Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Case Study 1
Fundamentals of Business Analytics” RN Prasad and Seema Acharya Copyright 2011 Wiley India Pvt. Ltd. All rights reserved. reserved. “
Case Study 1
Fundamentals of Business Analytics” RN Prasad and Seema Acharya Copyright 2011 Wiley India Pvt. Ltd. All rights reserved. reserved. “
Business Scenario •
A multinational multinational sales company has its head quarters at New Delhi.
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They sell various products.
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Their products are sold in different countries like Australia, Canada, France, Germany and so on. Th e Pre Pr esi dent dent of the t he company company wants sale al es and or or der der quanti qu anti ty i nf ormati or mation on f or each quar ter, ter, month and day i n a year. year.
Fundamentals of Business Analytics” RN Prasad and Seema Acharya Copyright 2011 Wiley India Pvt. Ltd. All rights reserved. reserved. “
Conceptual Modeling
Identify the entities
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Conceptual Modeling
Product Sales Region Entities Time Sales Information
Fundamentals of Business Analytics” RN Prasad and Seema Acharya Copyright 2011 Wiley India Pvt. Ltd. All rights reserved. “
Conceptual Modeling
Establish relationship between the entities
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Conceptual Modeling
Product
Sales Information
Sales Region
Time
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Identify the facts, dimensions, attributes, hierarchies and grain
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Sales Amount
Order Quantity
Facts
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Identify the grain(s)
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Grain Identified
Time – Day
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Sales Region
Product
Time
Dimensions
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Attributes Product – Name, Color, Size Sales Region – Region Name
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling Hierarchies Identified Year
Quarter
Month
Day
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Putting the pieces together… Design the schema
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
Sales Amount Order Quantity Time Dimension Table Time Key Date Month Quarter Year
Case Study 2 Modifying the Scenario
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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New Business Scenario •
A multinational sales company has its head quarters at New Delhi.
•
They sell various products.
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Their products are sold in different countries like Australia, Canada, France, Germany and so on.
Th e President of the company wants sales and order quanti ty inf ormation f or each i ndividual empl oyee and al so teamwi se f or ever y quar ter to decide on appraisal.
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Conceptual Modeling
Identify the entities that are to be added
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Conceptual Modeling Product Sales Region Entities
Time Sales Information Employee Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Conceptual Modeling
Establish relationship between the new and existing entities
Conceptual Modeling Employee
Product
Sales Information
Sales Region
Time
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Fundamentals of Business Analytics” RN Prasad and Seema Acharya
Logical Modeling
Identify the facts, dimensions, attributes, hierarchies and grain
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Sales amount
Order Quantity
Facts
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Identify the grain(s)
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Grains Identified
Time – Quarter Employee – Individual
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Sales Region
Time
Product
Employee Dimensions
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
New Attributes Employee – Name, Email, Manager Name, Gender
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling Hierarchies Identified
Year
Team
Quarter
Individual
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Modify the schema
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling Product Dimension Table
SalesRegion Dimension Table
Product Key
Fact Table
Product Name
Product Key
Color
Sales Region Key
Territory Name
Size
Time key
Country
Sales Region Key
Employee Key Sales Amount Order Quantity Time Dimension Table
Employee Dimension Table Employee Key
Time Key
Email
Quarter
Name
Year
Gender Manager
Case Study 3 Modifying the Scenario Further
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Modified Business Scenario •
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A multinational sales company has its head quarters at New Delhi. They sell various products which can be categorized and subcategorized accordingly. Their products are sold in different countries like Australia, Canada, France, Germany and so on.
The Pr esident of the company wants category wise sales and or der quan ti ty inf ormati on for each indi vidual employee and also teamwise f or ever y quar ter to vi ew business productivity.
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Conceptual Modeling
Employee
Product
Sales Information
Sales Region
Sub Category Time
Category
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
New Hierarchy Identified
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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Logical Modeling
Modify the Star schema to Snowflake schema
Fundamentals of Business Analytics” RN Prasad and Seema Acharya
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