¿Pub bs bh posfkfoa`jfbato?

IOKBAYB= JL. @EL. P.N. JBUV @PRFAO KOJRA

SO[FKFOA@JFBAYO SO[FKFOA @JFBAYO IB RA@ BJSUB[@ N@UJ@KBRYFK@

IBNFAFKFOA

Sosfkfoa`jfbato bs bh hul`r qub okup` aubstro proiukto o sbrvfkfo ba h` jbatb ibh koasujfior,

koa rbspbkto ` h` kojpbtbakf`. H` bstr`tblf` ib posfkfoa`jfbato koasfstb ba ibnfafr h` fj`lba koa h` qub qubrbjos qub sb koaozk` aubstro proiukto/sbrvfkfo p`r` qub `prbkfb h` vbat`m` kojpbtftfv` qub h` ifstfalub ib h` kojpbtbakf`.

IOKBAYB= JL. @EL. P.N. JBUV @PRFAO KOJRA

SO[FKFOA@JFBAYO IB RA@ BJSUB[@ N@UJ@KBRYFK@

@KYF^FI@IB[ IB H@ FAIR[YUF@ N@UJ@KBRYFK@

•

H`

j`aun`ktur`= j`aun`ktur`=

•

Bh kojbrkf`hfz`kfoa kojbrkf`hfz`kfoa== vbat`

n`erfk`kfûa ib proiuktos

`h por j`yor y jbaor ib

n`rj`kæutfkos,

proiuktos

quêjfk`s

sust`akf`s jbifkfa`hbs,

ifsposftfvos jæifkos proiuktos s`aft`rfos.

y

IOKBAYB= JL. @EL. P.N. JBUV @PRFAO KOJRA

ifsposftfvos

n`rj`kæutfkos, jæifkos

proiuktos s`aft`rfos.

y