A Study on Customer Satisfaction Towards Parachute Hair Oil With Reference to Coimbatore City

A STUDY ON CUSTOMER SATISFACTION TOWARDS PARACHUTE HAIR OIL WITH REFERENCE TO COIMBATORE CITY 1) PERSONEL DETAILS a) Name: b) Age: Below 20 yrs

b) 21-30 yrs

c) 31-40 yrs d) above 41yrs

c) Sex: a) Male b) Female d) Educational level a) Illiterate

b) School level

c) graduate

d) Professional e) Others

e) Occupational level a) Student b) Pvt /Govt employee c) Businessman d) Professionals e) Others f) Income level a) Below Rs.5000 b) Rs.5001-10000 c) Rs.10001-15000 d) Above Rs.15000 g) No.of Family members a) Below 2 members b) 2-3 members c) 4-5 members d) Above 5 members 2) How do you come to know about parachute hair oil? a) Advertisement

b) Neighbors c) Friends

d) Relatives

e) Others

3) If through advertisement in which media you have seen the advertisement of parachute hail oil? a) TV b) Radio c) Newspaper d) Magazines e) Others 4) Why do prefer parachute hail oil? a) Quality b) Price c) Quantity d) Flavors e) Others

5) How much do you spend for purchasing parachute hail oil per month? a) Below Rs.50 b) Rs.50- Rs.100 c) Rs.101- Rs.150 d) Above Rs.150 6) How much of quantity you will purchase per month? a)50 ml b)100 ml c)200 ml d)500 ml 7) Where do you purchase parachute hair oil? a) Petty shop

b) Retail shop

c) Departmental store

d) Wholesalers

8) Which variety of parachute hail oil you will purchase? a) Ayurvedic b) After shower c) Normal d) others 9) Which flavors you will purchase? a) Jasmine b) Coconut c) Lily d) Others 10) How frequently you will use parachute hair oil? a) Daily

b) Weekly twice

c) Weekly once

d) Monthly once

11) At what time you will use parachute hair oil? a) Morning b) Evening

c) Night

d) After bath

12) How long you have been using parachute hair oil? a) Below 1 yr b) 2-3 yrs c) 4-5 yrs d) Above 5 yrs 13) Are you satisfied with the price of parachute hair oil? a) Highly Satisfied b) Satisfied c) Neutral d) Dissatisfied e) Highly Dissatisfied 14) Have you experienced any adverse effect on your hair by using parachute hair oil? a) Yes

b) No

15) If yes what kind of adverse effect you experienced? a) Hair fall

b) Damaged hair

c) dandruff

d) Brownish hair

16) Do you feel there is any positive change after using parachute hair oil? a) Yes b) No 18) If yes what kind of positive changes you have? a) Hair growth b) Strengthened hair d) Hair with out dandruff e) Others

c) Black hair

19) Are you satisfied with the quantity of parachute hair oil? a) Highly Satisfied b) Satisfied c) Neutral d) Dissatisfied e) Highly Dissatisfied 20) In which form of package you will purchase parachute hair oil? a) Bottle

b) Sachet

21) Are you getting any offers while purchasing parachute hair oil? a) Yes

b) No

22) If yes, what kind of offers you are getting? a) Discounts b) Extra quantity

c) Free gifts d) Others

23) Will you recommend your friend to use parachute hair oil? a) Yes

b) No

24) Do you have any idea to switch over to any other brand in future? a) Yes

b) No

25) If yes which brands will you chose? a) VVP Gold

b) Meera c) Vatika d) Ashwini

e) Amla

26) Point out your valuable suggestions about parachute hair oil? ……………………………………………………………………………………… ………………………………………………………………………………………

THANK YOU