47181270-haldiram-s

September 7, 2017 | Author: ravisittu | Category: Market Segmentation, Brand, Retail, Business Economics, Market (Economics)
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p      V                 

    V 

p      ë p               

                              ë p          Taste of Tradition

                  p          ë p       domestic  international

market   p                                  !    ë p               

            

p p  x a         "    #$%&  '  "  x x x x x x

(   )    p  * " +  ,           "    #$-#   paldiram·s Bhujiawala      

  a          #$./          0       u        1  1             2   §       0             a    a  a      a  3    

       

     

a               

    

a     

         x   4          x

x x x x

   1   5  0 6    5    0  §   0 § ,   ,         „ndian food industry Ô    #7% of the GDP. '   u % per annum p                                    5   7  p   " +          "       §!! p 

 !  p    "     

Others 20% Frito Lay 50% Haldiram's 30%

   #      "   a   

 

§ 

             a                               

$%$& '& x      8        

                            x 9§ a :5 a '  ( : # '         ; 2        % §        - "      

u %     x p          „ndia (in different states

and metros)          population density  climate # ; % -

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