The
27
Mental Laws of Success By Brian Tracy
B R I A N T R A C Y | T H E 2 7 M E N TA L L AW S O F S U C C E S S
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THE 27 MENTAL LAWS OF SUCCESS Law of Accident
By failing to plan, you plan to fail.
Law of Accumulation
Every single thing you do, positive or negative, accumulates. Everything counts.
Law of Attraction
You will always attract, positive or negative, people and circumstances that are in harmony with your dominant thoughts. Whatever you think about, you attract into your life.
Law of Belief
Whatever you believe with feeling becomes your reality; you always act in a manner consistent with your beliefs.
Law of Cause and Effect
For every effect in your life there is a specific cause. Everything that happens has a cause. Failure doesn't happen by accident; success doesn't happen by accident.
Law of Compensation
You are always compensated in more than equal measure for what you do. The more you give, the more you have to give. As long as you are doing good things for other people, other people will do good things for you.
Law of Concentration
Whatever you dwell upon grows. Whatever you think about over and over grows into your reality.
Law of Control
You feel good/positive about yourself to the degree to which you are in control of your own life. You feel negative about yourself to the degree to which you feel you are not in control of your own life.
© Brian Tracy. All rights reserved. The contents, or parts thereof, may not be reproduced in any form for any purpose without the written permission of Brian Tracy.
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Law of Correspondence
As within, so without. Your outer world is a mirror and reflects what is going on in your inner world.
Law of Creativity
All positive change and progress in your life begins with new ideas. Since the supply of ideas is unlimited, your potential is also unlimited. Your happiness, future, success, and longevity depend largely on the quality and quantity of the ideas that you produce.
Law of Emotion
Every decision you make is based on emotion. A stronger emotion will dominate a weaker emotion and will determine your decisions and actions.
Law of Expectations
What you expect is what you get. You do not get what you want but what you expect.
Law of Expression
Whatever is impressed is expressed. Whatever is impressed into your subconscious for whatever reason and from whatever source, whatever is mixed with emotion and dropped into your subconscious, will eventually be expressed as part of your personality—a part of your reality.
Law of Forgiveness
You are mentally healthy to the degree to which you can forgive and forget grievances against you. Your willingness to forgive others and to let go of past grievances is the single most important determinant of whether or not you are a fully integrated, fully functioning human being.
Law of Habit
In the absence of a specific decision on your part to change some aspect of your life, the natural tendency will be to go on the same way indefinitely. Ninetyfive percent of what we do is habit.
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Law of Indirect Effort
In our relationships with other people, we have a tendency to get what we want faster indirectly than directly.
Law of Overcompensation
Always do more than you are paid for—go the extra mile.
Law of Practice
Whatever you do over and over again often enough becomes a new habit. A new habit takes approximately 21 to develop.
Law of Relaxation
In all mental working, effort defeats itself. The harder you don't try, the better it works.
Law of Return
Whatever you contribute in terms of service you will get back in terms of rewards, tangible and intangible.
Law of Reversibility
The objective reality creates the subjective (emotional) state. If you can create artificially the subjective state (the feeling), the feeling will trigger the Laws of Attraction and Correspondence and will draw into your life the people, circumstances, and opportunities necessary to create the objective that is consistent with the subjective. Whatever you do to raise the self-esteem of someone else, simultaneously boosts your own.
Law of Service
You will always be rewarded in life in exact proportion to the value of your service to other people—to your customers. Your return will always equal your service.
Law of Sowing and Reaping
You always reap exactly what you sow, in life, business, and relationships. The quality of your relationships at any given moment is a result of what you have sown in those relationships.
© Brian Tracy. All rights reserved. The contents, or parts thereof, may not be reproduced in any form for any purpose without the written permission of Brian Tracy.
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Law of Subconscious Activity The Subconscious Mind goes to work immediately on whatever you plant in your mind to bring it into reality. The Subconscious Mind makes all words and action fit a pattern consistent with your self-concept and your dominant goals. Law of Superconscious Activity
Any thought, plan, goal, or idea that you can hold in your conscious mind on a continuous basis and that you intensely desire or intensely fear, must be brought into your reality by your Superconscious Mind. Whether positive or negative, good or bad, if you hold it continuously, emotionalize it, and visualize it in your conscious mind, the Super-conscious Mind will begin to organize the entire universe of experience around you to draw into your life the people and circumstances necessary to make that idea come true.
Law of Substitution
The conscious mind can hold only one thought a time, positive or negative. You can replace a negative thought with a positive thought—you can replace a thought of what you don't want with a thought of what you do want.
Law of Use
Whatever talent, ability, or gift you possess becomes stronger and better with exercise. If you don't use it, you lose it.
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ABOUT THE AUTHOR
B
rian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.
Brian’s goal is to help you achieve your personal and business goals faster and easier than you ever imagined. Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 80 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year. He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 50 books that have been translated into dozens of languages. He has written and produced more than 500 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages. He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America’s largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results. Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development. © Brian Tracy. All rights reserved. The contents, or parts thereof, may not be reproduced in any form for any purpose without the written permission of Brian Tracy.
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He has traveled and worked in over 90 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in Solana Beach, California. Brian is the president of Brian Tracy International, a company that helps individuals and businesses of all sizes achieve personal and professional goals. To learn more about Brian Tracy, please visit www.briantracy.com. If you have any questions about Brian Tracy learning programs and services, please email
[email protected] or call 1-858-436-7300. Brian Tracy International 462 Stevens Ave. Suite 305 Solana Beach, CA 92075
© Brian Tracy. All rights reserved. The contents, or parts thereof, may not be reproduced in any form for any purpose without the written permission of Brian Tracy.
